North America Dental Equipment Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

The North America Dental Equipment Market is segmented by Type (General and Diagnostics Equipment, Dental Consumables, Other Dental Devices), Treatment (Orthodontic, Endodontic, Periodontic, Prosthodontic), End User (Hospitals, Clinics, Other End Users), and Geography (United States, Canada, Mexico), The report offers the value (in USD million) for the above segments.

Market Snapshot

North America Dental-1
Study Period: 2019-2027
Base Year: 2021
CAGR: 10 %

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Market Overview

The North American Dental Equipment market is expected to register a CAGR of around 10% during the forecast period, 2022-2027.

The current COVID-19 situation has decreased the number of visits to hospitals and clinics for dental purposes, leading to a dampening of the demand for dental equipment. In March 2020, the American Dental Association (ADA), the nation's largest dental association, recommended that dental practices postpone elective dental procedures until April 6, 2020, and provide emergency-only dental services to help keep patients from burdening hospital emergency departments. This recommendation was updated on April 1, 2020, when the ADA advised offices to remain closed to all but urgent and emergency procedures until April 30 at the earliest because of the rise of COVID-19 cases. Thus, the above-mentioned factors are expected to have an overall negative impact on the market studied with the emergence of COVID-19.

Due to the increasing aging population, there has been an increase in the number of dental implants and oral surgeries being performed. In addition, there is a decrease in manual dexterity and an increase in co‐morbidity and medications affecting the oral cavity. Hence, dental care in aged care facilities is found to be poor, and access to dental professionals is difficult. Thus, it is being found that the number of elderly people is growing rapidly in all industrialized countries and, thus, contributing to the increase in the dental equipment market in the North American region. The study depicts that the prevalence of dental caries in the geriatric population is driving the growth of the market. For instance, according to the research study published in the International Journal of Oral and Dental Health in February 2020, titled "Dental Caries in Geriatric Dentistry: An Update for Clinicians," the prevalence and incidence of caries in elderly patients is the highest, compared to other age groups evaluated during the study, and it increases with institutionalization. The same study reports that the prevalence of caries was more than 40% in people aged 75 years and older, driving the demand for oral care among the elderly population.

It has been observed that the aging population of Canada has been increasing steadily for the past 40 years. It is estimated that 23% and 25% of the total population of Canada will be aged above 65 by the year 2036, as per the report published by the Government of Canada in 2020. Additionally, according to the American Dental Association updates, in May 2021, more than 5 million US seniors aged 65 to 74 have complete tooth loss, with nearly 3 million edentulous. Tooth loss, on the other hand, is primarily a problem for the elderly. This is due to the fact that 91 percent of adults aged 20 to 64 have dental caries, with a staggering 27 percent going untreated. Furthermore, tooth decay is a common cause of tooth loss in many cases. As a result, teeth gradually loosen and fall out. Thus, geriatric loss is a common problem due to dental diseases, thereby driving the demand for dental implants in the geriatric likely to boost the dental implant market

Moreover, the strategic partnership is also driving the growth of the market in the region. For instance, in October 2020, Flight Dental Systems, Canada, signed a partnership with MK Dent located in Bargteheide, Germany. This partnership will lead to creating a co-branded product line featuring MK Dent Germany's precision engineering, together with Flight Dental Systems' established network of distributors and resellers in Canada.​

Additionally, the International Dental Journal's article titled 'Risk Indicators of Tooth Loss Among Mexican Adult Population: A Cross-Sectional Study published in February 2021, reports that the prevalence of tooth loss was 57.2% due to tooth decay in Mexico. The study also reports that it is similar to that reported in low-middle income countries.

Cosmetic dentistry is likely to be one of the high-demand segments in the future and is expected to witness lucrative growth opportunities during the forecast period. However, the increasing cost of dental surgeries and lack of access to medical reimbursement policies are expected to hinder the market growth.

Scope of the Report

Dental instruments are tools used by dental professionals to provide dental treatment. They include tools to examine, manipulate, treat, restore, and remove teeth and surrounding oral structures. Standard instruments are the instruments used to examine, restore, and extract teeth and manipulate tissues. The North America Dental Equipment Market is segmented by Type (General and Diagnostics Equipment, Dental Consumables, Other Dental Devices), Treatment (Orthodontic, Endodontic, Periodontic, Prosthodontic), End User (Hospitals, Clinics, Other End Users), and Geography (United States, Canada, Mexico), The report offers the value (in USD million) for the above segments.

By Product
General and Diagnostics Equipment
Dental Laser
Soft Tissue Lasers
Hard Tissue Lasers
Radiology Equipment
Extra Oral Radiology Equipment
Intra-oral Radiology Equipment
Dental Chair and Equipment
Other General and Diagnostic equipment
Dental Consumables
Dental Biomaterial
Dental Implants
Crowns and Bridges
Other Dental Consumables
Other Dental Devices
By Treatment
By End User
Other End Users
North America
United States

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Key Market Trends

Prosthodontic Segment is Expected to Have Major Share in the Treatment Segment Over the Forecast Period

In the treatment segment of the market, the prosthodontic segment is anticipated to have the largest market share over the forecast period. As prosthodontic dentistry has numerous count of tools that are used for dental corrections, there is a wide application of prosthodontic equipment. However, due to the COVID-19 pandemic, elective and prosthetic dental surgical procedures have been significantly impacted, with all specialties writing various guidelines on managing this crisis.

Furthermore, increasing awareness, a rising number of dentists, and growing incidences of dental diseases are also expected to drive the market over the forecast period. According to the International Travel Medical Journals article titled 'Americans are driving to Mexico for dental treatment' published in June 2020 reports that dental facilities in Mexico have been among the first in the world to reopen their doors and welcome patients. Additionally, the article also quoted that Dental Departures, a global dental online travel agency, has reported four consecutive weeks of increased appointment bookings along with a 60% increase in traffic. Such an increase in dental tourism is expected to drive the growth of the segment. ​

The increasing attention given to appearance by people, compelling them to go for prostheses, and technological innovations and product launches have also created a boom in the market. For instance, in November 2020, Planmeca launched two new CAD/CAM products, namely Planmeca PlanMill 50 S 5-axis mill and Planmeca PlanCAD Premium design software for creating dental prosthetics.

Overall, owing to the novel product launches and increasing preference for cosmetic dentistry, the prosthodontic segment of the market is expected to register a significant share.

North America Dental Devices Market

The United States Dominates the Market and Expected to do Same Over the Forecast Period

The United States dental equipment market is expected to rise with the increase in product launches supported by the government authorities. The rising burden of dental diseases and the increasing geriatric population are leading to a rise in demand for dental surgeries in the United States.​ According to the study titled "Update on the prevalence of untreated caries in the US adult population, 2017-2020" published in the Journal of American Dental Association in April 2022, untreated caries were found to be prevalent in 21.3 %. The prevalence of coronal and root caries was 17.9 and 10.1 %, respectively. Caries was most common in those aged 30 to 39 years (25.2%) and 40 to 49 years (22.3%), men (23.5%), and those of other races (36.5% )This untreated dental caries can lead to tooth extraction and generate the need for dental equipment in the region.​​

Also, the National Institute of Health article titled 'Estimates of Funding for Various Research, Condition, and Disease Categories' published in June 2021 reported that an estimated USD 638 million annual research support for dental/Oral and Craniofacial Disease based on grants, contracts, and other funding mechanisms used across the National Institutes of Health. Thus, rising research funding for dental diseases is expected to launch advanced dental equipment in the near future, thereby boosting the market growth.

Also, increasing product launches using eco-friendly materials is driving the growth of the market. For instance, in May 2021, Western Dental & Orthodontics partnered with the Straumann Group to expand access to dental implants. Straumann will provide high-quality dental implants, abutments, and crowns under the Neodent brand for all 333 Western Dental and affiliated offices. Moreover, in July 2021, Westlake Hills Dental Arts launched a series of dental procedures, including implants and bridges, to help patients who are missing one or more teeth. Such launches are propelling the growth of the market.

Hence, owing to the aforementioned factors, the dental equipment market is expected to grow in the future. ​​

  North America Dental Equipment Market

Competitive Landscape

The dental equipment market in North America is moderately competitive. 3M, Carestream Health, Straumann, Dentsply Sirona, and GC Corporation are some of the key players in the market. The market also enjoys the presence of a few smaller companies that hold a substantial share of the market.

Recent Development

In May 2022, VideaHealth, a dental AI pioneer, received the United States Food and Drug Administration (FDA) issued 510(k) clearance for Videa Caries Assist, an AI-powered dental caries (cavity) detection algorithm. VideaHealth surpassed the FDA’s exacting efficacy requirements by significantly aiding the analysis of radiographs instantly from the dentist’s chair.

In April 2022, Brasseler USA, a provider of dental products, reported the launch of a new direct restorative system designed to empower enviable expertise in restorative dentistry.

Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Market Drivers

      1. 4.2.1 Increasing Burden of Dental Diseases

      2. 4.2.2 Innovation in Dental Products

    3. 4.3 Market Restraints

      1. 4.3.1 Increasing Cost of Surgeries

      2. 4.3.2 Lack of Proper Reimbursement of Dental Care

    4. 4.4 Porter's Five Forces Analysis

      1. 4.4.1 Threat of New Entrants

      2. 4.4.2 Bargaining Power of Buyers/Consumers

      3. 4.4.3 Bargaining Power of Suppliers

      4. 4.4.4 Threat of Substitute Products

      5. 4.4.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION (Market Size by Value – USD million)

    1. 5.1 By Product

      1. 5.1.1 General and Diagnostics Equipment

        1. Dental Laser

          1. Soft Tissue Lasers

          2. Hard Tissue Lasers

        2. Radiology Equipment

          1. Extra Oral Radiology Equipment

          2. Intra-oral Radiology Equipment

        3. Dental Chair and Equipment

        4. Other General and Diagnostic equipment

      2. 5.1.2 Dental Consumables

        1. Dental Biomaterial

        2. Dental Implants

        3. Crowns and Bridges

        4. Other Dental Consumables

      3. 5.1.3 Other Dental Devices

    2. 5.2 By Treatment

      1. 5.2.1 Orthodontic

      2. 5.2.2 Endodontic

      3. 5.2.3 Peridontic

      4. 5.2.4 Prosthodontic

    3. 5.3 By End User

      1. 5.3.1 Hospitals

      2. 5.3.2 Clinics

      3. 5.3.3 Other End Users

    4. 5.4 Geography

      1. 5.4.1 North America

        1. United States

        2. Canada

        3. Mexico


    1. 6.1 Company Profiles

      1. 6.1.1 3M

      2. 6.1.2 A-Dec Inc.

      3. 6.1.3 Biolase Inc.

      4. 6.1.4 Carestream Health Inc.

      5. 6.1.5 Envista Holdings Corporation

      6. 6.1.6 Dentsply Sirona

      7. 6.1.7 GC Corporation

      8. 6.1.8 Patterson Companies Inc.

      9. 6.1.9 Planmeca OY

      10. 6.1.10 Midmark Corp.

    2. *List Not Exhaustive

**Competitive Landscape covers- Business Overview, Financials, Products and Strategies, and Recent Developments

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Frequently Asked Questions

The North America Dental Equipment Market market is studied from 2019 - 2027.

The North America Dental Equipment Market is growing at a CAGR of 10% over the next 5 years.

3M, Carestream Health, Dentsply Sirona, GC Corporation, Straumann are the major companies operating in North America Dental Equipment Market.

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