Processed Pork Meat Market Size and Share

Processed Pork Meat Market (2025 - 2030)
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Processed Pork Meat Market Analysis by Mordor Intelligence

The global processed pork meat market is valued at USD 68.73 billion in 2025 and is projected to reach USD 76.10 billion by 2030, growing at a CAGR of 2.06%. The market is driven by urbanization, rising disposable incomes, and increasing demand for convenient, ready-to-eat food options. The Asia-Pacific region holds a significant share due to its large population and growing preference for animal protein. Government initiatives, such as India’s PMKSY scheme, extended until March 2026, further support market growth[1]Source: Ministry of Food Processing Industries, Government of India, "PMKSY Scheme", mofpi.gov.in. Advancements in food processing technology, including automated systems and improved cold chain infrastructure, enhance product quality and shelf life. In 2025, Olymel launched a new line of Canadian pork products, while Creta Farm introduced premium pork products with higher Omega-3 content. Prairie Fresh also expanded its offerings with ground pork chubs. Despite challenges from health concerns and alternative proteins, innovation and retail expansion continue to drive growth.

Key Report Takeaways

  • By product type, sausages held 36.96% of the processed pork meat market share in 2024. Bacon and ham products are projected to expand at a 4.80% CAGR through 2030. 
  • By nature, conventional processing accounted for 89.74% share of the processed pork meat market size in 2024. Organic alternatives are forecast to grow at a 5.93% CAGR to 2030. 
  • By distribution channel, on-trade establishments secured 55.82% revenue share in 2024. Off-trade channels are expected to rise at a 4.78% CAGR between 2025-2030. 
  • By geography, the Asia-Pacific led with a 35.43% share of the processed pork meat market size in 2024. Europe is predicted to record the fastest 4.56% CAGR to 2030. 

Segment Analysis

Sausages maintain market leadership with a 36.96% share in 2024, benefiting from the versatility that enables flavor experimentation and premium positioning strategies. Bacon and ham products demonstrate the strongest growth trajectory at 4.80% CAGR through 2030, driven by foodservice sector recovery and breakfast menu diversification that creates consistent demand across dayparts. Tyson Foods launched Wright Brand Premium Smoked Sausage Links in 2025, featuring three SKUs with protein content ranging from 12-13 grams per serving, targeting health-conscious consumers seeking convenient meal solutions. The Sausage Project's better-for-you chicken sausages achieved 35% lower fat content than leading competitors while maintaining taste profiles that appeal to premium market segments.

Deli meats face margin pressure from retail private-label competition but maintain relevance through artisanal positioning and clean-label reformulations. Canned and preserved products benefit from extended shelf life advantages that appeal to emergency preparedness trends and rural market penetration, where cold chain infrastructure remains limited. Other processed products, including specialty items like pork rinds, are experiencing premiumization as brands like 4505 Meats command higher prices through humanely-raised, antibiotic-free positioning that resonates with conscious consumers willing to pay for perceived quality improvements.

Processed Pork Meat Market: Market Share by Product Type
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By Nature: Organic Growth Accelerates

Conventional processing dominates with 89.74% market share in 2024, supported by established supply chains and cost advantages that enable mass market penetration. However, organic alternatives are expanding rapidly at a 5.93% CAGR through 2030, driven by health-conscious consumers willing to pay premium prices for products that meet USDA organic certification requirements. The organic segment benefits from stricter animal welfare standards and antibiotic-free production methods that align with evolving consumer values around food production transparency.

Organic processed pork commands 25-40% price premiums over conventional alternatives, creating attractive margin opportunities for processors willing to invest in certified supply chains and specialized handling requirements. The segment's growth trajectory reflects broader premiumization trends where consumers increasingly view food purchases as health investments rather than commodity transactions. Regulatory compliance factors, including USDA organic certification and third-party animal welfare audits, create barriers to entry that protect established organic processors from competitive pressure while limiting market access for conventional players lacking certification capabilities.

By Distribution Channel: Off-Trade Gains Momentum

On-trade establishments hold 55.82% market share in 2024, reflecting the foodservice sector's recovery from pandemic disruptions and the continued importance of restaurants, hotels, and catering operations in processed pork consumption patterns. Off-trade channels are growing faster at 4.78% CAGR through 2030, driven by retail modernization and e-commerce penetration that creates new touchpoints with consumers seeking convenient meal solutions. Supermarkets and hypermarkets maintain dominance within off-trade distribution, leveraging scale advantages and promotional capabilities that smaller specialty retailers cannot match.

The HoReCa industry's growth trajectory supports on-trade channel resilience, with foodservice operators increasingly seeking value-added processed products that reduce kitchen labor while maintaining menu quality standards. Convenience stores are expanding processed meat offerings to capture impulse purchases and meal replacement occasions, particularly in urban markets where time-pressed consumers prioritize accessibility over price optimization. Specialty meat stores maintain niche positioning through artisanal products and expert curation that appeals to affluent consumers willing to pay premiums for unique flavor profiles and production stories.

Processed Pork Meat Market: Market Share by Distribution Channel
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Geography Analysis

Asia-Pacific's market leadership reflects the region's demographic advantages and economic development patterns that favor processed food adoption across diverse cultural contexts. China's pork imports excluding offal fell 52.1% to 253,000 tons in Q1 2024, yet offal imports grew 1.6% to 276,800 tons, indicating shifting demand patterns toward value-added processing applications. JBS's USD 100 million investment in two Vietnamese processing facilities demonstrates confidence in Southeast Asian growth prospects, with plants designed to handle imported Brazilian raw materials for regional distribution. The region's growth trajectory benefits from urbanization trends that increase demand for convenient meal solutions while rising incomes enable premium product adoption.

Europe's accelerating growth stems from sustainability initiatives and premium positioning strategies that differentiate regional producers from global commodity suppliers. The region's regulatory environment, including animal welfare standards and environmental compliance requirements, creates competitive advantages for processors willing to invest in sustainable production methods that command higher margins. European Union pork exports face challenges from China's anti-dumping investigation, with a decision expected by June 2025, creating uncertainty that could reshape trade flows and benefit non-EU suppliers like Brazil and the United States. Premium Brands Holdings' USD 66 million acquisition of three North American processors in 2025 demonstrates consolidation trends that enable scale advantages and market access expansion.

North America and South America present contrasting dynamics, with North America focusing on domestic market premiumization while South America leverages cost advantages for export market penetration. Brazil's pork shipments grew 16.4% in Q1 2025, reaching 336,800 metric tons with revenues increasing 32.0% to USD 789 million, highlighting the region's export competitiveness. Mexico's extension of zero-duty treatment for imported pork through 2024 creates opportunities for efficient suppliers while supporting domestic food price stability. The contrasting regional strategies reflect different competitive advantages, with developed markets emphasizing quality and innovation while emerging markets compete on cost efficiency and production scale.

Processed Pork Meat Market CAGR (%), Growth Rate by Region
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Competitive Landscape

The global processed pork market features a fragmented yet competitive landscape dominated by major players who are pursuing diversified growth strategies while navigating market challenges from alternative proteins and supply chain risks. Market leaders like WH Group (with its subsidiary Smithfield Foods), JBS S.A., and Tyson Foods leverage vertical integration to control costs and ensure quality across their extensive value chains. A key strategy for growth in 2024 and 2025 has been expansion through strategic acquisitions and facility upgrades to enhance production capabilities and global reach. For instance, in May 2024, Clemens Food Group acquired Kunzler & Company to bolster its value-added meat offerings and capacity in the U.S. In a similar move in February 2025, OSI Group expanded its European footprint by acquiring Karnova Food Group. Major corporations are also investing in next-generation food technologies, such as improved automation and processing efficiency, to remain competitive.

In addition to expanding production, companies are heavily focused on product innovation to capture changing consumer preferences, including the demand for convenient, clean-label, and premium products. In April 2025, Olymel launched a new line of Canadian pork products in Quebec grocers featuring convenient, value-added items. In a more specialized approach, Creta Farm introduced a new line of pork from pigs fed with olive oil extract in March 2025, targeting health-conscious consumers with a unique offering. Players are also strengthening their brands and catering to different market segments by emphasizing quality, sustainability, and traceability to build consumer trust in the face of competition from alternative proteins and persistent health concerns.

Furthermore, companies are expanding distribution through both on-trade (foodservice) channels, which are experiencing a resurgence, and the fast-growing online retail segment, by focusing on promotional efforts and providing transparent product information. These multifaceted strategies demonstrate a dynamic competitive environment where leading players are investing in innovation, market consolidation, and operational efficiency to secure growth.

Processed Pork Meat Industry Leaders

  1. JBS SA

  2. Tyson Foods Inc.

  3. WH Group Limited

  4. Danish Crown A/S

  5. Hormel Foods Corp.

  6. *Disclaimer: Major Players sorted in no particular order
Processed Pork Meat Market Concentration
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Recent Industry Developments

  • July 2025: Prairie Fresh officially entered the bacon category with a new line of naturally hardwood-smoked products, targeting the retail market. This move expands the trusted pork producer's offerings to compete in the bacon market, emphasizing consistent quality and rich flavor.
  • April 2025: The Canadian pork and poultry processor launched a new line of innovative pork products in grocery stores across Quebec. The new items included globally inspired flavor combinations and cuts, such as Chimichurri pork flank steak and Greek-style pork sirloin skewers, providing consumers with convenient, high-quality, and flavorful options for home cooking.
  • August 2024: Daily's launched two new thick-cut bacon flavors, Hot Honey and Spicy Maple, in response to growing consumer demand for bold, sweet-and-spicy flavor profiles. This innovation aims to elevate the bacon experience beyond a basic ingredient.
  • July 2024: Coleman All Natural Meats launched Ground Pork Sausage, debuted an expanded line of ground pork sausages in five new flavors: mild Italian, hot Italian, mild breakfast, hot breakfast, and chorizo. This launch catered to growing consumer demand for flavorful and versatile processed pork products for different meal occasions.

Table of Contents for Processed Pork Meat Industry Report

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET LANDSCAPE

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Expansion of cold chain infrastructure
    • 4.2.2 Technological advancements in processing and packaging
    • 4.2.3 Changing culinary trends and flavor innovation
    • 4.2.4 Focus on transparency and "clean labels"
    • 4.2.5 Growth of the foodservice (HoReCa) industry
    • 4.2.6 Rising consumer focus on nutrition and protein-rich diets
  • 4.3 Market Restraints
    • 4.3.1 Competition from alternative proteins
    • 4.3.2 Disease outbreaks (e.g., African Swine Fever - ASF)
    • 4.3.3 Environmental and animal welfare concerns
    • 4.3.4 Health concerns and negative perception of processed meat
  • 4.4 Consumer Behaviour Analysis
  • 4.5 Regulatory Landscape
  • 4.6 Technological Outlook
  • 4.7 Porter’s Five Forces
    • 4.7.1 Threat of New Entrants
    • 4.7.2 Bargaining Power of Buyers
    • 4.7.3 Bargaining Power of Suppliers
    • 4.7.4 Threat of Substitutes
    • 4.7.5 Competitive Rivalry

5. MARKET SIZE AND GROWTH FORECASTS (VALUE AND VOLUME)

  • 5.1 By Product Type
    • 5.1.1 Sausages
    • 5.1.2 Bacon and ham
    • 5.1.3 Deli meats
    • 5.1.4 Canned and preserved
    • 5.1.5 Other processed products
  • 5.2 By Nature
    • 5.2.1 Conventional
    • 5.2.2 Organic
  • 5.3 By Distribution Channel
    • 5.3.1 On-Trade
    • 5.3.1.1 Hotels
    • 5.3.1.2 Restaurants
    • 5.3.1.3 Catering
    • 5.3.2 Off-Trade
    • 5.3.2.1 Supermarkets and hypermarkets
    • 5.3.2.2 Convenience stores
    • 5.3.2.3 Specialty meat stores
    • 5.3.2.4 Other Off-Trade Distribution Channels
  • 5.4 By Geography
    • 5.4.1 North America
    • 5.4.1.1 United States
    • 5.4.1.2 Canada
    • 5.4.1.3 Mexico
    • 5.4.1.4 Rest of North America
    • 5.4.2 South America
    • 5.4.2.1 Brazil
    • 5.4.2.2 Argentina
    • 5.4.2.3 Colombia
    • 5.4.2.4 Chile
    • 5.4.2.5 Rest of South America
    • 5.4.3 Europe
    • 5.4.3.1 United Kingdom
    • 5.4.3.2 Germany
    • 5.4.3.3 France
    • 5.4.3.4 Italy
    • 5.4.3.5 Spain
    • 5.4.3.6 Sweden
    • 5.4.3.7 Belgium
    • 5.4.3.8 Poland
    • 5.4.3.9 Netherlands
    • 5.4.3.10 Rest of Europe
    • 5.4.4 Asia-Pacific
    • 5.4.4.1 China
    • 5.4.4.2 Japan
    • 5.4.4.3 India
    • 5.4.4.4 Thailand
    • 5.4.4.5 Singapore
    • 5.4.4.6 Indonesia
    • 5.4.4.7 South Korea
    • 5.4.4.8 Australia
    • 5.4.4.9 New Zealand
    • 5.4.4.10 Rest of Asia-Pacific
    • 5.4.5 Middle East and Africa
    • 5.4.5.1 South Africa
    • 5.4.5.2 Nigeria
    • 5.4.5.3 Egypt
    • 5.4.5.4 Morocco
    • 5.4.5.5 Turkey
    • 5.4.5.6 Rest of Middle East and Africa

6. COMPETITIVE LANDSCAPE

  • 6.1 Market Concentration
  • 6.2 Strategic Moves
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share for key companies, Products and Services, and Recent Developments)
    • 6.4.1 WH Group Ltd. (Smithfield Foods)
    • 6.4.2 Danish Crown A/S
    • 6.4.3 Tyson Foods Inc.
    • 6.4.4 JBS S.A. (Seara Alimentos)
    • 6.4.5 Hormel Foods Corp.
    • 6.4.6 NH Foods Ltd.
    • 6.4.7 Seaboard Corporation
    • 6.4.8 Maple Leaf Foods
    • 6.4.9 BAADER Group
    • 6.4.10 Cherkizovo Group
    • 6.4.11 Tönnies Holding
    • 6.4.12 BRF S.A.
    • 6.4.13 Kunming Shuangliang Pork
    • 6.4.14 Campofrío Food Group
    • 6.4.15 Fresh Mark Inc.
    • 6.4.16 Kraft Heinz Co. (Oscar Mayer)
    • 6.4.17 Vion Food Group
    • 6.4.18 ADM (Meat Solutions)
    • 6.4.19 Cranswick plc
    • 6.4.20 Fletcher Building Ltd. (Pork Brands)

7. MARKET OPPORTUNITIES AND FUTURE OUTLOOK

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Global Processed Pork Meat Market Report Scope

Off-Trade, On-Trade are covered as segments by Distribution Channel. Africa, Asia-Pacific, Europe, Middle East, North America, South America are covered as segments by Region.

By Product Type
Sausages
Bacon and ham
Deli meats
Canned and preserved
Other processed products
By Nature
Conventional
Organic
By Distribution Channel
On-Trade Hotels
Restaurants
Catering
Off-Trade Supermarkets and hypermarkets
Convenience stores
Specialty meat stores
Other Off-Trade Distribution Channels
By Geography
North America United States
Canada
Mexico
Rest of North America
South America Brazil
Argentina
Colombia
Chile
Rest of South America
Europe United Kingdom
Germany
France
Italy
Spain
Sweden
Belgium
Poland
Netherlands
Rest of Europe
Asia-Pacific China
Japan
India
Thailand
Singapore
Indonesia
South Korea
Australia
New Zealand
Rest of Asia-Pacific
Middle East and Africa South Africa
Nigeria
Egypt
Morocco
Turkey
Rest of Middle East and Africa
By Product Type Sausages
Bacon and ham
Deli meats
Canned and preserved
Other processed products
By Nature Conventional
Organic
By Distribution Channel On-Trade Hotels
Restaurants
Catering
Off-Trade Supermarkets and hypermarkets
Convenience stores
Specialty meat stores
Other Off-Trade Distribution Channels
By Geography North America United States
Canada
Mexico
Rest of North America
South America Brazil
Argentina
Colombia
Chile
Rest of South America
Europe United Kingdom
Germany
France
Italy
Spain
Sweden
Belgium
Poland
Netherlands
Rest of Europe
Asia-Pacific China
Japan
India
Thailand
Singapore
Indonesia
South Korea
Australia
New Zealand
Rest of Asia-Pacific
Middle East and Africa South Africa
Nigeria
Egypt
Morocco
Turkey
Rest of Middle East and Africa
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Market Definition

  • Meat - Meat is defined as the flesh or other edible parts of an animal used for food. The end use of the meat industry consists of only human consumption. Meat is generally purchased from retail outlets for home cooking and consumption. For the market studied, only uncooked meat has been considered. This could be processed in various forms, which have been covered under the “Processed” form. The other purchases of meat happen through the consumption of meat at foodservice outlets (restaurants, hotels, catering, etc.). ​
  • Other Meats - The other meat segment includes the meat of camel, horse, rabbit, etc. These are not so commonly consumed meat types but still, have a presence in distinct parts of the world. Regardless of it being part of red meat, we have considered these meat types separately for a better understanding of the market. ​
  • Poultry Meat - Poultry meat also called white meat, comes from birds raised commercially or domestically for human consumption. This includes chicken, turkey, ducks, and geese.​
  • Red Meat - Red meat typically has a red color when raw and a dark color when cooked. It includes any meat that comes from mammals, such as beef, lamb, pork, goat, veal, and mutton.​
Keyword Definition
A5 It is a Japanese grading system for beef. The 'A' means the carcass yield is the highest possible and the numeric rating relates to beef marbling, color and brightness of the flesh, its texture and color, luster, and fat quality. A5 is the highest mark wagyu beef can score.
Abbatoir It is another name for a slaughterhouse and refers to the premise used for or in connection with the slaughter of animals whose meat is intended for human consumption.
Acute Hepatopancreatic Necrosis Disease (AHPND) It is a disease that affects shrimp and is characterized by high mortalities, in many cases reaching 100% within 30-35 days of stocking grow-out ponds.
African Swine Fever (ASF) It is a highly contagious viral disease of pigs caused by a double-stranded DNA virus in the Asfarviridae family.
Albacore Tuna It is one of the smallest species of tuna found in the six distinct stocks known globally in the Atlantic, Pacific, and Indian oceans, as well as the Mediterranean Sea.
Angus beef It is beef derived from a specific breed of cattle indigenous to Scotland. It requires certification from the American Angus Association to receive the "Certified Angus Beef" quality mark
Bacon It is salted or smoked meat that comes from the back or sides of a pig
Black Angus It is beef derived from a black-hided breed of cows that don't have horns.
Bologna It is an Italian smoked sausage made of meat, typically large and made from pork, beef or veal.
Bovine spongiform encephalopathy (BSE) It is a progressive neurological disorder of cattle that results from infection by an unusual transmissible agent called a prion.
Bratwurst It refers to a type of German sausage made from pork, beef or veal.
BRC British Retail Consortium
Brisket It is a cut of meat from the breast or lower chest of beef or veal. The beef brisket is one of the nine beef primal cuts.
Broiler It refers to any chicken (Gallus domesticus) that is bred and raised specifically for meat production.
Bushel It is a unit of measurement for grains and pulses. 1 bushel = 27.216 kg
Carcass It refers to the dressed body of a meat animal from which butchers trim the meat
CFIA Canadian Food Inspection Agency
Chicken Tender It refers to chicken meat prepared from the pectoralis minor muscles of a chicken bird.
Chuck Steak It refers to a cut of beef that is part of the chuck primal, which is a large section of meat from the shoulder area of a cow
Corned Beef It refers to beef brisket cured in brine and boiled, typically served cold.
CWT Also known as a hundredweight, it is a unit of measurement used to define the quantity of meat. 1 CWT = 50.80 kg
Drumstick It refers to a chicken leg without the thigh.
EFSA European Food Safety Authority
ERS Economic Research Service of the USDA
Ewe It is an adult female sheep.
FDA Food and Drug Administration
Fillet Mignon It is a cut of meat taken from the smaller end of the tenderloin.
Flank Steak It is a cut of beef steak taken from the flank, which lies forward of the rear quarter of a cow.
Foodservice It refers to the part of the food industry which includes businesses, institutions, and companies which prepare meals outside the home. It includes restaurants, school and hospital cafeterias, catering operations, and many other formats.
Forage It refers to animal feed.
Foreshank It is the upper part of the foreleg of cattle
Franks Also known as frankfurter or Würstchen, it is a type of highly seasoned smoked sausage popular in Austria and Germany.
FSANZ Food Standards Australia New Zealand
FSIS Food Safety and Inspection Service
FSSAI Food Safety and Standards Authority of India
Gizzard It refers to an organ found in the digestive tract of birds. It is also called the mechanical stomach of a bird.
Gluten It is a family of proteins found in grains, including wheat, rye, spelt, and barley
Grain-fed beef It is beef derived from cattle that have been fed a diet supplemented with soy and corn and other additives. Grainfed cows can also be given antibiotics and growth hormones to fatten them up more quickly.
Grass-fed beef It is beef derived from cattle that have only been fed grass as feed.
Ham It refers to the pork meat taken from the leg of a pig.
HoReCa Hotels, Restaurants and Cafes
Jerky It is lean trimmed meat that has been cut into strips and dried (dehydrated) to prevent spoilage.
Kobe Beef It is Wagyu beef specifically from the Kuroge Washu breed of cows in Japan. To be classified as Kobe beef, the cow must have been born, raised, and slaughtered within the Hyōgo prefecture in the city of Kobe in Japan.
Liverwurst It is type of German sausage made from beef or pork liver.
Loin It refers to the sides between the lower ribs and pelvis, and the lower part of the back of a cow.
Mortadella It is a large Italian sausage or luncheon meat made of finely hashed or ground heat-cured pork, which incorporates at least 15% small cubes of pork fat.
Pastrami It refers to a highly seasoned smoked beef, typically served in thin slices.
Pepperoni It is an American variety of spicy salami made from cured meat.
Plate It refers to a forequarter cut from the belly of a cow, just below the rib cut.
Porcine reproductive and respiratory syndrome (PRRS) It is a disease occurring in swine causing late-term reproductive failure and severe pneumonia in neonatal pigs.
Primal cuts It refers to the major sections of the carcass.
Quorn It is a meat substitute product prepared using mycoprotein as an ingredient, in which the fungus culture is dried and mixed with egg albumen or potato protein, which acts as a binder, and then is adjusted in texture and pressed into various forms.
Ready-to-Cook (RTC) It refers to food products that include all of the ingredients, where some preparation or cooking is required through a process that is given on the package.
Ready-to-Eat (RTE) It refers to a food product prepared or cooked in advance, with no further cooking or preparation required before being eaten
Retort Packaging It is a process of aseptic packaging food in which food is filled into a pouch or metal can, sealed, and then heated to extremely high temperatures, rendering the product commercially sterile.
Round Steak It refers to a beef steak from the the rear leg of the cow.
Rump Steak It refers to a cut of beef derived from the division between the leg and the chine.
Salami It is a cured sausage consisting of fermented and air-dried meat.
Saturated fat It is a type of fat in which the fatty acid chains have all single bonds. It is generally considered unhealthy.
Sausage It is a meat product made of finely chopped and seasoned meat, which may be fresh, smoked, or pickled and which is then usually stuffed into a casing.
Scallop It is an edible shellfish that is a mollusk with a ribbed shell in two parts.
Seitan It is a plant-based meat substitute made out of wheat gluten.
Self-service kios It refers to a self-order point-of-sale (POS) system through which customers place and pay for their own orders at kiosks, enabling totally contactless and frictionless service.
Sirloin It is a cut of beef from the bottom and side parts of a cow's back.
Surimi It is a paste made from deboned fish
Tenderloin It refers to a cut of beef consisting of the entire tenderloin muscle of a cow
Tiger Shrimp It refers to a large shrimp variety from the Indian and Pacific oceans
Trans fat Also called trans-unsaturated fatty acids or trans fatty acids, it is a type of unsaturated fat that naturally occurs in small amounts in meat.
Vannamei shrimp It refers to tropical prawns and shrimp that are farmed in areas near the equator, generally along the coast in artificial ponds.
Wagyu Bee It is beef derived from any of four strains of a breed of black or red Japanese cattle that are valued for their highly marbled meat.
Zoosanitary It refers to the cleanliness of animals or animal product
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Research Methodology

Mordor Intelligence follows a four-step methodology in all our reports.

  • Step-1: Identify Key Variables: In order to build a robust forecasting methodology, the variables and factors identified in Step 1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set, and the model is built on the basis of these variables.​
  • Step-2: Build a Market Model: Market-size estimations for the forecast years are in nominal terms. Inflation is not a part of the pricing, and the average selling price (ASP) is kept constant throughout the forecast period for each country.​
  • Step-3: Validate and Finalize: In this important step, all market numbers, variables, and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.​
  • Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms.
research-methodology
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