Automated External Defibrillator Market Size and Share

Automated External Defibrillator Market Summary
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Automated External Defibrillator Market Analysis by Mordor Intelligence

The Automated External Defibrillator market reached USD 1.73 billion in 2025 and is forecast to attain USD 2.56 billion by 2030, translating to an 8.14 % CAGR through the period.

The market size of the Automated External Defibrillator market continues to rise on the back of widening public-access initiatives, regulatory encouragement, and expanding clinical applications. Rising sudden cardiac arrest prevalence has heightened public and institutional awareness, prompting governments to fund large-scale deployment programs that directly underpin revenue growth. Leading vendors are refreshing portfolios with connectivity features that convert each defibrillator into a node within broader emergency-care networks, and this repositioning is gradually translating into premium pricing power. At the same time, component cost rationalisation has improved gross margins, encouraging mid-tier hospitals and community facilities to upgrade obsolete fleets sooner than originally budgeted. A clearer reimbursement pathway for workplace and first-responder installations in North America has also unlocked demand from occupational-health budgets. As a result, suppliers are prioritising subscription-style maintenance contracts that smooth revenue, a move that implicitly lengthens customer relationships. This shift suggests that service-led differentiation will likely rival hardware performance as a purchasing criterion over the forecast horizon.

The second driver of market size expansion stems from a geographic rebalancing of demand, with Asia-Pacific posting a double-digit CAGR that now offsets maturing growth in Western Europe. In China and India, policy programmes that subsidise locally manufactured medical devices create runway for aggressive volume expansion, and domestic firms are rapidly adapting global designs to local power standards and language requirements. Meanwhile, leading Japanese and Korean hospitals are trialling fully-automated AED models on paediatric wards, widening the addressable base beyond adult-centric usage. Latin American municipalities are also adopting AEDs for large-scale sporting events, indirectly pressuring suppliers to meet new durability and climate-resilience standards. Because many of these public tenders stipulate cloud-connectivity for compliance reporting, vendors that invested early in IoT-ready architectures are enjoying disproportionate short-listing success. Taken together, these regional dynamics imply that future revenue gains will hinge as much on localisation capabilities as on headline technology advantages.

Key Report Takeaways

  • The Automated External Defibrillator market size is projected to grow at 8.14 % CAGR, reaching USD 2.56 billion by 2030.
  • IoT-enabled devices are the fastest-growing segment, supported by regulatory emphasis on maintenance documentation and real-time readiness.
  • Fully automated models are closing the gap with semi-automated units as user-experience advances reduce lay-rescuer hesitation.
  • Asia-Pacific is the pivotal growth driver, propelled by domestic manufacturing incentives and public-access mandates.
  • Subscription-based service bundles are gaining traction, positioning vendors to derive recurring revenue beyond initial hardware sales.
  • Reliability anxieties following recalls create short-term headwinds, but enhanced self-test protocols aim to restore confidence.

Segment Analysis

Type: Fully-Automated Gaining on Semi-Automated Dominance

Semi-automated units hold a 68% market share of the automated external defibrillator market size in 2024, but fully-automated models are forecast to expand at a 9.8% CAGR between 2025-2030. Research indicating reduced psychological barriers for lay rescuers is driving public-access buyers toward fully-automated designs. Vendors are capitalising by incorporating adaptive energy escalation and child-rescue modes that further broaden deployment versatility. Hospitals remain cautious, preferring clinician-controlled shocks, yet even in acute-care settings nurses report favouring automation to shorten response time during code-blue events. The resulting dual-track demand encourages manufacturers to maintain parallel portfolios, effectively segmenting based on user sophistication. As procurement committees increasingly prioritise ease of use, fully-automated share gains are likely to accelerate beyond community settings.

Market Share
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Power Source: Battery Innovation Drives Reliability

Battery-powered variants command the majority of market share within the automated external defibrillator industry, and this segment is projected to deliver a significant contribution to overall CAGR through 2030. Modern lithium packs now offer up to 220 shocks per charge, and self-discharge rates have been halved compared with previous generations. Integration of smart battery management chips enables remote state-of-health reporting, allowing fleet administrators to schedule replacements proactively. Solar-assisted or mains-hybrid configurations are emerging for remote sites such as sports fields, reducing the logistical burden of periodic battery swaps. Because uninterrupted readiness directly correlates with survival outcomes, purchasers increasingly treat power-management capabilities as surrogate indicators of overall device quality. This emphasis on reliability is likely to push suppliers toward even higher energy-density chemistries within safe thermal profiles.

Connectivity: IoT Revolution Transforms AED Management

IoT-enabled defibrillators, though representing 16% of the Automated External Defibrillator market size in 2024, are projected to grow at a 12.4% CAGR between 2025-2030, the fastest among all segments. Real-time dashboards consolidate inspection logs, ensuring compliance with evolving regulatory mandates while slashing manual labour costs. Integration with emergency dispatch platforms allows geotagged alerts when a lid is opened, expediting dispatcher coaching and ambulance routing. Some systems now transmit anonymised ECG data to hospital command centres, letting cardiologists pre-activate catheterisation labs. These interconnected workflows transform the once-isolated AED into a cornerstone of data-driven pre-hospital care, creating a virtuous cycle of evidence generation that can justify further public investment. Consequently, connectivity features are evolving from optional add-ons into default specifications for new tenders.

Patient Type: Pediatric Applications Expand

Pediatric use cases account for a small but rising slice of Automated External Defibrillator market share, and the segment is expected to post above-average growth through the forecast period. Approximately 2 000 U.S. youth deaths annually from sudden cardiac events highlight an unmet clinical need. Manufacturers are embedding paediatric algorithms that automatically reduce shock energy when child-sensing pads are attached, eliminating the need for separate devices. Schools and youth sports leagues increasingly stipulate integrated paediatric functionality in procurement guidelines, a requirement that favours vendors offering universal electrodes. This convergence of adult and child protocols simplifies inventory management, encouraging broader distribution across mixed-age venues. As public awareness campaigns spotlight paediatric cardiac risks, device utilisation in youth settings is poised to accelerate further.

End User: Public Access Settings Accelerate Adoption

Automated External Defibrillator market size in public venues is forecast to grow at 9.1 % CAGR between 2025-2030, outpacing the 48 % share held by hospitals. Aviation regulators in the United States and Europe mandate AEDs on all commercial flights, while stadium-licensing bodies now require comprehensive coverage plans. Cloud-connected units allowing real-time pad-expiry alerts align with facility-management service-level agreements, meaning purchase decisions now weigh backend software capabilities alongside upfront capital costs

Market Share
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Distribution Channel: Direct Tenders Dominate Healthcare Procurement

Direct tenders account for 38% of Automated External Defibrillator market share in institutional sales, yet the online retail channel is scaling faster than any other avenue. Hospitals and EMS agencies award multi-year contracts that bundle hardware, training, and service-level guarantees, driving high average order values and predictable recurring revenue for suppliers. Conversely, small businesses and non-profits increasingly favour e-commerce portals that simplify comparison shopping and enable rapid checkout without credentialing hurdles. The United States Food and Drug Administration’s decision to lift prescription requirements for over-the-counter AED purchases has further democratised access, effectively expanding the self-care consumer segment. Vendors are responding by tailoring web platforms with interactive configuration tools and financing calculators that lower purchase friction. This bifurcated channel structure suggests that marketing strategies must adapt to two distinct buyer personas—professional procurement teams and retail consumers.

Geography Analysis

North America leads the Automated External Defibrillator market, holding an estimated 37 % share in 2024. High public-access programme penetration, combined with American Heart Association advocacy, sustains volume growth despite market maturity. Regulatory clarity around Good Samaritan protections encourages bystander intervention, yet AED usage in out-of-hospital arrests still hovers near 4%, indicating latent capacity for improvement. Cloud-linked registries such as PulsePoint are closing this utilisation gap by routing 911 callers to the nearest device, a strategy that could unlock additional lives saved without incremental hardware spend. Regional manufacturers are also piloting 5G-enabled models that can stream high-bandwidth ECG data to receiving hospitals, potentially setting new global performance benchmarks. These advances suggest that North America will remain a proving ground for next-generation connectivity features.

Asia-Pacific exhibits the highest forecast CAGR at 10.1%, driven by healthcare infrastructure expansion and proactive government programmes. Japan’s early adoption culture has placed more than 200,000 units nationwide, contributing to markedly higher survival rates in densely populated prefectures. India’s Production Linked Incentive scheme is propelling domestic device manufacturing, with medical-device parks slated to reduce import dependence. Local firms are leveraging cost advantages to penetrate tier-two cities and rural clinics, where defibrillator availability has historically been sparse. Chinese provincial health authorities are also issuing grants that subsidise AED placements in subway stations and public schools, signalling structural commitment to large-scale deployments. The convergence of manufacturing policy and public-health goals positions Asia-Pacific as the pivotal growth engine for the industry.

Europe maintains a robust position, underpinned by stringent quality regulations and integrated emergency-response systems. States such as Denmark have incorporated CPR training into basic education, achieving citizen competency rates that surpass 60 %. Community-driven models like Busca, Italy’s network of 25 strategically placed AEDs have demonstrated measurable increases in rescue participation. Compliance with the European Union Medical Device Regulation 2017/745 reinforces product reliability, compelling manufacturers to pursue continuous post-market surveillance. Cross-border coordination initiatives are now exploring the creation of a pan-European AED database, which would harmonise dispatcher-accessed location data and further amplify utilisation. These collaborative frameworks suggest that Europe will continue prioritising system-level efficacy alongside device-level innovation.

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Competitive Landscape

The automated external defibrillators industry is semi-consolidated with major local and international key players. The competitive landscape of the market is dynamic and evolving, with a mix of established players and newer entrants driving innovation and market expansion. Some of the key players currently dominating the market are Asahi Kasei Corporation (ZOLL Medical Corporation), Koninklijke Philips NV, Nihon Kohden Corporation, Schiller AG, Shenzhen Mindray Bio-Medical Electronics Co. Ltd, Stryker, CU Medical Systems Inc., MEDIANA Co. Ltd, BPL Medical Technologies, Progetti Srl, Bexen Cardio (Bexen), Corpuls. The key players in the AED market are focused on technological advancements, regulatory compliance, distribution strategies, and customer service to maintain or gain market share. For instance, in January 2023, Avive Solutions Inc., a United States-based tech firm specializing in automated external defibrillators, unveiled its FDA-approved Avive Connect AED. 

Similar product launches expand the presence of these AED devices in various countries which likely drive the usage of these devices. In addition, companies are expanding their distribution networks to reach diverse sectors, including public spaces, corporate offices, healthcare institutions, and sports facilities.

Automated External Defibrillator Industry Leaders

  1. Stryker Corporation

  2. Nihon Kohden Corporation

  3. Koninklijke Philips NV

  4. Mediana Co. Ltd.

  5. Cardiac Life Products Inc.

  6. *Disclaimer: Major Players sorted in no particular order
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Recent Industry Developments

  • September 2024: the PulsePoint Foundation revealed that ZOLL transferred the National AED Registry to them. With this donation, emergency call takers will have enhanced access to known locations of AEDs (automated external defibrillators) during cardiac arrest call processing.
  • February 2024: Schiller AG installed its FRED PA-1 automated external defibrillators in railroad stations in Mumbai. The installations have been strategically placed in the station master's room at Vile Parle and Santacruz stations to ensure round-the-clock accessibility and quick response in case of emergencies.
  • February 2024: Kearsney Abbey bolstered its life-saving equipment network with the installation of a new defibrillator. The newly installed automated external defibrillator (AED), mounted on the wall near the cafe entrance, stands ready to assist visitors during any medical emergencies at the park.
  • January 2024: ZOLL Medical Corporation received approval from the European Union (EU) Medical Device Regulation 2017/745, commonly referred to as EU Medical Device Regulation (MDR) Certification for its ZOLL AED 3 defibrillator. The intent of the EU MDR is to ensure a high standard of safety and quality for medical devices that are produced in or supplied to member countries of the European Union.

Table of Contents for Automated External Defibrillator Industry Report

1. Introduction

  • 1.1 Study Assumptions & Market Definition
  • 1.2 Scope of the Study

2. Research Methodology

3. Executive Summary

4. Market Landscape

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Rising Global Incidence of Sudden Cardiac Arrest Events
    • 4.2.2 Integration of AEDs With Digital Health & Remote Monitoring Platforms
    • 4.2.3 Government Mandates Requiring AED Installation in Public Facilities
    • 4.2.4 Availability of Cost-Effective, Lightweight Wearable AEDs for First Responders
    • 4.2.5 Expansion of CPR & AED Training Initiatives Boosting Public Awareness
    • 4.2.6 Continuous Advancement in User-Friendly AED Technologies
  • 4.3 Market Restraints
    • 4.3.1 High Acquisition & Maintenance Costs
    • 4.3.2 Product Recalls and Reliability Concerns Affecting End-user Confidence
    • 4.3.3 Fragmented Reimbursement & Procurement Policies
    • 4.3.4 Data-Privacy Concerns Hindering Cloud-Connected AED Penetration
  • 4.4 Supply-Chain Analysis
  • 4.5 Regulatory & Technological Outlook
  • 4.6 Porter’s Five Forces
    • 4.6.1 Threat of New Entrants
    • 4.6.2 Bargaining Power of Buyers
    • 4.6.3 Bargaining Power of Suppliers
    • 4.6.4 Threat of Substitute Products
    • 4.6.5 Intensity of Competitive Rivalry

5. Market Size & Growth Forecasts (Value)

  • 5.1 By Type
    • 5.1.1 Semi-Automated External Defibrillators
    • 5.1.2 Fully-Automated External Defibrillators
  • 5.2 By Power Source
    • 5.2.1 Battery-Powered
    • 5.2.2 Mains / Solar Hybrid
  • 5.3 By Connectivity
    • 5.3.1 Conventional (Standalone)
    • 5.3.2 IoT-Enabled / Smart AEDs
  • 5.4 By Patient Type
    • 5.4.1 Adult
    • 5.4.2 Pediatric
  • 5.5 By End User
    • 5.5.1 Hospitals & Cardiac Centers
    • 5.5.2 Pre-Hospital & EMS
    • 5.5.3 Public Access Settings
    • 5.5.4 Home Healthcare
    • 5.5.5 Alternate Care
  • 5.6 By Distribution Channel
    • 5.6.1 Direct Tenders
    • 5.6.2 Distributors / Wholesalers
    • 5.6.3 Online Retail
  • 5.7 By Geography
    • 5.7.1 North America
    • 5.7.1.1 United States
    • 5.7.1.2 Canada
    • 5.7.1.3 Mexico
    • 5.7.2 Europe
    • 5.7.2.1 Germany
    • 5.7.2.2 United Kingdom
    • 5.7.2.3 France
    • 5.7.2.4 Italy
    • 5.7.2.5 Spain
    • 5.7.2.6 Rest of Europe
    • 5.7.3 Asia-Pacific
    • 5.7.3.1 China
    • 5.7.3.2 Japan
    • 5.7.3.3 India
    • 5.7.3.4 South Korea
    • 5.7.3.5 Australia
    • 5.7.3.6 Rest of Asia-Pacific
    • 5.7.4 Middle East and Africa
    • 5.7.4.1 GCC
    • 5.7.4.2 South Africa
    • 5.7.4.3 Rest of Middle East and Africa
    • 5.7.5 South America
    • 5.7.5.1 Brazil
    • 5.7.5.2 Argentina
    • 5.7.5.3 Rest of South America

6. Competitive Landscape

  • 6.1 Market Concentration
  • 6.2 Strategic Moves
  • 6.3 Market Share Analysis
  • 6.4 Company profiles (includes Global level Overview, Market level overview, Core Business Segments, Financials, Headcount, Key Information, Market Rank, Market Share, Products and Services, and analysis of Recent Developments)
    • 6.4.1 Koninklijke Philips N.V.
    • 6.4.2 Stryker Corporation (Physio-Control & HeartSine)
    • 6.4.3 ZOLL Medical Corporation
    • 6.4.4 Nihon Kohden Corporation
    • 6.4.5 Shenzhen Mindray Bio-Medical Electronics Co., Ltd.
    • 6.4.6 Defibtech, LLC
    • 6.4.7 CU Medical Systems Inc.
    • 6.4.8 Mediana Co., Ltd.
    • 6.4.9 SCHILLER AG
    • 6.4.10 Metrax GmbH (Corpuls)
    • 6.4.11 Bexen Cardio
    • 6.4.12 Progetti Srl
    • 6.4.13 BPL Medical Technologies
    • 6.4.14 Instramed
    • 6.4.15 Shenzhen Comen Medical Instruments Co., Ltd.
    • 6.4.16 Cardiac Life Products Inc.
    • 6.4.17 WEINMANN Emergency Medical Technology GmbH + Co. KG
    • 6.4.18 Beijing M&B Electronic Instruments Co., Ltd.
    • 6.4.19 Radian Qbio Inc.

7. Market Opportunities & Future Outlook

  • 7.1 White-space & Unmet-Need Assessment
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Research Methodology Framework and Report Scope

Market Definitions and Key Coverage

Our study defines the automated external defibrillator (AED) market as all portable, microprocessor-controlled devices that analyze cardiac rhythm and, when needed, deliver a pre-programmed electric shock to restore normal rhythm in out-of-hospital or in-facility sudden cardiac arrest events. The sizing covers new semi-automated and fully-automated units sold through institutional and commercial channels, plus software and disposables bundled at first sale, for 2019-2030.

Scope exclusion: Implantable cardioverter defibrillators, wearable cardioverter defibrillators, and standalone manual external defibrillators are outside this analysis.

Segmentation Overview

  • By Type
    • Semi-Automated External Defibrillators
    • Fully-Automated External Defibrillators
  • By Power Source
    • Battery-Powered
    • Mains / Solar Hybrid
  • By Connectivity
    • Conventional (Standalone)
    • IoT-Enabled / Smart AEDs
  • By Patient Type
    • Adult
    • Pediatric
  • By End User
    • Hospitals & Cardiac Centers
    • Pre-Hospital & EMS
    • Public Access Settings
    • Home Healthcare
    • Alternate Care
  • By Distribution Channel
    • Direct Tenders
    • Distributors / Wholesalers
    • Online Retail
  • By Geography
    • North America
      • United States
      • Canada
      • Mexico
    • Europe
      • Germany
      • United Kingdom
      • France
      • Italy
      • Spain
      • Rest of Europe
    • Asia-Pacific
      • China
      • Japan
      • India
      • South Korea
      • Australia
      • Rest of Asia-Pacific
    • Middle East and Africa
      • GCC
      • South Africa
      • Rest of Middle East and Africa
    • South America
      • Brazil
      • Argentina
      • Rest of South America

Detailed Research Methodology and Data Validation

Primary Research

Multiple touchpoints with cardiologists, biomedical engineers, hospital buyers, EMS chiefs, and facility safety managers across North America, Europe, Asia-Pacific, and the Gulf validated volume trends, average selling prices, regulatory lead-times, and replacement cycles. These interviews helped refine assumption ranges and resolve conflicting desk findings before we locked the model.

Desk Research

Mordor analysts first mapped the addressable pool using authoritative, non-paywalled sources such as the World Health Organization's sudden cardiac arrest incidence tables, American Heart Association out-of-hospital arrest survival registries, U.S. FDA MAUDE alerts on device recalls, and national EMS databases that publish public-access AED density. Trade associations (for example, the Sudden Cardiac Arrest Foundation and the European Resuscitation Council) offered data on installation mandates and training penetration. Company 10-Ks, investor decks, customs statistics from UN Comtrade on electrode pads and lithium batteries, and D&B Hoovers financial snapshots supplied cost and shipment clues. This list is illustrative; many other public and paid inputs were reviewed to cross-check figures and narrative.

Market-Sizing & Forecasting

A top-down prevalence-to-demand model begins with age-band sudden cardiac arrest incidence, multiplies by mandated public-access coverage ratios, and is reconstructed through import-export plus production data. Results are then challenged with sampled bottom-up roll-ups of leading supplier shipments and channel checks. Key variables include AED penetration in schools and airports, average selling price drift by connectivity level, battery life-driven replacement cadence, and year-on-year shifts in CPR-trained population. Forecasts use exponential smoothing blended with scenario analysis; coefficients are stress-tested in workshops with clinical experts. Where bottom-up gaps surface, for example, in Latin America, regional averages are imputed from correlated incidence and GDP-per-capita bands and later replaced when fresh primary data arrives.

Data Validation & Update Cycle

Outputs pass a multi-analyst variance review, anomaly flags prompt source re-verification, and any delta beyond three percent triggers a re-interview loop. Reports refresh annually; interim events such as new national legislation or major recalls activate an unscheduled update so clients receive our latest viewpoint.

Why Mordor's Automated External Defibrillator Market Baseline Earns Decision-Makers' Confidence

Published estimates often differ because firms choose dissimilar product scopes, assumption sets, and refresh cadences.

Key gap drivers include whether implantable and wearable devices are mixed with AEDs, the aggressiveness of unit-price erosion curves, and how swiftly regulatory wins are baked into volume ramps. Mordor's model isolates only automated externals, applies country-specific price curves validated every six months, and revises the base year at each annual refresh, which curbs over or under shoot risk.

Benchmark comparison

Market Size Anonymized source Primary gap driver
USD 1.73 B (2025) Mordor Intelligence -
USD 1.84 B (2024) Global Consultancy A Includes wearable and manual devices in scope
USD 1.51 B (2024) Industry Journal B Uses list-price erosion at 3 % p.a. without country splits

In sum, the disciplined scoping, variable-level validation, and yearly recalibration executed by Mordor Intelligence give clients a balanced, transparent baseline they can trace back to clear assumptions and repeatable steps, reducing decision uncertainty.

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Key Questions Answered in the Report

What is driving growth in the Automated External Defibrillator market?

Rising sudden cardiac arrest incidence, supportive legislation, and connectivity-enabled device management are collectively expanding the market.

How large will the Automated External Defibrillator market be by 2030?

It is projected to reach USD 2.56 billion by 2030, growing at an 8.14 % CAGR from 2025.

What challenges hinder wider AED adoption?

High acquisition and maintenance costs, complex reimbursement processes, and lingering reliability concerns from product recalls remain key barriers.

How are manufacturers differentiating in a competitive market?

Firms focus on user-friendly interfaces, AI-powered rhythm analysis, bundled service subscriptions, and strategic partnerships to add value beyond core hardware.

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