Japan Food Flavor and Enhancer Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

Japan Food Flavor and Enhancer Market is segmented by Type into Flavors (Natural Flavors, Synthetic Flavors, and Nature Identical Flavors) and Flavor Enhancers, and by Application into Bakery, Confectionery, Dairy, Beverages, Processed Food, and Other Applications.

Market Snapshot

Japan Food Flavor And Enhancer Market Overview
Study Period: 2016 - 2026
Base Year: 2021
CAGR: 3.5 %
Japan Food Flavor And Enhancer Market Major Players

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Market Overview

The Japanese food flavor and enhancer market is projected to grow at a CAGR of 3.5% during the forecast period.

  • The continued expansion in the major end-user sectors, like beverages and frozen food, as well as strong gains in domestic expenditures on consumer products, are the factors that are expected to support the food flavors’ demand.
  • The unusual flavor hybrids and stronger taste experiences (example hot, sweet, and savory) are emerging as the dominant flavor profiles, with the sour flavors also gaining popularity.
  • The market is driven by the changing lifestyle, increasing demand for a healthy ingredient, and influential trend for new exotic and ethnic flavors. With the rising preference for premium-quality products, including premium lines of seasonings and sauces, the market is growing rapidly.

Scope of the report

The Japanese food flavor and enhancer market is segmented by type into flavors and flavor enhancers. The favors segment is further sub-segmented into natural flavors, synthetic flavors, and nature-identical flavors. Based on the application, the market is segmented into bakery, confectionery, dairy, beverages, processed food, and other applications.

Natural Flavors
Synthetic Flavors
Nature Identical Flavors
Flavor Enhancers
Processed Food

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Key Market Trends

Increased Utilization in Beverages

In order to cater to the increasing demand for flavored carbonated beverage products, the companies are increasingly focusing on making product lines based on tropical fruits and super fruits. This is driving the growth of the flavored beverage market. Flavor inspirations from fruits, vegetables, and herbs are still relatively underutilized in the beverage industry. There are numerous opportunities available to formulators interested in incorporating fruit flavors into products, while continuing to test other new flavors. Innovations in functional beverages and flavoring are attracting health-conscious consumers. Thus, manufacturers may find using fruit, floral, and crossover flavors as the key to success in launching products in the functional food and beverage industry.

Japan Food Flavor And Enhancer Market Key Trends

Rising Demand for Clean Label Ingredients

Japan is one of the most affluent and sophisticated consumer markets in Asia, where there is demand for healthy products with a descriptive labelling that can provide a better understanding of the ingredients being used in the product formulation. Consumer preference, such as innovative flavors, health benefits, convenience, and alternative natural sources for nutrient supplements, has augmented the clean label ingredient market. There has been a growing consumer demand for processed food, and the expectations for safer and healthier ingredients have, in turn, increased the need for the introduction of clean-label ingredients across diverse applications. Manufacturers are fast adopting the strategy of incorporating functional ingredients that can improve the nutritional profile of the product.

Japan Food Flavor And Enhancer Market Growth Rate

Competitive Landscape

The Japanese food flavor and enhancer market is consolidated with the major players holding the maximum share in the market. The key strategies adopted by the companies are new product innovations, mergers and acquisitions, partnerships, and expansion. The major players are Givaudan, Firmenich, Kerry Group, International Flavors, and Fragrances Inc., among others.

Table of Contents


    1. 1.1 Study Assumptions & Market Definition

    2. 1.2 Scope of the Study



    1. 3.1 Market Overview


    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 Type

      1. 5.1.1 Flavors

        1. Natural Flavors

        2. Synthetic Flavors

        3. Nature Identical Flavors

      2. 5.1.2 Flavor Enhancers

    2. 5.2 Application

      1. 5.2.1 Bakery

      2. 5.2.2 Confectionery

      3. 5.2.3 Dairy

      4. 5.2.4 Beverages

      5. 5.2.5 Processed Food

      6. 5.2.6 Others


    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 Givaudan

      2. 6.3.2 Firmenich

      3. 6.3.3 Takasago International Corporation

      4. 6.3.4 International Flavors and Fragrances Inc.

      5. 6.3.5 Kerry Group

      6. 6.3.6 Corbion NV

      7. 6.3.7 Archer Daniels Midland Company

      8. 6.3.8 Symrise AG

    4. *List Not Exhaustive

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Frequently Asked Questions

The Japan Food Flavor and Enhancer Market market is studied from 2016 - 2026.

The Japan Food Flavor and Enhancer Market is growing at a CAGR of 3.5% over the next 5 years.

Givaudan, Firmenich, Takasago International Corporation, International Flavors and Fragrances Inc., Archer Daniels Midland Company are the major companies operating in Japan Food Flavor and Enhancer Market.

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