Cardiovascular Drugs Market Size and Share

Cardiovascular Drugs Market (2025 - 2030)
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Cardiovascular Drugs Market Analysis by Mordor Intelligence

The Cardiovascular Drugs Market size is estimated at USD 160.39 billion in 2025, and is expected to reach USD 188.66 billion by 2030, at a CAGR of 3.30% during the forecast period (2025-2030).

Steady top-line growth conceals deep changes shaped by population ageing, accelerated innovation cycles, and policy shifts that reward real-world evidence over traditional trial endpoints. Demand remains dominated by anticoagulants; yet factor XI inhibitors, mineralocorticoid receptor antagonists, and GLP-1 receptor agonists are redefining therapeutic boundaries. Digital distribution, supply-chain localisation, and AI-enabled discovery tools are widening competitive gaps between data-driven multinationals and smaller firms. At the same time, mounting patent-expiration risks and single-region API dependence temper near-term optimism, obliging manufacturers to balance lifecycle-management investments with next-generation pipeline bets.

Key Report Takeaways

  • By drug class: Anticoagulants led with 45.14% cardiovascular drugs market share in 2024, while heart-failure drugs are set to grow fastest at a 3.70% CAGR through 2030.
  • By disease indication: Hypertension therapies held 28.90% of the cardiovascular drugs market size in 2024; heart-failure treatments are advancing at a 4.01% CAGR to 2030.
  • By geography: Asia-Pacific captured 34.35% share of the cardiovascular drugs market in 2024 and is forecast to post the highest 5.25% CAGR through 2030.
  • By distribution channel: Hospital pharmacies accounted for 53.45% share of the cardiovascular drugs market size in 2024; online pharmacies are expanding at a 4.67% CAGR on the back of telehealth adoption 

Segment Analysis

By Drug Class: Anticoagulants Lead Despite Generic Pressure

Anticoagulants held 45.14% cardiovascular drugs market share in 2024, underscoring their central role in thromboembolic prophylaxis across diverse indications. The cardiovascular drugs market size for anticoagulants is expected to face near-term revenue compression once additional rivaroxaban generics arrive, pushing branded players toward next-generation factor XI inhibitors. Abelacimab reduced bleeding 62–69% versus rivaroxaban, positioning the agent as a differentiated alternative. Meanwhile, heart-failure drugs’ 3.70% CAGR reflects clinician confidence in mineralocorticoid receptor antagonists and SGLT2 inhibitors for preserved-ejection-fraction patients.

Second-tier categories show diverging paths. Antihypertensives enjoy broadened guideline thresholds, supporting steady volume growth. Lipid-lowering agents experience renewed momentum thanks to oral PCSK9 candidates like MK-0616 now in Phase 3 trials. Pulmonary-hypertension drugs benefit from rare-disease incentives, while antiarrhythmics gain relevance through device-drug integration that improves adherence and monitoring.

Cardiovascular Drugs Market
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By Disease Indication: Heart Failure Emerges as Growth Engine

Hypertension maintained 28.90% share of the cardiovascular drugs market size in 2024, mirroring its broad prevalence across age cohorts. Yet heart-failure therapeutics are set to expand at 4.01% CAGR, anchored by finerenone and GLP-1 agents that address previously unmet needs. The cardiovascular drugs market is expected to see GLP-1 agonists such as tirzepatide deliver meaningful outcomes in non-diabetic heart-failure patients, widening the eligible population. Coronary-artery-disease treatments adopt anti-inflammatory strategies to tackle residual risk, and dyslipidemia care evolves toward RNA-based modalities targeting lipoprotein(a).

By Route of Administration: Injectable Growth Challenges Oral Dominance

Oral products still account for 78.50% of cardiovascular drugs market revenue; however, injectables are growing at 4.25% CAGR as complex biologics require parenteral delivery. Long-acting subcutaneous devices improve adherence, and on-body injectors add convenience, thereby elevating patient acceptance. The cardiovascular drugs market share of injectables is therefore likely to rise, particularly for PCSK9 inhibitors and novel gene-silencing agents.

Cardiovascular Drugs Market
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By Distribution Channel: Digital Transformation Accelerates Online Growth

Hospital pharmacies retained 53.45% dominance in 2024 because acute-care protocols rely on in-house dispensing. Conversely, online channels are advancing at 4.67% CAGR as prescription-management apps, teleconsultations, and AI-based adherence reminders gain traction. The cardiovascular drugs market is adopting hybrid fulfilment models, combining doorstep delivery with periodic clinical check-ins, which widens access for chronic-care patients.

Geography Analysis

Cardiovascular Drugs Market in North America

Asia-Pacific led the cardiovascular drugs market with 34.35% share in 2024, and its 5.25% CAGR outpaces all other regions thanks to China’s procurement reforms and India’s infrastructure expansion. Local firms now secure 71% of new NRDL listings, signalling stronger domestic competitive pressure for multinationals. Japan’s streamlined approval timelines further ease market entry for cutting-edge therapies, promoting steady uptake of GLP-1 agents and next-generation anticoagulants.

North America remains a pivotal innovation hub in the cardiovascular drug market, underpinned by reimbursement frameworks that quickly absorb breakthrough therapies. Nonetheless, the Inflation Reduction Act introduces price-negotiation uncertainty that may reshape launch-sequence strategies for high-value cardiovascular assets. 

Europe benefits from harmonised regulatory pathways that accelerate parallel submissions, though Brexit-related logistics adjustments persist. Latin America’s policy moves toward domestic production—exemplified by Brazil’s preference margins—create dual imperatives of localisation and cost control. The Middle East and Africa record incremental gains aligned with cardiovascular-disease awareness campaigns, yet infrastructure gaps still limit high-cost biologic penetration.

Market Analysis of Cardiovascular Drugs Market: Forecasted Growth Rate by Region
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Competitive Landscape

The cardiovascular drugs industry features moderate consolidation as Pfizer, Bristol Myers Squibb, and Novartis leverage AI-driven discovery alliances to sustain their pipelines. Merck’s USD 200 million licensing deal for an oral lipoprotein(a) inhibitor exemplifies proactive portfolio diversification. Pfizer’s collaboration with Ultromics demonstrates how machine learning enhances patient identification for amyloidosis therapeutics.

White-space entrants target factor XI inhibition and RNA-based heart-failure therapies, evidenced by Novo Nordisk’s USD 1.1 billion acquisition of Cardior. Meanwhile, digital-health partnerships multiply as companies wrap drugs in data-enabled service models that support adherence and outcomes monitoring.

Supply-chain vulnerabilities exposed during the pandemic spur localisation initiatives and dual-sourcing contracts to mitigate single-region API dependence. Firms with diversified manufacturing footprints secure preferential procurement status in risk-averse health systems, consolidating competitive advantage in the cardiovascular drug market.

Cardiovascular Drugs Industry Leaders

  1. Amgen Inc

  2. Novartis AG

  3. Boehringer Ingelheim International GmbH

  4. Pfizer Inc.

  5. Baxter

  6. *Disclaimer: Major Players sorted in no particular order
Cardiovascular Drugs Market Concentration
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Recent Industry Developments

  • June 2025: Merck reported positive Phase 3 CORALreef LDL-C results for enlicitide decanoate, positioning the agent as a potential blockbuster cholesterol therapy.
  • May 2025: Abbott gained FDA clearance for the Tendyne transcatheter mitral-valve system, enabling valve replacement without open surgery.
  • March 2025: Merck licensed HRS-5346 from Jiangsu Hengrui, investing USD 200 million upfront to advance an oral lipoprotein(a) inhibitor

Table of Contents for Cardiovascular Drugs Industry Report

1. Introduction

  • 1.1 Study Assumptions & Market Definition
  • 1.2 Scope of the Study

2. Research Methodology

3. Executive Summary

4. Market Landscape

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Rising prevalence of CVDs in ageing populations
    • 4.2.2 Rapid uptake of NOACs & SGLT2 inhibitors
    • 4.2.3 Expanding reimbursement in emerging markets
    • 4.2.4 Regulatory reliance on real-world data for label expansions
    • 4.2.5 AI-driven in-silico repurposing accelerating CV pipeline
  • 4.3 Market Restraints
    • 4.3.1 Patent expiries & generic erosion of blockbuster brands
    • 4.3.2 High cost of biologic & gene-based CV therapies
    • 4.3.3 Single-region API sourcing creating supply-chain risk
  • 4.4 Value / Supply-Chain Analysis
  • 4.5 Regulatory Landscape
  • 4.6 Technological Outlook
  • 4.7 Porter’s Five Forces
    • 4.7.1 Threat of New Entrants
    • 4.7.2 Bargaining Power of Suppliers
    • 4.7.3 Bargaining Power of Buyers
    • 4.7.4 Threat of Substitutes
    • 4.7.5 Competitive Rivalry

5. Market Size & Growth Forecasts

  • 5.1 By Drug Class (Value)
    • 5.1.1 Antihypertensives
    • 5.1.2 Anticoagulants
    • 5.1.3 Antiplatelet Agents
    • 5.1.4 Lipid-Lowering Drugs
    • 5.1.5 Heart-Failure Drugs
    • 5.1.6 Antiarrhythmics
    • 5.1.7 Pulmonary Hypertension Drugs
  • 5.2 By Disease Indication (Value)
    • 5.2.1 Hypertension
    • 5.2.2 Coronary Artery Disease
    • 5.2.3 Heart Failure
    • 5.2.4 Arrhythmia
    • 5.2.5 Dyslipidemia
    • 5.2.6 Venous Thrombo-Embolism
  • 5.3 By Route of Administration (Value)
    • 5.3.1 Oral
    • 5.3.2 Injectable / IV
    • 5.3.3 Transdermal & Others
  • 5.4 By Distribution Channel (Value)
    • 5.4.1 Hospital Pharmacies
    • 5.4.2 Retail Pharmacies
    • 5.4.3 Online Pharmacies
  • 5.5 By Geography (Value)
    • 5.5.1 North America
    • 5.5.1.1 United States
    • 5.5.1.2 Canada
    • 5.5.1.3 Mexico
    • 5.5.2 Europe
    • 5.5.2.1 Germany
    • 5.5.2.2 United Kingdom
    • 5.5.2.3 France
    • 5.5.2.4 Italy
    • 5.5.2.5 Spain
    • 5.5.2.6 Rest of Europe
    • 5.5.3 Asia-Pacific
    • 5.5.3.1 China
    • 5.5.3.2 Japan
    • 5.5.3.3 India
    • 5.5.3.4 South Korea
    • 5.5.3.5 Australia
    • 5.5.3.6 Rest of Asia-Pacific
    • 5.5.4 Middle East and Africa
    • 5.5.4.1 GCC
    • 5.5.4.2 South Africa
    • 5.5.4.3 Rest of Middle East and Africa
    • 5.5.5 South America
    • 5.5.5.1 Brazil
    • 5.5.5.2 Argentina
    • 5.5.5.3 Rest of South America

6. Competitive Landscape

  • 6.1 Market Concentration
  • 6.2 Competitive Benchmarking
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share for key companies, Products & Services, and Recent Developments)
    • 6.4.1 Pfizer
    • 6.4.2 Bristol Myers Squibb
    • 6.4.3 Novartis
    • 6.4.4 AstraZeneca
    • 6.4.5 Johnson & Johnson
    • 6.4.6 Merck & Co.
    • 6.4.7 Bayer
    • 6.4.8 Eli Lilly
    • 6.4.9 Boehringer Ingelheim
    • 6.4.10 Sanofi
    • 6.4.11 AbbVie
    • 6.4.12 Amgen
    • 6.4.13 Daiichi Sankyo
    • 6.4.14 Novo Nordisk
    • 6.4.15 GSK
    • 6.4.16 Takeda
    • 6.4.17 Abbott Laboratories
    • 6.4.18 Roche
    • 6.4.19 Servier
    • 6.4.20 Otsuka Pharma

7. Market Opportunities & Future Outlook

  • 7.1 White-space & Unmet-Need Assessment
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Research Methodology Framework and Report Scope

Market Definitions and Key Coverage

Our study defines the cardiovascular drugs market as the global sales value of prescription and over-the-counter pharmacological agents that are clinically approved to prevent, treat, or manage disorders of the heart and blood vessels, including hypertension, dyslipidemia, coronary artery disease, arrhythmia, heart failure, venous thromboembolism, and pulmonary hypertension. Oral, injectable, and transdermal formulations distributed through hospital, retail, and online pharmacies are counted; veterinary products and herbal supplements are excluded.

Scope Exclusion: Devices, nutraceuticals, and pipeline biologics still in clinical phases are not considered.

Segmentation Overview

  • By Drug Class (Value)
    • Antihypertensives
    • Anticoagulants
    • Antiplatelet Agents
    • Lipid-Lowering Drugs
    • Heart-Failure Drugs
    • Antiarrhythmics
    • Pulmonary Hypertension Drugs
  • By Disease Indication (Value)
    • Hypertension
    • Coronary Artery Disease
    • Heart Failure
    • Arrhythmia
    • Dyslipidemia
    • Venous Thrombo-Embolism
  • By Route of Administration (Value)
    • Oral
    • Injectable / IV
    • Transdermal & Others
  • By Distribution Channel (Value)
    • Hospital Pharmacies
    • Retail Pharmacies
    • Online Pharmacies
  • By Geography (Value)
    • North America
      • United States
      • Canada
      • Mexico
    • Europe
      • Germany
      • United Kingdom
      • France
      • Italy
      • Spain
      • Rest of Europe
    • Asia-Pacific
      • China
      • Japan
      • India
      • South Korea
      • Australia
      • Rest of Asia-Pacific
    • Middle East and Africa
      • GCC
      • South Africa
      • Rest of Middle East and Africa
    • South America
      • Brazil
      • Argentina
      • Rest of South America

Detailed Research Methodology and Data Validation

Primary Research

Mordor analysts interviewed cardiologists, hospital pharmacy managers, and procurement leads across North America, Europe, and fast-growing Asia Pacific. These dialogues clarified real-world utilization rates, average selling prices, and channel shifts, filling gaps that secondary data alone could not bridge.

Desk Research

We began with publicly available cornerstones such as the World Health Organization mortality database, the UN Population Prospects, and trade statistics from UN Comtrade, which reveal prevalence trends and import values for finished formulations. Region-specific insights were gathered from bodies like the American Heart Association, the European Society of Cardiology, Japan's PMDA, and India's CDSCO, providing treatment guidelines and approval timelines that shape therapeutic uptake. Financial signals were cross-checked through company 10-Ks and investor decks, and pricing benchmarks were traced in national reimbursement lists. Finally, paid archives, such as Dow Jones Factiva for news flow and D&B Hoovers for audited revenue splits, helped us align corporate disclosures with reported sales. This list is illustrative; many other credible sources informed the desk review.

Market-Sizing & Forecasting

A top-down prevalence-to-treated cohort framework converts disease populations into therapy demand, followed by sampled ASP × volume checks to validate totals from a bottom-up angle. Key model drivers include the diagnosed hypertension pool, statin penetration in dyslipidemia, generic erosion rates, average therapy duration, and public reimbursement expansions. Multivariate regression with GDP per capita and elderly share forecasts projects demand through 2030, and scenario analysis adjusts for patent cliffs or breakthrough entrants.

Data Validation & Update Cycle

Outputs pass variance checks against script volume audits and IMS sell-out flashes before a multi-analyst review. Reports refresh annually, with interim revisions when material events, such as major label expansions or pricing reforms, emerge, ensuring clients receive the latest view.

Why Mordor's Cardiovascular Drugs Baseline Commands Confidence

Published numbers often differ because firms pick diverse drug baskets, convert currencies on separate dates, or stretch forecasts without re-contacting market actors. Our disciplined scope selection, yearly refresh, and front-line interviews temper these variances.

Key gap drivers include variation in included drug classes, treatment rate assumptions, and cadence of price updates, which are subsequently magnified over multi-year horizons.

Benchmark comparison

Market Size Anonymized source Primary gap driver
USD 160.39 B (2025) Mordor Intelligence -
USD 155.96 B (2025) Global Consultancy A Narrower drug-class coverage and limited field validation
USD 153.70 B (2024) Industry Research B Excludes hospital tender sales and holds ASP constant

These contrasts show that Mordor's numbers sit at the balanced center, anchored to transparent variables and a repeatable update cycle that decision-makers can trust.

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Key Questions Answered in the Report

How big is the Cardiovascular Drugs Market?

The Cardiovascular Drugs Market size is expected to reach USD 160.39 billion in 2025 and grow at a CAGR of 3.30% to reach USD 188.66 billion by 2030.

What is the current size of the cardiovascular drugs market?What is the current size of the cardiovascular drugs market?

The cardiovascular drugs market size stood at USD 160.39 billion in 2025 and is forecast to reach USD 188.66 billion by 2030.

Which drug class holds the largest share?

Anticoagulants led the market with a 45.14% share in 2024, reflecting their pivotal role in stroke and thrombosis prevention.

Which region is growing fastest?

Asia-Pacific posts the quickest expansion, with a projected 5.25% CAGR through 2030, driven by reimbursement reforms and healthcare-infrastructure upgrades.

How will patent expiries affect market growth?

Patent cliffs for blockbuster brands are expected to shave 0.7 percentage points off the CAGR over the next two years, fostering generic competition and price erosion.

What therapeutic innovations are reshaping the landscape?

Factor XI inhibitors, oral PCSK9 therapies, and GLP-1 receptor agonists are redefining cardiovascular treatment by lowering bleeding risk, simplifying cholesterol management, and addressing cardiometabolic comorbidities.

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