Application Security Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

The market is segmented by Application (Web, Mobile), Services, Deployment (Cloud, On-Premise), Organization Size (SMEs, Large Enterprises), Type of Security Testing (SAST, DAST, IAST, RASP), End-user Vertical (Healthcare, BFSI, Education), and Geography.

Market Snapshot

application security market
Study Period: 2018 - 2026
Base Year: 2020
Fastest Growing Market: Asia Pacific
Largest Market: North America
CAGR: 25 %

Need a report that reflects how COVID-19 has impacted this market and its growth?

Market Overview

The Application Security Market was valued at USD 4.00 billion in 2020 and is expected to reach USD 15.25 billion by 2026, at a CAGR of 25% over the forecast period 2021 - 2026. Application security has become a necessity with an increasing number of companies looking to develop their own apps, in addition to purchasing a record number of applications and incorporating open source code into their applications, as the vulnerabilities and risks associated with these applications have also risen exponentially.

  • The application security systems diminish the security risks involved in the different operation of various applications, such as web and mobile applications. It has been estimated that web application is expected to remain the most frequent cause of confirmed breaches. With organizations increasingly connecting to various business critical applications via the internet, the risk of a breach is continuously increasing.
  • Globally, 10,000 tweets, 2,000 Skype phone calls, five hours of YouTube videos are uploaded and more than three million emails are sent daily, containing valuable insights to know the various trends, such as individual preferences and spending patterns to promote products that engender customer loyalty.
  • Therefore, protection of these supported applications has become vital and application security solutions are used for this purpose.

Scope of the Report

Application security encompasses measures taken to improve the security of an application often by finding, fixing, and preventing security vulnerabilities. Different techniques are used to surface such security vulnerabilities at different stages of an application's lifecycle, such as design, development, deployment, upgrade, maintenance.

By Application
Web Application Security
Mobile Application Security
By Service
By Deployment
By Organization Size
Small and Medium Enterprises
Large enterprises
By Types of Security Testing
Static Application Security Testing (SAST)
Dynamic Application Security Testing (DAST)
Interactive Application Security Testing (IAST)
Run-Time Application Self Protection (RASP)
By End-user Vertical
Other End-user Verticals
North America
Latin America
Middle East & Africa

Report scope can be customized per your requirements. Click here.

Key Market Trends

Retail has a Sector Significant Share in the Market

  • With the introduction of e-commerce over two decades ago, the retail industry entered into the digital age where the retailers have the opportunity to collect more information about their customers.
  • Retail and e-commerce organizations manage large volumes of sensitive data, including credit card information and personal data. This data is increasingly targeted by hackers and there is a rising need to protect it.
  • With many connected devices having made their way into the physical stores in the form of kiosks, point-of-sale (POS) systems, and handheld devices, the amount of customer information is increasing rapidly.
  • To ensure that a retailer’s network, data, application, and endpoints should remain secure (away from any malware and breaches), several software applications and services are evolving to deal with these threats.
  • According to the Cisco 2017 Annual Cyber security Report, nearly one out of three retailers have suffered huge revenue losses due to cyber attacks.
  • To cope with the cyber threats, retailers have started making huge investments in the threat intelligence to determine the impact of these security and data attacks, and then predict and disarm them.


application security market

North America Accounts for the Largest Market Share

  • In the digital age, financial crimes against banks and other financial services institutions are accelerating rapidly. Through 2020, globally, card fraud is expected to increase to USD 183.29 billion.
  • The BFSI sector in the United States has more than one exabyte of stored data. This data has been generated from various sources, such as credit/debit card histories, customer bank visits, banking volumes, call logs, account transactions, and web interactions.
  • Due to the high availability of adequate infrastructure, the presence of numerous global financial institutions, increased adoption of IoT devices and internet users, the growth of threat intelligence solutions in the North American region is expected to rise.
  • Additionally, the proliferation of digital services and technological advancements coupled with the early adoption of the latest technologies in the banking sectors are supplementing the growth of the region.
application security market

Competitive Landscape

The application security market is highly fragmented due to the presence of a large number of players in the market. Many players in the market are making innovations to differentiate themselves from their competitors. Some key players in the market include IBM, Oracle, Synopsys Inc., among others. 

Some key recent developments in the market include: 

  • April 2019 - IBM partnered with the Indian government for securing India’s servers on the cloud to protect from cyber attacks and criminals. 
  • March 2019 - Oracle developed new advanced customer support which will help it thrive in the cloud. The new support will increase the customers cloud performance and compliance. 
  • October 2018 - Fortinet added FortiWeb, its web-based application solution’s virtual machines to support Oracle cloud in their latest release. Through this update, the company expanded its web application security solutions on leading cloud platforms with bring-your-own-license support.

Table of Contents


    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Introduction to Market Drivers and Restraints

    3. 4.3 Market Drivers

      1. 4.3.1 Favorable Government Regulations

      2. 4.3.2 Increased Number of Sophisticated Attacks

      3. 4.3.3 Increased Number of Third Party Applications

    4. 4.4 Market Restraints

      1. 4.4.1 Conflict Between IT and Non-IT Department

      2. 4.4.2 Negligence of Application Security by Industries

    5. 4.5 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.5.1 Threat of New Entrants

      2. 4.5.2 Bargaining Power of Buyers/Consumers

      3. 4.5.3 Bargaining Power of Suppliers

      4. 4.5.4 Threat of Substitute Products

      5. 4.5.5 Intensity of Competitive Rivalry


    1. 5.1 By Application

      1. 5.1.1 Web Application Security

      2. 5.1.2 Mobile Application Security

    2. 5.2 By Service

      1. 5.2.1 Managed

      2. 5.2.2 Professional

    3. 5.3 By Deployment

      1. 5.3.1 Cloud

      2. 5.3.2 On-premise

    4. 5.4 By Organization Size

      1. 5.4.1 Small and Medium Enterprises

      2. 5.4.2 Large enterprises

    5. 5.5 By Types of Security Testing

      1. 5.5.1 Static Application Security Testing (SAST)

      2. 5.5.2 Dynamic Application Security Testing (DAST)

      3. 5.5.3 Interactive Application Security Testing (IAST)

      4. 5.5.4 Run-Time Application Self Protection (RASP)

    6. 5.6 By End-user Vertical

      1. 5.6.1 Healthcare

      2. 5.6.2 BFSI

      3. 5.6.3 Education

      4. 5.6.4 Retail

      5. 5.6.5 Government

      6. 5.6.6 Other End-user Verticals

    7. 5.7 Geography

      1. 5.7.1 North America

      2. 5.7.2 Europe

      3. 5.7.3 Asia-Pacific

      4. 5.7.4 Latin America

      5. 5.7.5 Middle East & Africa


    1. 6.1 Company Profiles

      1. 6.1.1 IBM Corporation

      2. 6.1.2 Oracle Corporation

      3. 6.1.3 Micro Focus International PLC

      4. 6.1.4 Checkmarx Ltd

      5. 6.1.5 Veracode (Thoma Bravo)

      6. 6.1.6 Synopsys, Inc.

      7. 6.1.7 WhiteHat Security, Inc.( NTT Security Corporation)

      8. 6.1.8 Rapid7, Inc.

      9. 6.1.9 Qualys, Inc.

      10. 6.1.10 SiteLock, LLC

      11. 6.1.11 Contrast Security

      12. 6.1.12 Positive Technologies

      13. 6.1.13, Inc.

    2. *List Not Exhaustive


**Subject to Availability

You can also purchase parts of this report. Do you want to check out a section wise price list?

Frequently Asked Questions

The Application Security Market market is studied from 2018 - 2026.

The Application Security Market is growing at a CAGR of 25% over the next 5 years.

Asia Pacific is growing at the highest CAGR over 2021- 2026.

North America holds highest share in 2020.

IBM Corporation, Oracle Corporation, Fortinet Inc., Veracode (Thoma Bravo), Synopsys Inc. are the major companies operating in Application Security Market.

80% of our clients seek made-to-order reports. How do you want us to tailor yours?

Please enter a valid email id!

Please enter a valid message!