Dishwasher Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

The Global Dishwasher Market is Segmented by Product Type (Freestanding Dishwasher and Built-in Dishwasher), Application (Commercial and Residential), Distribution Channel (Multi Branded Stores, Exclusive Stores, Online, and Other Distribution Channels), and Geography (North America, Europe, Asia-Pacific, South America, and Middle East & Africa). The report offers market size and forecasts for dishwashers in value (USD Billion) for all the above segments.

Market Snapshot

Dishwasher Market
Study Period: 2017-2026
Base Year: 2020
Fastest Growing Market: Asia Pacific
Largest Market: North America
CAGR: 2.5 %

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Market Overview

The changing lifestyle of consumers is one of the major factors expected to drive the growth of dishwashers globally. In addition, the increasing popularity of the modular kitchen concept, rising adoption of the connected home appliances, higher per capita income level, and the increasing influence of western lifestyle are some other factors expected to increase the demand for different types of dishwashers globally.

The COVID-19 pandemic has positively influenced the dishwasher market, unlike many other industries. Brands like LG, Bosch, and Voltas Beko are seeing a rise in demand for dishwashers as many consumers have increasingly started to cook at home amidst the remote working during the COVID-19 pandemic. Amidst the coronavirus outbreak, many customers worldwide are working from home, cooking more, and ordering less. This has led to the rise in demand for the dishwasher category. Indicating a change in consumer demand and buying patterns during the COVID-19 pandemic, BSH Home Appliances, Europe’s largest appliances brand, reported thrice the demand than usual for dishwashers in June 2020.

Furthermore, the ease of availability and advancements in technology are influencing consumers to buy dishwashers, especially in developing economies, and the growing influence of western lifestyle is likely to boost the sales of dishwashers in the Asia-Pacific region. Manufacturers are also focusing on continuous technological innovations in the field of electronics kitchen appliances to add more value to their products and enhance their functionality, which will enable them to enhance the convenience of users. Over the past few years, manufacturers have been investing in product development to provide additional benefits to consumers. They have integrated sensors and features to products that can be connected to smartphones to monitor the detergent level and receive alerts about the wash cycles. Additionally, manufacturers are introducing localized products based on consumers' needs from a particular region or country.

Scope of the Report

A dishwasher is a mechanical device that performs the functions of cleaning cutlery and dishware by spraying hot water at the dish to remove the soiling. The increasing expenditure involved in hiring manual cleaners is the primary factor responsible for the inclination of consumers toward the installation of automated dishwashers across various residential and commercial sectors. By Product Type, the market is segmented into Freestanding Dishwasher and Built-in Dishwasher; by Application into Commercial and Residential; by Distribution Channel into Multi Branded Stores, Exclusive Stores, Online, and Other Distribution Channels; and by Geography into North America, Europe, Asia-Pacific, South America, and Middle East & Africa. The report offers market size and forecasts for dishwashers in value (USD Billion) for all the above segments.

By Product Type
Freestanding
Built-in
By Distribution Channel
Multi Branded Stores
Exclusive Stores
Online
Other Distribution Channels
By Geography
North America
Europe
Asia-Pacific
Latin America
Middle East & Africa
By Application
Residential
Commercial

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Key Market Trends

Product Innovations are Augmenting the Market Growth

Product innovations and technological developments allow key players to promote their products and services by considering country-specific requirements, which are likely to change market dynamics in upcoming years. The developments that are being made in the dishwashers are providing better mechanics for the dishwashing, manufacturing machines that produce minimum sound, incorporating developed sensors and features that will enable it to connect to the smartphones, and the development of the system that will help in monitoring the detergent level and the alert notifications of the dishwasher cycles. The rising influence of printed or online documentation, websites, advertising campaigns, and other marketing communication materials for dishwashers is influencing the sales of dishwashers.

Furthermore, key players are focusing on product innovation in dishwashers, including pre-soak cycles, removable trays, fold-down tines, adjustable racks, better spray arms, and improved wash and dry systems in the final product, which is likely to support the market growth. In developed economies, increasing consumer inclination to replace an old dishwasher or undergoing a kitchen renovation is also anticipated to drive demand during the forecast period.

Dishwasher 1

Rising Demand for Dishwashers in the Asia-Pacific Region

In Asia-Pacific, the increasing preference for a hustle-free lifestyle and the growing industrial application of dishwashers are supporting the growth of the dishwasher market in the region. Significant changes in living standards and growing urbanization in developing countries in India and China are expected to boost the sales of freestanding and built-in dishwashers in the region.

In the Asia-Pacific region, China is likely to continue its dominance due to the growing demand for dishwashers, along with various kitchen appliances. The launch of new and innovative products is expected to accelerate the regional dishwasher market growth. For example, Haier Group Corporation introduced its Chinese-style 45cm and 60cm Hybrid series dishwasher, tailored as per the kitchens of China. The seamless shopping experience with the dominance of private label brands and rising internet penetration is further encouraging consumers to buy dishwashers online in the region.

Dishwasher MARKET 2

Competitive Landscape

The global dishwasher market is highly fragmented, and the leading market players are focusing on a strong distribution network to increase their market share. Some major players operating in the global dishwasher market are Haier Group Corporation, Electrolux AB, Aga Rangemaster Group, LG Electronics Inc., Whirlpool Corporation, Robert Bosch GmbH, and Fagor Electrodomésticos.

Recent Developments

  • In August 2020, Bosch India launched a digital campaign named "Indian Kitchen ka Dishwasher" to educate consumers and bust common myths about dishwasher usage. Furthermore, the first-ever dishwasher campaign also showcased the Bosch range of dishwashers, providing consumers access to hygienic dishes while assuring convenience.
  • In December 2020, GE Appliances (GEA), a Haier company, announced the startup of a new USD 80 million dishwasher manufacturing line at its supersite in Louisville, with a completely redesigned extra-large capacity dishwasher platform. The new dishwasher line, together with production increases in other product categories, added nearly 280 new jobs at Appliance Park as GEA increases output to meet demand. Furthermore, this investment was the second dishwasher investment in 2020.

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET INSIGHTS AND DYNAMICS

    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Opportunities

    5. 4.5 Industry Value Chain Analysis

    6. 4.6 Porter's Five Forces Analysis

    7. 4.7 Insights on Technological Innovations and Recent Trends in Market

    8. 4.8 Consumer Buying Behaviour Analysis

    9. 4.9 Insights on Government Regulations in the Industry

    10. 4.10 Impact of COVID-19 on the Market

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Product Type

      1. 5.1.1 Freestanding

      2. 5.1.2 Built-in

    2. 5.2 By Distribution Channel

      1. 5.2.1 Multi Branded Stores

      2. 5.2.2 Exclusive Stores

      3. 5.2.3 Online

      4. 5.2.4 Other Distribution Channels

    3. 5.3 By Geography

      1. 5.3.1 North America

      2. 5.3.2 Europe

      3. 5.3.3 Asia-Pacific

      4. 5.3.4 Latin America

      5. 5.3.5 Middle East & Africa

    4. 5.4 By Application

      1. 5.4.1 Residential

      2. 5.4.2 Commercial

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Market Competion Overview

    2. 6.2 Company Profiles

      1. 6.2.1 Electrolux AB

      2. 6.2.2 Haier Group Corporation

      3. 6.2.3 LG Electronics Inc.

      4. 6.2.4 Robert Bosch

      5. 6.2.5 Fagor

      6. 6.2.6 Whirlpool

      7. 6.2.7 Asko Appliances AB

      8. 6.2.8 Arcelik AS

      9. 6.2.9 Sears Holding Corporation

      10. 6.2.10 Aga Rangemaster Group

      11. 6.2.11 Miele

      12. 6.2.12 Dacor

      13. 6.2.13 Other Companies*

    3. *List Not Exhaustive
  7. 7. ANALYST VIEW AND FUTURE OF THE MARKET

  8. 8. DISCLAIMER

**Subject to Availability

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Frequently Asked Questions

The Dishwasher Market market is studied from 2017 - 2026.

The Dishwasher Market is growing at a CAGR of 2.5% over the next 5 years.

Asia Pacific is growing at the highest CAGR over 2021- 2026.

North America holds highest share in 2020.

Electrolux AB, Haier Group Corporation , LG Electronics Inc., Robert BOSCH, Fagor Electrodomésticos. are the major companies operating in Dishwasher Market.

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