Barcode Printer Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

Barcode Label Printers Market Report is Segmented by Product Type (Desktop Printer, Mobile Printer, and Industrial Printer), Printing Type (Thermal Transfer, Direct Thermal, and Other Printing Types), End-User Industry (Manufacturing, Retail, Transportation and Logistics, Healthcare, and Other End-User Industries), and Geography (North America, Europe, Asia-Pacific, Latin America, and Middle East and Africa). The Market Sizes and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.

Barcode Printer Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

Barcode Printer Market Size

Global Barcode Printer Market Summary
Study Period 2019 - 2030
Market Size (2025) USD 4.71 Billion
Market Size (2030) USD 5.78 Billion
CAGR (2025 - 2030) 4.18 %
Fastest Growing Market Asia Pacific
Largest Market North America
Market Concentration Low

Major Players

Barcode Printer Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of Barcode Printer Market with other markets in Packaging Industry

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Barcode Printer Market Analysis

The Barcode Printer Market size is estimated at USD 4.71 billion in 2025, and is expected to reach USD 5.78 billion by 2030, at a CAGR of 4.18% during the forecast period (2025-2030).

Increased adoption is the driving force behind the growth of barcode printers as they make logistics operations more efficient. When barcode printers are used to monitor products in distribution chains, they also help store Internet of Things and serial number information while the product is moving between channels to keep that information available for future use. This is an essential factor that encourages the adoption of barcode printers.

  • Increasing incidents of theft and fraud in consumer goods and pharmaceuticals are fueling growth in the barcode label printers market. Utilizing barcode tags has simplified logistics and supply chain management by aiding in inventory control, smooth cargo movement in distribution networks, and monitoring manufacturing and assembly processes.
  • A barcode is capable of recognizing the order and retrieving details like items in the package, recipient's name, shipping address, and shipping method. Therefore, e-commerce barcode solutions utilize labels to communicate this required information for the successful completion of the entire procedure.
  • Moreover, changes are happening in the retail, industrial, and healthcare fields. In the retail industry, consumers seek individually tailored interactions and seamless multichannel buying processes. In May 2024, EM Microelectronic and SATO Corporation revealed that SATO's CL4NX and CL6NX Plus industrial printers, as well as CT4-LX desktop printers, can now print and encode em|echo-V RAINFC labels, catering to retail, healthcare, and smart industrial sectors.
  • The use of barcodes in green technology is an innovative way to minimize waste and support sustainability by monitoring and controlling the life cycle of items and resources. Barcodes are common symbols that store details like product name, cost, maker, and expiry date. Consumers and businesses can use a smartphone or dedicated device to scan barcodes and access extra information and services to aid in decreasing their environmental footprint.
  • In addition, the costs associated with poor printing of labels are reduced by barcode printers since they can use barcode verifiers. Those verifiers ensure that the output is of good quality in all respects. The barcode printer offers a quick payback period in the form of ROIs. Thus, demand for barcode printers in the supply chain industry is projected to increase during the forecast period. The printing regulations ensure that printing techniques are environmentally friendly.
  • The barcode cannot be read or written, and it does not contain any additional information, such as expiration date. Only the manufacturer and the product are included in it. However, the use of barcodes can be very demanding since they must be scanned individually, which could affect the market's growth.

Barcode Printer Industry Overview

The competitive rivalry in the fragmented barcode printers market is high owing to some key players such as Zebra Technologies Corporation, Avery Dennison Corporation, Honeywell International Inc., Toshiba Tec Corporation, and Sato Holdings Corporation. Their ability to develop their products constantly has enabled them to compete more effectively with their competitors.

  • December 2023: Toshiba added the new BV400T thermal transfer printer range to its lineup of desktop barcode solutions, offering a wide range of features to improve labeling applications. The BV400T allows for ribbon compatibility with 100 m on 1⁄2" and 300 m on 1" cores, offering a wide variety of desktop printing solutions for thermal transfer applications.
  • November 2023: TEKLYNX International revealed that it had finished Zebra Technologies' Enterprise Testing Program for its range of software solutions, including barcode label design and print automation. This classification signifies to customers and partners that TEKLYNX software has been thoroughly tested, verifying its compatibility and efficiency with Zebra's industrial thermal transfer barcode label printers.

Barcode Printer Market Leaders

  1. Zebra Technologies Corporation

  2. Avery Dennison Corporation

  3. Honeywell International Inc.

  4. Toshiba Tec Corporation

  5. Sato Holdings Corporation

  6. *Disclaimer: Major Players sorted in no particular order
Barcode Printer Market Concentration
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Barcode Printer Market News

  • May 2024: Epson launched its latest ColorWorks® on-demand color label printer to address businesses' requirements for inexpensive color labels. Designed specifically for running batches of mid to high-volume jobs in on-demand settings, the ColorWorks CW-C8000 provides excellent printing quality, dependable operation, and fast printing speeds, along with advanced connectivity and cloud printing capabilities.
  • January 2024: Citizen Systems America Corporation revealed the latest models in its industrial barcode and POS printer series: the CL-S700III, CT-S801III, and CT-S851III. The CL-S700III is an upgraded version of the popular CL-S700 series, ideal for manufacturing, logistics, and warehouse settings. Enhanced ease of use is obtained with a new color LCD touch screen that includes features such as print previewing, shortcuts, and the innovative Live Forms features.

Barcode Printer Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Value Chain Analysis ​
  • 4.3 Industry Attractiveness - Porter's Five Forces Analysis​
    • 4.3.1 Bargaining Power of Suppliers​
    • 4.3.2 Bargaining Power of Consumers​
    • 4.3.3 Threat of New Entrants​
    • 4.3.4 Intensity of Competitive Rivalry​
    • 4.3.5 Threat of Substitute Products​
  • 4.4 Assessment of the Impact of COVID-19 on the Market 

5. MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Growing Technological Advancements
    • 5.1.2 Rapid Growth of E-commerce and the Logistics Industry
  • 5.2 Market Restraints
    • 5.2.1 Printing Quality

6. MARKET SEGMENTATION

  • 6.1 By Product Type
    • 6.1.1 Desktop Printer​
    • 6.1.2 Mobile Printer​
    • 6.1.3 Industrial Printer​
  • 6.2 By Printing Type
    • 6.2.1 Thermal Transfer
    • 6.2.2 Direct Thermal
    • 6.2.3 Other Printing Types
  • 6.3 By End-user Industry
    • 6.3.1 Manufacturing​
    • 6.3.2 Retail​
    • 6.3.3 Transportation and Logistics​
    • 6.3.4 Healthcare​
    • 6.3.5 Other End-user Industries
  • 6.4 By Geography***
    • 6.4.1 North America
    • 6.4.2 Europe
    • 6.4.3 Asia
    • 6.4.4 Australia and New Zealand
    • 6.4.5 Latin America
    • 6.4.6 Middle East and Africa

7. COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Sato Holdings Corporation
    • 7.1.2 Zebra Technologies Corporation​
    • 7.1.3 Honeywell International Inc​.
    • 7.1.4 Toshiba Tec Corporation
    • 7.1.5 Avery Dennison Corporation​
    • 7.1.6 Seiko Epson Corporation​
    • 7.1.7 TSC Auto ID Technology Co. Ltd​
    • 7.1.8 Primera Technologies Inc.​
    • 7.1.9 Brother Mobile Solutions Inc.
    • 7.1.10 Postek Electronics Co. Ltd
  • *List Not Exhaustive

8. INVESTMENT ANALYSIS

9. FUTURE OF THE MARKET

**Subject to Availability
***In the final report, Asia, Australia, and New Zealand will be studied together as 'Asia-Pacific'
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Barcode Printer Industry Overview

A barcode printer is a computer peripheral for printing barcode labels or tags that can be attached to or printed directly on physical objects. Barcode printers are widely used for labeling packaging prior to delivery or labeling goods with UPCs and EANs.

The barcode printers market is segmented by product type (desktop printer, mobile printer, and industrial printer), printing type (thermal transfer, direct thermal, and other printing types), end-user industry (manufacturing, retail, transportation and logistics, healthcare, and other end-user industries), and geography (North America, Europe, Asia-Pacific, Latin America, and Middle East and Africa). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.

By Product Type Desktop Printer​
Mobile Printer​
Industrial Printer​
By Printing Type Thermal Transfer
Direct Thermal
Other Printing Types
By End-user Industry Manufacturing​
Retail​
Transportation and Logistics​
Healthcare​
Other End-user Industries
By Geography*** North America
Europe
Asia
Australia and New Zealand
Latin America
Middle East and Africa
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Barcode Printer Market Research Faqs

How big is the Barcode Printer Market?

The Barcode Printer Market size is expected to reach USD 4.71 billion in 2025 and grow at a CAGR of 4.18% to reach USD 5.78 billion by 2030.

What is the current Barcode Printer Market size?

In 2025, the Barcode Printer Market size is expected to reach USD 4.71 billion.

Who are the key players in Barcode Printer Market?

Zebra Technologies Corporation, Avery Dennison Corporation, Honeywell International Inc., Toshiba Tec Corporation and Sato Holdings Corporation are the major companies operating in the Barcode Printer Market.

Which is the fastest growing region in Barcode Printer Market?

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).

Which region has the biggest share in Barcode Printer Market?

In 2025, the North America accounts for the largest market share in Barcode Printer Market.

What years does this Barcode Printer Market cover, and what was the market size in 2024?

In 2024, the Barcode Printer Market size was estimated at USD 4.51 billion. The report covers the Barcode Printer Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Barcode Printer Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Barcode Printer Industry Report

Statistics for the 2025 Barcode Printer market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Barcode Printer analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.

Barcode Printer Market Report Snapshots