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North America Chia Seeds Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

The North America Chia Seed Market is Segmented by Geography. The Report Includes Production, Consumption, and Trade Analysis of the Chia Seed Market across North America.

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Market Snapshot

Market Snapshot
Study Period: 2016 - 2026
Base Year: 2020
CAGR: 8 %

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Market Overview

In North America, Mexico is the largest producer of chia seeds, with 2,893.4 metric ton produced in the year 2018, and it accounted for around 99% of production in the region. Chia seeds do not follow the commoditization trend, as the market is still small, where supply is unstable, and there is a lack of awareness of the high-quality standards demanded by large industries. However, as more consumers are now aware of chia seeds and their benefits, the market is likely to witness tremendous growth in North America. Organic and non-GMO variants are the emerging trend for chia seeds. In terms of product launches, chia seeds are used as a functional ingredient in various bakery products, muesli bars, peanut butter, cereals, and other food products. The main hurdle to the Canadian chia seeds market is their high price, due to which, chia seeds can easily be replaced by alternative seeds with similar health benefits, like flax seeds, in the country.

Scope of the Report

Chia seeds are derived from the desert plant “Salvia Hispanica”, which is a member of the mint family. Salvia Hispanica seed is often sold under its common name “chia”. The report defines chia seed as a commodity in terms of the end users. To eliminate any ‘double-count’ error in the market estimations, bulk buyers that procure chia seed products for retail sale, after value-addition, through further processing, are not considered a part of the chia seeds market report.

United States
Production Analysis
Consumption Analysis, Market Value
Import Market Analysis (Volume and Value)
Export Market Analysis (Volume and Value)
Price Trend Analysis
Canada
Production Analysis
Consumption Analysis, Market Value
Import Market Analysis (Volume and Value)
Export Market Analysis (Volume and Value)
Price Trend Analysis
Mexico
Production Analysis
Consumption Analysis, Market Value
Import Market Analysis (Volume and Value)
Export Market Analysis (Volume and Value)
Price Trend Analysis

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Key Market Trends

High Imports of Chia Seeds

North America produces chia seeds in a minimal amount. The region mainly imports chia seeds from various countries, such as China, Paraguay, Mexico, and Argentina. Chia seeds are readily available in grocery stores because they have a high demand in the region. They contain a good amount of calcium, magnesium, and potassium, and they are believed to boost energy, stabilize blood sugar, and help with digestion. These benefits lead to the high imports of the seeds in the region. The chia products being introduced in the United States market was 4% in 2009, which sharply rose to 55% in 2013. This clearly displays the increase in demand for chia-based products in the country, which are met by the escalating imports in the study period.

North America Chia Seeds Market, Share of Major Exporters in %, by Country, United States, 2018

United States- The Largest Consumer of Chia Seeds in the Region

The United States produces minimal quantities of chia in the mid/southwestern and eastern parts of the country. Based on the inputs from industry stakeholders, the US chia seeds market was estimated at USD 5,340.6 thousand in the year 2018, most of the sales are in the pure seed form. In 2010, only 27% of US consumers reported that they had heard of chia as a food item. However, by 2014, this fragment grew to over 37%.

Chia seeds are labeled as ‘superfoods’ in the United States, and thus, most of the merchants cite vitamin, mineral, and antioxidant contents on the packages to attract customers. Due to the presence of high protein, omega-3 fatty acid, and fiber content, in the past few years, there was an increase in the consumption of chia seeds. As such, in the United States, the seeds are being increasingly integrated into the trends of health and food sectors, such as snacks, energy drinks, or aggregate with cereal, which is fueling the market for chia seeds in the country.

North America Chia Seeds Market, Consumption Share in %, by Country, 2019

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Value Chain/Supply Chain Analysis

  5. 5. MARKET SEGMENTATION

    1. 5.1 United States

      1. 5.1.1 Production Analysis

      2. 5.1.2 Consumption Analysis, Market Value

      3. 5.1.3 Import Market Analysis (Volume and Value)

      4. 5.1.4 Export Market Analysis (Volume and Value)

      5. 5.1.5 Price Trend Analysis

    2. 5.2 Canada

      1. 5.2.1 Production Analysis

      2. 5.2.2 Consumption Analysis, Market Value

      3. 5.2.3 Import Market Analysis (Volume and Value)

      4. 5.2.4 Export Market Analysis (Volume and Value)

      5. 5.2.5 Price Trend Analysis

    3. 5.3 Mexico

      1. 5.3.1 Production Analysis

      2. 5.3.2 Consumption Analysis, Market Value

      3. 5.3.3 Import Market Analysis (Volume and Value)

      4. 5.3.4 Export Market Analysis (Volume and Value)

      5. 5.3.5 Price Trend Analysis

  6. 6. MARKET OPPORTUNITIES AND FUTURE TRENDS

  7. 7. IMPACT OF COVID-19

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Frequently Asked Questions

The North America Chia Seeds Market market is studied from 2016 - 2026.

The North America Chia Seeds Market is growing at a CAGR of 8% over the next 5 years.

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