Europe Non-dairy Yogurt Market Size
| Icons | Lable | Value |
|---|---|---|
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Study Period | 2017 - 2029 |
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Market Size (2024) | USD 1.36 Billion |
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Market Size (2029) | USD 2.71 Billion |
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Largest Share by Distribution Channel | Off-Trade |
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CAGR (2024 - 2029) | 14.74 % |
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Largest Share by Country | United Kingdom |
Major Players |
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*Disclaimer: Major Players sorted in alphabetical order. |
Europe Non-dairy Yogurt Market Analysis
The Europe Non-dairy Yogurt Market size is estimated at 1.36 billion USD in 2024, and is expected to reach 2.71 billion USD by 2029, growing at a CAGR of 14.74% during the forecast period (2024-2029).
1.36 Billion
Market Size in 2024 (USD)
2.71 Billion
Market Size in 2029 (USD)
20.37 %
CAGR (2017-2023)
14.74 %
CAGR (2024-2029)
Largest Market by Distribution Channel
100 %
value share, Off-Trade, 2023
The wider availability of various brands, ease of reading product labels and convenience in comparing different products make it the preffered type among the dairy consumers.
Largest Market by Country
20.25 %
value share, United Kingdom, 2023
The rise in acceptance of vegan products due to intense for health oriented foods coupling with companies more willing to boost their R&D spending in the country is driving the segment.
Fastest-growing Market by Distribution Channel
14.74 %
Projected CAGR, Off-Trade, 2024-2029
The presence of market specified products with improved customised product offerings in off-trade retail channels like Specialist retailers is driving the market.
Fastest-growing Market by Country
21.81 %
Projected CAGR, Spain, 2024-2029
Craftsmanship factor in plant based foods sector has become the differentiating factor in the country coupling with health factors is driving the non dairy yogurt segment in Spain.
Leading Market Player
43.23 %
market share, Danone SA, 2022
Extensive market strategies used by the company along with variant product offerings under a wide brand range is largely captivating Danone SA to be the market leader
Rise in modern grocery retailing including hypermarkets and online stores fuels the sales through off-trade channels
- The off-trade segment dominates the distribution channels of the European non-dairy yogurt market. This is primarily driven by the high sales generated by supermarkets and hypermarkets. The proximity element of these channels gives them an added benefit by influencing the consumer's choice among the wide range of products, including non-dairy yogurt, in the market. In 2022, supermarkets and hypermarkets accounted for a major share of 63.5% by value. These retail channels have a strong position due to the wide selection of brands offered, considerable shelf space, and frequent price promotions. The omnichannel approach adopted by major retailers worldwide drives the non-dairy yogurt market.
- The online channel sub-segment is growing rapidly. It is anticipated to register a CAGR of 25.8% during the forecast period, and it is expected to grow by more than 130% in 2028 compared to 2023. The growth of e-commerce has enabled companies to access a larger target market for non-dairy yogurt and effectively serve customer needs. In 2021, among all European countries, Germany had the most significant e-commerce consumer base, with 62.1 million online shoppers, followed by the United Kingdom and France, with 50 million and 44.7 million individuals, respectively.
- In terms of country, the United Kingdom is the leading country, occupying a significant share of 19.68% in 2022. This is mainly due to the rising demand for a vegan diet and products, which led to the sales of plant-based yogurt in retail channels. In 2021, nearly 20% of consumers bought more plant-based yogurt. Between January 2020 and 2021, UK online food delivery company, Deliveroo recorded that its vegan takeaway orders shot up by 163%.
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United Kingdom plays a major role in the consumption of non-dairy yogurt in the region
- The demand for non-dairy yogurt in Europe is anticipated to grow by 61.4% in 2025 compared to 2022. Consumers are drawn toward the health and sustainability benefits of plant-based yogurt.
- Manufacturers of plant-based yogurt are majorly focused on product innovations by launching a variety of flavors, which is increasing the demand for plant-based yogurt in Europe. As of 2021, Western Europe was the most dynamic region globally in terms of launches. It witnessed the launch of more than 360 plant-based yogurts, accounting for 66% of all launches globally.
- By country, the United Kingdom is the region's leading non-dairy yogurt market. In the United Kingdom, the number of vegans is growing, and most of the population wants to reduce meat consumption as they consider themselves flexitarians. As of 2022, the number of vegans in the United Kingdom increased by more than 2 million, accounting for 132% of the vegan population, compared to 2020. The sales value of non-dairy yogurt increased by 22.7% in 2022 compared to 2021.
- France is the second-leading market for non-dairy yogurt in the region. The Y-o-Y growth rate of plant-based yogurt in France is anticipated to grow by 43.9% in 2024 compared to 2022. Plant-based food tends to sell strongest among young and urban consumers who believe eating more vegan food is healthier and more sustainable for the environment. Between 2021 and 2022, nearly 12% of French people aged between 18 and 19 years stated that they were following a vegan diet.
Europe Non-dairy Yogurt Market Trends
The innovations taking place in the industry, along with growing popularity of non-dairy products, are driving the consumption of non-dairy yogurt
- The per capita consumption of non-dairy yogurt in Europe is increasing. Manufacturers of plant-based yogurt are responding to the growing demand via new product innovations and launching a variety of flavors and indulgences, thus boosting consumption. Western Europe is the most dynamic region globally in terms of non-dairy yogurt launches. In 2021, with more than 360 plant-based yogurts launched, the region represented 66% of all launches globally. Germany, France, and Italy have the highest per capita consumption of non-dairy yogurt. The growing popularity of dairy alternatives, primarily in Germany, has led to the rapid growth of plant-based yogurt. More than 12 million tourists visited Germany in 2021, boosting the demand for vegan yogurt due to the growing veganism domestically and internationally.
- The UK government has set regulations restricting the products on grocery or retail shelves or any e-commerce store, along with products or drinks that are high in salt, sugar, and fat or less healthy. This factor has influenced the population to opt for non-dairy yogurt as a healthy alternative to conventional yogurt. Non-dairy probiotic products have gained importance in line with the ongoing shift toward vegan food and the steep prevalence of lactose intolerance among the European population. These factors are anticipated to increase the penetration of non-dairy yogurt, leading critical players across the region to constantly invest in R&D activities for product innovation, with claims like low/no sugar, to capture the evolving consumer trend.
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OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT
- The production of rice, almonds, and soy has a larger impact on the market
Europe Non-dairy Yogurt Industry Overview
The Europe Non-dairy Yogurt Market is moderately consolidated, with the top five companies occupying 49.78%. The major players in this market are Coconut Collaborative Ltd, Danone SA, Oatly Group AB, Otsuka Holdings Co. Ltd and Triballat Noyal SAS (sorted alphabetically).
Europe Non-dairy Yogurt Market Leaders
Coconut Collaborative Ltd
Danone SA
Oatly Group AB
Otsuka Holdings Co. Ltd
Triballat Noyal SAS
Other important companies include Blue Diamond Growers, Califia Farms LLC, Ecotone, The Hain Celestial Group Inc., Valsoia SpA, Yoso Brands.
*Disclaimer: Major Players sorted in alphabetical order.
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Europe Non-dairy Yogurt Market News
- November 2022: Oatly Group AB announced that it would release a new range of oat-based yogurt. The new range comes in four flavors: strawberry, blueberry, plain, and Greek style.
- October 2021: Danone launched Greek Style Coconutmilk Yogurt under its Silk brand.
- August 2021: Valsoia signed a preliminary agreement to purchase 100% of the Swedish Green Food from the Dutch parent company, Green Pro International, for a value of USD 269,450. The acquisition of Green Food, a former distributor of Valsoia products, constituted an operation of significant prospective value for Valsoia, further consolidating its direct presence in Europe.
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Europe Non-dairy Yogurt Market Report - Table of Contents
EXECUTIVE SUMMARY & KEY FINDINGS
REPORT OFFERS
1. INTRODUCTION
1.1. Study Assumptions & Market Definition
1.2. Scope of the Study
1.3. Research Methodology
2. KEY INDUSTRY TRENDS
2.1. Per Capita Consumption
2.2. Raw Material/Commodity Production
2.2.1. Dairy Alternative - Raw Material Production
2.3. Regulatory Framework
2.3.1. France
2.3.2. Germany
2.3.3. Italy
2.3.4. Spain
2.3.5. United Kingdom
2.4. Value Chain & Distribution Channel Analysis
3. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2029 and analysis of growth prospects)
3.1. Distribution Channel
3.1.1. Off-Trade
3.1.1.1. By Sub Distribution Channels
3.1.1.1.1. Convenience Stores
3.1.1.1.2. Online Retail
3.1.1.1.3. Specialist Retailers
3.1.1.1.4. Supermarkets and Hypermarkets
3.1.1.1.5. Others (Warehouse clubs, gas stations, etc.)
3.2. Country
3.2.1. Belgium
3.2.2. France
3.2.3. Germany
3.2.4. Italy
3.2.5. Netherlands
3.2.6. Russia
3.2.7. Spain
3.2.8. United Kingdom
3.2.9. Rest of Europe
4. COMPETITIVE LANDSCAPE
4.1. Key Strategic Moves
4.2. Market Share Analysis
4.3. Company Landscape
4.4. Company Profiles (includes Global Level Overview, Market Level Overview, Core Business Segments, Financials, Headcount, Key Information, Market Rank, Market Share, Products and Services, and Analysis of Recent Developments).
4.4.1. Blue Diamond Growers
4.4.2. Califia Farms LLC
4.4.3. Coconut Collaborative Ltd
4.4.4. Danone SA
4.4.5. Ecotone
4.4.6. Oatly Group AB
4.4.7. Otsuka Holdings Co. Ltd
4.4.8. The Hain Celestial Group Inc.
4.4.9. Triballat Noyal SAS
4.4.10. Valsoia SpA
4.4.11. Yoso Brands
5. KEY STRATEGIC QUESTIONS FOR DAIRY AND DAIRY ALTERNATIVE CEOS
6. APPENDIX
6.1. Global Overview
6.1.1. Overview
6.1.2. Porter’s Five Forces Framework
6.1.3. Global Value Chain Analysis
6.1.4. Market Dynamics (DROs)
6.2. Sources & References
6.3. List of Tables & Figures
6.4. Primary Insights
6.5. Data Pack
6.6. Glossary of Terms
List of Tables & Figures
- Figure 1:
- PER CAPITA CONSUMPTION OF NON-DAIRY YOGURT, KG, EUROPE, 2017 - 2029
- Figure 2:
- PRODUCTION VOLUME OF EUROPE NON-DAIRY YOGURT MARKET - RAW MATERIAL, METRIC TONNES, EUROPE, 2017 - 2021
- Figure 3:
- VOLUME OF NON-DAIRY YOGURT, METRIC TONNES, BY EUROPE, 2017 - 2029
- Figure 4:
- VALUE OF NON-DAIRY YOGURT, USD, BY EUROPE, 2017 - 2029
- Figure 5:
- VOLUME OF NON-DAIRY YOGURT MARKET BY DISTRIBUTION CHANNEL, METRIC TONNES, EUROPE, 2017 - 2029
- Figure 6:
- VALUE OF NON-DAIRY YOGURT MARKET BY DISTRIBUTION CHANNEL, USD, EUROPE, 2017 - 2029
- Figure 7:
- VOLUME SHARE OF NON-DAIRY YOGURT MARKET, BY DISTRIBUTION CHANNEL , %, EUROPE, 2017 VS 2023 VS 2029
- Figure 8:
- VALUE SHARE OF NON-DAIRY YOGURT MARKET, BY DISTRIBUTION CHANNEL , %, EUROPE, 2017 VS 2023 VS 2029
- Figure 9:
- VOLUME OF NON-DAIRY YOGURT MARKET BY SUB DISTRIBUTION CHANNELS, METRIC TONNES, EUROPE, 2017 - 2029
- Figure 10:
- VALUE OF NON-DAIRY YOGURT MARKET BY SUB DISTRIBUTION CHANNELS, USD, EUROPE, 2017 - 2029
- Figure 11:
- VOLUME SHARE OF NON-DAIRY YOGURT MARKET, BY SUB DISTRIBUTION CHANNELS , %, EUROPE, 2017 VS 2023 VS 2029
- Figure 12:
- VALUE SHARE OF NON-DAIRY YOGURT MARKET, BY SUB DISTRIBUTION CHANNELS , %, EUROPE, 2017 VS 2023 VS 2029
- Figure 13:
- VOLUME OF NON-DAIRY YOGURT MARKET SOLD VIA CONVENIENCE STORES, METRIC TONNES, EUROPE, 2017 - 2029
- Figure 14:
- VALUE OF NON-DAIRY YOGURT MARKET SOLD VIA CONVENIENCE STORES, USD, EUROPE, 2017 - 2029
- Figure 15:
- VOLUME OF NON-DAIRY YOGURT MARKET SOLD VIA ONLINE RETAIL, METRIC TONNES, EUROPE, 2017 - 2029
- Figure 16:
- VALUE OF NON-DAIRY YOGURT MARKET SOLD VIA ONLINE RETAIL, USD, EUROPE, 2017 - 2029
- Figure 17:
- VOLUME OF NON-DAIRY YOGURT MARKET SOLD VIA SPECIALIST RETAILERS, METRIC TONNES, EUROPE, 2017 - 2029
- Figure 18:
- VALUE OF NON-DAIRY YOGURT MARKET SOLD VIA SPECIALIST RETAILERS, USD, EUROPE, 2017 - 2029
- Figure 19:
- VOLUME OF NON-DAIRY YOGURT MARKET SOLD VIA SUPERMARKETS AND HYPERMARKETS, METRIC TONNES, EUROPE, 2017 - 2029
- Figure 20:
- VALUE OF NON-DAIRY YOGURT MARKET SOLD VIA SUPERMARKETS AND HYPERMARKETS, USD, EUROPE, 2017 - 2029
- Figure 21:
- VOLUME OF NON-DAIRY YOGURT MARKET SOLD VIA OTHERS (WAREHOUSE CLUBS, GAS STATIONS, ETC.), METRIC TONNES, EUROPE, 2017 - 2029
- Figure 22:
- VALUE OF NON-DAIRY YOGURT MARKET SOLD VIA OTHERS (WAREHOUSE CLUBS, GAS STATIONS, ETC.), USD, EUROPE, 2017 - 2029
- Figure 23:
- VOLUME OF NON-DAIRY YOGURT MARKET BY COUNTRY, METRIC TONNES, EUROPE, 2017 - 2029
- Figure 24:
- VALUE OF NON-DAIRY YOGURT MARKET BY COUNTRY, USD, EUROPE, 2017 - 2029
- Figure 25:
- VOLUME SHARE OF NON-DAIRY YOGURT MARKET, BY COUNTRY , %, EUROPE, 2017 VS 2023 VS 2029
- Figure 26:
- VALUE SHARE OF NON-DAIRY YOGURT MARKET, BY COUNTRY , %, EUROPE, 2017 VS 2023 VS 2029
- Figure 27:
- VOLUME OF NON-DAIRY YOGURT MARKET, METRIC TONNES, BELGIUM, 2017 - 2029
- Figure 28:
- VALUE OF NON-DAIRY YOGURT MARKET, USD, BELGIUM, 2017 - 2029
- Figure 29:
- VOLUME OF NON-DAIRY YOGURT MARKET, METRIC TONNES, FRANCE, 2017 - 2029
- Figure 30:
- VALUE OF NON-DAIRY YOGURT MARKET, USD, FRANCE, 2017 - 2029
- Figure 31:
- VOLUME OF NON-DAIRY YOGURT MARKET, METRIC TONNES, GERMANY, 2017 - 2029
- Figure 32:
- VALUE OF NON-DAIRY YOGURT MARKET, USD, GERMANY, 2017 - 2029
- Figure 33:
- VOLUME OF NON-DAIRY YOGURT MARKET, METRIC TONNES, ITALY, 2017 - 2029
- Figure 34:
- VALUE OF NON-DAIRY YOGURT MARKET, USD, ITALY, 2017 - 2029
- Figure 35:
- VOLUME OF NON-DAIRY YOGURT MARKET, METRIC TONNES, NETHERLANDS, 2017 - 2029
- Figure 36:
- VALUE OF NON-DAIRY YOGURT MARKET, USD, NETHERLANDS, 2017 - 2029
- Figure 37:
- VOLUME OF NON-DAIRY YOGURT MARKET, METRIC TONNES, RUSSIA, 2017 - 2029
- Figure 38:
- VALUE OF NON-DAIRY YOGURT MARKET, USD, RUSSIA, 2017 - 2029
- Figure 39:
- VOLUME OF NON-DAIRY YOGURT MARKET, METRIC TONNES, SPAIN, 2017 - 2029
- Figure 40:
- VALUE OF NON-DAIRY YOGURT MARKET, USD, SPAIN, 2017 - 2029
- Figure 41:
- VOLUME OF NON-DAIRY YOGURT MARKET, METRIC TONNES, UNITED KINGDOM, 2017 - 2029
- Figure 42:
- VALUE OF NON-DAIRY YOGURT MARKET, USD, UNITED KINGDOM, 2017 - 2029
- Figure 43:
- VOLUME OF NON-DAIRY YOGURT MARKET, METRIC TONNES, REST OF EUROPE, 2017 - 2029
- Figure 44:
- VALUE OF NON-DAIRY YOGURT MARKET, USD, REST OF EUROPE, 2017 - 2029
- Figure 45:
- MOST ACTIVE COMPANIES BY NUMBER OF STRATEGIC MOVES, COUNT, EUROPE, 2017 - 2029
- Figure 46:
- MOST ADOPTED STRATEGIES, COUNT, EUROPE, 2017 - 2029
- Figure 47:
- VALUE SHARE OF MAJOR PLAYERS, %, EUROPE, 2022
Europe Non-dairy Yogurt Industry Segmentation
Off-Trade are covered as segments by Distribution Channel. Belgium, France, Germany, Italy, Netherlands, Russia, Spain, United Kingdom are covered as segments by Country.
- The off-trade segment dominates the distribution channels of the European non-dairy yogurt market. This is primarily driven by the high sales generated by supermarkets and hypermarkets. The proximity element of these channels gives them an added benefit by influencing the consumer's choice among the wide range of products, including non-dairy yogurt, in the market. In 2022, supermarkets and hypermarkets accounted for a major share of 63.5% by value. These retail channels have a strong position due to the wide selection of brands offered, considerable shelf space, and frequent price promotions. The omnichannel approach adopted by major retailers worldwide drives the non-dairy yogurt market.
- The online channel sub-segment is growing rapidly. It is anticipated to register a CAGR of 25.8% during the forecast period, and it is expected to grow by more than 130% in 2028 compared to 2023. The growth of e-commerce has enabled companies to access a larger target market for non-dairy yogurt and effectively serve customer needs. In 2021, among all European countries, Germany had the most significant e-commerce consumer base, with 62.1 million online shoppers, followed by the United Kingdom and France, with 50 million and 44.7 million individuals, respectively.
- In terms of country, the United Kingdom is the leading country, occupying a significant share of 19.68% in 2022. This is mainly due to the rising demand for a vegan diet and products, which led to the sales of plant-based yogurt in retail channels. In 2021, nearly 20% of consumers bought more plant-based yogurt. Between January 2020 and 2021, UK online food delivery company, Deliveroo recorded that its vegan takeaway orders shot up by 163%.
| Distribution Channel | |||||||||
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| Country | |
| Belgium | |
| France | |
| Germany | |
| Italy | |
| Netherlands | |
| Russia | |
| Spain | |
| United Kingdom | |
| Rest of Europe |
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Market Definition
- Dairy Alternatives - Dairy alternatives are foods that are made from plant-based milk/oils instead of their usual animal products, such as cheese, butter, milk, ice cream, yogurt, etc. Plant-based or non-dairy milk alternative is the fast-growing segment in the newer food product development category of functional and specialty beverage across the globe.
- Non-Dairy Butter - Non dairy butter is a vegan butter alternative that is made from a mixture of plant oils. With an increase in alternative diets like vegetarianism, veganism, and gluten intolerance, plant butter is a healthy non-dairy substitute for normal butter.
- Non-Dairy Ice Cream - Plant based ice cream is a growing category. Non-dairy ice cream is a type of dessert made without any animal ingredients. This is typically considered a substitute for regular ice cream for those who cannot or do not eat animal or animal-derived products, including eggs, milk, cream, or honey.
- Plant-Based Milk - Plant based milks are milk substitutes that are made from nuts (e.g., hazelnuts, hemp seeds), seeds (e.g., sesame, walnuts, coconuts, cashews, almonds, rice, oats, etc.) or legumes (e.g., soy). Plant-based milk such as soy milk and almond milk have been popular in East Asia and the Middle East for centuries.
| Keyword | Definition |
|---|---|
| Cultured Butter | Cultured butter is prepared by having the raw butter go through chemical processing and has been added with certain emulsifiers and foreign ingredients. |
| Uncultured Butter | This type of butter is one which has not been processed in any way |
| Natural Cheese | The type of cheese in its most natural form. It is made from natural and simple products and ingredients, including fresh and natural salts, natural colors, enzymes, and high-quality milk. |
| Processed Cheese | Processed cheese undergoes the same processes as natural cheese; however, it requires more steps and many different forms of ingredients. Making processed cheese involves melting natural cheese, emulsifying it, and adding preservatives and other artificial ingredients or colorings. |
| Single Cream | Single cream contains around 18% fat. It’s a single layer of cream that appears over boiled milk. |
| Double Cream | Double cream contains 48% fat, more than double the amount of fat of single cream. It’s heavier and thicker than single cream |
| Whipping Cream | This has a much higher fat percentage than single cream (36%). Used to top cakes, pies, and puddings and as a thickener for sauces, soups, and fillings. |
| Frozen Desserts | Desserts that are meant to be eaten in frozen condition. E.g., sherbets, sorbets, frozen yogurts |
| UHT Milk (Ultra-high temperature milk) | Milk heated at a very high temperature. Ultra-high-temperature processing (UHT) of milk involves heating for 1–8 sec at 135–154°C. which kills the spore-forming pathogenic microorganism, resulting in a product with a shelf-life of several months. |
| Non-dairy butter/Plant-based butter | Butter made from plant-derived oil such as coconut, palm, etc. |
| Non-dairy Yogurt | Yogurt made from typically made from nuts, like almonds, cashews, coconuts, and even other foods like soybeans, plantains, oats, and peas |
| On-trade | It refers to restaurants, QSRs, and bars. |
| Off-trade | It refers to supermarkets, hypermarkets, on-line channels, etc. |
| Neufchatel cheese | One of the oldest kinds of cheese in France. It is a soft, slightly crumbly, mold-ripened, bloomy-rind cheese made in the Neufchâtel-en-Bray region of Normandy. |
| Flexitarian | It refers to a consumer preferring a semi-vegetarian diet, that is centered on plant foods with limited or occasional inclusion of meat. |
| Lactose Intolerance | Lactose intolerance is a reaction in digestive system to lactose, the sugar in milk. It causes uncomfortable symptoms in response to the consumption of dairy products. |
| Cream Cheese | Cream cheese is a soft and creamy fresh cheese with a tangy taste made from milk and cream. |
| Sorbets | Sorbet is a frozen dessert made using ice combined with fruit juice, fruit purée, or other ingredients, such as wine, liqueur, or honey. |
| Sherbet | Sherbet is a sweetened frozen dessert made with fruit and some sort of dairy product such as milk or cream. |
| Shelf stable | Foods that can be safely stored at room temperature, or "on the shelf," for at least one year and do not have to be cooked or refrigerated to eat safely. |
| DSD | Direct Store Delivery is the process in supply chain management wherein the product is delivered from manufacturing plant directly to the retailer. |
| OU Kosher | Orthodox Union Kosher is a kosher certification agency based in New York City. |
| Gelato | Gelato is a frozen creamy dessert made with milk, heavy cream and sugar. |
| Grass-fed Cows | Grass-fed cows are allowed to graze in pastures, where they eat a variety of grasses and clover. |
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Research Methodology
Mordor Intelligence follows a four-step methodology in all our reports.
- Step-1: Identify Key Variables: In order to build a robust forecasting methodology, the variables and factors identified in Step 1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set, and the model is built on the basis of these variables.
- Step-2: Build a Market Model: Market-size estimations for the forecast years are in nominal terms. Inflation is not a part of the pricing, and the average selling price (ASP) is kept constant throughout the forecast period for each country.
- Step-3: Validate and Finalize: In this important step, all market numbers, variables, and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.
- Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms
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