Vision Positioning System Market Size and Share
Vision Positioning System Market Analysis by Mordor Intelligence
The vision positioning system market is valued at USD 6.91 billion in 2025 and is forecast to reach USD 12.62 billion by 2030, advancing at a 12.79% CAGR. A surge in autonomous mobile robots, regulatory emphasis on machine safety, and rapid progress in edge artificial intelligence are reshaping technology roadmaps. Defense programs continue to demand ruggedized solutions, while e-commerce and healthcare providers scale indoor-navigation platforms for time-critical workflows. At the same time, falling LiDAR prices and software-defined simultaneous localization and mapping (SLAM) services are lowering entry barriers for mid-tier manufacturers. These forces collectively position the vision positioning system market for sustained double-digit growth through the end of the decade.
Key Report Takeaways
- By component, cameras led with 45.8% revenue share in 2024, while the same segment is projected to expand at an 18.90% CAGR to 2030.
- By location, indoor systems held 61.5% of the vision positioning system market share in 2024; outdoor deployments are advancing at a 12.90% CAGR through 2030.
- By platform, unmanned aerial vehicles captured 48.5% of the vision positioning system market size in 2024, whereas automated guided vehicles are growing at a 24.80% CAGR over the forecast period.
- By end-user, industrial manufacturing accounted for 32.6% share of the vision positioning system market size in 2024, and healthcare is the fastest-growing segment with a 15.20% CAGR to 2030.
- By geography, North America commanded 38.8% revenue share in 2024; Asia-Pacific is projected to register the highest regional CAGR at 17.50% through 2030.
Global Vision Positioning System Market Trends and Insights
Drivers Impact Analysis
Driver | (~) % Impact on CAGR Forecast | Geographic Relevance | Impact Timeline |
---|---|---|---|
Surge in autonomous mobile robots in e-commerce fulfillment centers | +2.1% | Global, with concentration in North America and Europe | Medium term (2-4 years) |
Rapid adoption of vision-guided drones for delivery and inspection | +1.8% | Global, early adoption in North America and Asia-Pacific | Short term (≤ 2 years) |
Falling LiDAR and 3D-sensor ASPs enable mid-tier robotics OEMs | +1.5% | Asia-Pacific core, spill-over to global markets | Medium term (2-4 years) |
EU Machinery Regulation 2023/1230 mandates vision-based safety | +1.2% | Europe, with regulatory influence spreading globally | Long term (≥ 4 years) |
Edge-AI/on-sensor processing cuts latency and bandwidth | +1.7% | Global, with early deployment in developed markets | Short term (≤ 2 years) |
SLAM-as-a-Service accelerates brown-field fleet retrofits | +1.4% | North America and Europe, expanding to Asia-Pacific | Medium term (2-4 years) |
Source: Mordor Intelligence
Surge in Autonomous Mobile Robots in E-commerce Fulfillment Centers
Locus Robotics and DHL crossed 500 million picks across 35 sites in 2024, demonstrating that camera-centric navigation can scale reliably in high-velocity environments[1]DHL Supply Chain, “DHL and Locus Robotics Reach 500 Million Picks,” dhl.com. Higher uptime, faster deployment cycles, and reduced fixed infrastructure make vision positioning the default for next-generation robotic fleets. Fulfillment operators report throughput gains that shorten payback periods to less than 18 months, reinforcing capital spending plans. Leading platforms now embed AI inference directly into image sensors, cutting cycle times and allowing robots to adjust dynamically to inventory re-slotting. Vendors are also integrating crowd-analytics to manage mixed-traffic aisles where humans and robots share the same path. These advances underpin the robust expansion of the vision positioning system market in logistics.
Rapid Adoption of Vision-Guided Drones for Delivery and Inspection
Utility operators using Skydio’s autonomous systems achieve inspection rates three times faster than manual workflows while maintaining centimeter-level accuracy in GPS-denied zones. DJI’s Dock 3 enables 24/7 flight rotations with IP56 protection, positioning drones for critical asset monitoring in harsh climates. Remote operations remove the requirement for on-site pilots and align with emerging European BVLOS frameworks, broadening serviceable use cases. Dual-sensor payloads—thermal and high-resolution optics—expand into leak detection, corrosion monitoring, and emergency response. As air-traffic regulators streamline permissions, enterprises view autonomous drones as an operational necessity rather than a pilot project, energizing the vision positioning system market.
Falling LiDAR and 3D-Sensor ASPs Enable Mid-Tier Robotics OEMs
Hesai plans to halve automotive-grade LiDAR prices in 2025, signaling a structural cost reset that puts 3D sensing within reach of budget-constrained robot builders. Velodyne’s USD 100 Velabit and Livox’s USD 599 Mid-40 illustrate mass-manufacturing economics that were unattainable five years ago. Price elasticity drives incremental unit demand, and combined camera-LiDAR stacks deliver redundancy for navigation in variable lighting. Component diversification also reduces supply-chain risk, enabling OEMs to negotiate multi-source agreements. As sensor affordability converges with edge compute cost declines, the vision positioning system market enjoys a broader customer base.
EU Machinery Regulation 2023/1230 Mandates Vision-Based Safety
The regulation requires inherently safe design for AI-enabled machinery, compelling equipment manufacturers to embed vision systems that can detect human presence in real time. Compliance shifts vision technologies from optional to mandatory, directly boosting procurement volumes. Early movers such as OMRON partner with Digimarc to combine digital watermarking and machine vision, offering turnkey packages that satisfy both traceability and safety requirements. Multinational OEMs adopt these standards across global product lines to streamline certification, extending the regulation’s reach beyond Europe. As a result, the vision positioning system market benefits from a regulatory floor that stabilizes demand across economic cycles.
Restraint Impact Analysis
Restraint | (~) % Impact on CAGR Forecast | Geographic Relevance | Impact Timeline |
---|---|---|---|
High integration and calibration costs | -1.3% | Global, particularly affecting smaller manufacturers | Medium term (2-4 years) |
Privacy regulations curb video analytics in retail and public areas | -0.8% | Europe and North America, expanding globally | Long term (≥ 4 years) |
Volatile CMOS image-sensor supply chain | -1.1% | Global, with acute impact in Asia-Pacific manufacturing | Short term (≤ 2 years) |
Cyber-security gaps in vision-based localisation data | -0.7% | Global, with heightened concern in defense and critical infrastructure | Medium term (2-4 years) |
Source: Mordor Intelligence
High Integration and Calibration Costs
The complexity of integrating vision positioning systems into existing industrial infrastructure continues to create significant barriers to adoption, particularly for smaller manufacturers with limited technical resources. Advantech's vision positioning solution for wafer cleaning achieved 99.9% yield rates but required extensive calibration and integration work to replace mechanical positioning systems. The challenge extends beyond initial setup to ongoing maintenance, as vision systems require regular recalibration to maintain accuracy in dynamic industrial environments. For instance, G4 Technology's CNC machine vision system reduced alignment time from 60 seconds to 15 seconds but demanded significant upfront investment in system integration and operator training. The expertise gap in vision system integration is creating bottlenecks, with specialized integrators commanding premium pricing that can double total system costs. This challenge is particularly acute in brown-field installations where legacy equipment must interface with modern vision systems, often requiring custom solutions that increase complexity and cost.
Privacy Regulations Curb Video Analytics in Retail and Public Areas
Stringent privacy regulations are constraining the deployment of vision positioning systems in consumer-facing environments, limiting market expansion in high-volume applications. The EU's GDPR requirements mandate that video footage identifying individuals be treated as personal data, necessitating anonymization or redaction technologies that add complexity and cost to vision systems. Retail implementations face particular challenges, as computer vision systems must balance operational insights with privacy compliance, often requiring real-time data processing that obscures individual identification while maintaining analytical value. Microsoft Research's development of privacy-preserving image-based localization using 3D line clouds demonstrates the technical complexity required to address these concerns while maintaining system functionality. The regulatory landscape is creating a two-tier market where privacy-compliant systems command premium pricing while limiting deployment in public spaces. This constraint is particularly impactful for vision positioning applications in smart cities and public transportation, where regulatory uncertainty is delaying large-scale deployments.
Segment Analysis
By Component: Cameras Lead Multi-Sensor Integration
Advanced camera systems captured 45.8% market share in 2024, driven by the integration of AI processing capabilities directly into imaging hardware. The segment's 18.90% CAGR through 2030 reflects the transition from traditional CMOS sensors to AI-enabled vision systems that can perform real-time object recognition and positioning calculations. onsemi's AR0145CS Hyperlux SG image sensors exemplify this evolution, featuring global shutter design and automatic exposure control optimized for machine vision applications. The shift toward multi-spectral imaging is creating new opportunities, with near-infrared spatiotemporal color vision emerging as a transformative technology for healthcare applications, projected to grow from USD 285 million in 2019 to USD 485 million by 2030.
Sensors represent the second-largest component category, benefiting from the convergence of multiple sensing modalities within single positioning systems. Other components, including processing units and software platforms, are experiencing rapid growth as edge AI capabilities become standard requirements. The component landscape is shifting toward integrated solutions that combine imaging, processing, and communication capabilities, reducing system complexity while improving performance. Supply chain dynamics are influencing component selection, with Apple's shift from Sony to Samsung for iPhone 16 camera sensors highlighting the importance of diversified sourcing strategies.
Note: Segment Share of all individual segments available upon report purchase
By Location: Indoor Applications Dominate Current Deployments
Indoor applications commanded 61.5% market share in 2024, reflecting the controlled environment advantages that enable higher positioning accuracy and system reliability. Slamcore's visual spatial intelligence solutions demonstrate how indoor positioning systems can achieve centimeter-level accuracy without external infrastructure, enabling seamless integration with existing warehouse operations[3]Slamcore, “SLAMcore Spatial Intelligence Platform,” slamcore.com. The indoor segment benefits from predictable lighting conditions and reduced environmental variables, allowing for optimized algorithm performance and lower maintenance requirements. Healthcare facilities are emerging as a key growth area, with BLE beacon systems providing cost-effective indoor positioning for patient and asset tracking.
Outdoor applications are experiencing accelerated growth at 12.90% CAGR, driven by advances in GPS-independent positioning technologies and improved weather resistance. The outdoor segment faces greater technical challenges, including variable lighting conditions, weather interference, and the need for longer-range detection capabilities. However, breakthrough technologies like gyroscope-on-a-chip navigation systems are addressing GPS vulnerability concerns, particularly for military applications where jamming and spoofing represent significant threats. The convergence of indoor and outdoor positioning capabilities is creating new hybrid applications that can maintain accuracy across diverse environments.
By Platform: UAVs Lead While AGVs Show Explosive Growth
Unmanned aerial vehicles maintained 48.5% market share in 2024, supported by expanding applications in infrastructure inspection, delivery services, and surveillance operations. DJI's Matrice 4 Series integration of GNSS+Vision Fusion Positioning demonstrates how UAV platforms are combining multiple positioning technologies to achieve reliable navigation in challenging environments. The UAV segment benefits from regulatory approvals for BVLOS operations and increasing acceptance of autonomous drone operations in commercial applications. Defense applications are driving premium UAV positioning requirements, with L3Harris receiving USD 263 million in ENVG-B orders that incorporate advanced vision positioning capabilities.
Automated guided vehicles are experiencing the highest growth rate at 24.80% CAGR, reflecting the warehouse automation boom and the shift toward flexible manufacturing systems. KINEXON's Fleet Manager platform demonstrates how AGV positioning systems are evolving toward multi-vendor integration and real-time coordination capabilities. Industrial robots represent a stable platform category, benefiting from the integration of vision positioning with collaborative robotics applications. Other platforms, including handheld devices and wearable systems, are emerging as growth areas driven by augmented reality applications and portable inspection tools.

Note: Segment shares of all individual segments available upon report purchase
By End-user: Industrial Manufacturing Leads, Healthcare Surges
Industrial and manufacturing applications captured 32.6% market share in 2024, driven by quality control automation and precision assembly requirements. Cognex's customer implementations demonstrate the breadth of manufacturing applications, from EV battery pack assembly to bakery production optimization, highlighting the versatility of vision positioning systems across diverse industrial processes. The manufacturing segment benefits from established ROI models and proven integration pathways, making it attractive for vision system deployments. OMRON's launch of the VT-S10 Series 3D-AOI inspection system exemplifies how manufacturers are integrating AI with vision positioning to address increasingly complex PCB assembly requirements.
Healthcare emerges as the fastest-growing end-user segment at 15.20% CAGR, propelled by surgical robotics and patient monitoring applications. Apple Vision Pro's historic use in shoulder replacement surgery demonstrates the potential for vision positioning systems to enhance surgical precision and outcomes. GE Healthcare's collaboration with NVIDIA to develop autonomous X-ray and ultrasound systems represents the convergence of AI and vision positioning in medical imaging applications. Retail, defense and security, and transportation and logistics segments each contribute significant market share, with retail applications facing privacy regulation challenges while defense applications drive premium positioning requirements. Other end-users, including agriculture and construction, are emerging as growth areas driven by precision agriculture and automated construction equipment.
Geography Analysis
North America dominated the vision positioning system market with 38.8% market share in 2024, driven by defense spending, industrial automation investments, and early adoption of autonomous systems. The region's growth is supported by significant military contracts, including L3Harris's USD 263 million ENVG-B order and Elbit Systems' USD 139 million night vision contract, demonstrating the defense sector's commitment to advanced vision positioning technologies. The regulatory environment in North America is generally supportive of vision system deployments, with fewer privacy restrictions compared to Europe, enabling broader commercial applications. Industrial automation adoption is accelerating, with companies like Cognex reporting growth in logistics and automotive sectors despite overall market challenges. The region's established technology infrastructure and skilled workforce provide competitive advantages for complex vision system integrations.
Asia-Pacific represents the fastest-growing regional market with 17.50% CAGR through 2030, driven by manufacturing expansion, smart city initiatives, and aggressive automation adoption. China's leadership in LiDAR technology is exemplified by Hesai's plan to halve sensor prices, potentially disrupting global cost structures and accelerating adoption across price-sensitive applications. Japan's focus on precision manufacturing and robotics creates sustained demand for high-accuracy vision positioning systems, with companies like ViXion developing advanced autofocus eyewear priced at 80,000 yen (USD 533) for global markets. The region's manufacturing-centric economy drives demand for industrial vision applications, while emerging economies are adopting vision positioning systems to leapfrog traditional automation approaches.
Europe maintains significant market presence despite privacy regulation challenges, with the EU Machinery Regulation 2023/1230 creating mandatory demand for vision-based safety systems across industrial applications. The region's emphasis on worker safety and environmental sustainability aligns with vision positioning system capabilities, creating regulatory-driven growth opportunities. HENSOLDT's development of CERETRON software for digitally networked sensor technology demonstrates European innovation in defense applications, while Safran's laser optical communication solutions highlight the region's expertise in advanced positioning technologies[2]HENSOLDT, “CERETRON Software-Defined Defense Runtime Environment,” hensoldt.net. The regulatory framework, while creating compliance challenges, is establishing Europe as a leader in privacy-preserving vision technologies that may influence global standards.

Competitive Landscape
The vision positioning system market exhibits moderate concentration with established players maintaining technological leadership while emerging specialists capture niche opportunities. Market leaders like Cognex Corporation demonstrate resilience through diversified applications, reporting 5% revenue growth in Q1 2024 despite challenging conditions, while launching AI-enabled 3D vision systems that position the company for next-generation applications. Strategic partnerships are becoming increasingly important, exemplified by OMRON's collaboration with Cognizant to integrate IT and OT capabilities across manufacturing applications, leveraging OMRON's 200,000+ SKU product lineup for comprehensive automation solutions. The competitive landscape is characterized by technology convergence, with traditional vision companies expanding into AI and robotics while semiconductor companies integrate vision capabilities into their platforms.
White-space opportunities are emerging in SLAM-as-a-Service offerings and edge AI processing, where companies like Slamcore are developing platform-agnostic solutions that enable brown-field retrofits without infrastructure overhauls. Emerging disruptors are leveraging specialized technologies to challenge incumbents, with companies like Inbolt developing AI-powered systems that enable robots to track moving assemblies in real-time, addressing previously unsolvable manufacturing challenges. The integration of vision positioning with broader automation ecosystems is creating new competitive dynamics, where success depends on platform compatibility and ecosystem integration rather than standalone product performance. Patent activity in adversarial attack detection and privacy-preserving localization indicates the industry's focus on addressing security and regulatory challenges that could reshape competitive positioning.
Vision Positioning System Industry Leaders
-
DJI Technology Co., Ltd.
-
Sick AG
-
Cognex Corporation
-
Omron Corporation
-
ABB Ltd.
- *Disclaimer: Major Players sorted in no particular order

Recent Industry Developments
- June 2025: Anritsu Corporation unveiled its AccelVision industrial DX solution at FOOMA JAPAN 2025, combining high-precision positioning with AI to visualize inefficiencies and risks in food manufacturing operations, addressing HACCP compliance and labor shortage challenges.
- May 2025: HENSOLDT completed the first release milestone for its CERETRON software-defined defense runtime environment, integrating containerized algorithms into ground systems for controlling optronic reconnaissance sensors with near real-time results display.
- April 2025: ViXion launched nationwide pre-orders for its ViXion01S autofocus eyewear through major Japanese retailers, priced at 80,000 yen (USD 533), representing advanced vision positioning technology for consumer applications.
- March 2025: GE HealthCare and NVIDIA announced collaboration to develop autonomous X-ray and ultrasound systems using NVIDIA's Isaac for Healthcare platform, targeting 5-50 Gb/s data transmission capabilities for medical imaging applications.
Global Vision Positioning System Market Report Scope
A Visual Positioning System (VPS) is an advanced technology that utilizes computer vision and machine learning algorithms to determine the precise location and orientation of a device or vehicle in the physical world .
The vision positioning system market is segmented by component (sensors, cameras, other components), by current (AC, DC), by location (indoor, outdoor), by platform (unmanned aerial vehicles, automated guided vehicles, industrial robots, other platforms), by end-user (retail, industrial, defense, transportation & logistics, healthcare, automotive, other end-users), by geography (North America, Europe, Asia-Pacific, Latin America, Middle East and Africa). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.
By Component | Cameras | |||
Sensors | ||||
Other Components | ||||
By Location | Indoor | |||
Outdoor | ||||
By Platform | Unmanned Aerial Vehicles | |||
Automated Guided Vehicles | ||||
Industrial Robots | ||||
Other Platforms | ||||
By End-user | Retail | |||
Industrial and Manufacturing | ||||
Defense and Security | ||||
Transportation and Logistics | ||||
Healthcare | ||||
Other End-users | ||||
By Geography | North America | United States | ||
Canada | ||||
Mexico | ||||
South America | Brazil | |||
Argentina | ||||
Rest of South America | ||||
Europe | United Kingdom | |||
Germany | ||||
France | ||||
Italy | ||||
Spain | ||||
Nordics | ||||
Rest of Europe | ||||
Asia-Pacific | China | |||
India | ||||
Japan | ||||
South Korea | ||||
ASEAN | ||||
Australia | ||||
New Zealand | ||||
Rest of Asia-Pacific | ||||
Middle East and Africa | Middle East | Saudi Arabia | ||
United Arab Emirates | ||||
Turkey | ||||
Rest of Middle East | ||||
Africa | South Africa | |||
Egypt | ||||
Nigeria | ||||
Rest of Africa |
Cameras |
Sensors |
Other Components |
Indoor |
Outdoor |
Unmanned Aerial Vehicles |
Automated Guided Vehicles |
Industrial Robots |
Other Platforms |
Retail |
Industrial and Manufacturing |
Defense and Security |
Transportation and Logistics |
Healthcare |
Other End-users |
North America | United States | ||
Canada | |||
Mexico | |||
South America | Brazil | ||
Argentina | |||
Rest of South America | |||
Europe | United Kingdom | ||
Germany | |||
France | |||
Italy | |||
Spain | |||
Nordics | |||
Rest of Europe | |||
Asia-Pacific | China | ||
India | |||
Japan | |||
South Korea | |||
ASEAN | |||
Australia | |||
New Zealand | |||
Rest of Asia-Pacific | |||
Middle East and Africa | Middle East | Saudi Arabia | |
United Arab Emirates | |||
Turkey | |||
Rest of Middle East | |||
Africa | South Africa | ||
Egypt | |||
Nigeria | |||
Rest of Africa |
Key Questions Answered in the Report
What is the current value of the vision positioning system market?
The market is valued at USD 6.91 billion in 2025 and is projected to reach USD 12.62 billion by 2030.
Which component segment leads the vision positioning system market?
Camera-based systems hold the largest share at 45.8% in 2024 and are forecast to grow at an 18.90% CAGR through 2030.
Why is Asia-Pacific the fastest-growing region?
Aggressive automation initiatives, lower sensor prices, and smart-city investments drive a 17.50% regional CAGR.
What regulatory changes most influence market demand?
EU Machinery Regulation 2023/1230 mandates vision-based safety features, making such systems compulsory on new industrial equipment.
Which platform type is expanding the fastest?
Automated guided vehicles are expanding at a 24.80% CAGR thanks to warehouse automation in e-commerce and manufacturing.
Page last updated on: June 19, 2025