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Japan Sports Drinks market is segmented by Packaging into PET Bottles, Cans, and others; and by Distribution Channel as Supermarkets/Hypermarkets, Convenience Stores, Online Retail Stores, and Other Channels.
Japan sports drink market is forecasted to witness a CAGR of 4.66% in the forecast period (2020-2025).
Japan Sports Drinks Market is segmented by packaging and distribution channel. On the basis of packaging, the market is segmented into PET Bottles, Cans, and others. On the basis of distribution channel, the market is segmented by Supermarkets/Hypermarkets, Convenience Stores, Online Retail Stores, and Other Channels.
|By Packaging Type|
|By Distribution Channel|
|Online Retail Stores|
|Other Distribution Channels|
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Rising adoption of sports drinks, by lifestyle users and casual users, owing to the rise in the importance of pre-workout and post-workout supplements, is expected to drive the growth of the market in the years to come. Japanese consumers are getting influenced toward supplementation and are investing heavily on fitness. Convenience in the consumption of sports drinks, such as ready-to-drink products with recognizable ingredients and advanced formulation, are the key to success for the developed landscape in the region.
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The food consumption pattern in the country has become diverse; for example- consumers are preferring value-added food products, which render health benefits on the consumption of any food, thus, making sports drink a viable option. Sports drink are considered a healthier choice than traditional soda beverages as they contain less sugar than traditional soda beverages. Some major companies like Coca-cola company and Pepsico Inc are providing various sports drinks products; major pharmaceutical companies, like Otsuka Pharmaceutical Co. Ltd, are also entering into this market.
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The key strategies adopted by the players in the market are expansions, innovations, and new product launches to maintain competitiveness in the market. The companies have been introducing new and innovative products with the inclusion of naturally derived ingredients and additives, so as to make their product unique among the existing products. Some some of the major players in the china sports drink market includes AJE Group, PepSico Inc, The Coca-Cola Company, Lucozade, DANONE, Otsuka Pharmaceutical Co. Ltd, among others.
1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
3.1 Market Overview
4. MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter's Five Force Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
5.1 By Packaging Type
5.1.1 Bottle (Pet/Glass)
5.2 By Distribution Channel
5.2.2 Convenience Stores
5.2.3 Online Retail Stores
5.2.4 Other Distribution Channels
6. COMPETITIVE LANDSCAPE
6.1 Most Active Companies
6.2 Most Adopted Strategies
6.3 Market Share Analysis
6.4 Company Profiles
6.4.1 AJE Group
6.4.2 PepSico Inc
6.4.3 The Coca-Cola Company
6.4.6 Otsuka Pharmaceutical Co. Ltd
7. MARKET OPPORTUNITIES AND FUTURE TRENDS