United States Whey Protein Ingredients Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2030

The United States Whey Protein Ingredients Market is segmented by Form (Concentrates, Hydrolyzed, Isolates) and by End User (Animal Feed, Food and Beverages, Personal Care and Cosmetics, Supplements). Market value in USD and market volume in tonnes are presented. Key data points observed include the market volume of end-user segments, per capita consumption, and raw material production.

United States Whey Protein Ingredients Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2030

United States Whey Protein Ingredients Market Size

United States Whey Protein Ingredients Market Summary
Study Period 2017 - 2030
Base Year For Estimation 2024
Forecast Data Period 2025 - 2030
Market Size (2025) USD 0.98 Billion
Market Size (2030) USD 1.26 Billion
CAGR (2025 - 2030) 5.15 %
Market Concentration Low

Major Players

United States Whey Protein Ingredients Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of United States Whey Protein Ingredients Market with other markets in Food & Beverage Industry

Beverages

Food

Food Ingredients and Food Additives

Food Supplements

United States Whey Protein Ingredients Market Analysis

The United States Whey Protein Ingredients Market size is estimated at 0.98 billion USD in 2025, and is expected to reach 1.26 billion USD by 2030, growing at a CAGR of 5.15% during the forecast period (2025-2030).

The whey protein market in US continues to evolve, driven by increasing health consciousness and changing consumer preferences. The fitness industry's robust growth is evidenced by the presence of 115,047 gym, health, and fitness clubs in 2023, marking a 2.6% increase from the previous year. This expansion has led to increased demand for protein ingredients market and functional foods, particularly among fitness enthusiasts and health-conscious consumers. The industry has responded by developing innovative formulations that cater to specific nutritional needs while maintaining taste and functionality.


Product innovation and reformulation efforts are reshaping the market landscape, with manufacturers focusing on clean-label products and improved functionality. The retail landscape has adapted to changing consumer preferences, as demonstrated by the 3% increase in convenience stores from 41,960 in 2021 to 43,267 in 2022, providing greater accessibility to protein-enriched products. Major food manufacturers are incorporating whey protein ingredients into various product categories, with leading companies like Kellogg's maintaining a 37% market share in the breakfast cereals segment while expanding their protein-enriched offerings.


The personal care and cosmetics sector has emerged as a significant growth avenue for whey protein ingredients, with approximately 44% of US customers spending between USD 1-50 monthly on online cosmetics purchases. Manufacturers are increasingly incorporating whey protein into anti-aging products, hair care formulations, and skin care solutions, capitalizing on its functional properties such as skin conditioning and moisturizing capabilities. The industry has witnessed substantial innovation in formulation techniques to enhance the stability and efficacy of whey protein in personal care applications.


The market is experiencing a significant shift toward specialized nutrition solutions, with manufacturers developing targeted products for specific consumer segments. Food and beverage companies are increasingly focusing on clean-label formulations and natural ingredients, responding to consumer demand for transparency and healthier options. This trend is particularly evident in the confectionery sector, where approximately 85% of chocolates and candies sold in 2022 contained 200 calories or less, demonstrating the industry's commitment to healthier formulations while maintaining product functionality and consumer appeal.

Segment Analysis: Form

Concentrates Segment in US Whey Protein Ingredients Market

Whey protein concentrates dominate the US whey protein ingredients market, holding approximately 50% market share in 2024. The segment's leadership position is primarily driven by its cost-effectiveness, high availability of variants, and feasible application across industries. The supplements segment remains the key application industry for whey protein concentrate, particularly in the sports/performance nutrition sector. In food and beverage applications, concentrates are widely used in snacks and dairy/dairy alternatives, accounting for about 62% and 26% of the market value respectively. The growing trend of protein fortification has created further demand for these products, especially in cultured dairy products like yogurt, mousse, and nutritional yogurt bars. Many companies, such as Hilmar Ingredients and Agropur, are offering no- or low-lactose-based concentrates to meet the demand for health-oriented formulations.

Market Analysis of United States Whey Protein Ingredients Market: Chart for Form

Hydrolyzed Segment in US Whey Protein Ingredients Market

The whey protein hydrolysate segment is projected to experience the most rapid growth in the US market during 2024-2029, with an expected growth rate of approximately 6%. This growth trajectory is primarily attributed to its superior absorption characteristics and specialized applications in infant formula and sports nutrition. The segment's expansion is driven by its unique benefits hydrolyzed whey protein absorbs more quickly and requires less digestive effort from the body, containing protein concentration of over 90% with minimal to no fat, carbohydrates, or lactose. These properties make it particularly valuable in the formulation of pet foods and infant formulas. Despite challenges like the bitter off-taste caused by hydrophobic amino acids, manufacturers are actively developing improved ingredients to address taste-masking challenges, with companies like Arla Foods Amba and Royal Friesland Campina NV offering customized solutions that reduce bitterness by 40%-50%.

Remaining Segments in Form Segmentation

The whey protein isolate segment represents a significant portion of the US whey protein ingredients market, characterized by its high protein content and premium positioning. Whey protein isolates are particularly valued in the market due to their lower fat and lactose content, making them suitable for consumers with specific dietary requirements. The segment's growth is supported by its widespread application in beverages and snacks, particularly in clear protein waters and nutritional bars. The higher processing of isolates results in a cleaner taste profile and better solubility, though this comes at a premium price point compared to concentrates. The segment continues to innovate with new applications in sports nutrition and specialized dietary products.

Segment Analysis: End User

Food & Beverages Segment in US Whey Protein Ingredients Market

The Food & Beverages segment dominates the US whey protein ingredients market, commanding approximately 51% of the total market share in 2024. This significant market position is primarily driven by consumers' pivoting interest from carbonated beverages toward healthier drinks and protein-based snacks. The segment's growth is further supported by the increasing incorporation of whey protein ingredients in various food applications, including bakery products, beverages, breakfast cereals, dairy alternatives, and ready-to-eat foods. Manufacturers are actively developing new formulations and products enriched with whey protein to meet the growing consumer demand for healthier food options. The segment's strong performance is also attributed to the rising trend of protein fortification in everyday food products and the increasing preference for clean-label ingredients in processed foods.

Supplements Segment in US Whey Protein Ingredients Market

The Supplements segment is projected to exhibit the fastest growth rate in the US whey protein ingredients market, with an expected CAGR of approximately 7% during 2024-2029. This robust growth is primarily driven by the increasing adoption of whey protein supplements among fitness enthusiasts and athletes. The segment's expansion is further fueled by the rising health consciousness among consumers and their growing understanding of the benefits of protein supplementation. The sports nutrition sector, in particular, is witnessing substantial growth within this segment, as consumers increasingly rely on whey protein supplements to support their workout routines and fitness goals. The market is also benefiting from innovations in product formulations, including improved taste profiles and enhanced bioavailability of whey protein supplements.

Remaining Segments in End User Segmentation

The Animal Feed and Personal Care & Cosmetics segments represent smaller but significant portions of the US whey protein ingredients market. The Animal Feed segment plays a crucial role in livestock nutrition, particularly in young animal feed formulations, while the Personal Care & Cosmetics segment is gaining traction due to the increasing incorporation of whey protein in skincare and haircare products. These segments are benefiting from ongoing research and development activities that are uncovering new applications for whey protein fractions. The Personal Care & Cosmetics segment, in particular, is seeing increased adoption due to whey protein's skin-hydrating and conditioning properties, while the Animal Feed segment continues to be essential for maintaining livestock health and growth.

United States Whey Protein Ingredients Industry Overview

Top Companies in United States Whey Protein Ingredients Market

The whey protein ingredients market is characterized by continuous product innovation, with companies focusing on developing specialized formulations for different applications ranging from sports nutrition to infant formula. Major players are demonstrating operational agility by investing in advanced manufacturing technologies and expanding their production capacities, particularly in response to growing demand from the sports nutrition and functional foods segments. Strategic partnerships with dairy cooperatives and farmers are becoming increasingly common to ensure a stable raw material supply. Companies are also pursuing geographical expansion through new facility construction and acquisitions, with particular emphasis on strengthening their presence in key consumption regions and establishing robust distribution networks. Research and development initiatives are centered on improving protein functionality, taste profiles, and application versatility, while sustainability and clean-label trends are driving investments in environmentally friendly production processes.

Fragmented Market with Strong Regional Players

The United States whey protein ingredients market exhibits a fragmented structure with a mix of global conglomerates and specialized regional players. Large multinational dairy companies maintain significant market presence through their established brands and extensive distribution networks, while regional dairy cooperatives leverage their local farmer relationships and specialized product offerings. The market is characterized by the presence of both vertically integrated players who control the entire value chain from milk collection to final product distribution, and specialized processors focusing on specific market segments or applications.


Merger and acquisition activity in the sector is driven by companies seeking to expand their product portfolios, access new technologies, and strengthen their market positions. Strategic partnerships between dairy cooperatives and international players are becoming more prevalent, allowing companies to combine their strengths in raw material sourcing and market access. Companies are also forming joint ventures to share technological expertise and distribution capabilities, particularly in emerging application segments like sports nutrition and functional foods.

Innovation and Sustainability Drive Future Growth

Success in the whey protein ingredients market increasingly depends on companies' ability to innovate across product development, processing technologies, and sustainability initiatives. Market leaders are investing in research and development to create differentiated products with enhanced functionality and improved taste profiles, while also focusing on clean-label formulations to meet growing consumer demands. Companies are developing specialized products for specific applications and end-user segments, while simultaneously working to optimize their production processes for better cost efficiency and environmental performance.


For new entrants and smaller players, success lies in identifying and serving niche market segments with specialized products and applications. Building strong relationships with key end-users in high-growth segments like sports nutrition and functional foods is becoming crucial. Companies must also focus on developing sustainable sourcing practices and implementing transparent supply chain processes to meet increasing regulatory requirements and consumer expectations. The ability to adapt to changing market dynamics, particularly in terms of raw material availability and price fluctuations, while maintaining product quality and consistency, will be critical for long-term success in the market. Whey protein manufacturers in the USA are particularly keen on these trends, as they aim to enhance their competitive edge by integrating sustainable practices and innovative product offerings.

United States Whey Protein Ingredients Market Leaders

  1. Arla Foods amba

  2. Fonterra Co-operative Group Limited

  3. Glanbia PLC

  4. Groupe Lactalis

  5. Koninklijke FrieslandCampina NV

  6. *Disclaimer: Major Players sorted in no particular order
United States Whey Protein Ingredients Market Concentration
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United States Whey Protein Ingredients Market News

  • August 2022: Optimum Nutrition announced the launch of its new Gold Standard Protein Shake. The RTD is available in chocolate and vanilla flavors and is formulated with 24 grams of protein per serving.
  • June 2022: Fonterra JV entered a joint venture with Tillamook County Creamery Association (TCCA) and a three-mile canyon farm in the United States to launch Pro-Optima TM, a grade A functional whey protein concentrate (fWPC).
  • November 2021: At the Food ingredient Europe 2021, FrieslandCampina Ingredients exhibited 45D, its fortified protein water concept containing Nutri Whey Isolate Clear, in the New Product Zone.

Free With This Report

We provide a comprehensive and exhaustive set of data pointers for global, regional, and country-level metrics that illustrate the fundamentals of the protein industry. With the help of 45+ free charts, clients can access in-depth market analysis based on per capita consumption of animal and plant protein, end-user market volume, and production data of raw materials for protein ingredients, through granular-level segmental information supported by a repository of market data, trends, and expert analysis. Data and analysis on protein sources, protein types, forms, end-user segments, etc., are available in the form of comprehensive reports as well as Excel-based data worksheets.

United States Whey Protein Ingredients Market
United States Whey Protein Ingredients Market
United States Whey Protein Ingredients Market
United States Whey Protein Ingredients Market

United States Whey Protein Ingredients Market Report - Table of Contents

1. EXECUTIVE SUMMARY & KEY FINDINGS

2. INTRODUCTION

  • 2.1 Study Assumptions & Market Definition
  • 2.2 Scope of the Study​
  • 2.3 Research Methodology

3. KEY INDUSTRY TRENDS

  • 3.1 End User Market Volume
    • 3.1.1 Baby Food and Infant Formula
    • 3.1.2 Bakery
    • 3.1.3 Beverages
    • 3.1.4 Breakfast Cereals
    • 3.1.5 Condiments/Sauces
    • 3.1.6 Confectionery
    • 3.1.7 Dairy and Dairy Alternative Products
    • 3.1.8 Elderly Nutrition and Medical Nutrition
    • 3.1.9 Meat/Poultry/Seafood and Meat Alternative Products
    • 3.1.10 RTE/RTC Food Products
    • 3.1.11 Snacks
    • 3.1.12 Sport/Performance Nutrition
    • 3.1.13 Animal Feed
    • 3.1.14 Personal Care and Cosmetics
  • 3.2 Protein Consumption Trends
    • 3.2.1 Animal
  • 3.3 Production Trends
    • 3.3.1 Animal
  • 3.4 Regulatory Framework
    • 3.4.1 United States
  • 3.5 Value Chain & Distribution Channel Analysis

4. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2030 and analysis of growth prospects)

  • 4.1 Form
    • 4.1.1 Concentrates
    • 4.1.2 Hydrolyzed
    • 4.1.3 Isolates
  • 4.2 End User
    • 4.2.1 Animal Feed
    • 4.2.2 Food and Beverages
    • 4.2.2.1 By Sub End User
    • 4.2.2.1.1 Bakery
    • 4.2.2.1.2 Beverages
    • 4.2.2.1.3 Breakfast Cereals
    • 4.2.2.1.4 Condiments/Sauces
    • 4.2.2.1.5 Dairy and Dairy Alternative Products
    • 4.2.2.1.6 RTE/RTC Food Products
    • 4.2.2.1.7 Snacks
    • 4.2.3 Personal Care and Cosmetics
    • 4.2.4 Supplements
    • 4.2.4.1 By Sub End User
    • 4.2.4.1.1 Baby Food and Infant Formula
    • 4.2.4.1.2 Elderly Nutrition and Medical Nutrition
    • 4.2.4.1.3 Sport/Performance Nutrition

5. COMPETITIVE LANDSCAPE

  • 5.1 Key Strategic Moves
  • 5.2 Market Share Analysis
  • 5.3 Company Landscape
  • 5.4 Company Profiles (includes Global Level Overview, Market Level Overview, Core Business Segments, Financials, Headcount, Key Information, Market Rank, Market Share, Products and Services, and Analysis of Recent Developments).
    • 5.4.1 Agropur Dairy Cooperative
    • 5.4.2 Arla Foods amba
    • 5.4.3 Carbery Food Ingredients Limited
    • 5.4.4 Dairy Farmers of America
    • 5.4.5 Fonterra Co-operative Group Limited
    • 5.4.6 Glanbia PLC
    • 5.4.7 Grande Cheese Company
    • 5.4.8 Groupe Lactalis
    • 5.4.9 Hilmar Cheese Company Inc.
    • 5.4.10 Hoogwegt Group
    • 5.4.11 Koninklijke FrieslandCampina NV
    • 5.4.12 MEGGLE GmbH & Co.KG
    • 5.4.13 Morinaga Milk Industry Co. Ltd
    • 5.4.14 Talley's Group Limited
    • 5.4.15 Tatua Co-operative Dairy Company Ltd

6. KEY STRATEGIC QUESTIONS FOR PROTEIN INGREDIENTS INDUSTRY CEOS

7. APPENDIX

  • 7.1 Global Overview
    • 7.1.1 Overview
    • 7.1.2 Porter’s Five Forces Framework
    • 7.1.3 Global Value Chain Analysis
    • 7.1.4 Market Dynamics (DROs)
  • 7.2 Sources & References
  • 7.3 List of Tables & Figures
  • 7.4 Primary Insights
  • 7.5 Data Pack
  • 7.6 Glossary of Terms
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List of Tables & Figures

  1. Figure 1:  
  2. VOLUME OF BABY FOOD AND INFANT FORMULA MARKET, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 2:  
  2. VOLUME OF BAKERY MARKET, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 3:  
  2. VOLUME OF BEVERAGES MARKET, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 4:  
  2. VOLUME OF BREAKFAST CEREALS MARKET, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 5:  
  2. VOLUME OF CONDIMENTS/SAUCES MARKET, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 6:  
  2. VOLUME OF CONFECTIONERY MARKET, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 7:  
  2. VOLUME OF DAIRY AND DAIRY ALTERNATIVE PRODUCTS MARKET, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 8:  
  2. VOLUME OF ELDERLY NUTRITION AND MEDICAL NUTRITION MARKET, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 9:  
  2. VOLUME OF MEAT/POULTRY/SEAFOOD AND MEAT ALTERNATIVE PRODUCTS MARKET, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 10:  
  2. VOLUME OF RTE/RTC FOOD PRODUCTS MARKET, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 11:  
  2. VOLUME OF SNACKS MARKET, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 12:  
  2. VOLUME OF SPORT/PERFORMANCE NUTRITION MARKET, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 13:  
  2. VOLUME OF ANIMAL FEED MARKET, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 14:  
  2. VOLUME OF PERSONAL CARE AND COSMETICS MARKET, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 15:  
  2. AVERAGE PER CAPITA CONSUMPTION OF ANIMAL PROTEIN, GRAM PER DAY, UNITED STATES, 2017 - 2029
  1. Figure 16:  
  2. DRY WHEY PRODUCTION, METRIC TON, UNITED STATES, 2017 - 2022
  1. Figure 17:  
  2. VOLUME OF WHEY PROTEIN MARKET, TONNES, UNITED STATES, 2017 - 2029
  1. Figure 18:  
  2. VALUE OF WHEY PROTEIN MARKET, USD, UNITED STATES, 2017 - 2029
  1. Figure 19:  
  2. VOLUME OF WHEY PROTEIN MARKET BY FORM, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 20:  
  2. VALUE OF WHEY PROTEIN MARKET BY FORM, USD, UNITED STATES, 2017 - 2029
  1. Figure 21:  
  2. VALUE SHARE OF WHEY PROTEIN MARKET BY FORM, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 22:  
  2. VOLUME SHARE OF WHEY PROTEIN MARKET BY FORM, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 23:  
  2. VOLUME OF WHEY PROTEIN MARKET, CONCENTRATES, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 24:  
  2. VALUE OF WHEY PROTEIN MARKET, CONCENTRATES, USD, UNITED STATES, 2017 - 2029
  1. Figure 25:  
  2. VALUE SHARE OF WHEY PROTEIN MARKET BY END USER, % CONCENTRATES , UNITED STATES, 2022 VS 2029
  1. Figure 26:  
  2. VOLUME OF WHEY PROTEIN MARKET, HYDROLYZED, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 27:  
  2. VALUE OF WHEY PROTEIN MARKET, HYDROLYZED, USD, UNITED STATES, 2017 - 2029
  1. Figure 28:  
  2. VALUE SHARE OF WHEY PROTEIN MARKET BY END USER, % HYDROLYZED , UNITED STATES, 2022 VS 2029
  1. Figure 29:  
  2. VOLUME OF WHEY PROTEIN MARKET, ISOLATES, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 30:  
  2. VALUE OF WHEY PROTEIN MARKET, ISOLATES, USD, UNITED STATES, 2017 - 2029
  1. Figure 31:  
  2. VALUE SHARE OF WHEY PROTEIN MARKET BY END USER, % ISOLATES , UNITED STATES, 2022 VS 2029
  1. Figure 32:  
  2. VOLUME OF WHEY PROTEIN MARKET BY END USER, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 33:  
  2. VALUE OF WHEY PROTEIN MARKET BY END USER, USD, UNITED STATES, 2017 - 2029
  1. Figure 34:  
  2. VALUE SHARE OF WHEY PROTEIN MARKET BY END USER, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 35:  
  2. VOLUME SHARE OF WHEY PROTEIN MARKET BY END USER, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 36:  
  2. VOLUME OF WHEY PROTEIN MARKET, ANIMAL FEED, UNITED STATES, 2017 - 2029
  1. Figure 37:  
  2. VALUE OF WHEY PROTEIN MARKET, ANIMAL FEED, UNITED STATES, 2017 - 2029
  1. Figure 38:  
  2. VALUE SHARE OF WHEY PROTEIN MARKET BY FORM, % ANIMAL FEED , UNITED STATES, 2022 VS 2029
  1. Figure 39:  
  2. VOLUME OF WHEY PROTEIN MARKET, FOOD AND BEVERAGES END USER, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 40:  
  2. VALUE OF WHEY PROTEIN MARKET, FOOD AND BEVERAGES END USER, USD, UNITED STATES, 2017 - 2029
  1. Figure 41:  
  2. VALUE SHARE OF WHEY PROTEIN MARKET BY FOOD AND BEVERAGES END USER, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 42:  
  2. VOLUME SHARE OF WHEY PROTEIN MARKET BY FOOD AND BEVERAGES END USER, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 43:  
  2. VOLUME OF WHEY PROTEIN MARKET, BAKERY, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 44:  
  2. VALUE OF WHEY PROTEIN MARKET, BAKERY, USD, UNITED STATES, 2017 - 2029
  1. Figure 45:  
  2. VALUE SHARE OF WHEY PROTEIN MARKET BY FORM, % BAKERY , UNITED STATES, 2022 VS 2029
  1. Figure 46:  
  2. VOLUME OF WHEY PROTEIN MARKET, BEVERAGES, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 47:  
  2. VALUE OF WHEY PROTEIN MARKET, BEVERAGES, USD, UNITED STATES, 2017 - 2029
  1. Figure 48:  
  2. VALUE SHARE OF WHEY PROTEIN MARKET BY FORM, % BEVERAGES , UNITED STATES, 2022 VS 2029
  1. Figure 49:  
  2. VOLUME OF WHEY PROTEIN MARKET, BREAKFAST CEREALS, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 50:  
  2. VALUE OF WHEY PROTEIN MARKET, BREAKFAST CEREALS, USD, UNITED STATES, 2017 - 2029
  1. Figure 51:  
  2. VALUE SHARE OF WHEY PROTEIN MARKET BY FORM, % BREAKFAST CEREALS , UNITED STATES, 2022 VS 2029
  1. Figure 52:  
  2. VOLUME OF WHEY PROTEIN MARKET, CONDIMENTS/SAUCES, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 53:  
  2. VALUE OF WHEY PROTEIN MARKET, CONDIMENTS/SAUCES, USD, UNITED STATES, 2017 - 2029
  1. Figure 54:  
  2. VALUE SHARE OF WHEY PROTEIN MARKET BY FORM, % CONDIMENTS/SAUCES , UNITED STATES, 2022 VS 2029
  1. Figure 55:  
  2. VOLUME OF WHEY PROTEIN MARKET, DAIRY AND DAIRY ALTERNATIVE PRODUCTS, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 56:  
  2. VALUE OF WHEY PROTEIN MARKET, DAIRY AND DAIRY ALTERNATIVE PRODUCTS, USD, UNITED STATES, 2017 - 2029
  1. Figure 57:  
  2. VALUE SHARE OF WHEY PROTEIN MARKET BY FORM, % DAIRY AND DAIRY ALTERNATIVE PRODUCTS , UNITED STATES, 2022 VS 2029
  1. Figure 58:  
  2. VOLUME OF WHEY PROTEIN MARKET, RTE/RTC FOOD PRODUCTS, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 59:  
  2. VALUE OF WHEY PROTEIN MARKET, RTE/RTC FOOD PRODUCTS, USD, UNITED STATES, 2017 - 2029
  1. Figure 60:  
  2. VALUE SHARE OF WHEY PROTEIN MARKET BY FORM, % RTE/RTC FOOD PRODUCTS , UNITED STATES, 2022 VS 2029
  1. Figure 61:  
  2. VOLUME OF WHEY PROTEIN MARKET, SNACKS, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 62:  
  2. VALUE OF WHEY PROTEIN MARKET, SNACKS, USD, UNITED STATES, 2017 - 2029
  1. Figure 63:  
  2. VALUE SHARE OF WHEY PROTEIN MARKET BY FORM, % SNACKS , UNITED STATES, 2022 VS 2029
  1. Figure 64:  
  2. VOLUME OF WHEY PROTEIN MARKET, PERSONAL CARE AND COSMETICS, UNITED STATES, 2017 - 2029
  1. Figure 65:  
  2. VALUE OF WHEY PROTEIN MARKET, PERSONAL CARE AND COSMETICS, UNITED STATES, 2017 - 2029
  1. Figure 66:  
  2. VALUE SHARE OF WHEY PROTEIN MARKET BY FORM, % PERSONAL CARE AND COSMETICS , UNITED STATES, 2022 VS 2029
  1. Figure 67:  
  2. VOLUME OF WHEY PROTEIN MARKET, SUPPLEMENTS END USER, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 68:  
  2. VALUE OF WHEY PROTEIN MARKET, SUPPLEMENTS END USER, USD, UNITED STATES, 2017 - 2029
  1. Figure 69:  
  2. VALUE SHARE OF WHEY PROTEIN MARKET BY SUPPLEMENTS END USER, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 70:  
  2. VOLUME SHARE OF WHEY PROTEIN MARKET BY SUPPLEMENTS END USER, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 71:  
  2. VOLUME OF WHEY PROTEIN MARKET, BABY FOOD AND INFANT FORMULA, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 72:  
  2. VALUE OF WHEY PROTEIN MARKET, BABY FOOD AND INFANT FORMULA, USD, UNITED STATES, 2017 - 2029
  1. Figure 73:  
  2. VALUE SHARE OF WHEY PROTEIN MARKET BY FORM, % BABY FOOD AND INFANT FORMULA , UNITED STATES, 2022 VS 2029
  1. Figure 74:  
  2. VOLUME OF WHEY PROTEIN MARKET, ELDERLY NUTRITION AND MEDICAL NUTRITION, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 75:  
  2. VALUE OF WHEY PROTEIN MARKET, ELDERLY NUTRITION AND MEDICAL NUTRITION, USD, UNITED STATES, 2017 - 2029
  1. Figure 76:  
  2. VALUE SHARE OF WHEY PROTEIN MARKET BY FORM, % ELDERLY NUTRITION AND MEDICAL NUTRITION , UNITED STATES, 2022 VS 2029
  1. Figure 77:  
  2. VOLUME OF WHEY PROTEIN MARKET, SPORT/PERFORMANCE NUTRITION, METRIC TONNES, UNITED STATES, 2017 - 2029
  1. Figure 78:  
  2. VALUE OF WHEY PROTEIN MARKET, SPORT/PERFORMANCE NUTRITION, USD, UNITED STATES, 2017 - 2029
  1. Figure 79:  
  2. VALUE SHARE OF WHEY PROTEIN MARKET BY FORM, % SPORT/PERFORMANCE NUTRITION , UNITED STATES, 2022 VS 2029
  1. Figure 80:  
  2. MOST ACTIVE COMPANIES BY NUMBER OF STRATEGIC MOVES, COUNT, UNITED STATES WHEY PROTEIN INGREDIENTS MARKET, 2017 - 2022
  1. Figure 81:  
  2. MOST ADOPTED STRATEGIES, COUNT, UNITED STATES, 2017 - 2022
  1. Figure 82:  
  2. VALUE SHARE OF MAJOR PLAYERS, %, UNITED STATES WHEY PROTEIN INGREDIENTS MARKET

United States Whey Protein Ingredients Industry Segmentation

Concentrates, Hydrolyzed, Isolates are covered as segments by Form. Animal Feed, Food and Beverages, Personal Care and Cosmetics, Supplements are covered as segments by End User.
Form Concentrates
Hydrolyzed
Isolates
End User Animal Feed
Food and Beverages By Sub End User Bakery
Beverages
Breakfast Cereals
Condiments/Sauces
Dairy and Dairy Alternative Products
RTE/RTC Food Products
Snacks
Personal Care and Cosmetics
Supplements By Sub End User Baby Food and Infant Formula
Elderly Nutrition and Medical Nutrition
Sport/Performance Nutrition
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Market Definition

  • End User - The Protein Ingredients Market operates on a B2B basis. Food, Beverages, Supplements, Animal Feed, and Personal Care & Cosmetic manufacturers are considered to be end-consumers in the market studied. The scope excludes manufacturers buying liquid/dry whey to be used for application as a binding agent or thickener or other non-protein applications.
  • Penetration Rate - Penetration Rate is defined as the percentage of Protein-Fortified End User Market Volume in the Overall End User Market Volume.
  • Average Protein Content - Average protein content is the average protein content present per 100 g of product manufactured by all end-user companies considered under the scope of this report.
  • End User Market Volume - End-user market volume is the consolidated volume of all types and forms of end-user products in the country or region.
Keyword Definition
Alpha-lactalbumin (α-Lactalbumin) It is a protein that regulates the production of lactose in the milk of almost all mammalian species.
Amino acid It is an organic compound that contains both amino and carboxylic acid functional groups, which are required for the synthesis of body protein and other important nitrogen-containing compounds, such as creatine, peptide hormones, and some neurotransmitters.
Blanching It is the process of briefly heating vegetables with steam or boiling water.
BRC British Retail Consortium
Bread improver It is a flour-based blend of several components with specific functional properties designed to modify dough characteristics and give quality attributes to bread.
BSF Black Soldier Fly
Caseinate It is a substance produced by adding an alkali to acid casein, a derivative of casein.
Celiac disease Celiac disease is an immune reaction to eating gluten, a protein found in wheat, barley, and rye.
Colostrum It is a milky fluid that’s released by mammals that have recently given birth before breast milk production begins.
Concentrate It is the least processed form of protein and has a protein content ranging from 40-90% by weight.
Dry protein basis It refers to the percentage of "pure protein" present in a supplement after the water in it is completely removed through heat.
Dry whey It is the product resulting from drying fresh whey which has been pasteurized and to which nothing has been added as a preservative.
Egg protein It is a mixture of individual proteins, including ovalbumin, ovomucoid, ovoglobulin, conalbumin, vitellin, and vitellenin.
Emulsifier It is a food additive that facilitates the blending of foods that are immiscible with one another, such as oil and water.
Enrichment It is the process of addition of micronutrients that are lost during the processing of the product.
ERS Economic Research Service of the USDA
Extrusion It is the process of forcing soft mixed ingredients through an opening in a perforated plate or die designed to produce the required shape. The extruded food is then cut to a specific size by blades.
Fava Also known as Faba, it is another word for yellow split beans.
FDA Food and Drug Administration
Flaking It is a process in which typically a cereal grain (like corn, wheat, or rice) is broken down into grits, cooked with flavors and syrups, and then pressed into flakes between cooled rollers.
Foaming agent It is a food ingredient that makes it possible to form or maintain a uniform dispersion of a gaseous phase in a liquid or solid food.
Foodservice It refers to the part of the food industry which includes businesses, institutions, and companies which prepare meals outside the home. It includes restaurants, school and hospital cafeterias, catering operations, and many other formats.
Fortification It is the deliberate addition of micronutrients that are not found in them naturally or which are lost during processing, to improve a food product's nutritional value.
FSANZ Food Standards Australia New Zealand
FSIS Food Safety and Inspection Service
FSSAI Food Safety and Standards Authority of India
Gelling agent It is an ingredient that functions as a stabilizer and thickener to provide thickening without stiffness through the formation of gel.
GHG Greenhouse Gas
Gluten It is a family of proteins found in grains, including wheat, rye, spelt, and barley.
Hemp It is a botanical class of Cannabis sativa cultivars grown specifically for industrial or medicinal use.
Hydrolysate It is a form of protein manufactured by exposing the protein to enzymes that can partially break the bonds between the protein's amino acids and break down large, complicated proteins into smaller pieces. Its processing makes it easier and quicker to digest.
Hypoallergenic It refers to a substance that causes fewer allergic reactions.
Isolate It is the purest and most processed form of protein which has undergone separation to obtain a pure protein fraction. It typically contains ≥ 90% of protein by weight.
Keratin It is a protein that helps form hair, nails, and the outer layer of skin.
Lactalbumin It is the albumin contained in milk and obtained from whey.
Lactoferrin It is an iron‑binding glycoprotein that is present in the milk of most mammals.
Lupin It is the yellow legume seeds of the genus Lupinus.
Millenial Also known as Generation Y or Gen Y, it refers to the people born from 1981 to 1996.
Monogastric It refers to an animal with a single-compartmented stomach. Examples of monogastric include humans, poultry, pigs, horses, rabbits, dogs, and cats. Most monogastric are generally unable to digest much cellulose food materials such as grasses.
MPC Milk protein concentrate
MPI Milk protein isolate
MSPI Methylated soy protein isolate
Mycoprotein Mycoprotein is a form of single-cell protein, also known as fungal protein, derived from fungi for human consumption.
Nutricosmetics It is a category of products and ingredients that act as nutritional supplements to care for skin, nails, and hair natural beauty.
Osteoporosis It is a medical condition in which the bones become brittle and fragile from loss of tissue, typically as a result of hormonal changes, or deficiency of calcium or vitamin D.
PDCAAS Protein digestibility-corrected amino acid score (PDCAAS) is a method of evaluating the quality of a protein based on both the amino acid requirements of humans and their ability to digest it.
Per-capita consumption of animal protein It is the average amount of animal protein (such as milk, whey, gelatin, collagen, and egg proteins) that is readily available for consumption by each person in an actual population.
Per-capita consumption of plant protein It is the average amount of plant protein (such as soy, wheat, pea, oat, and hemp proteins) that is readily available for consumption by each person in an actual population.
Quorn It is a microbial protein manufactured using mycoprotein as an ingredient, in which the fungus culture is dried and mixed with egg albumen or potato protein, which acts as a binder, and then is adjusted in texture and pressed into various forms.
Ready-to-Cook (RTC) It refers to food products that include all of the ingredients, where some preparation or cooking is required through a process that is given on the package.
Ready-to-Eat (RTE) It refers to a food product prepared or cooked in advance, with no further cooking or preparation required before being eaten.
RTD Ready-to-Drink
RTS Ready-to-Serve
Saturated fat It is a type of fat in which the fatty acid chains have all single bonds. It is generally considered unhealthy.
Sausage It is a meat product made of finely chopped and seasoned meat, which may be fresh, smoked, or pickled and which is then usually stuffed into a casing.
Seitan It is a plant-based meat substitute made out of wheat gluten.
Softgel It is a gelatin-based capsule with a liquid fill.
SPC Soy protein concentrate
SPI Soy protein isolate
Spirulina It is a biomass of cyanobacteria that can be consumed by humans and animals.
Stabilizer It is an ingredient added to food products to help maintain or enhance their original texture, and physical and chemical characteristics.
Supplementation It is the consumption or provision of concentrated sources of nutrients or other substances that are intended to supplement nutrients in the diet and is intended to correct nutritional deficiencies.
Texturant It is a specific type of food ingredient that is used to control and alter the mouthfeel and texture of food and beverage products.
Thickener It is an ingredient that is used to increase the viscosity of a liquid or dough and make it thicker, without substantially changing its other properties.
Trans fat Also called trans-unsaturated fatty acids or trans fatty acids, it is a type of unsaturated fat that naturally occurs in small amounts in meat.
TSP Textured soy protein
TVP Textured vegetable protein
WPC Whey protein concentrate
WPI Whey protein isolate
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Mordor Intelligence follows a four-step methodology in all our reports.

  • Step-1: Identify Key Variables: The quantifiable key variables (industry and extraneous) pertaining to the specific product segment and country are selected from a group of relevant variables & factors based on desk research & literature review; along with primary expert inputs. These variables are further confirmed through regression modeling (wherever required).
  • Step-2: Build a Market Model: In order to build a robust forecasting methodology, the variables and factors identified in Step-1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set and the model is built on the basis of these variables.
  • Step-3: Validate and Finalize: In this important step, all market numbers, variables and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.
  • Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms
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United States Whey Protein Ingredients Market Research FAQs

How big is the United States Whey Protein Ingredients Market?

The United States Whey Protein Ingredients Market size is expected to reach USD 980.33 million in 2025 and grow at a CAGR of 5.15% to reach USD 1.26 billion by 2030.

What is the current United States Whey Protein Ingredients Market size?

In 2025, the United States Whey Protein Ingredients Market size is expected to reach USD 980.33 million.

Who are the key players in United States Whey Protein Ingredients Market?

Arla Foods amba, Fonterra Co-operative Group Limited, Glanbia PLC, Groupe Lactalis and Koninklijke FrieslandCampina NV are the major companies operating in the United States Whey Protein Ingredients Market.

Which segment has the biggest share in the United States Whey Protein Ingredients Market?

In the United States Whey Protein Ingredients Market, the Food and Beverages segment accounts for the largest share by end user.

Which is the fastest growing segment in the United States Whey Protein Ingredients Market?

In 2025, the Supplements segment accounts for the fastest growing by end user in the United States Whey Protein Ingredients Market.

What years does this United States Whey Protein Ingredients Market cover, and what was the market size in 2025?

In 2025, the United States Whey Protein Ingredients Market size was estimated at 980.33 million. The report covers the United States Whey Protein Ingredients Market historical market size for years: 2017, 2018, 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the United States Whey Protein Ingredients Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

United States Whey Protein Ingredients Market Research

Mordor Intelligence offers a comprehensive analysis of the United States whey protein ingredients market, drawing on decades of expertise in protein ingredients research. Our coverage includes segments such as whey protein concentrate, whey protein isolate, and whey protein hydrolysate. We also provide a detailed examination of dairy ingredients and dairy derivatives. The report features an in-depth analysis of protein supplement ingredients and ingredients for sports nutrition, with a particular focus on demineralized whey and sweet whey powder applications.

Stakeholders can gain valuable insights through our detailed examination of whey protein manufacturers USA and emerging trends in organic whey protein formulations. The report is available as an easy-to-download PDF, featuring comprehensive analysis of protein ingredients market dynamics and whey protein market size projections. Our research covers the complete value chain, from milk protein ingredients to finished products. This offers strategic insights for manufacturers, investors, and industry participants in the United States whey protein market. The analysis includes a detailed evaluation of whey protein composition and emerging applications in whey permeate processing.