China Plant Protein Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2030

The China Plant Protein Market is segmented by Protein Type (Hemp Protein, Pea Protein, Potato Protein, Rice Protein, Soy Protein, Wheat Protein) and by End User (Animal Feed, Food and Beverages, Personal Care and Cosmetics, Supplements). Market value in USD and market volume in tonnes are presented. Key data points observed include the market volume of end-user segments, per capita consumption, and raw material production.

China Plant Protein Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2030

China Plant Protein Market Size

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China Plant Protein Market Summary
Study Period 2017 - 2030
Base Year For Estimation 2024
Forecast Data Period 2025 - 2030
Market Size (2025) USD 1.8 Billion
Market Size (2030) USD 2.69 Billion
CAGR (2025 - 2030) 8.32 %
Market Concentration Low

Major Players

China Plant Protein Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of China Plant Protein Market with other markets in Food & Beverage Industry

Beverages

Food

Food Ingredients and Food Additives

Food Supplements

China Plant Protein Market Analysis

The China Plant Protein Market size is estimated at 1.8 billion USD in 2025, and is expected to reach 2.69 billion USD by 2030, growing at a CAGR of 8.32% during the forecast period (2025-2030).

The Chinese plant protein industry is experiencing significant transformation driven by changing consumer preferences and health consciousness. A notable shift is evident in fitness awareness, with 67.5% of people engaging in fitness activities at least once a week in 2022, creating a robust demand for protein ingredients. The market has witnessed substantial growth in health-focused retail channels, with e-commerce platforms becoming increasingly important for product distribution. This transformation is particularly evident in tier-one cities, where consumers are increasingly seeking premium vegan protein products with enhanced nutritional profiles.


Product innovation and diversification have become crucial strategies for manufacturers in the Chinese plant protein market. Companies are developing novel formulations to address specific consumer needs, particularly in the lactose-free segment, given that approximately 85% of Chinese adults are lactose intolerant. Major industry players are expanding their research and development capabilities, with several companies establishing innovation centers in key Chinese cities. For instance, in 2023, IFF expanded its plant protein portfolio with new formulations specifically designed for the Chinese market.


The market is witnessing significant developments in distribution channels and retail strategies. E-commerce has emerged as a dominant sales channel, with manufacturers increasingly adopting omnichannel approaches to reach consumers. Traditional retail channels are being complemented by direct-to-consumer models, particularly in urban areas. The integration of digital technology in distribution has enabled better inventory management and more efficient supply chain operations, leading to improved product availability and fresher offerings for consumers.


Manufacturing capabilities and supply chain optimization have become focal points for industry growth. Companies are investing in advanced production facilities and implementing sustainable plant-based protein manufacturing practices to meet growing demand. For example, in 2023, Danone entered the adult medical nutrition category in China with a new manufacturing facility, demonstrating the industry's commitment to local production capabilities. This trend towards localized production is accompanied by investments in quality control systems and certification processes, ensuring compliance with China's stringent food safety regulations while maintaining product quality and consistency. Additionally, the presence of a China vegan protein powder manufacturer highlights the growing importance of local production in meeting consumer demands for protein in China products.

Segment Analysis: Protein Type

Soy Protein Segment in China Plant Protein Market

Soy protein dominates the Chinese plant protein market, holding approximately 64% of the market share in 2024. This significant market position is primarily driven by its extensive applications in the animal feed and food & beverage sectors due to its beneficial amino acid profile, low anti-nutritional factors, and longer shelf life. The increasing soybean production in China has largely supported ingredient availability and market growth. The segment's dominance is further strengthened by its versatility in various applications, including meat alternative protein, dairy alternatives, and nutritional supplements. Soy protein's higher crude protein content, reaching up to 65%, makes it particularly complementary to maize meal for feed formulation. The segment's strong market position is also attributed to its cost-effectiveness and well-established processing infrastructure in China, which processes around 79% of global protein isolates.

Market Analysis of China Plant Protein Market: Chart for Protein Type

Pea Protein Segment in China Plant Protein Market

The pea protein segment is projected to demonstrate remarkable growth, with an expected CAGR of approximately 9% during 2024-2029. This growth trajectory is primarily driven by increasing applications in meat and meat alternatives, dairy alternatives, and snack sub-segments. The segment's expansion is supported by pea protein's quick rehydration capabilities, neutral flavor profile, and superior texturizing abilities, making it an ideal choice for plant-based meat manufacturers. The rising prevalence of soy and dairy allergies has further accelerated the adoption of pea protein as a viable alternative. Additionally, pea protein's sustainability credentials, allergen-free status, and clean-label appeal have made it increasingly attractive to Chinese manufacturers and consumers, particularly in the health food and sports nutrition sectors.

Remaining Segments in Protein Type

The Chinese plant protein market encompasses several other significant segments including wheat protein, rice protein, potato protein, hemp protein, and other plant proteins. Wheat protein has established a strong presence in the bakery and meat alternative sectors due to its unique functional properties and texturizing capabilities. Rice protein has gained traction in beverages and sports nutrition due to its hypoallergenic properties and high digestibility. Potato protein serves niche applications in the food industry, while hemp protein has emerged as an innovative option in the health food sector. These segments collectively contribute to the market's diversity and cater to specific application needs across various industries, from food and beverages to animal feed and personal care products.

Segment Analysis: End User

Food and Beverages Segment in China Plant Protein Market

The food and beverages segment dominates the China plant protein market, accounting for approximately 53% of the total market value in 2024. This significant market share is primarily driven by the rising demand for alternative protein sources such as meat alternatives and dairy alternatives amid the growing trend of veganism in the country. The meat and dairy alternative sub-segments together account for more than 70% of the overall plant proteins consumed in the food and beverage segment. The segment's growth is further supported by increasing consumer awareness about health benefits associated with plant proteins, with retention rates rising significantly in recent years. Major applications include processed foods, especially in the ready-to-eat product category, where manufacturers are actively incorporating plant proteins to meet the growing consumer demand for healthier alternatives.

Animal Feed Segment in China Plant Protein Market

The animal feed segment is projected to exhibit the fastest growth rate in the China plant protein market, with an expected CAGR of approximately 9% during 2024-2029. This robust growth is primarily attributed to the increasing adoption of plant proteins as alternatives to traditional protein sources in animal feed formulations. The segment's expansion is particularly driven by the rising preference for soy protein due to its higher crude protein content, reaching up to 65%, making it complementary to maize meal for feed formulation. Additionally, wheat protein's growing application as a binding agent for pellet or granule feed forms, coupled with its excellent functionality as an alternative to fish and animal-based meals, is contributing to the segment's rapid growth trajectory.

Remaining Segments in End User Segmentation

The personal care and cosmetics segment, along with the supplements segment, represent the remaining end-user categories in the China plant protein market. The personal care and cosmetics segment is witnessing increased adoption of plant proteins, particularly pea protein and rice protein, due to their skin-enhancing properties and ability to improve product functionality. The supplements segment, while smaller in market share, plays a crucial role in serving specific consumer needs, particularly in sports nutrition and medical nutrition applications. Both segments are benefiting from the growing consumer preference for natural and plant-based ingredients, with manufacturers increasingly incorporating these proteins into their product formulations to meet evolving consumer demands.

China Plant Protein Industry Overview

Top Companies in China Plant Protein Market

The Chinese plant protein market features prominent players like International Flavors & Fragrances Inc., Archer Daniels Midland Company, Kerry Group PLC, and Fuji Oil Group leading the competitive landscape. Companies are heavily investing in product innovation, particularly in developing new plant protein variants with enhanced functionality and applications across food and beverage segments. Operational agility is demonstrated through the establishment of R&D centers and innovation labs, with companies like ADM and Kerry Group setting up facilities in strategic locations across China. Strategic moves predominantly focus on expanding production capacities, strengthening distribution networks, and forming partnerships with local players to enhance market presence. Companies are also prioritizing sustainability initiatives, with many players developing eco-friendly production technologies and implementing responsible sourcing practices for raw materials.

Market Structure Shows Mixed Global-Local Dynamics

The Chinese plant protein market exhibits a fragmented structure with a mix of global conglomerates and local specialists competing for market share. Global players like IFF and ADM leverage their extensive R&D capabilities and international supply chain networks to maintain market positions, while local companies such as Shandong Jianyuan Bioengineering and Yantai Shuangta Food capitalize on their understanding of regional preferences and established domestic distribution channels. The market witnesses active participation from both food ingredient specialists and diversified agricultural processors, creating a dynamic competitive environment.


Merger and acquisition activities are becoming increasingly prominent as companies seek to expand their product portfolios and strengthen their market presence. Global players are particularly interested in acquiring local manufacturers to gain quick access to established distribution networks and production facilities. Meanwhile, local players are focusing on technological partnerships and joint ventures to enhance their production capabilities and expand their product offerings, particularly in specialized protein segments like pea and rice proteins.

Innovation and Sustainability Drive Future Success

Success in the Chinese plant protein market increasingly depends on companies' ability to innovate while maintaining cost competitiveness. Players must focus on developing proprietary extraction technologies and novel protein ingredients to differentiate their offerings in an increasingly crowded market. The ability to scale production while maintaining product quality and consistency is becoming crucial, particularly as end-users in the food and beverage industry demand higher standards. Companies need to establish strong relationships with raw material suppliers and invest in vertical integration to ensure supply chain stability.


Future market leadership will require companies to address growing consumer demands for sustainable and clean-label products while navigating potential regulatory changes in the food ingredient sector. Players must invest in building strong brand recognition and trust through transparency in sourcing and production processes. The development of application-specific protein solutions for different end-user segments, particularly in emerging areas like meat alternatives and sports nutrition, will be crucial for maintaining competitive advantage. Companies also need to strengthen their e-commerce presence and digital marketing capabilities to reach an increasingly sophisticated consumer base. Additionally, the role of a China vegan protein powder supplier and China organic vegan protein powder manufacturer is becoming significant as the demand for plant-based protein manufacturing grows.

China Plant Protein Market Leaders

  1. Archer Daniels Midland Company

  2. Fuji Oil Group

  3. International Flavors & Fragrances Inc.

  4. Kerry Group PLC

  5. Wilmar International Ltd

  6. *Disclaimer: Major Players sorted in no particular order
China Plant Protein Market Concentration
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China Plant Protein Market News

  • June 2022: Roquette, a plant-based protein manufacturer, released two novel rice proteins to address the market demand for meat substitute applications. The new Nutralys rice protein line includes a rice protein isolate and a rice protein concentrate.
  • April 2021: ADM opened a new, cutting-edge plant-based innovation lab located in ADM’s Biopolis research hub in Singapore. The lab develops advanced products and customized solutions to meet the growing food and beverage demand in the Asia-Pacific region. The ADM Biopolis research hub in Singapore features a wide range of capabilities, including a food and flavor analytic lab, beverage and dairy applications lab and pilot plant, bakery and confectionery lab, meat and savory lab, sweet and savory creation lab, sensory evaluation facilities, customer innovation center, and a new plant-based innovation lab.
  • February 2021: DuPont's Nutrition & Biosciences and the ingredient company IFF announced their merger in 2021. The combined company will continue to operate under the name IFF. The complementary portfolios give the company leadership positions within a range of ingredients, including soy protein.

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We provide a comprehensive and exhaustive set of data pointers for global, regional, and country-level metrics that illustrate the fundamentals of the protein industry. With the help of 45+ free charts, clients can access in-depth market analysis based on per capita consumption of animal and plant protein, end-user market volume, and production data of raw materials for protein ingredients, through granular-level segmental information supported by a repository of market data, trends, and expert analysis. Data and analysis on protein sources, protein types, forms, end-user segments, etc., are available in the form of comprehensive reports as well as Excel-based data worksheets.

China Plant Protein Market
China Plant Protein Market
China Plant Protein Market
China Plant Protein Market

China Plant Protein Market Report - Table of Contents

1. EXECUTIVE SUMMARY & KEY FINDINGS

2. INTRODUCTION

  • 2.1 Study Assumptions & Market Definition
  • 2.2 Scope of the Study​
  • 2.3 Research Methodology

3. KEY INDUSTRY TRENDS

  • 3.1 End User Market Volume
    • 3.1.1 Baby Food and Infant Formula
    • 3.1.2 Bakery
    • 3.1.3 Beverages
    • 3.1.4 Breakfast Cereals
    • 3.1.5 Condiments/Sauces
    • 3.1.6 Confectionery
    • 3.1.7 Dairy and Dairy Alternative Products
    • 3.1.8 Elderly Nutrition and Medical Nutrition
    • 3.1.9 Meat/Poultry/Seafood and Meat Alternative Products
    • 3.1.10 RTE/RTC Food Products
    • 3.1.11 Snacks
    • 3.1.12 Sport/Performance Nutrition
    • 3.1.13 Animal Feed
    • 3.1.14 Personal Care and Cosmetics
  • 3.2 Protein Consumption Trends
    • 3.2.1 Plant
  • 3.3 Production Trends
    • 3.3.1 Plant
  • 3.4 Regulatory Framework
    • 3.4.1 China
  • 3.5 Value Chain & Distribution Channel Analysis

4. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2030 and analysis of growth prospects)

  • 4.1 Protein Type
    • 4.1.1 Hemp Protein
    • 4.1.2 Pea Protein
    • 4.1.3 Potato Protein
    • 4.1.4 Rice Protein
    • 4.1.5 Soy Protein
    • 4.1.6 Wheat Protein
    • 4.1.7 Other Plant Protein
  • 4.2 End User
    • 4.2.1 Animal Feed
    • 4.2.2 Food and Beverages
    • 4.2.2.1 By Sub End User
    • 4.2.2.1.1 Bakery
    • 4.2.2.1.2 Beverages
    • 4.2.2.1.3 Breakfast Cereals
    • 4.2.2.1.4 Condiments/Sauces
    • 4.2.2.1.5 Confectionery
    • 4.2.2.1.6 Dairy and Dairy Alternative Products
    • 4.2.2.1.7 Meat/Poultry/Seafood and Meat Alternative Products
    • 4.2.2.1.8 RTE/RTC Food Products
    • 4.2.2.1.9 Snacks
    • 4.2.3 Personal Care and Cosmetics
    • 4.2.4 Supplements
    • 4.2.4.1 By Sub End User
    • 4.2.4.1.1 Baby Food and Infant Formula
    • 4.2.4.1.2 Elderly Nutrition and Medical Nutrition
    • 4.2.4.1.3 Sport/Performance Nutrition

5. COMPETITIVE LANDSCAPE

  • 5.1 Key Strategic Moves
  • 5.2 Market Share Analysis
  • 5.3 Company Landscape
  • 5.4 Company Profiles (includes Global Level Overview, Market Level Overview, Core Business Segments, Financials, Headcount, Key Information, Market Rank, Market Share, Products and Services, and Analysis of Recent Developments).
    • 5.4.1 Archer Daniels Midland Company
    • 5.4.2 Foodchem International Corporation
    • 5.4.3 Fuji Oil Group
    • 5.4.4 International Flavors & Fragrances Inc.
    • 5.4.5 Kerry Group PLC
    • 5.4.6 Roquette Frères
    • 5.4.7 Shandong Jianyuan Bioengineering Co. Ltd
    • 5.4.8 Shandong Qufeng Food Technology Co. Ltd
    • 5.4.9 Shandong Yuwang Industrial Co. Ltd
    • 5.4.10 Wilmar International Ltd
    • 5.4.11 Wuxi Jinnong Biotechnology Co. Ltd
    • 5.4.12 Yantai Shuangta Food Co. Ltd

6. KEY STRATEGIC QUESTIONS FOR PROTEIN INGREDIENTS INDUSTRY CEOS

7. APPENDIX

  • 7.1 Global Overview
    • 7.1.1 Overview
    • 7.1.2 Porter’s Five Forces Framework
    • 7.1.3 Global Value Chain Analysis
    • 7.1.4 Market Dynamics (DROs)
  • 7.2 Sources & References
  • 7.3 List of Tables & Figures
  • 7.4 Primary Insights
  • 7.5 Data Pack
  • 7.6 Glossary of Terms
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List of Tables & Figures

  1. Figure 1:  
  2. VOLUME OF BABY FOOD AND INFANT FORMULA MARKET, METRIC TON, CHINA, 2017 - 2029
  1. Figure 2:  
  2. VOLUME OF BAKERY MARKET, METRIC TON, CHINA, 2017 - 2029
  1. Figure 3:  
  2. VOLUME OF BEVERAGES MARKET, METRIC TON, CHINA, 2017 - 2029
  1. Figure 4:  
  2. VOLUME OF BREAKFAST CEREALS MARKET, METRIC TON, CHINA, 2017 - 2029
  1. Figure 5:  
  2. VOLUME OF CONDIMENTS/SAUCES MARKET, METRIC TON, CHINA, 2017 - 2029
  1. Figure 6:  
  2. VOLUME OF CONFECTIONERY MARKET, METRIC TON, CHINA, 2017 - 2029
  1. Figure 7:  
  2. VOLUME OF DAIRY AND DAIRY ALTERNATIVE PRODUCTS MARKET, METRIC TON, CHINA, 2017 - 2029
  1. Figure 8:  
  2. VOLUME OF ELDERLY NUTRITION AND MEDICAL NUTRITION MARKET, METRIC TON, CHINA, 2017 - 2029
  1. Figure 9:  
  2. VOLUME OF MEAT/POULTRY/SEAFOOD AND MEAT ALTERNATIVE PRODUCTS MARKET, METRIC TON, CHINA, 2017 - 2029
  1. Figure 10:  
  2. VOLUME OF RTE/RTC FOOD PRODUCTS MARKET, METRIC TON, CHINA, 2017 - 2029
  1. Figure 11:  
  2. VOLUME OF SNACKS MARKET, METRIC TON, CHINA, 2017 - 2029
  1. Figure 12:  
  2. VOLUME OF SPORT/PERFORMANCE NUTRITION MARKET, METRIC TON, CHINA, 2017 - 2029
  1. Figure 13:  
  2. VOLUME OF ANIMAL FEED MARKET, METRIC TON, CHINA, 2017 - 2029
  1. Figure 14:  
  2. VOLUME OF PERSONAL CARE AND COSMETICS MARKET, METRIC TON, CHINA, 2017 - 2029
  1. Figure 15:  
  2. AVERAGE PER CAPITA CONSUMPTION OF PLANT PROTEIN, GRAM PER DAY, CHINA, 2017 - 2029
  1. Figure 16:  
  2. PLANT PROTEIN RAW MATERIALS PRODUCTION, METRIC TON, CHINA, 2017 - 2022
  1. Figure 17:  
  2. VOLUME OF PLANT PROTEIN MARKET, TONNES, CHINA, 2017 - 2029
  1. Figure 18:  
  2. VALUE OF PLANT PROTEIN MARKET, USD, CHINA, 2017 - 2029
  1. Figure 19:  
  2. VOLUME OF PLANT PROTEIN MARKET BY PROTEIN TYPE, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 20:  
  2. VALUE OF PLANT PROTEIN MARKET BY PROTEIN TYPE, USD, CHINA, 2017 - 2029
  1. Figure 21:  
  2. VALUE SHARE OF PLANT PROTEIN MARKET BY PROTEIN TYPE, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 22:  
  2. VOLUME SHARE OF PLANT PROTEIN MARKET BY PROTEIN TYPE, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 23:  
  2. VOLUME OF HEMP PROTEIN MARKET, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 24:  
  2. VALUE OF HEMP PROTEIN MARKET, USD, CHINA, 2017 - 2029
  1. Figure 25:  
  2. VALUE SHARE OF HEMP PROTEIN MARKET BY END USER, % HEMP PROTEIN , CHINA, 2023 VS 2029
  1. Figure 26:  
  2. VOLUME OF PEA PROTEIN MARKET, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 27:  
  2. VALUE OF PEA PROTEIN MARKET, USD, CHINA, 2017 - 2029
  1. Figure 28:  
  2. VALUE SHARE OF PEA PROTEIN MARKET BY END USER, % PEA PROTEIN , CHINA, 2023 VS 2029
  1. Figure 29:  
  2. VOLUME OF POTATO PROTEIN MARKET, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 30:  
  2. VALUE OF POTATO PROTEIN MARKET, USD, CHINA, 2017 - 2029
  1. Figure 31:  
  2. VALUE SHARE OF POTATO PROTEIN MARKET BY END USER, % POTATO PROTEIN , CHINA, 2023 VS 2029
  1. Figure 32:  
  2. VOLUME OF RICE PROTEIN MARKET, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 33:  
  2. VALUE OF RICE PROTEIN MARKET, USD, CHINA, 2017 - 2029
  1. Figure 34:  
  2. VALUE SHARE OF RICE PROTEIN MARKET BY END USER, % RICE PROTEIN , CHINA, 2023 VS 2029
  1. Figure 35:  
  2. VOLUME OF SOY PROTEIN MARKET, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 36:  
  2. VALUE OF SOY PROTEIN MARKET, USD, CHINA, 2017 - 2029
  1. Figure 37:  
  2. VALUE SHARE OF SOY PROTEIN MARKET BY END USER, % SOY PROTEIN , CHINA, 2023 VS 2029
  1. Figure 38:  
  2. VOLUME OF WHEAT PROTEIN MARKET, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 39:  
  2. VALUE OF WHEAT PROTEIN MARKET, USD, CHINA, 2017 - 2029
  1. Figure 40:  
  2. VALUE SHARE OF WHEAT PROTEIN MARKET BY END USER, % WHEAT PROTEIN , CHINA, 2023 VS 2029
  1. Figure 41:  
  2. VOLUME OF OTHER PLANT PROTEIN MARKET, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 42:  
  2. VALUE OF OTHER PLANT PROTEIN MARKET, USD, CHINA, 2017 - 2029
  1. Figure 43:  
  2. VALUE SHARE OF OTHER PLANT PROTEIN MARKET BY END USER, % OTHER PLANT PROTEIN , CHINA, 2023 VS 2029
  1. Figure 44:  
  2. VOLUME OF PLANT PROTEIN MARKET BY END USER, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 45:  
  2. VALUE OF PLANT PROTEIN MARKET BY END USER, USD, CHINA, 2017 - 2029
  1. Figure 46:  
  2. VALUE SHARE OF PLANT PROTEIN MARKET BY END USER, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 47:  
  2. VOLUME SHARE OF PLANT PROTEIN MARKET BY END USER, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 48:  
  2. VOLUME OF PLANT PROTEIN MARKET, ANIMAL FEED, CHINA, 2017 - 2029
  1. Figure 49:  
  2. VALUE OF PLANT PROTEIN MARKET, ANIMAL FEED, CHINA, 2017 - 2029
  1. Figure 50:  
  2. VALUE SHARE OF PLANT PROTEIN MARKET BY PROTEIN TYPE, % ANIMAL FEED , CHINA, 2023 VS 2029
  1. Figure 51:  
  2. VOLUME OF PLANT PROTEIN MARKET, FOOD AND BEVERAGES END USER, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 52:  
  2. VALUE OF PLANT PROTEIN MARKET, FOOD AND BEVERAGES END USER, USD, CHINA, 2017 - 2029
  1. Figure 53:  
  2. VALUE SHARE OF PLANT PROTEIN MARKET BY FOOD AND BEVERAGES END USER, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 54:  
  2. VOLUME SHARE OF PLANT PROTEIN MARKET BY FOOD AND BEVERAGES END USER, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 55:  
  2. VOLUME OF PLANT PROTEIN MARKET, BAKERY, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 56:  
  2. VALUE OF PLANT PROTEIN MARKET, BAKERY, USD, CHINA, 2017 - 2029
  1. Figure 57:  
  2. VALUE SHARE OF PLANT PROTEIN MARKET BY PROTEIN TYPE, % BAKERY , CHINA, 2023 VS 2029
  1. Figure 58:  
  2. VOLUME OF PLANT PROTEIN MARKET, BEVERAGES, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 59:  
  2. VALUE OF PLANT PROTEIN MARKET, BEVERAGES, USD, CHINA, 2017 - 2029
  1. Figure 60:  
  2. VALUE SHARE OF PLANT PROTEIN MARKET BY PROTEIN TYPE, % BEVERAGES , CHINA, 2023 VS 2029
  1. Figure 61:  
  2. VOLUME OF PLANT PROTEIN MARKET, BREAKFAST CEREALS, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 62:  
  2. VALUE OF PLANT PROTEIN MARKET, BREAKFAST CEREALS, USD, CHINA, 2017 - 2029
  1. Figure 63:  
  2. VALUE SHARE OF PLANT PROTEIN MARKET BY PROTEIN TYPE, % BREAKFAST CEREALS , CHINA, 2023 VS 2029
  1. Figure 64:  
  2. VOLUME OF PLANT PROTEIN MARKET, CONDIMENTS/SAUCES, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 65:  
  2. VALUE OF PLANT PROTEIN MARKET, CONDIMENTS/SAUCES, USD, CHINA, 2017 - 2029
  1. Figure 66:  
  2. VALUE SHARE OF PLANT PROTEIN MARKET BY PROTEIN TYPE, % CONDIMENTS/SAUCES , CHINA, 2023 VS 2029
  1. Figure 67:  
  2. VOLUME OF PLANT PROTEIN MARKET, CONFECTIONERY, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 68:  
  2. VALUE OF PLANT PROTEIN MARKET, CONFECTIONERY, USD, CHINA, 2017 - 2029
  1. Figure 69:  
  2. VALUE SHARE OF PLANT PROTEIN MARKET BY PROTEIN TYPE, % CONFECTIONERY , CHINA, 2023 VS 2029
  1. Figure 70:  
  2. VOLUME OF PLANT PROTEIN MARKET, DAIRY AND DAIRY ALTERNATIVE PRODUCTS, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 71:  
  2. VALUE OF PLANT PROTEIN MARKET, DAIRY AND DAIRY ALTERNATIVE PRODUCTS, USD, CHINA, 2017 - 2029
  1. Figure 72:  
  2. VALUE SHARE OF PLANT PROTEIN MARKET BY PROTEIN TYPE, % DAIRY AND DAIRY ALTERNATIVE PRODUCTS , CHINA, 2023 VS 2029
  1. Figure 73:  
  2. VOLUME OF PLANT PROTEIN MARKET, MEAT/POULTRY/SEAFOOD AND MEAT ALTERNATIVE PRODUCTS, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 74:  
  2. VALUE OF PLANT PROTEIN MARKET, MEAT/POULTRY/SEAFOOD AND MEAT ALTERNATIVE PRODUCTS, USD, CHINA, 2017 - 2029
  1. Figure 75:  
  2. VALUE SHARE OF PLANT PROTEIN MARKET BY PROTEIN TYPE, % MEAT/POULTRY/SEAFOOD AND MEAT ALTERNATIVE PRODUCTS , CHINA, 2023 VS 2029
  1. Figure 76:  
  2. VOLUME OF PLANT PROTEIN MARKET, RTE/RTC FOOD PRODUCTS, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 77:  
  2. VALUE OF PLANT PROTEIN MARKET, RTE/RTC FOOD PRODUCTS, USD, CHINA, 2017 - 2029
  1. Figure 78:  
  2. VALUE SHARE OF PLANT PROTEIN MARKET BY PROTEIN TYPE, % RTE/RTC FOOD PRODUCTS , CHINA, 2023 VS 2029
  1. Figure 79:  
  2. VOLUME OF PLANT PROTEIN MARKET, SNACKS, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 80:  
  2. VALUE OF PLANT PROTEIN MARKET, SNACKS, USD, CHINA, 2017 - 2029
  1. Figure 81:  
  2. VALUE SHARE OF PLANT PROTEIN MARKET BY PROTEIN TYPE, % SNACKS , CHINA, 2023 VS 2029
  1. Figure 82:  
  2. VOLUME OF PLANT PROTEIN MARKET, PERSONAL CARE AND COSMETICS, CHINA, 2017 - 2029
  1. Figure 83:  
  2. VALUE OF PLANT PROTEIN MARKET, PERSONAL CARE AND COSMETICS, CHINA, 2017 - 2029
  1. Figure 84:  
  2. VALUE SHARE OF PLANT PROTEIN MARKET BY PROTEIN TYPE, % PERSONAL CARE AND COSMETICS , CHINA, 2023 VS 2029
  1. Figure 85:  
  2. VOLUME OF PLANT PROTEIN MARKET, SUPPLEMENTS END USER, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 86:  
  2. VALUE OF PLANT PROTEIN MARKET, SUPPLEMENTS END USER, USD, CHINA, 2017 - 2029
  1. Figure 87:  
  2. VALUE SHARE OF PLANT PROTEIN MARKET BY SUPPLEMENTS END USER, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 88:  
  2. VOLUME SHARE OF PLANT PROTEIN MARKET BY SUPPLEMENTS END USER, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 89:  
  2. VOLUME OF PLANT PROTEIN MARKET, BABY FOOD AND INFANT FORMULA, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 90:  
  2. VALUE OF PLANT PROTEIN MARKET, BABY FOOD AND INFANT FORMULA, USD, CHINA, 2017 - 2029
  1. Figure 91:  
  2. VALUE SHARE OF PLANT PROTEIN MARKET BY PROTEIN TYPE, % BABY FOOD AND INFANT FORMULA , CHINA, 2023 VS 2029
  1. Figure 92:  
  2. VOLUME OF PLANT PROTEIN MARKET, ELDERLY NUTRITION AND MEDICAL NUTRITION, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 93:  
  2. VALUE OF PLANT PROTEIN MARKET, ELDERLY NUTRITION AND MEDICAL NUTRITION, USD, CHINA, 2017 - 2029
  1. Figure 94:  
  2. VALUE SHARE OF PLANT PROTEIN MARKET BY PROTEIN TYPE, % ELDERLY NUTRITION AND MEDICAL NUTRITION , CHINA, 2023 VS 2029
  1. Figure 95:  
  2. VOLUME OF PLANT PROTEIN MARKET, SPORT/PERFORMANCE NUTRITION, METRIC TONNES, CHINA, 2017 - 2029
  1. Figure 96:  
  2. VALUE OF PLANT PROTEIN MARKET, SPORT/PERFORMANCE NUTRITION, USD, CHINA, 2017 - 2029
  1. Figure 97:  
  2. VALUE SHARE OF PLANT PROTEIN MARKET BY PROTEIN TYPE, % SPORT/PERFORMANCE NUTRITION , CHINA, 2023 VS 2029
  1. Figure 98:  
  2. MOST ACTIVE COMPANIES BY NUMBER OF STRATEGIC MOVES, COUNT, CHINA PLANT PROTEIN MARKET, 2017 - 2023
  1. Figure 99:  
  2. MOST ADOPTED STRATEGIES, COUNT, CHINA, 2017 - 2023
  1. Figure 100:  
  2. VALUE SHARE OF MAJOR PLAYERS, %, CHINA PLANT PROTEIN MARKET

China Plant Protein Industry Segmentation

Hemp Protein, Pea Protein, Potato Protein, Rice Protein, Soy Protein, Wheat Protein are covered as segments by Protein Type. Animal Feed, Food and Beverages, Personal Care and Cosmetics, Supplements are covered as segments by End User.
Protein Type Hemp Protein
Pea Protein
Potato Protein
Rice Protein
Soy Protein
Wheat Protein
Other Plant Protein
End User Animal Feed
Food and Beverages By Sub End User Bakery
Beverages
Breakfast Cereals
Condiments/Sauces
Confectionery
Dairy and Dairy Alternative Products
Meat/Poultry/Seafood and Meat Alternative Products
RTE/RTC Food Products
Snacks
Personal Care and Cosmetics
Supplements By Sub End User Baby Food and Infant Formula
Elderly Nutrition and Medical Nutrition
Sport/Performance Nutrition
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Market Definition

  • End User - The Protein Ingredients Market operates on a B2B basis. Food, Beverages, Supplements, Animal Feed, and Personal Care & Cosmetic manufacturers are considered to be end-consumers in the market studied. The scope excludes manufacturers buying liquid/dry whey to be used for application as a binding agent or thickener or other non-protein applications.
  • Penetration Rate - Penetration Rate is defined as the percentage of Protein-Fortified End User Market Volume in the Overall End User Market Volume.
  • Average Protein Content - Average protein content is the average protein content present per 100 g of product manufactured by all end-user companies considered under the scope of this report.
  • End User Market Volume - End-user market volume is the consolidated volume of all types and forms of end-user products in the country or region.
Keyword Definition
Alpha-lactalbumin (α-Lactalbumin) It is a protein that regulates the production of lactose in the milk of almost all mammalian species.
Amino acid It is an organic compound that contains both amino and carboxylic acid functional groups, which are required for the synthesis of body protein and other important nitrogen-containing compounds, such as creatine, peptide hormones, and some neurotransmitters.
Blanching It is the process of briefly heating vegetables with steam or boiling water.
BRC British Retail Consortium
Bread improver It is a flour-based blend of several components with specific functional properties designed to modify dough characteristics and give quality attributes to bread.
BSF Black Soldier Fly
Caseinate It is a substance produced by adding an alkali to acid casein, a derivative of casein.
Celiac disease Celiac disease is an immune reaction to eating gluten, a protein found in wheat, barley, and rye.
Colostrum It is a milky fluid that’s released by mammals that have recently given birth before breast milk production begins.
Concentrate It is the least processed form of protein and has a protein content ranging from 40-90% by weight.
Dry protein basis It refers to the percentage of "pure protein" present in a supplement after the water in it is completely removed through heat.
Dry whey It is the product resulting from drying fresh whey which has been pasteurized and to which nothing has been added as a preservative.
Egg protein It is a mixture of individual proteins, including ovalbumin, ovomucoid, ovoglobulin, conalbumin, vitellin, and vitellenin.
Emulsifier It is a food additive that facilitates the blending of foods that are immiscible with one another, such as oil and water.
Enrichment It is the process of addition of micronutrients that are lost during the processing of the product.
ERS Economic Research Service of the USDA
Extrusion It is the process of forcing soft mixed ingredients through an opening in a perforated plate or die designed to produce the required shape. The extruded food is then cut to a specific size by blades.
Fava Also known as Faba, it is another word for yellow split beans.
FDA Food and Drug Administration
Flaking It is a process in which typically a cereal grain (like corn, wheat, or rice) is broken down into grits, cooked with flavors and syrups, and then pressed into flakes between cooled rollers.
Foaming agent It is a food ingredient that makes it possible to form or maintain a uniform dispersion of a gaseous phase in a liquid or solid food.
Foodservice It refers to the part of the food industry which includes businesses, institutions, and companies which prepare meals outside the home. It includes restaurants, school and hospital cafeterias, catering operations, and many other formats.
Fortification It is the deliberate addition of micronutrients that are not found in them naturally or which are lost during processing, to improve a food product's nutritional value.
FSANZ Food Standards Australia New Zealand
FSIS Food Safety and Inspection Service
FSSAI Food Safety and Standards Authority of India
Gelling agent It is an ingredient that functions as a stabilizer and thickener to provide thickening without stiffness through the formation of gel.
GHG Greenhouse Gas
Gluten It is a family of proteins found in grains, including wheat, rye, spelt, and barley.
Hemp It is a botanical class of Cannabis sativa cultivars grown specifically for industrial or medicinal use.
Hydrolysate It is a form of protein manufactured by exposing the protein to enzymes that can partially break the bonds between the protein's amino acids and break down large, complicated proteins into smaller pieces. Its processing makes it easier and quicker to digest.
Hypoallergenic It refers to a substance that causes fewer allergic reactions.
Isolate It is the purest and most processed form of protein which has undergone separation to obtain a pure protein fraction. It typically contains ≥ 90% of protein by weight.
Keratin It is a protein that helps form hair, nails, and the outer layer of skin.
Lactalbumin It is the albumin contained in milk and obtained from whey.
Lactoferrin It is an iron‑binding glycoprotein that is present in the milk of most mammals.
Lupin It is the yellow legume seeds of the genus Lupinus.
Millenial Also known as Generation Y or Gen Y, it refers to the people born from 1981 to 1996.
Monogastric It refers to an animal with a single-compartmented stomach. Examples of monogastric include humans, poultry, pigs, horses, rabbits, dogs, and cats. Most monogastric are generally unable to digest much cellulose food materials such as grasses.
MPC Milk protein concentrate
MPI Milk protein isolate
MSPI Methylated soy protein isolate
Mycoprotein Mycoprotein is a form of single-cell protein, also known as fungal protein, derived from fungi for human consumption.
Nutricosmetics It is a category of products and ingredients that act as nutritional supplements to care for skin, nails, and hair natural beauty.
Osteoporosis It is a medical condition in which the bones become brittle and fragile from loss of tissue, typically as a result of hormonal changes, or deficiency of calcium or vitamin D.
PDCAAS Protein digestibility-corrected amino acid score (PDCAAS) is a method of evaluating the quality of a protein based on both the amino acid requirements of humans and their ability to digest it.
Per-capita consumption of animal protein It is the average amount of animal protein (such as milk, whey, gelatin, collagen, and egg proteins) that is readily available for consumption by each person in an actual population.
Per-capita consumption of plant protein It is the average amount of plant protein (such as soy, wheat, pea, oat, and hemp proteins) that is readily available for consumption by each person in an actual population.
Quorn It is a microbial protein manufactured using mycoprotein as an ingredient, in which the fungus culture is dried and mixed with egg albumen or potato protein, which acts as a binder, and then is adjusted in texture and pressed into various forms.
Ready-to-Cook (RTC) It refers to food products that include all of the ingredients, where some preparation or cooking is required through a process that is given on the package.
Ready-to-Eat (RTE) It refers to a food product prepared or cooked in advance, with no further cooking or preparation required before being eaten.
RTD Ready-to-Drink
RTS Ready-to-Serve
Saturated fat It is a type of fat in which the fatty acid chains have all single bonds. It is generally considered unhealthy.
Sausage It is a meat product made of finely chopped and seasoned meat, which may be fresh, smoked, or pickled and which is then usually stuffed into a casing.
Seitan It is a plant-based meat substitute made out of wheat gluten.
Softgel It is a gelatin-based capsule with a liquid fill.
SPC Soy protein concentrate
SPI Soy protein isolate
Spirulina It is a biomass of cyanobacteria that can be consumed by humans and animals.
Stabilizer It is an ingredient added to food products to help maintain or enhance their original texture, and physical and chemical characteristics.
Supplementation It is the consumption or provision of concentrated sources of nutrients or other substances that are intended to supplement nutrients in the diet and is intended to correct nutritional deficiencies.
Texturant It is a specific type of food ingredient that is used to control and alter the mouthfeel and texture of food and beverage products.
Thickener It is an ingredient that is used to increase the viscosity of a liquid or dough and make it thicker, without substantially changing its other properties.
Trans fat Also called trans-unsaturated fatty acids or trans fatty acids, it is a type of unsaturated fat that naturally occurs in small amounts in meat.
TSP Textured soy protein
TVP Textured vegetable protein
WPC Whey protein concentrate
WPI Whey protein isolate
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Research Methodology

Mordor Intelligence follows a four-step methodology in all our reports.

  • Step-1: Identify Key Variables: The quantifiable key variables (industry and extraneous) pertaining to the specific product segment and country are selected from a group of relevant variables & factors based on desk research & literature review; along with primary expert inputs. These variables are further confirmed through regression modeling (wherever required).
  • Step-2: Build a Market Model: In order to build a robust forecasting methodology, the variables and factors identified in Step-1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set and the model is built on the basis of these variables.
  • Step-3: Validate and Finalize: In this important step, all market numbers, variables and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.
  • Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms
research-methodology
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China Plant Protein Market Research FAQs

How big is the China Plant Protein Market?

The China Plant Protein Market size is expected to reach USD 1.80 billion in 2025 and grow at a CAGR of 8.32% to reach USD 2.69 billion by 2030.

What is the current China Plant Protein Market size?

In 2025, the China Plant Protein Market size is expected to reach USD 1.80 billion.

Who are the key players in China Plant Protein Market?

Archer Daniels Midland Company, Fuji Oil Group, International Flavors & Fragrances Inc., Kerry Group PLC and Wilmar International Ltd are the major companies operating in the China Plant Protein Market.

Which segment has the biggest share in the China Plant Protein Market?

In the China Plant Protein Market, the Food and Beverages segment accounts for the largest share by end user.

Which is the fastest growing segment in the China Plant Protein Market?

In 2025, the Animal Feed segment accounts for the fastest growing by end user in the China Plant Protein Market.

What years does this China Plant Protein Market cover, and what was the market size in 2025?

In 2025, the China Plant Protein Market size was estimated at 1.80 billion. The report covers the China Plant Protein Market historical market size for years: 2017, 2018, 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the China Plant Protein Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

China Plant Protein Market Research

Mordor Intelligence provides a comprehensive analysis of the plant protein market. We specialize in detailed research on vegetable protein and botanical protein segments across China. Our extensive coverage includes major categories such as pea protein, soy protein, rice protein, and wheat protein. This offers crucial insights into the manufacturing and supply chain dynamics of protein ingredients. The report examines the production processes of protein isolates, protein concentrates, and protein hydrolysates. We focus particularly on developments in plant-based protein manufacturing within China.

Stakeholders can gain valuable insights through our detailed report PDF, available for download. It covers emerging trends in alternative protein sources, including legume protein and hemp protein markets. The analysis also extends to grain protein developments and innovations in meat alternative protein. We examine the applications of protein ingredients across various industries. Our research thoroughly evaluates China protein market dynamics, including segments like vegan protein and vegetarian protein. This provides stakeholders with actionable intelligence for strategic decision-making in the rapidly evolving plant derived protein sector.