Indonesia Used Car Market Size & Share Analysis - Growth Trends & Forecasts (2023 - 2028)

Indonesia Used Car Market is Segmented by Vehicle Type (Hatchback, Sedan, Sport Utility Vehicle (SUV), and Multi-purpose Vehicle (MPV)), Booking Channel (Online, OEM Certified/Authorized Dealerships, and Multi-Brand Dealerships), Financing Providers (OEMs, Banks, and Non-Banking Financial Companies), and Province (West Java, East Java, Central Java, North Sumatra, Banten, and Other Provinces). The report offers market size and forecasts for all the above segments in value (USD).

Indonesia Used Car Market Size

Indonesia Used Car Market Summary
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Study Period 2018 - 2028
Base Year For Estimation 2022
Forecast Data Period 2023 - 2028
Historical Data Period 2018 - 2021
CAGR 5.79 %
Market Concentration Medium

Major Players

Indonesia Used Car Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Indonesia Used Car Market Analysis

Indonesia used car market size is estimated at USD 56.34 billion in the current year, and is expected to reach USD 74.48 billion, registering a CAGR of 5.79% during the forecast period (2023-2028).

  • The used car market saw a significant dip due to the COVID-19 outbreak and subsequent lockdowns. Though the slump was not as significant when compared to the new car sales due to the buyer's reluctance and lower disposable cash in hand for new vehicle purchases. But now, as life comes to normalcy, the Indonesian Used Car Market is expected to gain back its pace in the following years.
  • The pandemic made owning a car an unavoidable aspect of an individual's life, as traveling via public transport was risky. People who preferred public transport during the pre-Covid times are now potential customers of the used cars market.
  • Due to the increasing digitization and the ability of companies to provide immersive purchase experiences remotely, the Indonesian used car market is expected to witness significant growth. Furthermore, the rise in the value-added service offering and the variety of finance providers offering credit for used cars will also contribute to the growth of the used car market in the region. However, the higher interest rates might turn around some potential customers hampering the market's growth.
  • For instance, in September 2021, Mobil88 launched the Mo88i application to make buying and selling used cars easier. Mo88i is a platform for buying and selling used cars that are trusted, easy, fast, and efficient, beginning with car inspections and estimated bid prices and ending with financing and vehicle insurance submissions.
  • Another major factor aiding the market growth is the emergence of various Non-Banking Finance Companies offering low-interest rates compared to banks and flexible installment options.

Indonesia Used Car Industry Segmentation

The Indonesian used car market refers to the segment of the automotive industry that involves the buying, selling, and trading of pre-owned vehicles in Indonesia. It encompasses a wide range of vehicles, including sedans, hatchbacks, SUVs, and vans, that have been previously owned and used by individuals or businesses.

Indonesia used car market is segmented by vehicle type, booking channel, financing providers, and province. By vehicle type, the market is segmented as the hatchback, sedan, sport utility vehicle (SUV), and multi-purpose vehicle (MPV). By booking channel, the market is segmented as online, OEM certified/authorized dealerships, and multi-brand dealerships. By financing providers, the market is segmented as OEMs, banks, and non-banking financial companies, and by province, the market is segmented as West Java, East Java, Central Java, North Sumatra, Banten, and Other Provinces.

The report offers market size and forecasts for all the above segments in value (USD).

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Indonesia Used Car Market Trends

Growing Sport Utility Vehicle (SUV) Sales Aiding the Market

  • Sport utility vehicles (SUVs) have become increasingly popular among Indonesian used car buyers in recent years. Consumers are always interested in looking at the current SUV models in the market, while dealers compete to offer new SUVs for this growing market. The SUV trend in the youth may be the driving force for the SUV segment among domestic buyers.
  • In this situation, the existence of SUVs with luxurious and sporty looks generally cater to the higher class while yet providing a reasonable level of comfort. SUVs offer more fantastic deals to customers who have these concerns. Even for a low budget, there is a low-cost SUV that nonetheless gives the image of a robust and latest vehicle. This SUV sector is a good value for money in the middle-class economy.
  • The emergence of the sub-compact SUVs has also offered dealers many possibilities as these models come with both performance and budget. The top-selling SUV models include Honda BR-V, Daihatsu Terios, Toyota Rush, Chevrolet Trax, DFSK Glory 580, etc.
  • According to OLX Autos Indonesia's statistics, the trend of used car sales shifting from MPV to SUV has been witnessed in recent years. Although MPVs remained the top choice in the automotive and used car segment until 2020. However, by 2022, SUVs had taken over the market share, which had climbed by 31% from the previous 25% in 2021.
  • In Indonesia, nulti-purpose vehicles (MPVs) have become one of the most popular vehicles. Used MPVs are still a popular choice for individuals on a tight budget. MPVs have large enough body dimensions to accommodate greater passenger capacity with significant luggage, which is why they are still in high demand.
  • Due to an increase in demand for larger cars due to Indonesia's expanding family sizes, MPVs topped the used car sales over the past few years. According to current conditions, the MPV car trend is still strong in Indonesia and occupies around 45% of total market sales.
  • Owing to the increased brand awareness and the growth of the number of families, the market is likely to be driven by rising sales of luxury cars and MPVs. Although MPVs have typically dominated used car sales in Indonesia, there has recently been a surge in demand for Hatchbacks, City Cars, and SUVs. The demand for these cars is driven by the societal transition from large families to nuclear families and the purchase of vehicles for individual requirements.
Indonesia Used Car Market -  Passenger car sales in Indonesia from 2016 to 2022

West Java Dominates the Used Car Market

  • West Java is Indonesia's most populated province, with a population of 48,274,160 people, according to the 2020 Census. Bekasi and Bandung, the province's two main cities, are Indonesia's third and fourth most populous cities, respectively. In addition, Bandung is one of the world's most densely populated cities. It is also home to major cities like Bogor, etc.
  • West Java accounts for more than 20 percent of the total car sales in Indonesia, with as many as 6 lakh units sold every year. SUVs are gaining momentum in used car sales in west java. SUVs are preferred because they can be driven in the region of West Java, even into remote areas.
  • Brands like Toyota, Daihatsu, and Honda are the most opted when it comes to used car sales in the province. Models like Toyota Fortuner, Daihatsu Terios, and Honda CR-V are the most sold SUV models in the used car market, selling at an average price of around Rp 200-250 million (USD 14286 - 17858) for models with 50000 km.
  • Based on volume and value. Major OEM-certified dealerships are centered in Bandung, its environs, and Tier-2/Tier-3 cities. However, multiband dealers may be found all around the province, both online and offline. Owing to the huge market potential, many used car platforms and OEM-certified dealerships are present in major cities such as Carmudi, OLX, Cars24, Carro, Mobil88, etc.
  • Due to the COVID-19 pandemic, the used car market witnessed a decline in 2020. PSBB (Massive Social Restriction) was imposed due to the impact of the novel coronavirus in West Java, the province where Bekasi, Bandung, Karawang, and other cities are located.
  • However, post-pandemic, the price of used cars has been increasing as a result of the stagnation of both supply and demand. Dealerships have hiked the priced around 10-15% in order to clear the inventory, and demand has decreased due to restrained buying due to uncertainty about the future.
  • The price of Japanese used cars in the medium and lower classes of the West Java market is most preferred as these cars come at good value for money readily in Indonesia, where the used car industry is quite active.
Indonesia Used Car Market - Vehicle sales in Indonesia from 2018 to 2022 (In Thousand Units)

Indonesia Used Car Industry Overview

Indonesia used car market is fragmented and is occupied by online players and company-operated used car dealers. The major players include Carsome, Caroline, Carro, OLX, iCarAsia, Diamond Smart Auto​, PT Tunas Ridean Tbk, Toyota Trust, Suzuki Auto Value, and others.

Key players are engaging in collaborations, acquisitions, and partnerships to gain market share. For instance, in February 2022, Carsome acquired iCar Asia from the Catcha group. Primarily, in 2021, the company acquired a 19.9% stake in the company, and further, in February 2022, the company took over the rest stake (80.1%) from the Catcha Group. The total investment in the acquisition was around USD 200 million.

Indonesia Used Car Market Leaders

  1. Carro

  2. Caroline

  3. OLX

  4. Carsome

  5. iCar Asia

*Disclaimer: Major Players sorted in no particular order

Indonesia Used Car Market Concentration

Indonesia Used Car Market News

  • May 2022: The Indonesian division of used automotive marketplace Carsome signed a collaboration agreement with Indonesian Bank Jago Tbk for automotive financing to support Carsome Indonesia's business, which focuses on buying and selling used cars online.
  • November 2021: Hyundai introduced the Hyundai Smart Deal, an innovative financing solution that enables customers to own a Hyundai car with significantly reduced costs of up to 50%. The program offers worry-free maintenance benefits and guarantees a remarkable 70% resale value when trading in the vehicle for a new Hyundai car after completing the last installment.
  • September 2021: Mobil88 unveiled the Mo88i application, revolutionizing the process of buying and selling used cars. Mo88i serves as a reliable and efficient platform, streamlining every step, from car inspections to estimated bid prices and concluding with hassle-free financing and vehicle insurance submissions. This user-friendly application ensures a trusted, easy, and fast experience for both buyers and sellers, simplifying the journey of purchasing or selling used cars with unparalleled convenience.

Indonesia Used Car Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

      1. 4.1.1 Expanding Distribution Channels

      2. 4.1.2 Others

    2. 4.2 Market Restraints

      1. 4.2.1 Lack Of Trust And Transparency

      2. 4.2.2 Others

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 Vehicle Type

      1. 5.1.1 Hatchback

      2. 5.1.2 Sedan

      3. 5.1.3 Sport Utility Vehicle (SUV)

      4. 5.1.4 Multi-purpose Vehicle (MPV)

    2. 5.2 Booking Channel

      1. 5.2.1 Online

      2. 5.2.2 OEM Certified/Authorized Dealerships

      3. 5.2.3 Multi Brand Dealerships

    3. 5.3 Financing Providers

      1. 5.3.1 OEMs

      2. 5.3.2 Banks

      3. 5.3.3 Non-Banking Financial Companies

    4. 5.4 Province

      1. 5.4.1 West Java

      2. 5.4.2 East Java

      3. 5.4.3 Central Java

      4. 5.4.4 North Sumatra

      5. 5.4.5 Banten

      6. 5.4.6 Other Provinces

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Vendor Market Share**

    2. 6.2 Company Profiles*

      1. 6.2.1 Mobil88

      2. 6.2.2 Toyota Astra Motor (Toyota Trust)

      3. 6.2.3 Pt Tunas Ridean Tbk.

      4. 6.2.4 Diamond Smart Auto

      5. 6.2.5 Suzuki Auto Value

      6. 6.2.6 Mercedes Certified

      7. 6.2.7 BMW Premium Selection

      8. 6.2.8 OLX Indonesia

      9. 6.2.9 Cars24

      10. 6.2.10 Caroline

  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

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Indonesia Used Car Market Research FAQs

The Indonesia Used Car Market is studied from 2018 - 2028.

The Indonesia Used Car Market is growing at a CAGR of 5.79% over the next 5 years.

The Indonesia Used Car Market is valued at 50 Billion USD in 2018.

The Indonesia Used Car Market is valued at 70 Billion USD in 2028.

Carro , Caroline, OLX , Carsome, iCar Asia are the major companies operating in Indonesia Used Car Market.

Indonesia Used Car Industry Report

Statistics for the 2023 Indonesia Used Car market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Indonesia Used Car analysis includes a market forecast outlook to for 2023 to 2028 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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