Italy Foodservice Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

Italy foodservice market is segmented by Type into a full-service restaurant, self-service restaurant, fast food, street stall and kiosk, cafe and bar, and 100% home delivery restaurant and by Structure, into independent consumer foodservice and chained consumer foodservice

Market Snapshot

Study Period: 2016 - 2026
Base Year: 2020
CAGR: 1.24 %
Largest Growing Segment: Full-service Restaurant
Fastest Growing Segment: Chained Consumer Foodservice

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Market Overview

Italy foodservice market is estimated to witness a CAGR of 1.24% during the forecast period.

  • Continuous growth in brands franchising, increased demand for healthier and quality food, and booming digital commercialization are few factors augmenting the foodservice market in Italy. Further, supplemented by active tourism, Italy remains the third largest foodservice market in Europe.
  • Lombardy, Lazio, and Campania account for the highest number of foodservice establishments in the country.

Scope of the Report

Italy foodservice market offers the services provided by the full-service restaurant, self-service restaurant, fast food, street stall and kiosk, cafe and bar, and 100% home delivery restaurant structured as independent consumer foodservice and chained consumer foodservice.



By Type
Full-service Restaurant
Self-service Restaurant
Fast Food
Street Stall and Kiosk
Cafe and Bar
100% Home Delivery Restaurant
By Structure
Independent Consumer Foodservice
Chained Consumer Foodservice

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Key Market Trends

Increased Demand for Cafes and Bars

Cafes and Bars emerge as one of the largest growing segment in the market with the growing preferences for coffee, soft drinks, and alcoholic beverages. Furthermore, the cafes offering affordable food products ranging from cold and hot meals are leading to an increased willingness to spend. Many companies are investing to launch their outlets in the country. For instance, in 2018, the giant player, Starbucks Coffee Company, launched its first outlet in the country. With the growing urbanization and improved lifestyle, Italians are increasingly preferring wine over other alcoholic drinks, uplifting the business for wine bars in the country.


Growing Frequent Eating Out Trend

The increasing frequency of Italians for eating out is majorly benefitting the foodservice sector of the country. According to FIPE, around 39 million Italians ate out in 2016, which accounted for 35.3% of the total revenue generated by food consumption in the country. The majority comprised of 34 million consumers eating lunch out on weekdays while the number of people dining out for dinner remained around 2 million. Italy holds more catering enterprises per square km when compared to any other country in the world, portraying a flourishing foodservice market in the country.


Competitive Landscape

Italy foodservice market is highly fragmented, due to the prevalence of several small scale players in the country. Impacted by the western cuisine, the Italian market is holding a prominent share by the chain outlets, such as McDonald's, Burger King, and Yum! Brands RSC. Moreover, the country has significant local and regional brands, such as Gruppo Sebeto, Lagardère Food Services SRL, and CAMST.

Table of Contents


    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study



    1. 3.1 Market Overview


    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 By Type

      1. 5.1.1 Full-service Restaurant

      2. 5.1.2 Self-service Restaurant

      3. 5.1.3 Fast Food

      4. 5.1.4 Street Stall and Kiosk

      5. 5.1.5 Cafe and Bar

      6. 5.1.6 100% Home Delivery Restaurant

    2. 5.2 By Structure

      1. 5.2.1 Independent Consumer Foodservice

      2. 5.2.2 Chained Consumer Foodservice


    1. 6.1 Most Active Companies

    2. 6.2 Market Share Analysis

    3. 6.3 Strategies Adopted by Leading Players

    4. 6.4 Company Profiles

      1. 6.4.1 McDonald's

      2. 6.4.2 Domino's Pizza Inc.

      3. 6.4.3 Yum! Brands RSC

      4. 6.4.4 Burger King

      5. 6.4.5 Gruppo Sebeto

      6. 6.4.6 Lagardere Food Services Srl

      7. 6.4.7 CAMST

    5. *List Not Exhaustive

**Subject to Availability

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Frequently Asked Questions

The Italy Foodservice Market market is studied from 2016 - 2026.

The Italy Foodservice Market is growing at a CAGR of 1.24% over the next 5 years.

The Italy Foodservice Market is valued at Full-service Restaurant in 2026.

McDonald's, Domino's Pizza Inc., Yum! Brands RSC, Burger King, Gruppo Sebeto are the major companies operating in Italy Foodservice Market.

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