Medical Imaging Market Size and Share

Medical Imaging Market (2025 - 2030)
Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0.

Medical Imaging Market Analysis by Mordor Intelligence

The medical imaging market size reached USD 78.90 billion in 2025 and is projected to reach USD 98.42 billion by 2030, reflecting a 4.52% CAGR through the forecast period. North America remains the largest revenue pool due to a dense installed base and capital budgets, while Asia-Pacific shows the strongest momentum as governments fund hospital capacity and domestic manufacturers scale price-competitive systems that expand access. X-ray continues to anchor high-volume use cases in emergency and orthopedic care, although computed tomography is gaining as faster scanners pair with AI-assisted detection and triage. Hospitals still lead because they can finance premium systems and link imaging to procedural services, yet outpatient imaging centers are taking share as payers steer site-of-service to lower-cost settings. Competitive dynamics reflect an oligopoly of multinational leaders that face price pressure from Chinese entrants and new demand pockets in mobile, handheld, and software-enabled workflows that change unit economics across the medical imaging market.

Key Report Takeaways

  • By modality, X-ray led with 29.53% revenue share in 2024, while CT is forecast to expand at a 6.54% CAGR to 2030.
  • By application, diagnostic imaging accounted for a 58.54% share of the medical imaging market size in 2024, while therapeutic and interventional imaging is projected to grow at a 6.78% CAGR through 2030.
  • By end user, hospitals held 62.19% share in 2024, and diagnostic imaging centers are set to post the highest CAGR at 7.32% through 2030.
  • By geography, North America commanded 42.32% share in 2024, while Asia-Pacific is the fastest-growing region at a 5.67% CAGR to 2030.

Segment Analysis

By Modality: CT Surges as AI and Speed Reshape Clinical Protocols

X-ray systems commanded 29.53% modality share in 2024, reflecting entrenched use in emergency and orthopedic workflows where low-cost digital radiography delivers fast answers with broad staff familiarity in the medical imaging market. Computed tomography is the fastest-moving modality at a 6.54% CAGR to 2030 based on multi-detector arrays, sub-second temporal resolution, and AI-aided workflow tools that cut review time and enhance detection sensitivity in high-volume settings. MRI retains a premium role in neuro and musculoskeletal imaging, though system pricing in the USD 2–3 million range and helium supply volatility push some procurement teams toward refurbished 1.5T systems in the medical imaging market. Ultrasound penetration expands with handheld devices that weigh under 500 grams and sell below USD 5,000, which puts point-of-care imaging in the hands of primary care and emergency teams that lacked immediate access to cart-based systems. Nuclear imaging remains tied to the radiopharmaceutical pipeline, with approvals like PSMA PET tracers widening indications in prostate oncology and influencing PET-CT utilization patterns in tertiary centers.

Fluoroscopy and mammography are mature replacement markets where digital upgrades are driven by quality and safety standards rather than rapid unit growth, guided by the Mammography Quality Standards Act framework and evolving density reporting rules. Hybrid platforms such as PET-CT and PET-MRI blend complementary strengths in oncology and neurology, though payer scrutiny of incremental value can temper adoption outside academic hubs in the medical imaging market. Vendors are shifting toward software-defined capabilities that unlock performance via subscriptions, including AI recon, spectral modes, and workflow orchestration that decouples feature adoption from full-hardware replacement. Photon-counting CT exemplifies this shift, as OEMs package spectral tools and dose advantages with service and software bundles for clearer ROI narratives. This mix supports stable value realization for providers and a durable installed base strategy for suppliers competing in the medical imaging market.

Medical Imaging Market: Market Share by Modality
Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0.

Note: Segment shares of all individual segments available upon report purchase

By Application: Interventional Imaging Captures Procedural Growth Wave

Diagnostic imaging held 58.54% of the medical imaging market share in 2024, supported by detection, differential diagnosis, and monitoring use cases that anchor daily throughput in radiology departments. Therapeutic and interventional imaging grows at 6.78% as minimally invasive procedures expand in oncology, cardiology, and pain management, which elevates the role of real-time guidance and hybrid operating suites. Cone-beam CT and advanced fluoroscopy provide sub-millimeter navigation for catheters and needles, which reduces complications and length of stay in programs that increasingly operate in outpatient settings in the medical imaging market. Imaging for clinical trials remains a high-complexity niche that relies on standardized protocols and quantitative biomarkers to support regulatory endpoints, creating stickier software and services revenue around the core hardware footprint. AI-guided planning and overlay roadmapping improve procedural precision and resource utilization, which further links imaging to value-based payment structures for complex care pathways.

Interventional radiology is formalizing as a distinct service line with board certification and fellowship training that align capital planning with procedural needs rather than diagnostic throughput in the medical imaging market. Hybrid rooms integrate angiography with rotational 3D reconstruction and radiation dose monitoring for safer, more efficient workflows that satisfy payer and accreditation standards. Portable ultrasound supports bedside procedures like central line placement and paracentesis, which reduces complications and creates measurable value even in resource-constrained environments. Quality registries capture outcomes and complications to demonstrate value in reimbursement negotiations, which helps remove barriers to adoption for novel guidance tools in the medical imaging market. FDA’s Breakthrough Devices Program accelerates reviews for image-guidance innovations that meet high unmet need, which can reduce time to clinical availability in focused indication.

Medical Imaging Market: Market Share by Application
Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0.

Note: Segment shares of all individual segments available upon report purchase

By End User: Imaging Centers Exploit Cost and Convenience Arbitrage

Hospitals retained 62.19% of the medical imaging market share in 2024 due to emergency, inpatient, and procedural demand that supports premium systems and integrated service contracts. Diagnostic imaging centers are the fastest-growing setting at a 7.32% CAGR as site-of-service reimbursement differentials and benefit design steer patients to lower-cost outpatient scans in the medical imaging market. Private-equity rollups of radiology groups build purchasing leverage and deploy teleradiology for extended hours with balanced labor costs, while center networks invest in standardized protocols and AI-assisted workflow to raise throughput. Academic and research institutes maintain advanced modality portfolios to support grants and early clinical research, though replacement cycles can extend due to budget constraints in the medical imaging market. Ambulatory surgical centers expand office-based procedures that require on-site fluoroscopy and ultrasound, which accelerates procurement among orthopedic and ophthalmic programs.

Physician offices adopt point-of-care ultrasound for musculoskeletal and soft-tissue triage, which tightens referral pathways and reduces unnecessary imaging appointments in the medical imaging market. Mobile imaging providers address rural and budget-limited clients with asset-light fleets that deliver scanning on a scheduled basis, though vehicle maintenance and reimbursement dynamics can pressure margins. Integrated delivery networks blend hospital and outpatient imaging capacity under one budget and governance model, which informs long-horizon vendor partnerships that emphasize uptime, service availability, and software roadmaps. These models help the medical imaging market support access expansion without proportionate increases in capital outlay, which appeals to payers and health systems managing utilization. The net effect is more flexible deployment of imaging closer to the point of care across community and specialty settings in the medical imaging market.

Geography Analysis

North America held 42.32% share of the medical imaging market size in 2024 and remains the center of gravity for high-spec systems, enterprise imaging platforms, and AI-enabled workflows that align with established reimbursement structures. The United States accounts for the largest portion of global revenue due to capital budgets at scale and a large outpatient ecosystem that integrates imaging into routine care and complex procedures in the medical imaging market. Canada experiences wait-time constraints in some provinces that slow replacement cadences and stimulate public-private partnerships, factors that shape procurement timing and service models. FDA device oversight and CMS coverage decisions influence feature adoption timelines and clinical indications, which reinforces early uptake of software tools that pair with established hardware lines in the medical imaging market.

Europe shows mature demand with centralized tenders that compress margins yet offer multi-year volume visibility for modality refresh cycles in the medical imaging market. Germany and France maintain higher per-capita utilization than the United Kingdom, where budget constraints limit capital replacement and contribute to lower scanner density relative to continental peers. MDR implementation increased compliance workload and certification time for AI-rich software, which favors incumbents with deep regulatory teams and structured post-market surveillance programs in the medical imaging market. Private providers in Central and Eastern Europe invest to serve medical tourists from Western Europe, where pricing and wait-time differentials pull procedures to regional hubs with modern imaging suites.

Asia-Pacific is the fastest-growing region at a 5.67% CAGR as China, India, and Southeast Asia expand access through public investment and private-chain growth, with domestic manufacturers adding capacity and competitive price points in the medical imaging market. Japan behaves like a replacement market, while Australia and South Korea combine high technology adoption with smaller absolute volumes due to population size. Regulatory fragmentation across ASEAN requires market-by-market registration and reimbursement planning, which influences launch sequencing and partner selection for manufacturers in the medical imaging market. In the Middle East, sovereign investment in tertiary-care hubs drives premium imaging procurement as part of economic diversification agendas, while Sub-Saharan Africa remains underserved and relies on portable and refurbished solutions tailored to infrastructure realities. South America concentrates growth in Brazil, Mexico, and Colombia as urban private hospitals build imaging-led service lines, while public systems and rural areas extend access through mobile fleets and tele-reporting in the medical imaging market.

Diagnostic Imaging Market CAGR (%), Growth Rate by Region
Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0.

Competitive Landscape

Market concentration remains moderately high as Siemens Healthineers, GE HealthCare, and Philips together hold an estimated 50–55% of global revenue with broad modality portfolios, embedded service networks, and deep ties to academic and referral centers in the medical imaging market. Chinese OEMs, including United Imaging, Mindray, and Neusoft, win tenders in budget-constrained markets with 30–40% price differentials while achieving ISO 13485 quality certifications and regional regulatory approvals. Disruptors focus on handheld ultrasound, low-field portable MRI, and distributed X-ray models to unlock new use cases and capital-light deployment paths that reshape utilization patterns in the medical imaging market.

Strategic emphasis is tilting from hardware specs to software, services, and integrated workflows that improve throughput, automate routine steps, and link imaging to longitudinal data platforms in the medical imaging market. Photon-counting CT and AI-native reconstruction demonstrate that performance and dose gains can be packaged as software-managed capabilities within evolving service models. Managed equipment services and outcomes-based contracts gain traction as hospitals prefer operating expense models that shift utilization and uptime risk to vendors, a trend visible in multi-site upgrades across public and private systems in the medical imaging market.

Select players pursue vertical integration into radiopharmaceuticals and theranostics, where tracer production and therapy isotopes tie hardware to dosing and care protocols in oncology. Partnerships with cloud and EHR vendors embed image exchange, analytics, and report automation into clinical workflows and revenue cycles in the medical imaging market. Compliance frameworks such as FDA 510(k), CE marking under MDR, and China NMPA protect quality and safety while setting a higher bar for AI-enabled changes to clinical performance, which shapes release plans and market access strategies. These dynamics sustain competitive intensity and encourage differentiated service models across the medical imaging market.

Medical Imaging Industry Leaders

  1. GE HealthCare

  2. Koninklijke Philips N.V.

  3. Siemens Healthineers AG

  4. Fujifilm Holdings Corporation

  5. Canon Medical System Corporation

  6. *Disclaimer: Major Players sorted in no particular order
Diagnostic Imaging Market Concentration
Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0.

Recent Industry Developments

  • March 2025: Bunkerhill Health and Cleerly partnered to advance noninvasive cardiovascular care using AI-powered coronary CT angiography.
  • January 2025: Sutter Health signed a seven-year strategic imaging partnership with GE HealthCare covering PET/CT, SPECT/CT, MRI, CT, X-ray, and ultrasound platforms.
  • November 2024: GE HealthCare and RadNet collaborated to integrate SmartMammo AI into GE’s Senographe Pristina mammography system.
  • November 2024: Radon Medical Imaging acquired Alpha Imaging, expanding service coverage to 24 U.S. states.

Table of Contents for Medical Imaging Industry Report

1. Introduction

  • 1.1 Study Assumptions & Market Definition
  • 1.2 Scope of the Study

2. Research Methodology

3. Executive Summary

4. Market Landscape

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Rising Prevalence of Chronic Diseases
    • 4.2.2 Growing Demand for Early and Accurate Diagnosis
    • 4.2.3 Advancements in Imaging Technologies
    • 4.2.4 Increasing Aging Population Worldwide
    • 4.2.5 Expansion of Healthcare Infrastructure In Emerging Economies
    • 4.2.6 Increasing Use of Minimally Invasive And Image-Guided Procedures
  • 4.3 Market Restraints
    • 4.3.1 High Cost of Advanced Imaging Equipment
    • 4.3.2 Shortage of Skilled Radiologists And Technicians
    • 4.3.3 Stringent Regulatory Approvals and Compliance Requirements
    • 4.3.4 Risk of Radiation Exposure in Certain Modalities
  • 4.4 Value / Supply-Chain Analysis
  • 4.5 Regulatory Landscape
  • 4.6 Technological Outlook
  • 4.7 Porter's Five Forces Analysis
    • 4.7.1 Threat of New Entrants
    • 4.7.2 Bargaining Power of Buyers
    • 4.7.3 Bargaining Power of Suppliers
    • 4.7.4 Threat of Substitutes
    • 4.7.5 Intensity of Competitive Rivalry

5. Market Size & Growth Forecasts (Value)

  • 5.1 By Modality
    • 5.1.1 MRI
    • 5.1.1.1 Low & Mid-Field (<1.5 T)
    • 5.1.1.2 High-Field (1.5–3 T)
    • 5.1.1.3 Very-/Ultra-High-Field (>3 T)
    • 5.1.2 Computed Tomography
    • 5.1.2.1 Low-End (~16-slice)
    • 5.1.2.2 Mid-Range (~64-slice)
    • 5.1.2.3 High-End (≥128-slice)
    • 5.1.3 Ultrasound
    • 5.1.3.1 2-D
    • 5.1.3.2 3-D/4-D
    • 5.1.3.3 Hand-held/Portable
    • 5.1.4 X-Ray
    • 5.1.4.1 Analog Systems
    • 5.1.4.2 Digital Radiography (CR/DR)
    • 5.1.5 Nuclear Imaging
    • 5.1.5.1 PET
    • 5.1.5.2 SPECT
    • 5.1.5.3 Hybrid PET/MRI – emerging
    • 5.1.6 Fluoroscopy
    • 5.1.7 Mammography
  • 5.2 By Application
    • 5.2.1 Diagnostic
    • 5.2.2 Therapeutic / Interventional
    • 5.2.3 Research & Clinical Trials
  • 5.3 By End User
    • 5.3.1 Hospitals
    • 5.3.2 Diagnostic Imaging Centers
    • 5.3.3 Academic & Research Institutes
    • 5.3.4 Ambulatory Surgical Centers
    • 5.3.5 Physician Offices & Outpatient Clinics
    • 5.3.6 Mobile Imaging Providers
  • 5.4 Geography
    • 5.4.1 North America
    • 5.4.1.1 United States
    • 5.4.1.2 Canada
    • 5.4.1.3 Mexico
    • 5.4.2 Europe
    • 5.4.2.1 Germany
    • 5.4.2.2 United Kingdom
    • 5.4.2.3 France
    • 5.4.2.4 Italy
    • 5.4.2.5 Spain
    • 5.4.2.6 Rest of Europe
    • 5.4.3 Asia-Pacific
    • 5.4.3.1 China
    • 5.4.3.2 Japan
    • 5.4.3.3 India
    • 5.4.3.4 Australia
    • 5.4.3.5 South Korea
    • 5.4.3.6 Rest of Asia-Pacific
    • 5.4.4 Middle East & Africa
    • 5.4.4.1 GCC
    • 5.4.4.2 South Africa
    • 5.4.4.3 Rest of Middle East & Africa
    • 5.4.5 South America
    • 5.4.5.1 Brazil
    • 5.4.5.2 Argentina
    • 5.4.5.3 Rest of South America

6. Competitive Landscape

  • 6.1 Market Concentration
  • 6.2 Market Share Analysis
  • 6.3 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share for key companies, Products & Services, and Recent Developments)
    • 6.3.1 Agfa-Gevaert Group
    • 6.3.2 Butterfly Network
    • 6.3.3 Canon Medical Systems Corporation
    • 6.3.4 Carestream Health
    • 6.3.5 CurveBeam AI
    • 6.3.6 Esaote SpA
    • 6.3.7 Fujifilm Holdings Corporation
    • 6.3.8 GE HealthCare
    • 6.3.9 Hologic Inc.
    • 6.3.10 Hyperfine Inc.
    • 6.3.11 Koning Corporation
    • 6.3.12 Konica Minolta Healthcare
    • 6.3.13 Koninklijke Philips N.V.
    • 6.3.14 Nanox (Nano-X Imaging)
    • 6.3.15 Samsung Medison
    • 6.3.16 Shenzhen Mindray Bio-Medical Electronics Co., Ltd.
    • 6.3.17 Shimadzu Corporation
    • 6.3.18 Siemens Healthineers AG
    • 6.3.19 SIUI (Shantou Institute of Ultrasonic Instruments)
    • 6.3.20 United Imaging Healthcare
    • 6.3.21 Neusoft Medical Systems
    • 6.3.22 Ziehm Imaging

7. Market Opportunities & Future Outlook

  • 7.1 White-space & Unmet-Need Assessment

Global Medical Imaging Market Report Scope

As per the scope of the report, medical imaging is the process of creating visual representations of the inside of the body for clinical analysis and medical intervention. It uses technologies such as X‑ray, CT, MRI, ultrasound, and nuclear imaging to detect, monitor, and treat diseases. 

The Medical Imaging Market is Segmented by Modality (MRI, Computed Tomography, Ultrasound, X-Ray, Nuclear Imaging, Fluoroscopy, and Mammography), Application (Diagnostic, Therapeutic/Interventional, and Research & Clinical Trials), End User (Hospitals, Diagnostic Imaging Centers, Academic & Research Institutes, Ambulatory Surgical Centers, Physician Offices & Outpatient Clinics, and Mobile Imaging Providers), and Geography (North America, Europe, Asia-Pacific, Middle East & Africa, and South America). The market report also covers the estimated market sizes and trends for 17 countries across major regions globally. The report offers the value (in USD million) for the above segments.

By Modality
MRI Low & Mid-Field (<1.5 T)
High-Field (1.5–3 T)
Very-/Ultra-High-Field (>3 T)
Computed Tomography Low-End (~16-slice)
Mid-Range (~64-slice)
High-End (≥128-slice)
Ultrasound 2-D
3-D/4-D
Hand-held/Portable
X-Ray Analog Systems
Digital Radiography (CR/DR)
Nuclear Imaging PET
SPECT
Hybrid PET/MRI – emerging
Fluoroscopy
Mammography
By Application
Diagnostic
Therapeutic / Interventional
Research & Clinical Trials
By End User
Hospitals
Diagnostic Imaging Centers
Academic & Research Institutes
Ambulatory Surgical Centers
Physician Offices & Outpatient Clinics
Mobile Imaging Providers
Geography
North America United States
Canada
Mexico
Europe Germany
United Kingdom
France
Italy
Spain
Rest of Europe
Asia-Pacific China
Japan
India
Australia
South Korea
Rest of Asia-Pacific
Middle East & Africa GCC
South Africa
Rest of Middle East & Africa
South America Brazil
Argentina
Rest of South America
By Modality MRI Low & Mid-Field (<1.5 T)
High-Field (1.5–3 T)
Very-/Ultra-High-Field (>3 T)
Computed Tomography Low-End (~16-slice)
Mid-Range (~64-slice)
High-End (≥128-slice)
Ultrasound 2-D
3-D/4-D
Hand-held/Portable
X-Ray Analog Systems
Digital Radiography (CR/DR)
Nuclear Imaging PET
SPECT
Hybrid PET/MRI – emerging
Fluoroscopy
Mammography
By Application Diagnostic
Therapeutic / Interventional
Research & Clinical Trials
By End User Hospitals
Diagnostic Imaging Centers
Academic & Research Institutes
Ambulatory Surgical Centers
Physician Offices & Outpatient Clinics
Mobile Imaging Providers
Geography North America United States
Canada
Mexico
Europe Germany
United Kingdom
France
Italy
Spain
Rest of Europe
Asia-Pacific China
Japan
India
Australia
South Korea
Rest of Asia-Pacific
Middle East & Africa GCC
South Africa
Rest of Middle East & Africa
South America Brazil
Argentina
Rest of South America

Key Questions Answered in the Report

What is the current size and growth outlook of the medical imaging market?

The medical imaging market size is USD 78.90 billion in 2025 and is projected to reach USD 98.42 billion by 2030 at a 4.52% CAGR. This trajectory reflects stable demand in mature regions and faster expansion in Asia-Pacific.

Which modality and end-use segments are growing the fastest through 2030?

CT is the fastest-growing modality at a 6.54% CAGR, and diagnostic imaging centers are the fastest-growing end-use setting at a 7.32% CAGR due to site-of-service reimbursement shifts.

Which region leads and which region is expanding the fastest in medical imaging?

North America leads with 42.32% share in 2024, while Asia-Pacific is expanding the fastest at a 5.67% CAGR supported by public investment and private-chain growth.

What are the main restraints affecting capital purchases in imaging?

High equipment cost, workforce constraints, and compliance obligations are the primary restraints, including ALARA-driven dose features, interoperability requirements, and evolving regulatory standards for AI-enabled devices.

How are vendors differentiating beyond hardware specifications?

Vendors are investing in AI-native workflows, image reconstruction software, cloud connectivity, service models, and outcomes-based contracts that improve throughput and align with provider budgeting preferences.

What opportunities are emerging for portable and point-of-care imaging?

Handheld ultrasound priced below USD 5,000, mobile fleets, and workflow SaaS models that lift throughput create entry points in rural clinics, ambulatory settings, and emergency response, expanding access while preserving budgets.

Page last updated on:

Medical Imaging Market Report Snapshots