Europe Automotive Seat Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The European Automotive Seats Market Report is Segmented by Material (Leather, Fabric, and Other Materials), Technology (Standard Seats, Powered Seats, Ventilated Seats, Child Safety Seats, and Other Seats), Vehicle Type (Passenger Car and Commercial Vehicle), and Geography (Germany, UK, Italy, France, Netherlands, Spain, and Rest of Europe). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.

Europe Automotive Seat Market Size

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Europe Automotive Seat Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 12.21 Billion
Market Size (2029) USD 21.96 Billion
CAGR (2024 - 2029) 5.20 %
Market Concentration High

Major Players

Europe Automotive Seat Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Europe Automotive Seat Market Analysis

The Europe Automotive Seat Market size is estimated at USD 12.21 billion in 2024, and is expected to reach USD 21.96 billion by 2029, growing at a CAGR of 5.20% during the forecast period (2024-2029).

Over the long term, the rising vehicle sales are expected to boost automotive seat production to meet the increasing demand. Increasing passenger comfort has become one of the most important considerations in the passenger car market, and seats are significant in this aspect.

Consumer demand for safety and comfort in automobiles is a vital factor driving the changes in the manufacturing of automotive seats. Luxurious, comfortable, and safe automotive seating systems are gaining preference among consumers, which, in turn, is prompting OEMs to seek automotive seats that could satisfy consumer expectations. Further, growing concerns about the use of plastic and plastic disposal are causing automotive seat manufacturers to invest heavily in the research and development of new materials for manufacturing automotive seats.

The powered seat and ventilated seat segments are expected to record a high growth rate because of the rising sales of luxury vehicles and the increasing adoption of such seats in mid-segment cars. Ventilated seats help in temperature regulation, which helps in reducing energy emissions through air conditioners, sunroofs, etc. Increased awareness about the intelligent seating solutions offered by manufacturers has enhanced the perceived quality. For instance,

In January 2023, Fauresia SE introduced automotive seat design and manufacturing, which will help to reduce the number of components used in a standard seat from around 120 to 10 modules. The modules are easily assembled and disassembled, allowing the seat's components (such as the cover and cushions) to be replaced and new functions (such as massages, lumbar support, and so on) to be added over time.

Over the years, the demand for lightweight seats has been rising. With concerns about fuel efficiency, the seats are focused on cutting down weight to aid the performance of vehicles. Additionally, sustainability is gradually becoming a key factor influencing consumer decisions. This pervasive trend is estimated to boost the demand for lightweight automotive seats to produce fuel-efficient and high-performance vehicles.

Europe Automotive Seat Market Trends

Increasing Demand for Aftermarket Upholstery Modifications May Drive the Market

  • Aftermarket seats offer improved comfort and ergonomics, which are crucial factors driving the demand. Many customers seek seats that provide better lumbar support, cushioning, and adjustability to enhance their driving experience and reduce fatigue during long journeys.
  • Further, performance-oriented seats designed for racing or sporty driving are gaining popularity among car enthusiasts. These seats often feature bolstering for better lateral support, lightweight construction, and racing-inspired designs.
  • Sports seats, bucket seats, and racing-style seats are currently in high demand as these seats provide enhanced support and a sporty aesthetic. Additionally, ergonomic seats designed for long-distance driving, such as those with adjustable lumbar support and integrated ventilation, are also popular.
  • As for materials, leather and faux leather are expected to remain in demand for their premium feel and durability. However, sustainable and eco-friendly materials like recycled fabrics and vegan leather alternatives are gaining traction due to increasing environmental consciousness.
  • In the wake of soaring demand for comfortable and aesthetically appealing seats, companies are launching such products in order to bridge the gap and capitalize on this evolving opportunity in the aftermarket modification market. The demand for aftermarket seats will continue to grow due to increasing customization preferences, improved comfort and ergonomics, advanced features, and the desire for enhanced driving experiences.
  • Further, heated seats are gaining prominence in Europe due to climatic conditions as they offer better comfort and convenience than conventional seats. On the other hand, powered seats are also seeing an apparent demand, especially in premium luxury vehicles. This trend will likely continue during the forecast period because of rising consumer purchasing power in emerging economies and increasing demand for SUVs and luxury vehicles.
Europe Automotive Seat Market: Monthly Passenger Car Sales in Europe Between July 2022 and April 2023 (In Thousand)

Germany Captures the Major Market Share

  • Germany leads the European automotive seat market, followed by Spain and France. Europe has the potential capability to manufacture advanced seats, which led the region to capture a significant share of automotive seat exports in the global market. Regarding seat manufacturing capabilities by country, Germany dominates the major share in the production of seats in Europe, followed by the United Kingdom and the Czech Republic.
  • The factor likely to fuel the demand in the European automotive seat industry is the growing production of electric vehicles. Ventilated seats, which are used in electric vehicles, may witness a demand surge in the future as more customers start purchasing electric vehicles. Among the European countries, the Netherlands and Norway have been the leading markets in the electric vehicle industry, and the demand for ventilated seats is likely to witness significant growth over the forecast period in the region.
  • With major carmakers in the region, automotive seats also have significant production facilities across the country. Germany has the largest and most dynamic economy in Europe. Germany's automotive seat market reflected a steady growth trajectory in 2021 despite weak market sentiment in overall car sales. The overall car sales of the country decreased by around 10.1% in 2021 compared to 2020.
  • In 2022, Germany remained the leading passenger automobile market, with over 2.65 million units sold. Being home to the largest automotive seat manufacturers, Germany leads the way both in terms of production and revenue. 
  • For instance, in June 2022, Grammer AG (Grammer) announced the establishment of the Ergolab at its headquarters in Ursensollen, Germany, to produce ergonomic and comfortable seats. Team members at the Ergolab work on research and pre-development projects, as well as rigorous comfort and ergonomic testing on prototype and series production seats and components.
Europe Automotive Seat Market: Number of Seat Cars Sold in Germany from 2016 to 2022

Europe Automotive Seat Industry Overview

The European automotive seat market is consolidated and majorly dominated by a few players, such as Adient PLC, Faurecia, and others. The market is highly driven by factors like advanced technology, more comfort, growing investment in R&D projects, and a growing market of electric and autonomous vehicles around the region. To provide a more luxurious experience to the people, major automotive seat manufacturers are investing in R&D. For instance,

In July 2023, at the IAA Mobility 2023 event in Munich, Germany, Faurecia announced its technology in three strategic growth areas: electrification and energy management, safe and automated driving, and digital and sustainable cockpit experiences. Forvia will demonstrate seats, electronics, interiors, lighting, HMI, and displays that help to reduce CO2 emissions in the cockpit.

Europe Automotive Seat Market Leaders

  1. Adient PLC

  2. Lear Corporation

  3. Recaro Group

  4. Faurecia

  5. Groclin S.A

*Disclaimer: Major Players sorted in no particular order

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Europe Automotive Seat Market News

  • November 2022: Daewon Precision Ind. Co., Ltd. (Daewon Precision) proudly announced the successful completion of its state-of-the-art manufacturing facility dedicated to producing car seats for the prestigious Hyundai Genesis brand. This cutting-edge plant, situated at the brand-new Daewon Premium Mechanism (DPM) facility, is set to play a pivotal role in supplying seat components for the upcoming Genesis brand electric vehicles (EVs), scheduled for mass production in 2025 or later.
  • October 2022: Lear Corporation celebrated the grand opening of its latest manufacturing facility in Meknes, marking a significant milestone in its expansion efforts. This impressive plant, sprawling across an impressive 54,000 square meters, with 18,200 square meters specifically allocated for production, required a substantial investment of USD 18.2 million. The establishment of this facility has already led to the creation of over 2,000 direct job opportunities, with projections indicating a workforce of 2,600 by 2023.
  • April 2022: INEOS Automotive introduced the versatile Grenadier, offering consumers a choice between a two-seat utility wagon and a five-seat station wagon. INEOS Automotive's simplified model lineup empowers customers to effortlessly select and customize their ideal Grenadier from an extensive array of options and accessories. The Grenadier utility wagon boasts commercial vehicle certification, featuring a full-height cargo barrier and a spacious, level floor capable of accommodating a standard Euro pallet. Similarly, the conventional five-seat Grenadier station wagon is commercially approved and comes equipped with a cargo barrier, enhancing its practicality for various applications.

Europe Automotive Seat Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

      1. 4.1.1 Increasing Demand for Aftermarket Upholstery Modifications May Drive the Market

    2. 4.2 Market Restraints

      1. 4.2.1 Fluctuation in Raw Material Prices

    3. 4.3 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION (Value in USD)

    1. 5.1 By Material

      1. 5.1.1 Leather

      2. 5.1.2 Fabric

      3. 5.1.3 Other Materials

    2. 5.2 By Technology

      1. 5.2.1 Standard Seats

      2. 5.2.2 Powered Seats

      3. 5.2.3 Ventilated Seats

      4. 5.2.4 Child Safety Seats

      5. 5.2.5 Other Seats

    3. 5.3 By Vehicle Type

      1. 5.3.1 Passenger Car

      2. 5.3.2 Commercial Vehicle

    4. 5.4 Sales Channel

      1. 5.4.1 OEM

      2. 5.4.2 Aftermarket

    5. 5.5 Geography

      1. 5.5.1 Germany

      2. 5.5.2 United Kingdom

      3. 5.5.3 Italy

      4. 5.5.4 France

      5. 5.5.5 Netherlands

      6. 5.5.6 Spain

      7. 5.5.7 Rest of Europe

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Vendor Market Share

    2. 6.2 Company Profiles

      1. 6.2.1 Adient PLC

      2. 6.2.2 Faurecia

      3. 6.2.3 Groclin SA

      4. 6.2.4 Recaro Group

      5. 6.2.5 Lear Corporation

      6. 6.2.6 Sparco SpA

      7. 6.2.7 Brose Fahrzeugteile GmbH & Co. KG

      8. 6.2.8 Britax

      9. 6.2.9 Maxi-Cosi

      10. 6.2.10 RENATO Auto Spezialsitze GmbH

    3. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

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Europe Automotive Seat Industry Segmentation

A seat belt is a vehicle safety device meant to protect the driver and occupants of a vehicle from extreme movement caused by a collision or sudden halt. A seat belt reduces the likelihood of death or serious injury during a crash by reducing the force of subsequent impacts with interior striking risks.

The European automotive seat market is segmented by material (leather, fabric, and other materials), technology (standard seats, powered seats, ventilated seats, child safety seats, and other seats), vehicle type (passenger car and commercial vehicle), Sales channel (OEM and aftermarket), and geography (Germany, United Kingdom, Italy, France, Netherlands, Spain, and Rest of Europe).

The report offers the market sizes and forecasts in value (USD) for all the above segments.

By Material
Leather
Fabric
Other Materials
By Technology
Standard Seats
Powered Seats
Ventilated Seats
Child Safety Seats
Other Seats
By Vehicle Type
Passenger Car
Commercial Vehicle
Sales Channel
OEM
Aftermarket
Geography
Germany
United Kingdom
Italy
France
Netherlands
Spain
Rest of Europe
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Europe Automotive Seat Market Research FAQs

The Europe Automotive Seat Market size is expected to reach USD 12.21 billion in 2024 and grow at a CAGR of 5.20% to reach USD 21.96 billion by 2029.

In 2024, the Europe Automotive Seat Market size is expected to reach USD 12.21 billion.

Adient PLC, Lear Corporation, Recaro Group, Faurecia and Groclin S.A are the major companies operating in the Europe Automotive Seat Market.

In 2023, the Europe Automotive Seat Market size was estimated at USD 11.58 billion. The report covers the Europe Automotive Seat Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Europe Automotive Seat Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Automotive Seat in Europe Industry Report

Statistics for the 2024 Automotive Seat in Europe market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Automotive Seat in Europe analysis includes a market forecast outlook 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Europe Automotive Seat Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)