Mussel Oil And Powder Market Size and Share
Mussel Oil And Powder Market Analysis by Mordor Intelligence
The mussel oil and powder market size is estimated to be USD 0.72 billion in 2025 and is projected to reach USD 1.15 billion by 2030, advancing at a 9.84% CAGR. Breakthrough clinical evidence that mussel oil reduces atherosclerotic plaque more effectively than fish oil drives premium positioning and price elasticity. Regulatory clarity further lifts demand, with the FDA’s 2024 New Dietary Ingredient guidance streamlining marine-supplement approvals. Besides, Asia-Pacific holds the largest market share in terms of volume in mussel oil and powder production due to its robust aquaculture infrastructure and increasing health consciousness. The region's large population base, combined with a well-established aquaculture industry, ensures a consistent raw mussel supply for oil and powder production. The Asia-Pacific market exhibits the highest growth rate, driven by the expanding nutraceutical sector, increasing demand for natural health supplements, and growing e-commerce penetration in China, Japan, Australia, and New Zealand. Moreover, rising feed-input inflation and plant-based omega-3 launches temper margins, yet sustained clinical validation and sustainability credentials position the mussel oil and powder market for resilient expansion.
Key Report Takeaways
- By form, mussel oil captured 73.25% of the mussel oil and powder market share in 2024, whereas mussel powder is forecast to expand at an 11.54% CAGR through 2030.
- By grade, food-grade products accounted for a 55.18% share of the mussel oil and powder market size in 2024; cosmetic-grade offerings are set to grow fastest at 11.20% CAGR to 2030.
- By application, nutraceuticals and dietary supplements led with 51.89% revenue share in 2024, while functional foods and beverages are projected to post a 10.92% CAGR over 2025-2030.
- By geography, Asia-Pacific commanded a 45.42% share in 2024; South America is expected to record the highest regional CAGR at 10.37% during the forecast period.
Global Mussel Oil And Powder Market Trends and Insights
Drivers Impact Analysis
| Driver | (~) % Impact on CAGR Forecast | Geographic Relevance | Impact Timeline |
|---|---|---|---|
| Increasing consumer knowledge of anti-inflammatory and joint-health benefits | +2.1% | Global, with strongest uptake in North America and Europe | Medium term (2-4 years) |
| Growth of nutraceutical industry | +1.8% | Asia-Pacific core, spill-over to global markets | Long term (≥ 4 years) |
| Shift from synthetic to marine-based, clean-label health solutions | +1.5% | North America and European Union, expanding to Asia-Pacific | Medium term (2-4 years) |
| Innovation in extraction | +1.2% | Global, led by New Zealand and Nordic countries | Short term (≤ 2 years) |
| Stringent quality standards of mussel ingredient | +0.9% | Global, regulatory-driven compliance | Medium term (2-4 years) |
| Break-through evidence of anti-atherosclerotic benefits | +1.1% | Global, clinical evidence-based adoption | Long term (≥ 4 years) |
| Source: Mordor Intelligence | |||
Increasing consumer knowledge of the anti-inflammatory and joint-health benefits of mussel ingredients
Clinical studies demonstrate that New Zealand green-lipped mussel (GLM) oil has higher anti-inflammatory properties compared to fish oils. Research in Marine Drugs and other scientific journals shows that GLM contains specific bioactive lipids, including omega-3 polyunsaturated fatty acids (EPA and DHA), furan fatty acids, and pro-resolving lipid mediators. These components work together to inhibit inflammatory pathways like cyclo-oxygenase (COX) and lipo-oxygenase (LOX). The compounds in GLM reduce pro-inflammatory cytokines (TNF-α, IL-1β, IL-17) in immune cells more effectively than standard marine oils. Clinical trials show that GLM supplements reduce joint pain, stiffness, and inflammation markers in patients with osteoarthritis and rheumatoid arthritis, achieving results similar to NSAIDs without significant side effects. The FDA's revised guidelines on dietary supplement health claims and the removal of molluscan shellfish from major allergen categories have increased market confidence by providing clear communication guidelines and reducing allergy-related concerns [1]Source: United States Food and Drug Administration, "Questions and Answers Regarding Food Allergens, Including the Food Allergen Labeling Requirements of the Federal Food, Drug, and Cosmetic Act (Edition 5): Guidance for Industry", fda.gov. Healthcare professionals' increasing support for marine-derived mussel supplements, combined with consumer awareness of their enhanced bioavailability compared to plant-based options, supports higher price points. The combination of scientific evidence, regulatory support, and medical endorsement indicates significant market opportunities for mussel oil and powder products as a natural solution for inflammation and joint health.
Growth of nutraceutical industry
The nutraceutical industry globally, however, especially in Asia-Pacific, is particularly driven by China's expansive dietary supplement sector, which serves as a key driver for market growth in mussel oil and powder. This expansion is primarily supported by the region's aging population and increasing health awareness, which are driving demand for clinically validated ingredients over marketing-driven claims. E-commerce platforms such as Shopee and Lazada have significantly enhanced market penetration, especially in emerging Southeast Asian countries like Malaysia and Vietnam, where sales are experiencing rapid growth. Social media platforms, particularly TikTok, are reshaping consumer behavior through live commerce, enabling suppliers of mussel ingredients to reach previously inaccessible consumer segments due to underdeveloped traditional retail channels. This digital transformation is crucial for increasing product awareness and adoption in these developing markets. Moreover, in the United States, the market demonstrates maturity, with 74% of adults consuming dietary supplements and 55% doing so regularly, as per the 2023 CRN Consumer Survey [2]Source: Council for Responsible Nutrition, "Three-quarters of Americans Take Dietary Supplements; Most Users Agree They are Essential to Maintaining Health, CRN Consumer Survey Finds", crnusa.org. This trend highlights a strong focus on efficacy and scientific validation, aligning with global market dynamics. The rapid adoption in Asia-Pacific, combined with the well-established consumption patterns in the United States, is collectively driving innovation, demand, and growth in the mussel-based nutraceuticals market worldwide.
Shift from synthetic to marine-based, clean-label health solutions
The health supplement industry is experiencing a significant shift from synthetic to marine-based ingredients, particularly green-lipped mussel oil and powder. This transition is driven by consumer demand for natural, traceable, and environmentally sustainable products. The European Food Safety Authority's evaluation framework validates the cardiovascular and joint health benefits of marine nutraceuticals, providing scientific backing for mussel-derived ingredients. Mussels offer natural sustainability advantages through their filter-feeding mechanism, which improves water quality without requiring external feed inputs. The marine ingredients industry demonstrates its commitment to quality, with over 50% of global production meeting MarinTrust certification standards for traceability and environmental compliance. Besides, the clean-label trend benefits mussel-derived ingredients, as consumers prefer recognizable, natural components over synthetic compounds. The harmonization of regulations across major markets simplifies compliance processes for certified marine ingredient producers, while creating additional requirements for synthetic alternatives. New Zealand's strictly regulated aquaculture systems position its mussel suppliers as quality and environmental stewardship leaders in the global market. These factors contribute to the growth of the global mussel oil and powder market, as marine-derived ingredients with proven efficacy and sustainability credentials become increasingly prominent in the natural health supplement industry.
Innovation in extraction
Advanced extraction technologies improve yield efficiency and preserve bioactive compounds, with supercritical CO2 extraction becoming the primary method for premium mussel ingredient production. Studies show that supercritical fluid extraction delivers better lipid recovery from marine biomasses, including Greenshell mussel meat, while maintaining omega-3 fatty acid stability. Micronization techniques for Baltic Sea blue mussels allow complete biomass utilization, creating fine powders with better solubility and less grittiness, improving consumer acceptance. Ultrafiltration processes concentrate bioactive metabolites effectively, retaining 94% phycocyanin and 92% total protein while reducing production volumes and costs. Environmental regulations favor green extraction technologies, with subcritical dimethyl ether (DME) extraction providing higher yields than conventional methods while meeting environmental standards. These advancements allow producers to offer products with improved bioavailability and potency at premium prices. The combination of efficient extraction methods and environmental compliance provides competitive advantages, especially as regulators evaluate both production processes and product quality.
Restraints Impact Analysis
| Restraint | (~) % Impact on CAGR Forecast | Geographic Relevance | Impact Timeline |
|---|---|---|---|
| High production costs | -1.4% | Global, acute in developed markets | Short term (≤ 2 years) |
| Growing plant-based and vegan dietary preferences | -0.8% | North America and European Union, expanding globally | Medium term (2-4 years) |
| Compliance with global food and supplement standards | -0.6% | Global, regulatory complexity varies | Medium term (2-4 years) |
| Limited awareness in emerging regions | -0.5% | Africa, Latin America, parts of Asia | Long term (≥ 4 years) |
| Source: Mordor Intelligence | |||
High production costs
Production costs significantly constrain mussel oil and powder production due to advanced extraction technologies and complex processing requirements. The use of supercritical CO2 extraction methods ensures product quality and extended shelf life but requires expensive equipment and specialized operational expertise, increasing both capital and operational expenses. The manufacturing process, including de-fatting, freeze-drying, and purification, demands substantial energy and specialized infrastructure, which increases production costs. These elevated costs result in higher product prices, limiting accessibility, particularly in price-sensitive emerging markets. The complex supply chain, which includes sustainable harvesting of green-lipped mussels and maintaining batch consistency, further adds to cost pressures. While health awareness and clinical validation drive market demand, high production costs challenge market expansion and competitive pricing against other supplements. Manufacturers must optimize their cost structure while maintaining product quality. The industry requires technological advancements to improve extraction and processing efficiency to reduce costs while preserving the therapeutic properties of mussel oil and powder products.
Growing plant-based and vegan dietary preferences limit adoption of mussel-based supplements
Consumer preferences for plant-based and vegan diets are influencing mussel oil and powder product demand. Major ingredient suppliers are developing algal omega-3 alternatives that match the EPA/DHA profiles of marine oils. DSM-Firmenich's introduction of algal omega-3 oils in October 2023 offers vegan consumers effective alternatives, supported by clinical studies demonstrating comparable bioavailability to fish oil with reduced contaminant risks. The market evolution continues through precision fermentation technologies, enabling efficient production of marine-equivalent omega-3 compounds, exemplified by SCN BestoCo and DSM Firmenich's collaboration on fermentation-derived omega-3 gummies. Additionally, research indicates a strong consumer preference for algal sources among environmentally conscious consumers concerned about overfishing and marine ecosystem sustainability. However, mussel ingredients maintain market stability through their unique bioactive components, including specialized pro-resolving mediators and marine-derived peptides, which are not present in plant or algal alternatives. This distinct biochemical profile allows the mussel oil and powder segment to serve specific therapeutic and premium markets targeting joint health and anti-inflammatory benefits, ensuring market relevance despite increasing plant-based innovation.
Segment Analysis
By Grade: Food Applications Lead, Cosmetics Accelerate
Food-grade applications represent 55.18% of the mussel oil and powder market in 2024. This dominance stems from established regulatory frameworks and consumer acceptance. The segment benefits from integrated supply chains and clear regulations, including mandatory compliance with ISO 22000 and HACCP standards, which ensure product quality and safety. The reliability of food-grade products provides a stable market foundation, particularly among health-conscious consumers seeking natural supplements for anti-inflammatory and joint health benefits.
The cosmetic grade segment demonstrates the strongest growth potential, with a projected CAGR of 11.20% through 2030. This growth reflects increasing demand for marine-based, clean-label ingredients that offer skin health and anti-aging benefits. The segment requires additional safety testing and allergen documentation. Cosmetic applications enable companies to differentiate products and implement premium pricing strategies based on natural sourcing and effectiveness. Besides, the pharmaceutical grade segment maintains steady growth but faces significant barriers to entry due to requirements for clinical validation and regulatory approvals. This segment utilizes marine-derived peptides for therapeutic applications, such as anti-hypertensive properties, contributing to value creation in the mussel oil and powder market.
Note: Segment shares of all individual segments available upon report purchase
By Form: Oil Dominance Drives Premium Applications
The mussel oil segment maintains 73.25% of the market share in 2024, due to its superior bioavailability and concentrated bioactive compounds. The mussel powder segment is experiencing rapid growth with an 11.54% CAGR through 2030. Clinical research shows that half-shell and powder formats achieve higher plasma concentrations of eicosapentaenoic acid compared to oil extracts. However, oil maintains advantages in concentrated therapeutic applications. The implementation of supercritical CO2 extraction methods preserves heat-sensitive compounds while achieving higher yields, particularly in oil production, where compound integrity affects therapeutic efficacy.
Powder applications are expanding through micronization innovations that improve texture and solubility. Baltic Sea mussel processing demonstrates how fine powder production increases consumer acceptance while maintaining nutritional value. Oil formulations focus on premium nutraceutical applications where concentrated omega-3 content and specialized lipid profiles generate higher margins. Powder forms enable food fortification and functional beverage applications. Manufacturing efficiency favors powder production through simpler processing and storage, while oil extraction requires specialized equipment and quality control systems. The market segmentation reflects consumer preferences, with oil appealing to therapeutic users seeking high potency and powder attracting consumers who prioritize convenience in dietary integration.
By Application: Nutraceuticals Foundation, Functional Foods Momentum
In 2024, human nutraceuticals and dietary supplements hold a leading 51.89% market share, driven by strong consumer awareness and clinical validation. The functional foods and beverages segment is experiencing the fastest growth, with a projected CAGR of 10.92% through 2030. This growth is attributed to a consumer shift toward convenient, everyday food integration over traditional supplement regimens. Advancements in food fortification technologies, which preserve bioactive compounds during processing, further support this trend. Additionally, the aquaculture industry's expansion is boosting animal nutrition applications, as marine ingredients enhance feed nutritional profiles and promote sustainable aquaculture practices.
Pharmaceutical applications are advancing, supported by clinical research that highlights the therapeutic potential of marine peptides. Studies demonstrate their anti-atherosclerotic effects, which surpass those of conventional treatments. Moreover, the market's resilience is evident in its diverse applications: nutraceuticals drive volume growth, while emerging applications contribute to margin expansion. However, regulatory pathways differ significantly across applications. Nutraceuticals benefit from established frameworks, while pharmaceutical applications require extensive clinical validation and approval processes.
Note: Segment shares of all individual segments available upon report purchase
Geography Analysis
Asia-Pacific holds a dominant 45.42% share of the global mussel oil and powder market in 2024, driven by advanced production capabilities, strong consumer demand, and supportive regulatory frameworks. China leads regional growth, supported by rising dietary supplement spending and an aging population. The Asian Development Bank projects that by 2050, one in four people in Asia and the Pacific will be over 60 years old, with the older population tripling to nearly 1.3 billion [3]Source: Asian Development Bank, "Adapting to Aging Asia and the Pacific", adb.org . Also, New Zealand’s government-regulated Greenshell mussel farming ensures a sustainable raw material supply, adhering to stringent aquaculture standards and high environmental stewardship. While manufacturing cost advantages and proximity to raw materials provide competitive benefits, rising production costs and stricter environmental regulations are pushing producers to adopt advanced extraction technologies to improve efficiency and product quality. This combination of production efficiency, regulatory support, and market access reinforces Asia-Pacific’s leadership and growth potential in the mussel oil and powder market.
South America shows the highest growth rate with a CAGR of 10.37% through 2030. This growth stems from expanding middle-class populations, improved healthcare infrastructure, and increased awareness of marine nutraceuticals' health benefits. Brazil and Argentina are key markets, driven by economic development that increases disposable incomes and healthcare spending, supporting premium nutraceutical product adoption. The region presents significant opportunities due to lower market penetration compared to developed markets, though companies must address complex regulations and cultural differences. While infrastructure improvements enhance accessibility, rural areas continue to face distribution challenges due to limited healthcare awareness.
North America and Europe maintain consistent growth through established consumer bases, developed regulatory frameworks, and robust clinical research for product development. The FDA's updated New Dietary Ingredient Notification process and EFSA's health claim evaluation framework provide clear paths for marine ingredient commercialization. Whereas Germany's position as a major health foods exporter, particularly to markets like China, demonstrates strong export opportunities. Furthermore, he Middle East and Africa show potential as emerging markets with increasing health awareness, though current growth faces limitations from infrastructure gaps and awareness challenges. However, favorable demographics indicate potential for future market expansion.
Competitive Landscape
The mussel ingredients market shows moderate fragmentation, with established companies and new entrants competing through product differentiation and technological improvements. Companies like MacLab, Aroma NZ, and Waitaki have established market positions through their expertise in harvesting, processing, and marketing mussel-derived products with proven benefits. These firms employ advanced extraction technologies and maintain quality standards to ensure product efficacy and purity, enhancing their market position. Research and development efforts, particularly in bioavailability and product formulations, remain crucial for market differentiation.
New Zealand and Southeast Asian companies benefit from robust aquaculture infrastructure and regulated mussel farming systems, including Greenshell mussel operations. This infrastructure ensures a consistent, high-quality raw material supply, enhancing their credibility in a market focused on traceability and environmental responsibility. Companies implement certification programs such as MarinTrust to demonstrate sustainability compliance and quality assurance, addressing consumer preferences for clean-label and environmentally conscious products. Manufacturing expansion and strategic partnerships enable these companies to extend their market presence through e-commerce and international distribution networks.
The market continues to evolve through new entrants and industry consolidation. Companies are expanding production capacity and introducing new products across dietary supplements, functional foods, cosmetics, and animal nutrition segments. This environment promotes ongoing innovation in powder formulations and extraction methods, including supercritical CO2 processing for improved quality. Production costs and regulatory requirements encourage industry partnerships and mergers to achieve operational efficiency. Competition intensifies as companies focus on sustainability practices, scientific validation, and consumer education to gain market share.
Mussel Oil And Powder Industry Leaders
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MacLab (NZ) Ltd
-
Aroma NZ Ltd
-
Waitaki Bio
-
Sanford Ltd
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The Scoular Company
- *Disclaimer: Major Players sorted in no particular order
Recent Industry Developments
- January 2025: Aroma, a family-run business based in Christchurch, transformed its operations for New Zealand's green-lipped mussels (kūtai) into a successful global operation. The company processed mussels by extracting meat from shells and converting it into concentrated powder through freeze-drying. Aroma also employed flash drying, which converted frozen mussel meat into powder within five minutes. The company exports to more than 40 countries, with strong demand in the United States, Europe, Australia, Japan, South Korea, and growing markets in China and India.
- November 2024: A research project examined Australian mussels and abalone as potential treatments for Inflammatory Bowel Diseases (IBD). The Institute for Molecular Bioscience (IMB) and Mater Research Brisbane conducted a two-year study to identify and develop the anti-inflammatory properties of these molluscs. The research team analyzed the chemical composition and tested the anti-inflammatory characteristics of mussels and abalones from Yumbah Aquaculture's six shellfish farms in South Australia, Victoria, and Tasmania. IMB Professor Rob Capon reported that existing mussel oil and powder products demonstrated substantial health benefits.
- July 2024: Waitaki Biosciences, a New Zealand manufacturer of natural nutritional ingredients, expanded its facility to increase greenshell mussel oil extract production. The company's PernaTec Oil, an omega-3 and phospholipid-rich extract from New Zealand greenshell mussels, increased global supply availability. The expansion enhanced processing capacity and extraction technologies, expanding Waitaki's natural ingredients portfolio from New Zealand raw materials for health categories.
Global Mussel Oil And Powder Market Report Scope
| Mussel Oil |
| Mussel Powder |
| Food Grade |
| Pharmaceutical Grade |
| Cosmetic Grade |
| Human Nutraceuticals and Dietary Supplements |
| Animal Nutrition |
| Functional Foods and Beverages |
| Pharmaceuticals/Biopharmaceuticals |
| Personal Care and Cosmetics |
| North America | United States |
| Canada | |
| Rest of North America | |
| Europe | Germany |
| United Kingdom | |
| France | |
| Netherlands | |
| Rest of Europe | |
| Asia-Pacific | China |
| Japan | |
| Australia | |
| Rest of Asia-Pacific | |
| South America | Brazil |
| Argentina | |
| Rest of South America | |
| Middle East and Africa | South Africa |
| United Arab Emirates | |
| Rest of Middle East and Africa |
| By Form | Mussel Oil | |
| Mussel Powder | ||
| By Grade | Food Grade | |
| Pharmaceutical Grade | ||
| Cosmetic Grade | ||
| By Application | Human Nutraceuticals and Dietary Supplements | |
| Animal Nutrition | ||
| Functional Foods and Beverages | ||
| Pharmaceuticals/Biopharmaceuticals | ||
| Personal Care and Cosmetics | ||
| By Geography | North America | United States |
| Canada | ||
| Rest of North America | ||
| Europe | Germany | |
| United Kingdom | ||
| France | ||
| Netherlands | ||
| Rest of Europe | ||
| Asia-Pacific | China | |
| Japan | ||
| Australia | ||
| Rest of Asia-Pacific | ||
| South America | Brazil | |
| Argentina | ||
| Rest of South America | ||
| Middle East and Africa | South Africa | |
| United Arab Emirates | ||
| Rest of Middle East and Africa | ||
Key Questions Answered in the Report
What is the current value of mussel oil and powder sales worldwide?
Global sales stand at USD 0.72 billion in 2025 and are on track to reach USD 1.15 billion by 2030.
Which form, oil or powder grows faster over the next five years?
Powder leads growth at an 11.54% CAGR, outpacing oil while oil keeps the larger revenue base.
How large is Asia-Pacific’s share of global demand?
Asia-Pacific accounts for 45.42% of 2024 volume, driven by China’s sizable supplement spend and Southeast Asia’s rapid uptake.
Why do manufacturers prefer supercritical CO₂ extraction for mussel lipids?
The method yields more omega-3s, protects heat-sensitive compounds and eliminates solvent residues, enabling premium labels.
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