Automotive Upholstery Market - Growth, Trends, and Forecasts (2020 - 2025)

The Automotive Upholstery Market is segmented by Material Type (Leather, Vinyl, and Other Material Types), Sales Channel (OEM and Aftermarket), Product (Dashboard, Seats, Roof Liners, and Door Trim), and Geography.

Market Snapshot

Study Period:

2019-2025

Base Year:

2019

Fastest Growing Market:

Asia Pacific

Largest Market:

Asia Pacific

CAGR:

6.5 %

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Market Overview

The automotive upholstery market was valued at USD 7.63 billion in 2019, and it is poised to register a CAGR of over 6.5% over the forecast period (2020 - 2025).      

  • In the past, automotive upholstery played a secondary role in the market. However, currently, car buyers consider it as one of the most important prerequisites while purchasing a car.
  • The rising demand for lightweight automotive materials, various non-fabric substitutes for automotive upholstery, and the increasing demand for advanced automotive interiors are some of the most important aspects that are likely to propel the development of the automotive upholstery market over the forecast period.
  • OEM channels are expected to register faster growth than the aftermarket segment. However, the concentration of aftermarket suppliers may lead to market expansion and a fragmented nature of the industry. This is due to the escalating demand for customization and rising disposable incomes of customers in Asia-Pacific, which is the largest market for the automotive upholstery industry.

Scope of the Report

The report on the automotive upholstery market covers the latest trends and technological developments in the market, demand for the material type and product type, and market shares of major upholstery manufacturers across the world.

Material Type
Leather
Vinyl
Other Material Types
Sales Channel
OEM
Aftermarket
Product
Dashboard
Seats
Roof Liners
Door Trim
Geography
North America
United States
Canada
Rest of North America
Europe
Germany
United Kingdom
France
Italy
Rest of Europe
Asia-Pacific
China
Japan
India
Rest of Asia-Pacific
Rest of the World
Brazil
Argentina
South Africa

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Key Market Trends

Leather is Expected to Lead the Market Owing to the Growing Demand for Luxury Interiors

In the current scenario, buyers consider the vehicle’s interior as an important feature while purchasing a car, truck, or an SUV. Upholstery is an integral part of the interior. As the vehicle’s interior is becoming more elaborate, with contrasting surfaces and textures used to bring in a decorative effect and functionality, automotive makers are considering new materials for upholstery, with enhanced environmental performance.

Fabric coatings, such as Scotchgard, also observed significant growth, as customers focus on preserving the upscale interiors that they purchase. In general, the peripheral industries of the automotive upholstery industry are also experiencing steady growth. As upholstery continues to evolve and capture the attention of automotive buyers, the materials and tools used to maintain that upholstery are naturally experiencing an increasing demand.

Leather is known for adding a sense of luxury; hence, people are demanding more leather upholstery. Apart from giving a premium look and feel, leather upholstery gives certain utilitarian benefits over ordinary materials used in car interiors. This is forcing automakers and OEMs to provide leather upholstery in their mid-range and premium car offerings, thereby, driving the development of the leather segment of the automotive upholstery market. The rising buyer inclination for the retrofitting of automobiles with leather upholstery is also supporting market development through the aftermarket channel.

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Asia-Pacific is Projected to Lead the Market

Asia-Pacific is expected to lead the market over the forecast period, followed by Europe and North America. China holds a significant share in the automotive upholstery market in Asia-Pacific, followed by Japan and India, respectively. In 2017, 24,961,948 units of passenger vehicles were sold in China, compared to 24,376,902 units in 2016. However, in 2018, the country witnessed a decline in vehicle sales by 3%, owing to trade tensions and shaky consumer confidence. In January 2019, the government unveiled numerous measures with an aim to increase sales of cars. The National Development and Reform Commission (NDRC) announced that the restrictions would be loosened on the second-hand automobile market, and appropriate subsidies would be provided to boost rural sales of some vehicles, as well as purchase of new energy vehicles.

The growing trend of electric vehicles is another factor that is driving the market in Asia-Pacific. For instance, in August 2018, Japan decided to join the aim of achieving zero emissions by committing to the domestic production and sales of only EVs by 2050, which in turn, is expected to propel the demand in the Japanese automotive upholstery market.

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Competitive Landscape

In 2019, the market was dominated by Adient PLC, with a market share of 19.74%, followed by Faurecia SE, with 16.97%. Other leading players operating in the market include Lear Corporation, with 10.07%, and Toyota Boshoku Corporation, with 3.29%. Manufacturers are focusing on improving and upgrading the fabrics used and competitively pricing them to meet the customers’ budgets. The market is fragmented, and majority of the market is flooded with small and medium-sized local enterprises that capture the bulk of aftermarket sales.

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Table Of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 Material Type

      1. 5.1.1 Leather

      2. 5.1.2 Vinyl

      3. 5.1.3 Other Material Types

    2. 5.2 Sales Channel

      1. 5.2.1 OEM

      2. 5.2.2 Aftermarket

    3. 5.3 Product

      1. 5.3.1 Dashboard

      2. 5.3.2 Seats

      3. 5.3.3 Roof Liners

      4. 5.3.4 Door Trim

    4. 5.4 Geography

      1. 5.4.1 North America

        1. 5.4.1.1 United States

        2. 5.4.1.2 Canada

        3. 5.4.1.3 Rest of North America

      2. 5.4.2 Europe

        1. 5.4.2.1 Germany

        2. 5.4.2.2 United Kingdom

        3. 5.4.2.3 France

        4. 5.4.2.4 Italy

        5. 5.4.2.5 Rest of Europe

      3. 5.4.3 Asia-Pacific

        1. 5.4.3.1 China

        2. 5.4.3.2 Japan

        3. 5.4.3.3 India

        4. 5.4.3.4 Rest of Asia-Pacific

      4. 5.4.4 Rest of the World

        1. 5.4.4.1 Brazil

        2. 5.4.4.2 Argentina

        3. 5.4.4.3 South Africa

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Vendor Market Share

    2. 6.2 Company Profiles

      1. 6.2.1 Adient PLC

      2. 6.2.2 Toyota Boshoku Corporation

      3. 6.2.3 Faurecia SE

      4. 6.2.4 CMI Enterprises (JKSP Solutions)

      5. 6.2.5 IMS Nonwoven

      6. 6.2.6 Katzkin Leather Inc. (Stahl Holdings BV)

      7. 6.2.7 Lear Corporation

      8. 6.2.8 Seiren Co. Ltd

      9. 6.2.9 The Woodbridge Group

  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

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