Europe Wall Coverings Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The Report Covers Europe Interior Wall Coverings and the Market is segmented by Product (Wallpaper, Wall Panel, and Decorative Tile), Interior Paints and Coatings, Application (Commercial and Non-commercial), and Country (UK, France, Germany, Spain, The Netherlands, Belgium, Portugal, Russia, Poland, Italy). The market sizes and forecasts are provided in terms of value (USD million) for all the above segments.

Europe Wall Coverings Market Size

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Europe Wall Coverings Market Analysis

The Europe Wall Coverings Market is expected to register a CAGR of 4.34% during the forecast period.

  • The rise in the number of residential houses or complexes, due to an increasing number of nuclear families, caused the residential segment to hold a large share over commercial applications. In the present scenario, wall panels and wallpapers, which are sub-segments of wall coverings, are the dominant products.
  • The European population has been concerned about the home furniture and décor systems. Owing to the increasing number of high-income population, the spending on home furnishing has increased over the past few years. Due to this demand, European companies are investing significantly in innovative wall coverings. For instance, Kobe's library offers a wide range of fabrics and wall coverings to create one's own personal statement in interiors.
  • High inventory costs have been one of the biggest challenges to the growth of the wall coverings industry. Distributors are needed to stockpile the number of patterns, styles, and raw materials, and store them in controlled environments to protect them from various climatic conditions. Such storage requirements are coupled with very low inventory turnover rates.

Europe Wall Coverings Industry Overview

The European wall coverings market is highly competitive and consists of several major players. In terms of market share, few of the major players currently dominate the market. These major players with prominent shares in the market are focusing on expanding their customer base across foreign countries. These companies are leveraging on strategic collaborative initiatives to increase their market share and profitability. The companies operating in the market are also acquiring start-ups working on wall coverings to strengthen their product capabilities. 

For instance, the merger of Ahlstrom and Munksjo targets product areas, such as wall coverings, décor, filtration and helped Ahlstrom to expand its footprint across Europe. The reachability of the market was increased for Ahlstrom and the company is planning to invest in wall coverings, which depicts the potentiality of the market.

Europe Wall Coverings Market Leaders

  1. Grandeco Wallfashion Group

  2. Walker Greenbank PLC

  3. A.S. Création Tapten AG

  4. AkzoNobel NV

  5. *Disclaimer: Major Players sorted in no particular order
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Europe Wall Coverings Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Deliverables
  • 1.2 Study Assumptions
  • 1.3 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Introduction to Market Drivers and Restraints
  • 4.3 Market Drivers
    • 4.3.1 Higher Demand for Home Furnishing among the European Countries
    • 4.3.2 Availability of Styled Products
  • 4.4 Market Restraints
    • 4.4.1 High Inventory Costs and Premium Pricing
  • 4.5 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.5.1 Threat of New Entrants
    • 4.5.2 Bargaining Power of Buyers/Consumers
    • 4.5.3 Bargaining Power of Suppliers
    • 4.5.4 Threat of Substitute Products
    • 4.5.5 Intensity of Competitive Rivalry

5. TECHNOLOGY TRENDS

6. MARKET SEGMENTATION

  • 6.1 By Product
    • 6.1.1 Wallpaper
    • 6.1.2 Wall Panel
    • 6.1.3 Decorative Tile
    • 6.1.4 Metal Panel
    • 6.1.5 Other Products
  • 6.2 Interior Paints Market
  • 6.3 By Application
    • 6.3.1 Commercial
    • 6.3.2 Non-commercial
  • 6.4 Geography
    • 6.4.1 Europe
    • 6.4.1.1 UK
    • 6.4.1.2 France
    • 6.4.1.3 Germany
    • 6.4.1.4 Spain
    • 6.4.1.5 The Netherlands
    • 6.4.1.6 Belgium
    • 6.4.1.7 Portugal
    • 6.4.1.8 Russia
    • 6.4.1.9 Poland
    • 6.4.1.10 Italy

7. COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Brewster Home Fashions LLC
    • 7.1.2 Adfors (Saint Gobain)
    • 7.1.3 Ahlstrom-munksjö Oyj
    • 7.1.4 Grespania Cerámica
    • 7.1.5 AkzoNobel NV
    • 7.1.6 A.S. Création Tapten AG
    • 7.1.7 Benjamin Moore & Co.
    • 7.1.8 Walker Greenbank PLC
    • 7.1.9 Grandeco Wallfashion Group
    • 7.1.10 Nippon Paint Group
  • *List Not Exhaustive

8. INVESTMENT ANALYSIS

9. MARKET OPPORTUNITIES AND FUTURE TRENDS

**Subject to Availability
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Europe Wall Coverings Industry Segmentation

Wall coverings protect the wall surface from accidental marks or scratches, besides imparting an air of quality and grandeur to uncovered walls. Wall coverings further help in neutralizing interiors of a building and customizing it with the help of various colors and patterns. These coverings are also cost-effective. The European wallcoverings market report is segmented based on products, applications, and countries. Based on the type of product, the market is divided into wallpaper, wall panel, decorative tile, metal, and other products. Based on application, the market is largely divided into commercial and non-commercial segments. The commercial application segment includes, official, commercial, institutional, industrial, and other non-residential buildings.

By Product Wallpaper
Wall Panel
Decorative Tile
Metal Panel
Other Products
By Application Commercial
Non-commercial
Geography Europe UK
France
Germany
Spain
The Netherlands
Belgium
Portugal
Russia
Poland
Italy
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Europe Wall Coverings Market Research FAQs

What is the current Europe Wall Coverings Market size?

The Europe Wall Coverings Market is projected to register a CAGR of 4.34% during the forecast period (2025-2030)

Who are the key players in Europe Wall Coverings Market?

Grandeco Wallfashion Group, Walker Greenbank PLC, A.S. Création Tapten AG and AkzoNobel NV are the major companies operating in the Europe Wall Coverings Market.

Which is the fastest growing region in Europe Wall Coverings Market?

Europe is estimated to grow at the highest CAGR over the forecast period (2025-2030).

Which region has the biggest share in Europe Wall Coverings Market?

In 2025, the Europe accounts for the largest market share in Europe Wall Coverings Market.

What years does this Europe Wall Coverings Market cover?

The report covers the Europe Wall Coverings Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Europe Wall Coverings Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Europe Wall Coverings Industry Report

Statistics for the 2025 Europe Wall Coverings market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Europe Wall Coverings analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.

Europe Wall Coverings Market Report Snapshots

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Europe Wall Coverings Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)