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Global Craft Beer Market is segmented by Type (Ales, Lagers, and Other Types); by Distribution Channel (On-trade, and Off-trade); and by Geography
Fastest Growing Market:
The global craft beer market is projected to grow with a CAGR of 14.1% during the forecast period (2020 - 2025).
The global craft beer market is segmented by type, distribution channel, and geography. Based on the type of craft beer, the scope includes Ales (pale, strong, Indian, brown, and Scottish styles), Lagers (Pilseners and Pale Lagers), and other types, which include wild/sour beer, wheat beers, stouts, bocks, hybrid, and other specialty beers. By distribution channels, the market is further segmented into on-trade and off-trade distribution. the off-trade distribution channel includes bars, restaurants, clubs and pubs, and similar channels. The off-trade distribution channel retailers are supermarkets/hypermarkets, specialty stores, wholesalers, and online channels.
|By Distribution Channel|
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There is a growing preference for low alcohol by volume beverages and the sales of no-alcohol and low-alcohol beers have been rising with the growing interest from health-conscious consumers and a wider choice of new ranges with improved taste. There is a trend toward low-alcohol beers and ciders, which is attributed to a growing awareness of alcohol unit consumption and the customers' willingness to try new beverages. This shift in trend is witnessed in the demand for low alcohol drinks by volume in the United Kingdom, where the sales of off-licenses and supermarkets have soared to a record high. Another driving factor is that the low-alcohol beers are now cheaper than their high alcoholic equivalents, for those of 2.8% ABV and less. The cost reduction would drive the market for low-alcohol beers, such as craft beer.
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Countries of the Asia-Pacific region such as China and India have witnessed to have the fastest growth in the market due to its increasing demand for beer, disposable income of the people, urbanized population, expansion of key companies in many countries and increasing craft breweries across the region. In China, a series of studies have been conducted to assess and enhance the efficacy, effectiveness, and feasibility of the enzymes used in brewing which results in developed and formulated products, thus boosting the craft beer market.
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AB In Bev, Heineken NV, Constellation Brands, The Boston Beer Company, Sieera Nevada are some of the key players leading in the market with their product innovation, in terms of flavors and packaging. In the past, low ABV beers have been mostly considered as tasteless, but are now getting a reboot by craft brewers. The scenario is much prominent in European countries like Sweden, where brewers are seeking to bring changes to the craft beer market. The craft beer industry is constantly changing, but with planning, breweries can prepare themselves for what the craft beer market demands.
1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porters Five Forces Analysis
4.3.1 Bargaining Power of Suppliers
4.3.2 Bargaining Power of Buyers
4.3.3 Threats of New Entrants
4.3.4 Threat of Substitute Product and Services
4.3.5 Competitive Rivarly In the Industry
5. MARKET SEGMENTATION
5.1 By Type
5.2 By Distribution Channel
5.2.1 On-trade Channels
5.2.2 Off-trade Channels
5.3.1 North America
188.8.131.52 United States
184.108.40.206 Rest of North America
220.127.116.11 United Kingdom
18.104.22.168 Rest of Europe
5.3.3 Asia - Pacific
22.214.171.124 Rest Of Asia - Pacific
5.3.4 South America
126.96.36.199 Rest of South America
5.3.5 Middle East & Africa
188.8.131.52 United Arab Emirates
184.108.40.206 South Africa
220.127.116.11 Rest of Middle East & Africa
6. COMPETITIVE LANDSCAPE
6.1 Most Active Companies
6.2 Market Share Analysis
6.3 Key Strategies Adopted
6.4 Company Profiles
6.4.1 Anheuser-Busch In Bev
6.4.2 Constellation Brands
6.4.3 Heineken NV
6.4.4 The Boston Beer Company Inc.
6.4.5 Oskar Blues Brewery LLC
6.4.6 D.G. Yuengling & Son Inc.
6.4.7 New Belgium Brewing Company Inc.
6.4.8 The Gambrinus Company
6.4.9 Stone and Wood Brewing Co.
6.4.10 Sierra Nevada
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
** Subject to Availability