Continuous Testing Market - Growth, Trends, COVID-19 Impact, and Forecasts (2023 - 2028)

Continuous Testing Market Analysis

The continuous testing market is expected to grow at a CAGR of 15.24% over the forecast period. The development of the complex IT infrastructure combines physical systems and a virtualized environment, which needs continuous testing for proper feedback and continuous delivery. Continuous Integration (CI) is already widespread in the industry. In contrast, there was some missing link in the deployment part, creating an opportunity for Continuous Testing and Continuous Deployment.

• The growing digitalization in businesses across the globe is creating demand for software development. Also, developing companies are leading towards increasing their efficiency by automating their testing processes. Hence, the growing demand for continuous and timely delivery drives the market's growth.
• Moreover, adopting Agile and DevOps approaches for project management also boosts the market's growth. For instance, Tata Consultancy Services is adopting Agile and Business 4.0 concepts for their whole operations. These approaches include the continuous testing concept rather than detecting a problem at the last stage and repeating the process.
• The dependency on traditional approaches and lack of skilled and experienced test automation workforce are hampering the growth of the continuous testing market.
• However, organizations face several challenges related to testing design for continuous testing, in terms of proper integration between the different teams across the company, like business analyst teams, development, and QA teams. Although enterprises realize the importance of continuous testing, the deployment of CT has a vividly open landscape with several companies yet to adopt it. While there have been significant improvements in adopting continuous testing in each area of the software development lifecycle, enterprises still find it challenging to implement DevOps and continuous delivery.
• Due to the COVID-19 pandemic, several businesses have employees working from home, and the need to adopt CT tools for developers has increased substantially. Companies have been increasingly moving their apps to the cloud or cloud-based platforms. Such instances have necessitated the adoption of CT tools in a shorter period.

Continuous Testing Industry Segments

The scope of the study for the continuous testing market has considered both cloud-based and on-premise deployment solutions provided by vendors information technology industry globally as part of managed and professional services.

The Continuous Testing Market is segmented by Services (Managed Service, Professional Service), by Interface (Web, Desktop, Mobile), by Deployment Type (On-premise, Cloud-based), and Geography.

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Continuous Testing Market Trends

This section covers the major market trends shaping the Continuous Testing Market according to our research experts:

Cloud Based Deployment to Grow Significantly

• The cloud plays a critical role in the deployment of continuous testing. Cloud-based testing helps reduce time-to-market, owing to the ease of deployment and collaboration assistance with the different teams in an Agile Team, easy mobile accessibility, and the ability to derive results on the go. All of these are executed with the use of cloud computing.
• Cloud-based deployment offers 24X7 support for third-party tools and APIs with zero downtime. Organizations across the world are moving to cloud-based services, which acts as more than a coming trend for modern businesses. The broad availability of cloud services to support various specialized business applications is helping companies transform into digital enterprises.
• Besides, cloud-based tools do not require time for setup and coding skills, thus, providing ease of deployment. Modern technologies are also being integrated as a part of the offering.
• For instance, Testsigma Technologies provides AI-driven continuous testing for continuous delivery as part of its cloud-based continuous testing platform for Agile and DevOps. This unified automation testing tool can automate end-to-end testing for web and mobile apps and APIs. Cloud-based testing also allows testers to perform data validation and field checks with the help of a customized database as an offering, thus, leading to secure database checks.
• The deployment of the testing process is quick compared to on-premise deployment, thus, saving time and resources. Additionally, the cloud allows access to the testing environment from anywhere, anytime. Continuous testing offers regular automated testing using platforms like Selenium to build test cases and deliver results faster.

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