Europe Non-Dairy Milk Market Size and Share

Europe Non-Dairy Milk Market (2025 - 2030)
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Europe Non-Dairy Milk Market Analysis by Mordor Intelligence

The European non-dairy milk market size stood at USD 6.39 billion in 2025 and is forecast to reach USD 12.64 billion by 2030, advancing at a 14.62% CAGR. This growth is driven by EU protein crop incentives that reduce raw material costs. Retail private-label expansions are increasing shelf space, while innovations are introducing barista-grade functionalities in soy, oat, and emerging hemp products. The growing base of vegan, vegetarian, and flexitarian consumers, particularly in the UK, Germany, and France, is fueling demand for non-dairy beverages. On the supply side, circular-economy packaging mandates are promoting shelf-stable formats. Simultaneously, demand is rising as flexitarian and lactose-sensitive consumers seek sustainably sourced proteins. Improved product availability in supermarkets, hypermarkets, health stores, and online platforms is enhancing accessibility, particularly in urban and secondary regions. Advances in processing and formulation have improved taste, creaminess, and versatility for applications in coffee, cereals, and cooking, strengthening consumer retention. As dairy multinationals acquire niche innovators to protect their market share, specialized start-ups are capturing premium lifestyle segments through direct-to-consumer models. Regulatory clarity on Novel Food approvals and ingredient labeling is expanding the scope for innovation, though achieving price parity with traditional dairy products remains a medium-term challenge.

Key Report Takeaways

  • By product type, soy milk led with 43.51% of the plant-based milk market share in 2024, while hemp milk is projected to expand at a 16.32% CAGR through 2030.
  • By flavor, unflavored variants captured 67.46% revenue in 2024; flavored alternatives are forecast to register a 15.69% CAGR to 2030.
  • By packaging, PET bottles held 48.95% share of the plant-based milk market size in 2024, yet cans post the fastest trajectory at 15.04% CAGR to 2030.
  • By distribution channel, off-trade outlets commanded 78.29% value share in 2024, whereas on-trade channels will grow at a 15.98% CAGR through 2030.
  • By geography, Germany accounted for 24.18% revenue in 2024; Russia records the highest projected CAGR at 15.35% to 2030. 

Segment Analysis

By Product Type: Soy Maintains Lead Despite Hemp Innovation

Soy milk accounts for 43.51% of the market share in 2024, highlighting its established consumer base and protein content that closely resembles dairy milk. Medical professionals recommend soy milk for its benefits in managing cholesterol and supporting menopausal health, enhancing its popularity, particularly among older consumers. Hemp milk is the fastest-growing segment, with a projected CAGR of 16.32% through 2030. Its growth is driven by its complete amino acid profile and regulatory clarity provided by the EFSA's guidance on hemp-derived food ingredients. Oat milk continues to grow, particularly in barista channels, while coconut milk maintains stable retail performance despite concerns about its water footprint. Cashew milk is positioning itself as a premium option due to its creamy texture, and hazelnut milk is gaining traction in confectionery and dessert applications.

The development of these segments is fueled by advancements in protein extraction techniques and the incorporation of functional ingredients. Manufacturers are increasingly adopting hybrid formulations that combine multiple plant sources to improve nutritional profiles. However, almond milk faces challenges in its supply chain due to Mediterranean droughts and strict water-footprint regulations. Meanwhile, the European Commission's protein diversification strategy, supported by CAP incentives, promotes legume cultivation, particularly favoring soy and pea-based alternatives over water-intensive nut varieties. Additionally, the segment is expanding with the introduction of novel protein sources such as microalgal biomass and precision fermentation-derived ingredients. The EFSA's Novel Food pathways are facilitating commercial approvals, enabling these innovative formulations to move beyond traditional plant-based categories.

Europe Non-Dairy Milk Market: Market Share by Product Type
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By Flavor: Unflavored Dominance Challenged by Innovation

Unflavored variants maintain 67.46% market share in 2024, reflecting consumer preference for versatile products suitable for both beverage and cooking applications. European consumers are increasingly prioritizing “natural,” “unsweetened,” and “low-sugar” claims, particularly within plant-based categories. Flavored segments grow at 15.69% CAGR through 2030, driven by ready-to-drink innovations and convenience-focused consumption occasions that target on-the-go demographics. Vanilla remains the dominant flavored variant, while chocolate and strawberry options expand through retail partnerships with major European grocery chains. Seasonal and limited-edition flavors create premium positioning opportunities, with manufacturers leveraging social media marketing to drive trial and repeat purchase behavior.

Product development cycles have accelerated to capture emerging flavor trends, with manufacturers pursuing collaborations with European confectionery brands to create co-branded variants that leverage established taste preferences. The flavored segment's growth reflects broader beverage industry trends toward functional ingredients and adaptogenic compounds that position plant-based milk as wellness products rather than dairy substitutes. Regulatory frameworks under EU food additive regulations require careful formulation management for flavored variants, particularly regarding natural versus artificial flavor classifications that affect clean-label positioning strategies. Sugar reduction initiatives across European markets drive innovation in natural sweetening systems, with manufacturers exploring fruit-based and plant-derived sweeteners that maintain taste appeal while supporting health-conscious messaging.

By Packaging: PET Bottles Lead While Cans Gain Traction

PET bottles hold a 48.95% market share in 2024, leveraging consumer familiarity and retail display benefits that drive impulse purchases. PET's oxygen and moisture resistance preserves the flavor and nutrients of non-dairy milk, ensuring an extended shelf life in both refrigerated and ambient conditions. Cans, with their shelf-stable properties and reduced cold-chain requirements, achieve a 15.04% CAGR growth through 2030, cutting distribution costs across European markets. Cartons continue to perform steadily in family-size formats, while innovative designs like flat-pack packaging lower transportation costs and reduce environmental impact. Moreover, portion-controlled packaging formats are increasingly popular for single-serve consumption, particularly in foodservice and workplace vending applications.

Sustainability is playing a growing role in packaging decisions, with the European Commission's circular economy initiatives promoting recyclable materials and reduced packaging waste across food categories. Demonstrating the industry's focus on packaging innovation, Veganz Group raised EUR 10 million in funding in 2024 to expand its 2D-printed packaging technology for oat milk products. The packaging segment aligns with broader European regulatory trends, such as extended producer responsibility and deposit return systems, which influence material selection and design optimization. Advances in barrier technology now allow products previously requiring refrigeration to be stored ambiently, expanding their distribution into convenience retail channels that lack cold storage facilities.

Europe Non-Dairy Milk Market: Market Share by Packaging
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By Distribution Channel: Off-Trade Dominance with On-Trade Growth

Off-trade channels hold a significant 78.29% market share in 2024, highlighting a strong consumer preference for home consumption and the ability to compare prices across various retail formats. On the other hand, on-trade segments are experiencing robust growth, with a 15.98% CAGR projected through 2030. This growth is primarily driven by foodservice operators integrating plant-based milk into their offerings and coffee shops expanding their menus, which is helping to normalize plant-based milk consumption. Supermarkets and hypermarkets continue to dominate as key retail channels. However, online retail is gaining traction, fueled by subscription services and direct-to-consumer brands that bypass traditional distribution intermediaries. Convenience stores, particularly in urban areas with high foot traffic and limited refrigeration, effectively cater to impulse purchases.

This shift in channels reflects evolving consumer shopping behaviors and the foodservice industry's efforts to adapt to diverse dietary preferences. Oatly's expanding partnership with McDonald's in the Netherlands exemplifies the development of on-trade channels. Major foodservice chains are increasingly incorporating plant-based alternatives into their standard menus, moving away from treating them as specialty items. Specialist retailers remain crucial for premium and organic segments, offering opportunities for product education and brand discovery, which support market growth beyond mainstream channels. However, the European Commission's proposals to strengthen farmers' positions in food supply chains could impact distribution channel margins and contractual agreements. This is particularly relevant for smaller plant-based brands, which often face challenges in negotiating with large retail chains.

Geography Analysis

Germany holds a 24.18% market share in 2024, driven by its advanced organic retail infrastructure and consumers' willingness to pay a premium for sustainable food. Major discount retailers in Germany are mainstreaming these sustainable products through competitive pricing strategies. The country's plant-based food market has exhibited steady growth, indicating momentum that surpasses pandemic-driven buying patterns and is expected to continue expanding through 2030. German consumers show a strong preference for oat-based alternatives, supported by the nation's agricultural production and well-established cereal processing capabilities, which reduce supply chain risks. Additionally, the growth of private-label products across German retail chains is increasing accessibility. Retailers achieve this while maintaining quality standards through direct supplier relationships and vertical integration strategies.

France and Italy, both established markets in Western Europe, are projected to grow from 2025 to 2030. This growth will be driven by foodservice integration and the premium positioning of products, leveraging Mediterranean dietary traditions. Danone's EUR 43 million investment in converting a facility in France to expand oat milk production highlights this trend. In Italy, consumers are increasingly adopting plant-based substitutes, particularly in traditional dairy applications. Coffee preparation is a key area where improvements in barista functionality enable a seamless transition to these alternatives. Both France and Italy benefit from EU agricultural policies that support protein crop cultivation and the development of processing infrastructures. These policies not only reduce reliance on imported ingredients but also strengthen supply chain resilience.

Russia is experiencing remarkable 15.35% CAGR growth, a trend expected to persist through 2030. This growth is primarily driven by rapid urbanization and rising disposable incomes, which are fueling the expansion of premium food categories, even in markets traditionally dominated by Europe. This growth is occurring despite geopolitical tensions that have impacted the presence of international brands. Domestic manufacturers are capitalizing on this opportunity by utilizing local production and distribution strategies. Meanwhile, Eastern European countries, including Poland and the Netherlands, are seeing accelerated adoption of premium food categories. This shift is largely attributed to economic growth that improves consumer access and increasing health awareness among urban populations. For European manufacturers, these emerging markets offer significant opportunities for geographic diversification beyond the saturated Western European markets. However, success will depend on navigating regulatory requirements and building robust distribution infrastructures.

Competitive Landscape

The European plant-based milk market is moderately fragmented, with established dairy giants utilizing distribution advantages, while specialized plant-based companies target premium segments through innovation-driven differentiation strategies. Diverse consumer preferences across product types and geographic markets limit market concentration, creating opportunities for both large-scale manufacturers and niche players to coexist with distinct positioning. Leading players such as Danone and Nestlé are actively pursuing acquisitions to expand their plant-based portfolios. For instance, Danone's acquisition of Kate Farms highlights its focus on specialized nutrition segments that command premium pricing. Technology adoption is centered on integrating functional ingredients and optimizing processing. Innovations in precision fermentation and protein extraction are improving product performance, particularly in professional applications.

Prominent companies in the market include Calidad Pascual SAU, Danone SA, Oatly Group AB, Blue Diamond Growers, and Nestlé SA. These companies are making significant investments in research and development to develop innovative plant-based dairy products, with a focus on enhancing taste, nutrition, and flavor variety. Many players are demonstrating operational agility by quickly adapting to shifting consumer preferences, expanding production capacities, and modernizing facilities to meet increasing demand. Strategic initiatives include partnerships with retailers and foodservice operators to strengthen distribution networks, as well as pursuing geographical expansion through organic growth and acquisitions. Sustainability remains a priority, with companies emphasizing eco-friendly packaging, responsible sourcing, and supply chain optimization.

Strategic opportunities exist in hybrid dairy-plant formulations and novel protein sources that address nutritional gaps while maintaining clean-label preferences. The European Investment Bank's EUR 100 million investment in Mueller Group reflects institutional support for capacity expansion and technological advancements within the plant-based value chain. Emerging disruptors are leveraging direct-to-consumer channels and subscription models to bypass traditional retail gatekeepers. Meanwhile, established companies face challenges with channel conflicts between their plant-based and dairy product lines. Regulatory compliance with EU Novel Food pathways creates entry barriers for smaller firms lacking expertise, while enabling ingredient innovation for resource-rich companies, supporting their differentiation strategies.

Europe Non-Dairy Milk Industry Leaders

  1. Calidad Pascual SAU

  2. Danone SA

  3. Oatly Group AB

  4. Blue Diamond Growers

  5. Nestle SA

  6. *Disclaimer: Major Players sorted in no particular order
Europe Non-Dairy Milk Market
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Recent Industry Developments

  • July 2025: Califia Farms, a US-based brand, has introduced two nut-flavored blends—pistachio and hazelnut—to its oat barista drink range in the UK. These plant-based blends address the increasing demand for flavored coffee, providing consumers with a cost-effective alternative to sugary coffee syrups.
  • July 2025: Danone-owned Alpro, a leader in plant-based dairy, has unveiled a new kids' range in the UK. This range introduces low-sugar milk and yogurt alternatives, including chocolate oat milk, strawberry soy milk, and vanilla and strawberry soy yogurts, all containing 30% less sugar.
  • May 2025: Califia Farms leveraged global flavor trends to introduce its next-gen barista blends. These new products, launched at the 2025 London Coffee Festival, highlight how plant-based milk brands are revitalizing the category through flavor innovation.
  • June 2024: Danone invested EUR 43 million to convert a French dairy facility into a dedicated oat milk production site. This marks the largest single investment in plant-based capacity in Europe and emphasizes Danone's commitment to enhancing the domestic supply chain.

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Europe Non-Dairy Milk Market
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Europe Non-Dairy Milk Market
Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0.
Europe Non-Dairy Milk Market
Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0.
Europe Non-Dairy Milk Market
Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0.

Table of Contents for Europe Non-Dairy Milk Industry Report

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET LANDSCAPE

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Rising Plant-Based Lifestyle Trends
    • 4.2.2 Influence of Food Movements and Social Media
    • 4.2.3 Rising lactose-intolerance and dairy-allergy prevalence
    • 4.2.4 Rapid product innovation and barista functionality
    • 4.2.5 Retail private-label expansion driving penetration
    • 4.2.6 EU protein-crop incentives lowering ingredient costs
  • 4.3 Market Restraints
    • 4.3.1 Premium pricing gap
    • 4.3.2 Stringent EU milk labelling restrictions
    • 4.3.3 Almond water-footprint and supply-volatility risks
    • 4.3.4 Ultra-processing perception and additive backlash
  • 4.4 Consumer Behaviour Analysis
  • 4.5 Regulatory Landscape
  • 4.6 Technological Outlook
  • 4.7 Porter's Five Forces
    • 4.7.1 Threat of New Entrants
    • 4.7.2 Bargaining Power of Buyers
    • 4.7.3 Bargaining Power of Suppliers
    • 4.7.4 Threat of Substitutes
    • 4.7.5 Competitive Rivalry

5. MARKET SIZE AND GROWTH FORECASTS (VALUE AND VOLUME)

  • 5.1 By Product Type
    • 5.1.1 Almond Milk
    • 5.1.2 Cashew Milk
    • 5.1.3 Coconut Milk
    • 5.1.4 Hazelnut Milk
    • 5.1.5 Hemp Milk
    • 5.1.6 Oat Milk
    • 5.1.7 Soy Milk
    • 5.1.8 Others
  • 5.2 By Flavor
    • 5.2.1 Flavored
    • 5.2.2 Unflavored
  • 5.3 By Packaging
    • 5.3.1 PET Bottles
    • 5.3.2 Cans
    • 5.3.3 Cartons
    • 5.3.4 Others
  • 5.4 By Distribution Channel
    • 5.4.1 Off-Trade
    • 5.4.1.1 Supermarkets/ Hypermarkets
    • 5.4.1.2 Convenience Stores
    • 5.4.1.3 Online Retail
    • 5.4.1.4 Specialist Retailers
    • 5.4.1.5 Other Distribution Channels
    • 5.4.2 On-Trade (HoReCa)
  • 5.5 By Country
    • 5.5.1 United Kingdom
    • 5.5.2 Germany
    • 5.5.3 France
    • 5.5.4 Italy
    • 5.5.5 Spain
    • 5.5.6 Russia
    • 5.5.7 Sweden
    • 5.5.8 Belgium
    • 5.5.9 Poland
    • 5.5.10 Netherlands
    • 5.5.11 Rest of Europe

6. COMPETITIVE LANDSCAPE

  • 6.1 Market Concentration
  • 6.2 Strategic Moves
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share for key companies, Products and Services, and Recent Developments)
    • 6.4.1 Oatly Group AB
    • 6.4.2 Blue Diamond Growers
    • 6.4.3 Danone S.A.
    • 6.4.4 Nestle S.A.
    • 6.4.5 Calidad Pascual SAU
    • 6.4.6 Califia Farms
    • 6.4.7 Elmhurst 1925
    • 6.4.8 Renwood Foods
    • 6.4.9 Vitasoy International
    • 6.4.10 Campbell Soup Company
    • 6.4.11 Alnatura
    • 6.4.12 Amy's Kitchen
    • 6.4.13 Nature's Charm
    • 6.4.14 Good Karma Foods
    • 6.4.15 Hain Celestial Group
    • 6.4.16 NatAli Foods
    • 6.4.17 SunOpta
    • 6.4.18 Valsoia
    • 6.4.19 Yosoy
    • 6.4.20 Ecotone

7. MARKET OPPORTUNITIES AND FUTURE OUTLOOK

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List of Tables & Figures

  1. Figure 1:  
  2. PER CAPITA CONSUMPTION OF NON-DAIRY MILK, KG, EUROPE, 2017 - 2029
  1. Figure 2:  
  2. PRODUCTION VOLUME OF EUROPE NON-DAIRY MILK MARKET - RAW MATERIAL, METRIC TONNES, EUROPE, 2017 - 2021
  1. Figure 3:  
  2. VOLUME OF NON-DAIRY MILK, METRIC TONNES, BY EUROPE, 2017 - 2029
  1. Figure 4:  
  2. VALUE OF NON-DAIRY MILK, USD MN, BY EUROPE, 2017 - 2029
  1. Figure 5:  
  2. VOLUME OF NON-DAIRY MILK MARKET BY PRODUCT TYPE, METRIC TONNES, EUROPE, 2017 - 2029
  1. Figure 6:  
  2. VALUE OF NON-DAIRY MILK MARKET BY PRODUCT TYPE, USD MN, EUROPE, 2017 - 2029
  1. Figure 7:  
  2. VOLUME SHARE OF NON-DAIRY MILK MARKET BY PRODUCT TYPE, %, EUROPE, 2017 VS 2023 VS 2029
  1. Figure 8:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET BY PRODUCT TYPE, %, EUROPE, 2017 VS 2023 VS 2029
  1. Figure 9:  
  2. VOLUME OF ALMOND MILK MARKET, METRIC TONNES, EUROPE, 2017 - 2029
  1. Figure 10:  
  2. VALUE OF ALMOND MILK MARKET, USD MN, EUROPE, 2017 - 2029
  1. Figure 11:  
  2. VALUE SHARE OF ALMOND MILK MARKET, BY DISTRIBUTION CHANNEL, %, EUROPE, 2022 VS 2029
  1. Figure 12:  
  2. VOLUME OF CASHEW MILK MARKET, METRIC TONNES, EUROPE, 2017 - 2029
  1. Figure 13:  
  2. VALUE OF CASHEW MILK MARKET, USD MN, EUROPE, 2017 - 2029
  1. Figure 14:  
  2. VALUE SHARE OF CASHEW MILK MARKET, BY DISTRIBUTION CHANNEL, %, EUROPE, 2022 VS 2029
  1. Figure 15:  
  2. VOLUME OF COCONUT MILK MARKET, METRIC TONNES, EUROPE, 2017 - 2029
  1. Figure 16:  
  2. VALUE OF COCONUT MILK MARKET, USD MN, EUROPE, 2017 - 2029
  1. Figure 17:  
  2. VALUE SHARE OF COCONUT MILK MARKET, BY DISTRIBUTION CHANNEL, %, EUROPE, 2022 VS 2029
  1. Figure 18:  
  2. VOLUME OF HAZELNUT MILK MARKET, METRIC TONNES, EUROPE, 2017 - 2029
  1. Figure 19:  
  2. VALUE OF HAZELNUT MILK MARKET, USD MN, EUROPE, 2017 - 2029
  1. Figure 20:  
  2. VALUE SHARE OF HAZELNUT MILK MARKET, BY DISTRIBUTION CHANNEL, %, EUROPE, 2022 VS 2029
  1. Figure 21:  
  2. VOLUME OF HEMP MILK MARKET, METRIC TONNES, EUROPE, 2017 - 2029
  1. Figure 22:  
  2. VALUE OF HEMP MILK MARKET, USD MN, EUROPE, 2017 - 2029
  1. Figure 23:  
  2. VALUE SHARE OF HEMP MILK MARKET, BY DISTRIBUTION CHANNEL, %, EUROPE, 2022 VS 2029
  1. Figure 24:  
  2. VOLUME OF OAT MILK MARKET, METRIC TONNES, EUROPE, 2017 - 2029
  1. Figure 25:  
  2. VALUE OF OAT MILK MARKET, USD MN, EUROPE, 2017 - 2029
  1. Figure 26:  
  2. VALUE SHARE OF OAT MILK MARKET, BY DISTRIBUTION CHANNEL, %, EUROPE, 2022 VS 2029
  1. Figure 27:  
  2. VOLUME OF SOY MILK MARKET, METRIC TONNES, EUROPE, 2017 - 2029
  1. Figure 28:  
  2. VALUE OF SOY MILK MARKET, USD MN, EUROPE, 2017 - 2029
  1. Figure 29:  
  2. VALUE SHARE OF SOY MILK MARKET, BY DISTRIBUTION CHANNEL, %, EUROPE, 2022 VS 2029
  1. Figure 30:  
  2. VOLUME OF NON-DAIRY MILK MARKET BY DISTRIBUTION CHANNEL, METRIC TONNES, EUROPE, 2017 - 2029
  1. Figure 31:  
  2. VALUE OF NON-DAIRY MILK MARKET BY DISTRIBUTION CHANNEL, USD MN, EUROPE, 2017 - 2029
  1. Figure 32:  
  2. VOLUME SHARE OF NON-DAIRY MILK MARKET, BY DISTRIBUTION CHANNEL , %, EUROPE, 2017 VS 2023 VS 2029
  1. Figure 33:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET, BY DISTRIBUTION CHANNEL , %, EUROPE, 2017 VS 2023 VS 2029
  1. Figure 34:  
  2. VOLUME OF NON-DAIRY MILK MARKET BY SUB DISTRIBUTION CHANNELS, METRIC TONNES, EUROPE, 2017 - 2029
  1. Figure 35:  
  2. VALUE OF NON-DAIRY MILK MARKET BY SUB DISTRIBUTION CHANNELS, USD MN, EUROPE, 2017 - 2029
  1. Figure 36:  
  2. VOLUME SHARE OF NON-DAIRY MILK MARKET, BY SUB DISTRIBUTION CHANNELS , %, EUROPE, 2017 VS 2023 VS 2029
  1. Figure 37:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET, BY SUB DISTRIBUTION CHANNELS , %, EUROPE, 2017 VS 2023 VS 2029
  1. Figure 38:  
  2. VOLUME OF NON-DAIRY MILK MARKET SOLD VIA CONVENIENCE STORES, METRIC TONNES, EUROPE, 2017 - 2029
  1. Figure 39:  
  2. VALUE OF NON-DAIRY MILK MARKET SOLD VIA CONVENIENCE STORES, USD MN, EUROPE, 2017 - 2029
  1. Figure 40:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET, SOLD VIA CONVENIENCE STORES, BY CATEGORY , %, EUROPE, 2022 VS 2029
  1. Figure 41:  
  2. VOLUME OF NON-DAIRY MILK MARKET SOLD VIA ONLINE RETAIL, METRIC TONNES, EUROPE, 2017 - 2029
  1. Figure 42:  
  2. VALUE OF NON-DAIRY MILK MARKET SOLD VIA ONLINE RETAIL, USD MN, EUROPE, 2017 - 2029
  1. Figure 43:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET, SOLD VIA ONLINE RETAIL, BY CATEGORY , %, EUROPE, 2022 VS 2029
  1. Figure 44:  
  2. VOLUME OF NON-DAIRY MILK MARKET SOLD VIA SPECIALIST RETAILERS, METRIC TONNES, EUROPE, 2017 - 2029
  1. Figure 45:  
  2. VALUE OF NON-DAIRY MILK MARKET SOLD VIA SPECIALIST RETAILERS, USD MN, EUROPE, 2017 - 2029
  1. Figure 46:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET, SOLD VIA SPECIALIST RETAILERS, BY CATEGORY , %, EUROPE, 2022 VS 2029
  1. Figure 47:  
  2. VOLUME OF NON-DAIRY MILK MARKET SOLD VIA SUPERMARKETS AND HYPERMARKETS, METRIC TONNES, EUROPE, 2017 - 2029
  1. Figure 48:  
  2. VALUE OF NON-DAIRY MILK MARKET SOLD VIA SUPERMARKETS AND HYPERMARKETS, USD MN, EUROPE, 2017 - 2029
  1. Figure 49:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET, SOLD VIA SUPERMARKETS AND HYPERMARKETS, BY CATEGORY , %, EUROPE, 2022 VS 2029
  1. Figure 50:  
  2. VOLUME OF NON-DAIRY MILK MARKET SOLD VIA OTHERS (WAREHOUSE CLUBS, GAS STATIONS, ETC.), METRIC TONNES, EUROPE, 2017 - 2029
  1. Figure 51:  
  2. VALUE OF NON-DAIRY MILK MARKET SOLD VIA OTHERS (WAREHOUSE CLUBS, GAS STATIONS, ETC.), USD MN, EUROPE, 2017 - 2029
  1. Figure 52:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET, SOLD VIA OTHERS (WAREHOUSE CLUBS, GAS STATIONS, ETC.), BY CATEGORY , %, EUROPE, 2022 VS 2029
  1. Figure 53:  
  2. VOLUME OF NON-DAIRY MILK MARKET SOLD VIA ON-TRADE, METRIC TONNES, EUROPE, 2017 - 2029
  1. Figure 54:  
  2. VALUE OF NON-DAIRY MILK MARKET SOLD VIA ON-TRADE, USD MN, EUROPE, 2017 - 2029
  1. Figure 55:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET, SOLD VIA ON-TRADE, BY CATEGORY , %, EUROPE, 2022 VS 2029
  1. Figure 56:  
  2. VOLUME OF NON-DAIRY MILK MARKET BY COUNTRY, METRIC TONNES, EUROPE, 2017 - 2029
  1. Figure 57:  
  2. VALUE OF NON-DAIRY MILK MARKET BY COUNTRY, USD MN, EUROPE, 2017 - 2029
  1. Figure 58:  
  2. VOLUME SHARE OF NON-DAIRY MILK MARKET, BY COUNTRY , %, EUROPE, 2017 VS 2023 VS 2029
  1. Figure 59:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET, BY COUNTRY , %, EUROPE, 2017 VS 2023 VS 2029
  1. Figure 60:  
  2. VOLUME OF NON-DAIRY MILK MARKET, METRIC TONNES, BELGIUM, 2017 - 2029
  1. Figure 61:  
  2. VALUE OF NON-DAIRY MILK MARKET, USD MN, BELGIUM, 2017 - 2029
  1. Figure 62:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET, BY CATEGORY , %, BELGIUM, 2022 VS 2029
  1. Figure 63:  
  2. VOLUME OF NON-DAIRY MILK MARKET, METRIC TONNES, FRANCE, 2017 - 2029
  1. Figure 64:  
  2. VALUE OF NON-DAIRY MILK MARKET, USD MN, FRANCE, 2017 - 2029
  1. Figure 65:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET, BY CATEGORY , %, FRANCE, 2022 VS 2029
  1. Figure 66:  
  2. VOLUME OF NON-DAIRY MILK MARKET, METRIC TONNES, GERMANY, 2017 - 2029
  1. Figure 67:  
  2. VALUE OF NON-DAIRY MILK MARKET, USD MN, GERMANY, 2017 - 2029
  1. Figure 68:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET, BY CATEGORY , %, GERMANY, 2022 VS 2029
  1. Figure 69:  
  2. VOLUME OF NON-DAIRY MILK MARKET, METRIC TONNES, ITALY, 2017 - 2029
  1. Figure 70:  
  2. VALUE OF NON-DAIRY MILK MARKET, USD MN, ITALY, 2017 - 2029
  1. Figure 71:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET, BY CATEGORY , %, ITALY, 2022 VS 2029
  1. Figure 72:  
  2. VOLUME OF NON-DAIRY MILK MARKET, METRIC TONNES, NETHERLANDS, 2017 - 2029
  1. Figure 73:  
  2. VALUE OF NON-DAIRY MILK MARKET, USD MN, NETHERLANDS, 2017 - 2029
  1. Figure 74:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET, BY CATEGORY , %, NETHERLANDS, 2022 VS 2029
  1. Figure 75:  
  2. VOLUME OF NON-DAIRY MILK MARKET, METRIC TONNES, RUSSIA, 2017 - 2029
  1. Figure 76:  
  2. VALUE OF NON-DAIRY MILK MARKET, USD MN, RUSSIA, 2017 - 2029
  1. Figure 77:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET, BY CATEGORY , %, RUSSIA, 2022 VS 2029
  1. Figure 78:  
  2. VOLUME OF NON-DAIRY MILK MARKET, METRIC TONNES, SPAIN, 2017 - 2029
  1. Figure 79:  
  2. VALUE OF NON-DAIRY MILK MARKET, USD MN, SPAIN, 2017 - 2029
  1. Figure 80:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET, BY CATEGORY , %, SPAIN, 2022 VS 2029
  1. Figure 81:  
  2. VOLUME OF NON-DAIRY MILK MARKET, METRIC TONNES, TURKEY, 2017 - 2029
  1. Figure 82:  
  2. VALUE OF NON-DAIRY MILK MARKET, USD MN, TURKEY, 2017 - 2029
  1. Figure 83:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET, BY CATEGORY , %, TURKEY, 2022 VS 2029
  1. Figure 84:  
  2. VOLUME OF NON-DAIRY MILK MARKET, METRIC TONNES, UNITED KINGDOM, 2017 - 2029
  1. Figure 85:  
  2. VALUE OF NON-DAIRY MILK MARKET, USD MN, UNITED KINGDOM, 2017 - 2029
  1. Figure 86:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET, BY CATEGORY , %, UNITED KINGDOM, 2022 VS 2029
  1. Figure 87:  
  2. VOLUME OF NON-DAIRY MILK MARKET, METRIC TONNES, REST OF EUROPE, 2017 - 2029
  1. Figure 88:  
  2. VALUE OF NON-DAIRY MILK MARKET, USD MN, REST OF EUROPE, 2017 - 2029
  1. Figure 89:  
  2. VALUE SHARE OF NON-DAIRY MILK MARKET, BY CATEGORY , %, REST OF EUROPE, 2022 VS 2029
  1. Figure 90:  
  2. MOST ACTIVE COMPANIES BY NUMBER OF STRATEGIC MOVES, COUNT, EUROPE, 2017 - 2029
  1. Figure 91:  
  2. MOST ADOPTED STRATEGIES, COUNT, EUROPE, 2017 - 2029
  1. Figure 92:  
  2. VALUE SHARE OF MAJOR PLAYERS, %, EUROPE

Europe Non-Dairy Milk Market Report Scope

Almond Milk, Cashew Milk, Coconut Milk, Hazelnut Milk, Hemp Milk, Oat Milk, Soy Milk are covered as segments by Product Type. Off-Trade, On-Trade are covered as segments by Distribution Channel. Belgium, France, Germany, Italy, Netherlands, Russia, Spain, Turkey, United Kingdom are covered as segments by Country.
By Product Type
Almond Milk
Cashew Milk
Coconut Milk
Hazelnut Milk
Hemp Milk
Oat Milk
Soy Milk
Others
By Flavor
Flavored
Unflavored
By Packaging
PET Bottles
Cans
Cartons
Others
By Distribution Channel
Off-Trade Supermarkets/ Hypermarkets
Convenience Stores
Online Retail
Specialist Retailers
Other Distribution Channels
On-Trade (HoReCa)
By Country
United Kingdom
Germany
France
Italy
Spain
Russia
Sweden
Belgium
Poland
Netherlands
Rest of Europe
By Product Type Almond Milk
Cashew Milk
Coconut Milk
Hazelnut Milk
Hemp Milk
Oat Milk
Soy Milk
Others
By Flavor Flavored
Unflavored
By Packaging PET Bottles
Cans
Cartons
Others
By Distribution Channel Off-Trade Supermarkets/ Hypermarkets
Convenience Stores
Online Retail
Specialist Retailers
Other Distribution Channels
On-Trade (HoReCa)
By Country United Kingdom
Germany
France
Italy
Spain
Russia
Sweden
Belgium
Poland
Netherlands
Rest of Europe
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Market Definition

  • Dairy Alternatives - Dairy alternatives are foods that are made from plant-based milk/oils instead of their usual animal products, such as cheese, butter, milk, ice cream, yogurt, etc. Plant-based or non-dairy milk alternative is the fast-growing segment in the newer food product development category of functional and specialty beverage across the globe.
  • Non-Dairy Butter - Non dairy butter is a vegan butter alternative that is made from a mixture of plant oils. With an increase in alternative diets like vegetarianism, veganism, and gluten intolerance, plant butter is a healthy non-dairy substitute for normal butter.
  • Non-Dairy Ice Cream - Plant based ice cream is a growing category. Non-dairy ice cream is a type of dessert made without any animal ingredients. This is typically considered a substitute for regular ice cream for those who cannot or do not eat animal or animal-derived products, including eggs, milk, cream, or honey.
  • Plant-Based Milk - Plant based milks are milk substitutes that are made from nuts (e.g., hazelnuts, hemp seeds), seeds (e.g., sesame, walnuts, coconuts, cashews, almonds, rice, oats, etc.) or legumes (e.g., soy). Plant-based milk such as soy milk and almond milk have been popular in East Asia and the Middle East for centuries.
Keyword Definition
Cultured Butter Cultured butter is prepared by having the raw butter go through chemical processing and has been added with certain emulsifiers and foreign ingredients.
Uncultured Butter This type of butter is one which has not been processed in any way
Natural Cheese The type of cheese in its most natural form. It is made from natural and simple products and ingredients, including fresh and natural salts, natural colors, enzymes, and high-quality milk.
Processed Cheese Processed cheese undergoes the same processes as natural cheese; however, it requires more steps and many different forms of ingredients. Making processed cheese involves melting natural cheese, emulsifying it, and adding preservatives and other artificial ingredients or colorings.
Single Cream Single cream contains around 18% fat. It’s a single layer of cream that appears over boiled milk.
Double Cream Double cream contains 48% fat, more than double the amount of fat of single cream. It’s heavier and thicker than single cream
Whipping Cream This has a much higher fat percentage than single cream (36%). Used to top cakes, pies, and puddings and as a thickener for sauces, soups, and fillings.
Frozen Desserts Desserts that are meant to be eaten in frozen condition. E.g., sherbets, sorbets, frozen yogurts
UHT Milk (Ultra-high temperature milk) Milk heated at a very high temperature. Ultra-high-temperature processing (UHT) of milk involves heating for 1–8 sec at 135–154°C. which kills the spore-forming pathogenic microorganism, resulting in a product with a shelf-life of several months.
Non-dairy butter/Plant-based butter Butter made from plant-derived oil such as coconut, palm, etc.
Non-dairy Yogurt Yogurt made from typically made from nuts, like almonds, cashews, coconuts, and even other foods like soybeans, plantains, oats, and peas
On-trade It refers to restaurants, QSRs, and bars.
Off-trade It refers to supermarkets, hypermarkets, on-line channels, etc.
Neufchatel cheese One of the oldest kinds of cheese in France. It is a soft, slightly crumbly, mold-ripened, bloomy-rind cheese made in the Neufchâtel-en-Bray region of Normandy.
Flexitarian It refers to a consumer preferring a semi-vegetarian diet, that is centered on plant foods with limited or occasional inclusion of meat.
Lactose Intolerance Lactose intolerance is a reaction in digestive system to lactose, the sugar in milk. It causes uncomfortable symptoms in response to the consumption of dairy products.
Cream Cheese Cream cheese is a soft and creamy fresh cheese with a tangy taste made from milk and cream.
Sorbets Sorbet is a frozen dessert made using ice combined with fruit juice, fruit purée, or other ingredients, such as wine, liqueur, or honey.
Sherbet Sherbet is a sweetened frozen dessert made with fruit and some sort of dairy product such as milk or cream.
Shelf stable Foods that can be safely stored at room temperature, or "on the shelf," for at least one year and do not have to be cooked or refrigerated to eat safely.
DSD Direct Store Delivery is the process in supply chain management wherein the product is delivered from manufacturing plant directly to the retailer.
OU Kosher Orthodox Union Kosher is a kosher certification agency based in New York City.
Gelato Gelato is a frozen creamy dessert made with milk, heavy cream and sugar.
Grass-fed Cows Grass-fed cows are allowed to graze in pastures, where they eat a variety of grasses and clover.
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Research Methodology

Mordor Intelligence follows a four-step methodology in all our reports.

  • Step-1: Identify Key Variables: In order to build a robust forecasting methodology, the variables and factors identified in Step 1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set, and the model is built on the basis of these variables.​
  • Step-2: Build a Market Model: Market-size estimations for the forecast years are in nominal terms. Inflation is not a part of the pricing, and the average selling price (ASP) is kept constant throughout the forecast period for each country.​
  • Step-3: Validate and Finalize: In this important step, all market numbers, variables, and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.​
  • Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms
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