In the present agricultural scenario, water scarcity is a major challenge and a key driver for the use of micro-irrigation machinery systems. In the majority of the countries, water scarcity leads to deterioration of the food production quality and quantity. Fragmented land needs a controlled amount of water and the irrigation system has proved fruitful in this area. Irrigated land is twice as productive as the rain-fed land. The cultivation of agricultural crops on arable land with limited resources has become the need of the hour, which can be dealt with efficiently, with the help of drip irrigation.

An increase in awareness about the benefit of adopting the micro-irrigation system, the irrigation machinery market is seeing growth. his results in enormous financial savings and has lead to higher revenues, globally, in the micro-irrigation systems market. These factors are driving the global market for irrigation machinery. The growing sophistication of equipment and government initiatives in the form of subsidies is driving market growth. In the United State, the increasing water conservation subsidies for drip irrigation are expected to enhance water consumption and crop yield. This is expected to augment the demand for drip irrigation systems.