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The Australia & New Zealand Diagnostic Imaging Equipment Market is segmented by Product, Application, and End User (Hospitals, Diagnostic Centre, Other End Users)
Diagnostic imaging is the process where the internal structure of human body is viewed using the electromagnetic radiation, for accurate diagnosis of the patient. The diagnostic imaging uses radiations to diagnose and treat the diseases. There are various modalities in the medical imaging, the most common ones being the CT scan and MRI systems. The market studied is driven by several factors, such as growing technological advancements, including handheld X-ray and upright MRI, and increasing interest among researchers regarding medical imaging equipment. Additionally, increase in chronic diseases and increasing government funding pertaining to diagnostic imaging studies are also responsible to drive the growth of the market studied.
This report includes an in-depth study of the Australia & New Zealand diagnostic imaging equipment market (henceforth, referred to as the market studied). Diagnostic imaging is used to take images of the internal structure of human body, using electromagnetic radiation, for accurate diagnosis of the patient. There are various modalities in medical imaging, the most common ones being CT scan and MRI systems.
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An X-ray is a non-invasive medical test that helps physicians diagnose and treat medical conditions. Imaging with X-rays involves exposing a part of the body to a small dose of ionizing radiation to produce pictures of the inside of the body. Chest X-rays are the most frequently ordered imaging test in Australian general practice. They were generally accounted for 8.3% of all imaging tests ordered by general practitioners in 2013–14. In addition, there is also a rising need for radiographers in Australia that is expected to boost the Australian market. Recently, in 2018, the New Zealand scientists have been found performing the first 3-D, color X-ray on a human, using a technique that promises to improve the field of medical diagnostics. Hence, these technologies are also being commercialized by the New Zealand company, MARS Bioimaging, and may increase the overall market.
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The presence of major market players, such as Canon Medical Systems Ltd, Carestream Health, GE Healthcare, Koninklijke Philips NV, and Siemens Healthineers, is expected to increase the overall market competition. Companies are trying to gain a sustainable competitive advantage through innovation, while maintaining their consumer base through interactive upgrades in product segments. There is significant competition on the basis of product innovation, connectivity, and ease of operation in the portable diagnostic imaging equipment segment.
1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.2.1 Growing Awareness Regarding Preventive Care
4.2.2 Technological Advancements
4.2.3 Growth in the Incidences of Various Diseases
4.3 Market Restraints
4.3.1 High Cost of Advanced Diagnostic Imaging Devices
4.4 Porter's Five Forces Analysis
4.4.1 Threat of New Entrants
4.4.2 Bargaining Power of Buyers/Consumers
4.4.3 Bargaining Power of Suppliers
4.4.4 Threat of Substitute Products
4.4.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
5.1 By Modality
5.1.2 Computed Tomography
5.1.5 Nuclear Imaging
5.2 By Application
5.2.7 Other Applications
5.3 By End-User
5.3.2 Diagnostic Centers
6. COMPETITIVE LANDSCAPE
6.1 Company Profiles
6.1.1 Canon Medical Systems Ltd
6.1.2 Carestream Health
6.1.4 Fujifilm Holdings Corporation
6.1.5 GE Healthcare
6.1.6 Hitachi Medical Corporation
6.1.7 Hologic Inc.
6.1.8 Koninklijke Philips NV
6.1.9 Siemens Healthcare GmbH
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
**Competitive Landscape covers- Business Overview, Financials, Products and Strategies, and Recent Developments