Asia-Pacific Ready to Drink (RTD) Coffee Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

Asia-Pacific Ready to Drink (RTD) Coffee Market is segmented by Packaging Type as Bottles(Glass & Pet), Can, Others; By Distribution Channel as Supermarket/Hypermarkets, Convenience Stores, Specialist Stores, Online Retail, Others.

Market Snapshot

Study Period: 2016 - 2026
Base Year: 2021
CAGR: 3.5 %
Fastest Growing Segment: Supermarket/Hypermarkets
CAGR (2020 - 2025): 3.5%

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Market Overview

The Asia-Pacific Ready to Drink (RTD) Coffee Market is projected to grow at a CAGR of 3.5% during the forecast period (2020 - 2025).

  • The increase in the awareness of the health benefits of coffee, compared to aerated and sweetened beverages has driven the Asia-pacific ready to drink coffee market in recent years.
  • The instant nature and convenience offered by RTD coffee are important drivers. The nature of the product makes it a highly trend-driven market, and as such, a certain element of innovation is constantly in demand.
  • The growth indicated a significant increase since 2012 due to rising economies, hectic work culture, busy lifestyle and the growing trend of health consciousness among consumers. The increase in disposable income in the developing economies is another factor triggering the growth rate of the RTD coffee market in this region.


Scope of the Report

The scope of the Asia-Pacific Ready to Drink (RTD) Coffee market includes segmentation of the market by packaging type which includes bottles both pet and glass, can and others. The market is also segmented on the basis of distribution channel which includes supermarket/hypermarket, specialist stores, convenience stores, online retail and others. 

By Packaging
Bottles (Glass & Pet)
By Distribution Channel
Convenience Stores
Specialist Stores
Online Retail
Rest of Asia-Pacific

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Key Market Trends

Supermarket/Hypermarkets Plays A Major Role To Drives The Market

Distribution of ready to drink coffees has expanded to several mainstream channels, such as supermarkets, hypermarkets, Specialist Stores, etc. Among the numerous outlets available, supermarket/Hypermarkets are preferred in the countries as it has varied varieties of coffees of different companies along with the catering to consumer’s preferences, is anticipated to drive the market growth in the future. The increase in demographics spending, ease, and convenience through supermarket purchases is expected to pave a strong pathway for RTD coffee manufacturers to penetrate, particularly in the developing countries, where these stores are being set in large number. The presence of physical shops, like Café Coffee Day, is expected to retain its position in such a competitive environment. With the increasing demand for RTD coffee. Walmart and Carrefour are some of the major hypermarkets/supermarkets operating at a country level.


Japan Occupies The Leading Position

Based on geography, the emerging markets of Asia-Pacific present a very high volume potential. Japan occupies the leading position here followed by Australia, China, and India, because of its large population and exponential growth of coffee consumption, represents a huge potential market. The region is expected to witness to high growth rate during the forecast period. The increased RTD coffee consumption in China is largely owed to convenience and a malleable flavor profile. The rising disposable incomes in India increases the demand for convenience food, such as RTD coffee. The Indian RTD coffee market is majorly driven by strong demand from younger consumers amidst thriving café culture. The major constraint for the market is in adapting to regional tastes and preferences. Japanese, where consumers are habituated to hot or freshly ground coffee, take considerable time and reluctance in adapting to the new tastes. Extensive marketing and use of locally sourced products are essential in countering this perception.


Competitive Landscape

The Asia-Pacific Ready to Drink (RTD) Coffee market is fragmented with the presence of numerous players. The key players are using growth strategies including mergers and acquisitions, expansion, new product development and partnerships to fuel market growth. There are several prominent players in this industry such as Ajinomoto General Foods Inc., Asahi Group Holdings Ltd.,Coco-Cola Company, Dr. Pepper Snapple Group,and among others.


Table of Contents


    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study



    1. 3.1 Market Overview


    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 By Packaging

      1. 5.1.1 Bottles (Glass & Pet)

      2. 5.1.2 Can

    2. 5.2 By Distribution Channel

      1. 5.2.1 Supermarket/Hypermarkets

      2. 5.2.2 Convenience Stores

      3. 5.2.3 Specialist Stores

      4. 5.2.4 Online Retail

      5. 5.2.5 Others

    3. 5.3 Geography

      1. 5.3.1 Asia-Pacific

        1. China

        2. Japan

        3. India

        4. Australia

        5. Rest of Asia-Pacific


    1. 6.1 Most Active Companies

    2. 6.2 Most Adopted Strategies

    3. 6.3 Market Share Analysis

    4. 6.4 Company Profiles

      1. 6.4.1 Starbucks Corporation

      2. 6.4.2 Cargill Inc.

      3. 6.4.3 Ajinomoto General Foods Inc.

      4. 6.4.4 Asahi Group Holdings Ltd.

      5. 6.4.5 Coco-Cola Company

      6. 6.4.6 Pepsico Inc.

      7. 6.4.7 Monster Beverage Co.

      8. 6.4.8 Lotte Chilsung Beverage Co.

      9. 6.4.9 Dunkin' Brands

    5. *List Not Exhaustive

**Subject to Availability

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Frequently Asked Questions

The Asia-Pacific Ready to Drink (RTD) Coffee Market market is studied from 2016 - 2026.

The Asia-Pacific Ready to Drink (RTD) Coffee Market is growing at a CAGR of 3.5% over the next 5 years.

The Asia-Pacific Ready to Drink (RTD) Coffee Market is valued at Supermarket/Hypermarkets in 2026.

Starbucks Corporation, Cargill Inc., Ajinomoto General Foods Inc., Asahi Group Holdings Ltd., Coco-Cola Company are the major companies operating in Asia-Pacific Ready to Drink (RTD) Coffee Market.

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