India Passenger Car Market Size and Share

India Passenger Car Market (2026 - 2031)
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India Passenger Car Market Analysis by Mordor Intelligence

The Indian Passenger Car Market size is estimated at USD 44.45 billion in 2026, and is expected to reach USD 63.84 billion by 2031, at a CAGR of 7.51% during the forecast period (2026-2031). Rapid migration from hatchbacks toward compact SUVs, sustained export momentum, and targeted electrification incentives are sustaining topline growth even as discount-led price wars drag on margins. Younger, digitally savvy buyers increasingly choose connected features and online configurators, compelling original-equipment manufacturers (OEMs) to shorten model-refresh cycles and embed software-defined architectures. Capacity expansions at Maruti Suzuki and Hyundai, coupled with Mahindra’s SUV-skewed line-up, have consolidated output, while localized battery-pack assembly is lowering the electric-vehicle (EV) bill-of-materials. Semiconductor bottlenecks in advanced driver-assistance controllers and patchy fast-charger uptime outside Tier-1 cities weigh on premium-segment production, yet policy support for CNG and electric powertrains continues to diversify propulsion mixes.

Key Report Takeaways

  • By vehicle configuration, Sports Utility Vehicles commanded 53.47% of the Indian passenger car market share in 2025, and the segment is projected to expand at a 7.53% CAGR through 2031.
  • By propulsion type, Internal Combustion Engine cars retained 83.35% of the Indian passenger car market size in 2025, whereas battery-electric models are forecast to grow at a 7.61% CAGR to 2031.
  • By transmission type, manuals led with a 57.61% revenue share in 2025, while automatics are advancing at a 7.57% CAGR through 2031.
  • By price band, the INR 5-10 lakh bracket accounted for 45.47% of the 2025 value; the INR 10-20 lakh category is expected to record a 7.65% CAGR to 2031.
  • By ownership model, personal purchases delivered 87.17% of 2025 volumes, whereas fleet demand is poised for a 7.67% CAGR on the back of ride-hailing electrification targets.

Note: Market size and forecast figures in this report are generated using Mordor Intelligence’s proprietary estimation framework, updated with the latest available data and insights as of January 2026.

Segment Analysis

By Vehicle Configuration: Compact SUVs Redefine Volume Leadership

Sports Utility Vehicles controlled 53.47% of 2025 deliveries within the Indian passenger car market size and should advance at a 7.53% trajectory to 2031. Sub-4-meter SUVs like the Maruti Fronx, Hyundai Exter, and Tata Punch benefit from a reduced GST-plus-cess slab. This tax break significantly lowers ownership costs over the vehicle's lifecycle, making these SUVs more accessible to aspirational households. Mahindra's Scorpio-N and XUV700 have demonstrated strong demand, highlighting the appeal of rear-wheel-drive and 4x4 features in the premium segment. Meanwhile, hatchbacks have seen a decline in market share, reflecting a trend of first-time buyers shifting towards SUVs. Sedans have maintained a stable presence, supported by consistent fleet demand for the Maruti Dzire, while multi-purpose vehicles continue to address the mobility needs of joint families, particularly in rural areas.

The surge in SUV popularity has led to shared platforms; Hyundai's K1 platform now underpins multiple models, achieving significant reductions in per-unit R&D costs. Maruti's Heartect platform, enabling flexible model transitions, has enhanced production efficiency at its Gujarat plant. In this competitive landscape, the performance of models like the Nissan Magnite and Renault Kiger underscores the importance of service accessibility over product differentiation. Furthermore, innovative body styles, such as Tata's Curvv EV coupe, which has attracted considerable consumer interest, indicate potential growth opportunities even as the segment matures.

India Passenger Car Market: Market Share by Vehicle Configuration
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By Propulsion Type: Electrification Gains Traction Amid ICE Resilience

Internal Combustion Engines kept 83.35% command in 2025; however, EVs are slated to record a 7.61% CAGR through 2031, aided by a massive investment of PM E-DRIVE demand incentives. Tata Motors dominated the EV market, accounting for a significant share of sales with strong performance across its Nexon EV, Tiago EV, and Punch EV models. By strategically pricing these models in the affordable range, Tata Motors successfully broadened its market reach. In contrast, Hyundai's Ioniq 5 and Kia's EV6, positioned in the premium price segment, managed to capture only a limited volume. Among internal combustion engine (ICE) vehicles, gasoline remained the most preferred choice, followed by diesel, while CNG gained notable traction due to Maruti’s bi-fuel offerings. This highlights the varied choices available to consumers.

The hybrid segment experienced notable growth, led by the Toyota Hyryder, which offers significant fuel efficiency improvements compared to gasoline and benefits from favorable tax rates. However, plug-in hybrids and fuel-cell vehicles have struggled to gain traction, hindered by their high initial costs and limited infrastructure. While clear policies on future emission standards will shape medium-term investment decisions in propulsion technologies, the current resilience of ICE vehicles suggests a gradual transition rather than a sudden shift.

By Transmission Type: Automatics Cascade into Mass Segments

Manuals retained 57.61% in 2025, but automatic penetration is rising due to urban-traffic fatigue and cascading technology costs. Torque-converter units captured majority of Mahindra’s Scorpio-N and XUV700 sales, highlighting willingness to pay decent premiums for smoothness. Dual-clutch transmissions posted a take rate on Kia Seltos and Volkswagen Taigun, signalling enthusiast appeal in the INR 10-15 lakh corridor. CVTs underpin Toyota Hyryder adoption, while affordable AMTs added 180,000 units to Maruti’s hatchbacks. The Bharat NCAP ESC mandate, effective October 2025, elevated manual variant costs, narrowing price spreads and accelerating automatic uptake.

Automatic growth correlates with software-defined features, with a CAGR of 7.57% through 2031; over-the-air updates can recalibrate shift logic for efficiency gains, creating post-sale revenue opportunities. As urban congestion intensifies, automatic adoption in the Indian passenger car market is set to mirror smartphone-grade upgrade cycles rather than traditional mechanical refresh periods.

By Price Band: Premiumization Drives INR 10-20 Lakh Surge

The INR 5-10 lakh stratum accounted for 45.47% of 2025 spending, yet the INR 10-20 lakh bracket is forecast to rise at 7.65% as buyers trade up for ADAS, panoramic roofs, and connected features. Hyundai Creta emerged as a market leader, followed closely by Kia Seltos, with both models collectively holding a significant share. Maruti Grand Vitara demonstrated its brand's ability to compete in the higher price range. In contrast, the market segment for entry-level vehicles saw a notable decline, as aspirational buyers increasingly opted for compact SUVs that offer enhanced safety features over basic hatchbacks.

Premiumization is driving changes in financing patterns. A substantial proportion of transactions for lower-priced vehicles were financed through loans, whereas a smaller share of high-end vehicle purchases relied on financing, as affluent buyers often prefer outright payments to avoid interest costs. Additionally, subscription and leasing services, while still a niche segment, are gaining popularity among corporate executives and expatriates who prioritize flexibility over ownership.

India Passenger Car Market: Market Share by Price Band
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By Ownership Model: Fleet Electrification Accelerates

Personal purchases delivered 87.17% of 2025 registrations, yet fleet volumes are on a 7.67% upswing as CO₂ targets drive electrification mandates. The Tata Xpres-T EV and upcoming Ola Electric sedans promise acquisition prices of under INR 10 lakh for operators, backed by eight-year battery warranties that secure residual value. 

Corporate leasing expanded at a minimal rate in 2025 as firms rotated diesel sedans out in favor of hybrids to satisfy ESG scorecards. Subscription programs from Hyundai and Mahindra commanded monthly rentals of INR 25,000-35,000 for fully bundled mobility, appealing to millennials wary of long-term capital commitments.

Geography Analysis

In 2025, northern and western corridors dominated India's passenger car market, accounting for a significant share of total volumes. This surge was fueled by rising disposable incomes, a dense network of CNG stations, and proactive EV subsidies. In Delhi-NCR, registrations were bolstered by an extensive CNG infrastructure and state incentives that effectively reduced the drive-away cost of EVs. Gujarat boasted the nation's highest EV mix, supported by a robust charging network and a long-term exemption from road tax. Meanwhile, Maharashtra saw a strong preference for compact SUVs, driven by the need for ground clearance on monsoon-damaged roads.

Southern states contributed notably to the 2025 output. Bengaluru witnessed a trend where software professionals leaned towards premium SUVs and EVs. Tamil Nadu, benefiting from substantial subsidies and a growing network of fast-charging stations, recorded a significant number of EV registrations. The local supply was further bolstered by Hyundai's nearby production base. In contrast, eastern India lagged with a smaller market share, hampered by lower income levels and limited charging infrastructure. Kolkata, however, managed to maintain a preference for CNG sedans. Central and northeastern states accounted for a smaller portion of the market, with a preference for multi-purpose vehicles tailored for rural transport and agricultural needs.

Divergent state policies are leading to inconsistent momentum across regions. Maharashtra's reduction in EV grants in 2024 resulted in a noticeable slowdown in EV penetration. Conversely, Karnataka's decision to extend incentives until 2027 helped maintain a strong EV market share. Gujarat's mandate that a portion of government fleet purchases be electric led to a surge in bulk orders. Additionally, the Bharat NCAP crash-rating initiative is urging OEMs to enhance safety features, a move that's particularly resonating in knowledge-driven cities like Pune and Bengaluru.

Competitive Landscape

The Indian passenger car market is witnessing a shift in dynamics. While Maruti Suzuki, Mahindra, and Hyundai dominated with a significant share of sales, the rising popularity of SUVs and electric vehicles (EVs) is altering the landscape. Maruti, with its extensive network of service outlets and a diverse lineup boasting several CNG models, finds its SUV penetration trailing behind Mahindra. Mahindra, in contrast, has successfully positioned itself, deriving a substantial portion of its sales mix from SUVs. Tata, holding a commanding position in the EV segment, is not only cushioning the decline of diesel but also justifying its hefty investments in batteries and software. Meanwhile, Hyundai and Kia are strategically aligning with CARIAD and Mobileye to replicate advanced software-defined architectures.

As dealer stocks reached higher-than-usual levels, the competitive landscape intensified, leading to price reductions and production adjustments. Hyundai's ambitious IPO in recent times is paving the way for localized battery packs and a lineup of EV launches planned for the near future. Chinese players, BYD and MG (under SAIC), are making waves by introducing blade and sodium-ion batteries, both priced competitively. This move positions them to potentially roll out EVs at more affordable price points in the coming years. The dealer landscape is also transforming: Maruti's innovative augmented-reality configurators are significantly reducing test-drive lead times, and Hyundai's digital push, with a notable portion of bookings online, is trimming customer acquisition costs.

However, the industry grapples with rising compliance costs. New mandates like six airbags and aspirations for a Bharat NCAP five-star rating are inflating costs per unit. This trend seems to favor larger volume players who can better absorb these expenses. There's also a noticeable gap in the market: the three-row SUV segment, priced in the mid-range, currently sees competition from only a few models. Yet, with BYD's eMAX 7 set to debut in the near future, the landscape is poised for fresh competition.

India Passenger Car Industry Leaders

  1. Hyundai Motor India Limited

  2. Kia Corporation

  3. Mahindra & Mahindra Limited

  4. Maruti Suzuki India Limited

  5. Tata Motors Limited

  6. *Disclaimer: Major Players sorted in no particular order
India Passenger Car Market Concentration
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Recent Industry Developments

  • January 2026: Mahindra launched the XUV 3XO EV with a 39.4 kWh battery and claimed 456 km ARAI range, opening new bookings for sub-compact electric SUVs.
  • January 2026: Mahindra unveiled the XUV 7XO facelift featuring a triple-screen cockpit and advanced ADAS, with deliveries slated to commence in April 2026.
  • February 2025: Maruti Suzuki began production at its Kharkhoda plant, adding 250,000 units of Brezza capacity and lifting group capability to 2.6 million units.

Table of Contents for India Passenger Car Industry Report

1. Introduction

  • 1.1 Study Assumptions & Market Definition
  • 1.2 Scope of the Study

2. Research Methodology

3. Executive Summary

4. Key Industry Trend

  • 4.1 Urbanization, Population & Vehicle/Transit Demand
  • 4.2 Car Ownership & Motorization Rate
  • 4.3 EV Penetration in Car Market
  • 4.4 Fuel vs Electricity Price Spread (Per km, ICE vs EV)
  • 4.5 EV vs ICE Total Cost of Ownership (TCO) Gap
  • 4.6 Financing & Ownership Models (Loans, Leasing, Subscription)
  • 4.7 Battery Chemistry Mix & Pack Energy Density (LFP vs NMC etc.)
  • 4.8 Home, Workplace & Public Charger Access / Density
  • 4.9 Fast-Charging Network Coverage & Power Bands
  • 4.10 Alternative Fuels Infrastructure (Hydrogen for FCEVs)
  • 4.11 Subsidy & Consumer Incentive Value (Purchase, Tax, Toll/Parking Benefits)
  • 4.12 OEM EV Line-up & Model Pipeline
  • 4.13 Value-Chain & Distribution-Channel Analysis
  • 4.14 Regulatory, Fiscal & Industrial Policy Framework

5. Market Landscape

  • 5.1 Market Overview
  • 5.2 Market Drivers
    • 5.2.1 Surging Compact-SUV Supply From 4000–4400 Mm Length Bracket
    • 5.2.2 CNG Infrastructure Build-Out Reducing Running-Cost Parity Time
    • 5.2.3 Digital-First Aspirational Younger Buyers
    • 5.2.4 E-Commerce–Fuelled Urban Gig-Fleet Demand
    • 5.2.5 OEMs Leveraging India as Global Small-Car Export Hub
    • 5.2.6 In-House Software-Defined-Vehicle Stacks Lowering Model-Cycle Time
  • 5.3 Market Restraints
    • 5.3.1 Dealer Inventory Overhang More Than 50 Days Pressuring OEM Production
    • 5.3.2 Intensifying Price War in Entry Hatchbacks Squeezing Margins
    • 5.3.3 Long-Tail Chip Shortages in Body-Control & ADAS ECUS
    • 5.3.4 Patchy Fast-Charger Uptime Outside Tier-1 Cities
  • 5.4 Value / Supply-Chain Analysis
  • 5.5 Regulatory Landscape
  • 5.6 Technological Outlook
  • 5.7 Porter’s Five Forces
    • 5.7.1 Threat of New Entrants
    • 5.7.2 Bargaining Power of Suppliers
    • 5.7.3 Bargaining Power of Buyers
    • 5.7.4 Threat of Substitutes
    • 5.7.5 Competitive Rivalry

6. Market Size & Growth Forecasts (Value (USD) and Volume (Units))

  • 6.1 By Vehicle Configuration
    • 6.1.1 Hatchback
    • 6.1.2 Multi-Purpose Vehicle
    • 6.1.3 Sedan
    • 6.1.4 Sports Utility Vehicle
  • 6.2 By Propulsion Type
    • 6.2.1 Hybrid & Electric Vehicles
    • 6.2.1.1 Battery Electric
    • 6.2.1.2 Hybrid Electric
    • 6.2.1.3 Plug-in Hybrid Electric
    • 6.2.1.4 Fuel-cell Electric
    • 6.2.2 Internal Combustion Engine (ICE)
    • 6.2.2.1 CNG
    • 6.2.2.2 Diesel
    • 6.2.2.3 Gasoline
    • 6.2.2.4 LPG
  • 6.3 By Transmission Type
    • 6.3.1 Manual
    • 6.3.2 Automatic (Torque-Converter)
    • 6.3.3 Automated-Manual / iMT
    • 6.3.4 Dual-Clutch / CVT
  • 6.4 By Price Band
    • 6.4.1 Less than or equal to INR 5 lakh
    • 6.4.2 INR 5–10 lakh
    • 6.4.3 INR 10–20 lakh
    • 6.4.4 More than INR 20 lakh
  • 6.5 By Ownership Model
    • 6.5.1 Personal
    • 6.5.2 Fleet (Ride-hailing, Subscription, Leasing)

7. Competitive Landscape

  • 7.1 Strategic Moves
  • 7.2 Market Share Analysis
  • 7.3 Company Profiles (includes Global Level Overview, Market Level Overview, Core Segments, Financials as Available, Strategic Information, Market Rank/Share for Key Companies, Products and Services, SWOT Analysis, and Recent Developments)
    • 7.3.1 Maruti Suzuki India Limited
    • 7.3.2 Hyundai Motor India Limited
    • 7.3.3 Tata Motors Limited
    • 7.3.4 Mahindra & Mahindra Limited
    • 7.3.5 Kia Corporation
    • 7.3.6 Toyota Kirloskar Motor Pvt. Ltd.
    • 7.3.7 Honda Cars India Ltd.
    • 7.3.8 MG Motor India Pvt. Ltd.
    • 7.3.9 Renault India Pvt. Ltd.
    • 7.3.10 Nissan Motor India Pvt. Ltd.
    • 7.3.11 Volkswagen AG
    • 7.3.12 BYD India Pvt. Ltd.
    • 7.3.13 Audi AG
    • 7.3.14 BMW India Pvt. Ltd.

8. Market Opportunities & Future Outlook

  • 8.1 White-space & Unmet-need Assessment

9. Appendix

  • 9.1 Global Overview
  • 9.2 Porter’s Five Forces Framework (Global)
  • 9.3 Global Value-Chain Analysis
  • 9.4 Market Dynamics (DROs)
  • 9.5 Sources & References
  • 9.6 List of Tables & Figures
  • 9.7 Primary Insights
  • 9.8 Data Pack
  • 9.9 Glossary of Terms

10. Key Strategic Questions for CEOs

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India Passenger Car Market Report Scope

The scope of the report includes Vehicle Configuration (Hatchback, MPV, Sedan, and SUV), Propulsion Type (Hybrid & Electric and ICE), Transmission (Manual, Automatic, AMT/IMT, and DCT/CVT), Price Band (Less Than or Equal To INR 5 Lakh and More), and Ownership (Personal and Fleet).

By Vehicle Configuration
Hatchback
Multi-Purpose Vehicle
Sedan
Sports Utility Vehicle
By Propulsion Type
Hybrid & Electric VehiclesBattery Electric
Hybrid Electric
Plug-in Hybrid Electric
Fuel-cell Electric
Internal Combustion Engine (ICE)CNG
Diesel
Gasoline
LPG
By Transmission Type
Manual
Automatic (Torque-Converter)
Automated-Manual / iMT
Dual-Clutch / CVT
By Price Band
Less than or equal to INR 5 lakh
INR 5–10 lakh
INR 10–20 lakh
More than INR 20 lakh
By Ownership Model
Personal
Fleet (Ride-hailing, Subscription, Leasing)
By Vehicle ConfigurationHatchback
Multi-Purpose Vehicle
Sedan
Sports Utility Vehicle
By Propulsion TypeHybrid & Electric VehiclesBattery Electric
Hybrid Electric
Plug-in Hybrid Electric
Fuel-cell Electric
Internal Combustion Engine (ICE)CNG
Diesel
Gasoline
LPG
By Transmission TypeManual
Automatic (Torque-Converter)
Automated-Manual / iMT
Dual-Clutch / CVT
By Price BandLess than or equal to INR 5 lakh
INR 5–10 lakh
INR 10–20 lakh
More than INR 20 lakh
By Ownership ModelPersonal
Fleet (Ride-hailing, Subscription, Leasing)
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Market Definition

  • Vehicle Type - The category includes passenger cars.
  • Vehicle Body Type - This include various body types such as Hatchbacks, Sedans, Sports Utility Vehicles, and Multi-purpose Vehicles.
  • Fuel Category - The category includes various fuel types such as Gasoline, Diesel, LPG (Liquefied Petroleum Gas), CNG (Compressed Natural Gas), HEV (Hybrid Electric Vehicles), PHEV (Plug-in Hybrid Electric Vehicles), BEV (Battery Electric Vehicles), and FCEV (Fuel Cell Electric Vehicles)
KeywordDefinition
Electric Vehicle (EV)A vehicle which uses one or more electric motors for propulsion. Includes cars, buses, and trucks. This term includes all-electric vehicles or battery electric vehicles and plug-in hybrid electric vehicles.
BEVA BEV relies completely on a battery and a motor for propulsion. The battery in the vehicle must be charged by plugging it into an outlet or public charging station. BEVs do not have an ICE and hence are pollution-free. They have a low cost of operation and reduced engine noise as compared to conventional fuel engines. However, they have a shorter range and higher prices than their equivalent gasoline models.
PEVA plug-in electric vehicle is an electric vehicle that can be externally charged and generally includes all-electric vehicles as well as plug-in hybrids.
Plug-in Hybrid EVA vehicle that can be powered either by an ICE or an electric motor. In contrast to normal hybrid EVs, they can be charged externally.
Internal combustion engineAn engine in which the burning of fuels occurs in a confined space called a combustion chamber. Usually run with gasoline/petrol or diesel.
Hybrid EVA vehicle powered by an ICE in combination with one or more electric motors that use energy stored in batteries. These are continually recharged with power from the ICE and regenerative braking.
Commercial VehiclesCommercial vehicles are motorized road vehicles designed for transporting people or goods. The category includes light commercial vehicles (LCVs) and medium and heavy-duty vehicles (M&HCV).
Passenger VehiclesPassenger cars are electric motor– or engine-driven vehicles with at least four wheels. These vehicles are used for the transport of passengers and comprise no more than eight seats in addition to the driver’s seat.
Light Commercial VehiclesCommercial vehicles that weigh less than 6,000 lb (Class 1) and in the range of 6,001–10,000 lb (Class 2) are covered under this category.
M&HDTCommercial vehicles that weigh in the range of 10,001–14,000 lb (Class 3), 14,001–16,000 lb (Class 4), 16,001–19,500 lb (Class 5), 19,501–26,000 lb (Class 6), 26,001–33,000 lb (Class 7) and above 33,001 lb (Class 8) are covered under this category.
BusA mode of transportation that typically refers to a large vehicle designed to carry passengers over long distances. This includes transit bus, school bus, shuttle bus, and trolleybuses.
DieselIt includes vehicles that use diesel as their primary fuel. A diesel engine vehicle have a compression-ignited injection system rather than the spark-ignited system used by most gasoline vehicles. In such vehicles, fuel is injected into the combustion chamber and ignited by the high temperature achieved when gas is greatly compressed.
GasolineIt includes vehicles that use gas/petrol as their primary fuel. A gasoline car typically uses a spark-ignited internal combustion engine. In such vehicles, fuel is injected into either the intake manifold or the combustion chamber, where it is combined with air, and the air/fuel mixture is ignited by the spark from a spark plug.
LPGIt includes vehicles that use LPG as their primary fuel. Both dedicated and bi-fuel LPG vehicles are considered under the scope of the study.
CNGIt includes vehicles that use CNG as their primary fuel. These are vehicles that operate like gasoline-powered vehicles with spark-ignited internal combustion engines.
HEVAll the electric vehicles that use batteries and an internal combustion engine (ICE) as their primary source for propulsion are considered under this category. HEVs generally use a diesel-electric powertrain and are also known as hybrid diesel-electric vehicles. An HEV converts the vehicle momentum (kinetic energy) into electricity that recharges the battery when the vehicle slows down or stops. The battery of HEV cannot be charged using plug-in devices.
PHEVPHEVs are powered by a battery as well as an ICE. The battery can be charged through either regenerative breaking using the ICE or by plugging into some external charging source. PHEVs have a better range than BEVs but are comparatively less eco-friendly.
HatchbackThese are compact-sized cars with a hatch-type door provided at the rear end.
SedanThese are usually two- or four-door passenger cars, with a separate area provided at the rear end for luggage.
SUVPopularly known as SUVs, these cars come with four-wheel drive, and usually have high ground clearance. These cars can also be used as off-road vehicles.
MPVThese are multi-purpose vehicles (also called minivans) designed to carry a larger number of passengers. They carry between five and seven people and have room for luggage too. They are usually taller than the average family saloon car, to provide greater headroom and ease of access, and they are usually front-wheel drive.
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Research Methodology

Mordor Intelligence follows a four-step methodology in all its reports.

  • Step-1: Identify Key Variables: To build a robust forecasting methodology, the variables and factors identified in Step-1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set and the model is built based on these variables.
  • Step-2: Build a Market Model: Market-size estimations for the historical and forecast years have been provided in revenue and volume terms. Market revenue is calculated by multiplying the sales volume with their respective average selling price (ASP). While estimating ASP factors like average inflation, market demand shift, manufacturing cost, technological advancement, and varying consumer preference, among others have been taken into account.
  • Step-3: Validate and Finalize: In this important step, all market numbers, variables, and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.
  • Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms.
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