中东和非洲巧克力市场 - 增长、趋势、COVID-19 影响和预测(2022 - 2027 年)

中东和非洲巧克力市场按类型细分(牛奶/白巧克力、黑巧克力);按产品分类(Softlines/Selflines、盒装分类、Countlines、季节性巧克力、模压巧克力、其他);按分销渠道(超市/大卖场、专业零售商、便利店、在线渠道、其他分销渠道)和地理位置

市场快照

MEA Chocolate 1
Study Period: 2016 - 2026
Base Year: 2021
CAGR: 6.72 %
Fastest Growing Country: South Africa

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市场概况

中东和非洲巧克力市场预计到 2025 年将达到 65 亿美元,在预测期内以 6.72% 的复合年增长率增长。

现代零售业的发展也推动了中东对巧克力的需求。此外,阿联酋、沙特阿拉伯和尼日利亚等中东和非洲国家的大量外籍人士推动了该地区对巧克力的需求增加。

随着经济增长的复苏和当地货币的升值,继 2016 年经济衰退和严重贬值后,2017 年尼日利亚和南非等非洲主要国家的巧克力市场出现了显着的价值增长。 

报告范围

中东和非洲巧克力市场按类型细分(牛奶/白巧克力和黑巧克力);按产品分类(Softlines/Selflines、盒装分类、Countlines、季节性巧克力、模压巧克力、其他);按分销渠道(超市/大卖场、专业零售商、便利店、在线渠道、其他分销渠道)和地理位置

By Product
Dark Chocolate
Milk/ White Chocolate
By Type
Softlines/Selflines
Boxed Assortments
Countlines
Seasonal Chocolates
Molded Chocolates
Other Product Types
By Distribution Channel
Supermarkets/ Hypermarkets
Specialty Stores
Convenience Stores
Online Retail Stores
Other Distribution Channels
Geography
Middle East and Africa
South Africa
Saudi Arabia
United Arab Emirates
Rest of Middle East and Africa

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主要市场趋势

Countlines 占据主要市场份额

Countline 巧克力最受青少年和 25 岁以下的消费者欢迎,因为它们的便利因素是它们被设计成作为零食和在旅途中食用。由于许多国际巧克力公司以及国内巧克力公司的增加,阿联酋地区巧克力消费量的增加刺激了市场增长,因为阿联酋正在成为最具潜力的巧克力市场之一。玩家再加上不断变化的顾客零食偏好。这部分包括巧克力棒,通常作为零食一次性食用。它还包括以多种形式销售的产品,例如多件装或迷你趣味尺寸。 

MEA chocolate 4

南非是增长最快的国家

南非是推动中东和非洲巧克力市场整体增长的主导市场。南非巧克力市场的大部分销售增长归功于大卖场和超市等大卖场。中等收入消费者的消费意识提高和可支配收入的增加、产品创新以及制造商为覆盖更广泛的消费群而进行的渠道开发是有望推动巧克力销售的一些主要因素在预测期内,南非市场。

MEA chocolate 3

竞争格局

新产品创新、合作伙伴关系、并购和扩张是研究市场中公司首选的主要战略方法。由于中东和非洲地区市场的快速发展,新产品创新已成为其中最重要的战略。Mars Incorporated、Lindt & Sprungli AG、Nestle、Beyers 和 Afrikoa 是中东和非洲巧克力市场上最活跃的公司。在过去几年中,扩大新兴经济体的市场占有率和产品创新一直是主要公司的关键增长战略。

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

    1. 3.1 Market Overview

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Product

      1. 5.1.1 Dark Chocolate

      2. 5.1.2 Milk/ White Chocolate

    2. 5.2 By Type

      1. 5.2.1 Softlines/Selflines

      2. 5.2.2 Boxed Assortments

      3. 5.2.3 Countlines

      4. 5.2.4 Seasonal Chocolates

      5. 5.2.5 Molded Chocolates

      6. 5.2.6 Other Product Types

    3. 5.3 By Distribution Channel

      1. 5.3.1 Supermarkets/ Hypermarkets

      2. 5.3.2 Specialty Stores

      3. 5.3.3 Convenience Stores

      4. 5.3.4 Online Retail Stores

      5. 5.3.5 Other Distribution Channels

    4. 5.4 Geography

      1. 5.4.1 Middle East and Africa

        1. 5.4.1.1 South Africa

        2. 5.4.1.2 Saudi Arabia

        3. 5.4.1.3 United Arab Emirates

        4. 5.4.1.4 Rest of Middle East and Africa

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most Active Companies

    2. 6.2 Most Adopted Strategies

    3. 6.3 Market Share Analysis

    4. 6.4 Company Profiles

      1. 6.4.1 The Hershey Company

      2. 6.4.2 Ferrero Group

      3. 6.4.3 NESTLE

      4. 6.4.4 Mondelez International

      5. 6.4.5 Chocoladefabriken Lindt & Sprungli AG

      6. 6.4.6 Mars Incorporated

      7. 6.4.7 Tiger Brands Limited

      8. 6.4.8 Afrikoa

    5. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

**Subject to Availability

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Frequently Asked Questions

The Middle East and Africa Chocolate Market market is studied from 2016 - 2026.

The Middle East and Africa Chocolate Market is growing at a CAGR of 6.72% over the next 5 years.

The Middle East and Africa Chocolate Market is valued at South Africa in 2026.

Nestle SA, Mondelez International Inc., Chocoladefabriken Lindt & Sprüngli AG, Tiger Brands Limited, The Hershey Company are the major companies operating in Middle East and Africa Chocolate Market.

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