Vietnam Residential Real Estate Market Analysis - Trends, Forecast, Size & Industry Growth Report (2025 - 2030)

The Vietnam Residential Real Estate Market is Segmented by Property Type (Apartments and Condominiums, and Villas and Landed Houses), by Price Band (Affordable, Mid-Market and Luxury), by Business Model (Sales and Rental), by Mode of Sale (Primary and Secondary), and by Key Cities and Provinces (Ho Chi Minh City, Hanoi, Danang, Hai Phong and More). The Market Forecasts are Provided in Terms of Value (USD)

Vietnam Residential Real Estate Market Size and Share

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Vietnam Residential Real Estate Market Analysis by Mordor Intelligence

Vietnam residential real estate market size stands at USD 33.19 billion in 2025 and is forecast to reach USD 57.08 billion by 2030, translating into an 11.45% CAGR and signaling one of the most dynamic growth outlooks in Southeast Asia. Demographic momentum, a steady flow of foreign direct investment into industrial corridors, and streamlined housing regulations together keep residential demand robust across price bands. Large-scale transport projects such as Ho Chi Minh City’s Metro Line 2 and the planned Ring Road 4 are progressively pushing demand into peri-urban districts, broadening the geographic footprint of new supply. Villas and landed houses are beginning to close the growth gap with high-rise apartments as household wealth expands, while digital mortgage platforms that cut loan approval times below five days are lifting transaction velocity. Despite moderate fragmentation, the market benefits from professionalized developers whose integrated township models permit cross-subsidization of infrastructure and residential assets, limiting project-level risk exposure.

Key Report Takeaways

  • By property type, apartments and condominiums held 68% Vietnam residential real estate market share in 2024. The Vietnam residential real estate market for villas and landed houses is projected to expand at a 12.05% CAGR between 2025-2030.
  • By price band, the mid-market segment accounted for 45% of the Vietnam residential real estate market size in 2024. The Vietnam residential real estate market for the affordable segment is advancing at a 13.11% CAGR between 2025-2030.
  • By mode of sale, primary transactions captured 57% of the Vietnam residential real estate market share in 2024. The Vietnam residential real estate market for the secondary segment is forecast to grow at 13.51% CAGR between 2025-2030.
  • By sales model, sales constituted 86% of the Vietnam residential real estate market size in 2024. The Vietnam residential real estate market for the rental segment is expected to increase at a 12.35% CAGR between 2025-2030.
  • By geography, Ho Chi Minh City contributed 48% of the Vietnam residential real estate market revenue in 2024. The Vietnam residential real estate market for Hai Phong is on track for a 13.28% CAGR between 2025-2030.

Segment Analysis

By Property Type: Urban Density Drives Apartment Dominance

Apartments and condominiums controlled 68% Vietnam residential real estate market share in 2024, primarily because high-rise formats optimize scarce urban land and match the lifestyle expectations of younger households. The Vietnam residential real estate market size for apartments is projected to stay dominant but expand at a slightly slower pace than landed products as demographic cohorts age. Villas and landed houses are on track for a 12.05% CAGR through 2030, underpinned by wealth accumulation and returning diaspora buyers seeking land ownership. 

Hanoi registered a 9% quarter-over-quarter increase in primary apartment supply during Q1 2024, whereas Ho Chi Minh City saw a 35% quarterly drop because of delayed approvals, signaling regional imbalances. Rising secondary prices stimulate upgrade moves into larger units or suburban villas, narrowing the price gap. For developers, the landed segment offers premium margins per square meter and allows phased construction that aligns with demand absorption, a strategic hedge against approval volatility in the vertical segment.

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By Price Band: Affordable Segment Accelerates Despite Mid-Market Leadership

Mid-market properties captured 45% of the Vietnam residential real estate market size in 2024 as they deliver an optimal mix of price and amenity for a widening middle class. Even so, the affordable category is forecast to expand at 13.11% CAGR up to 2030 as government social-housing quotas and reduced-interest mortgages lift eligibility for buyers under 35 years. 

State Bank credit guidance steers capital toward affordable schemes, insulating the segment from macro-prudential tightening that weighs on luxury launches. Resolution 77, adopted in April 2025, further reduced clinker taxes to tame construction input costs, enabling developers to sustain unit prices without sacrificing margins. As the policy-driven supply ramp unfolds, developers equipped with standardized designs and modular construction methods will capture volume while meeting environmental and ESG targets.

By Mode of Sale: Secondary Market Gains Momentum

Primary launches held a 57% Vietnam residential real estate market share in 2024 on the back of abundant new supply, yet secondary transactions are racing ahead at a 13.51% CAGR to 2030, evidencing a maturing ecosystem. As the Vietnam residential real estate market size expands, improved information symmetry and digital valuation tools make resale activity more transparent, encouraging mobility among homeowners. 

Rapid price appreciation in core urban districts pushes some buyers toward older stock that offers larger floor plates at lower per-square-meter costs. Enhanced clarity around foreign ownership, together with five-day digital mortgage approvals, helps recycled inventory sell faster, providing liquidity that underpins future primary purchases. In the medium term, secondary turnover is set to become a stabilizing force that mitigates boom-bust cycles.

Market Analysis of Vietnam Residential Real Estate Market: Chart for Mode of Sale
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Note: Segment shares of all individual segments available upon report purchase

By Sales Model: Rental Segment Emerges as Growth Driver

Ownership remains culturally entrenched and accounted for 86% of 2024 revenue, but the rental category is predicted to deliver a 12.35% CAGR through 2030, thanks to rising urban flexibility needs. Grade A serviced apartments already command USD 42 per sq m monthly in Ho Chi Minh City’s CBD, and similar assets are spreading to Danang and Hai Phong. 

Institutional investors are piloting build-to-rent portfolios that promise steady cash flows uncorrelated with sales cycles. Government social-housing programs also incorporate rental quotas, recognizing that not all households can meet deposit thresholds. As professional management standards improve, tenants gain higher service quality and security of tenure, reinforcing the Vietnam residential real estate market’s move toward diversified tenure options.

Geography Analysis

Ho Chi Minh City contributed 48% of 2024 transaction value, a testament to its status as the nation’s commercial powerhouse and first recipient of large-scale MRT investment[3]Ho Chi Minh City Department of Construction, “2024 Residential Real Estate Market Overview,” hochiminhcity.gov.vn. Apartment prices in prime districts rose 6% to USD 3,200–5,200 per sq m, constrained by limited new launches and solid investor demand. Metro Line 2 and Ring Road 4 are expected to redistribute demand towards Thu Duc City and outlying districts, where greenfield availability allows mixed-use mega-projects.

Hai Phong’s 13.28% CAGR outlook stems from synergistic port upgrades and industrial-zone expansion that generate well-paid manufacturing jobs. Developers such as Vinhomes are already parcelling 500-plus-hectare sites for integrated townships that combine worker housing, retail, and logistics facilities, creating virtuous localisation effects. Hanoi, by contrast, operates under stricter planning controls that cap high-rise density, driving 26% price gains in the secondary market during 2024. Scarcity has motivated land-efficient formats like micro-flats and co-living schemes targeting young professionals.

Central coastal city Danang leverages tourism and IT outsourcing to draw both holiday-home buyers and expatriate renters, helped by an upgraded international airport. Monthly rents for beachfront condominiums climbed 8% in 2024, outpacing national averages. Can Tho in the Mekong Delta and Bac Ninh near Hanoi represent frontier urban markets where developers take greenfield positions ahead of expressway completions. Government priority funding for bridges and flood-mitigation works underscores commitment to these emerging nodes, signalling long-term upside for the Vietnam residential real estate market.

Competitive Landscape

The competitive field remains moderately concentrated, with the top five developers collectively controlling roughly 55% of annual primary launches. Vinhomes leads, applying an integrated township model that blends residential, office, schooling, and transit assets, thereby commanding premium pricing and accelerated approvals. Its 2025 revenue target of VND 180 trillion (USD 6.9 billion) implies a 76% year-over-year surge, fueled by Royal Island in Hai Phong and Global Gate in Hanoi. 

Novaland, focused on ESG-certified projects, leverages recycled materials and green financing to differentiate its pipeline and unlock concessional lending. Foreign specialists such as Korea’s Lotte Land carve out niches in expatriate-oriented clusters, incorporating Korean retail formats and school curricula that appeal to their core clientele. Meanwhile, PropTech upstarts offer virtual tours and AI-driven pricing engines, compressing search costs and improving match quality for buyers across the Vietnam residential real estate market.

Input inflation, especially for steel and cement, spurred the government to publish Resolution 77 in April 2025, coordinating tax relief and production scaling to stabilize costs. Developers that locked in long-term supply contracts mid-2024 now enjoy margin protection, enabling continued construction when smaller competitors slow activity. As new Land Law provisions simplify foreign Vietnamese purchases, firms with overseas marketing networks are likely to capture incremental demand. Opportunities persist in senior living, green-certified homes, and co-living spaces, segments still under-penetrated but aligned with demographic and lifestyle shifts.

Vietnam Residential Real Estate Industry Leaders

  1. Vinhomes

  2. Novaland Group

  3. Dat Xanh Group

  4. Sun Group

  5. Phat Dat Corporation

  6. *Disclaimer: Major Players sorted in no particular order
Vietnam Residential Real Estate Market Concentration
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Recent Industry Developments

  • June 2025: Government Resolution 155/NQ-CP launched a pilot social-housing framework that sets up a national housing fund and streamlines development licensing for affordable projects in Ho Chi Minh City, Hanoi, and Hai Phong.
  • May 2025: Binh Duong approved two eco-tourism and resort schemes spanning 680 ha led by Sun Group, aimed at integrating leisure and workforce housing for 22,000 employees with a daily visitor capacity above 60,000.
  • April 2025: Vinhomes announced the 2,870-ha Green Paradise in Can Gio, pledging metro line co-funding to ensure connectivity with downtown Ho Chi Minh City.
  • April 2025: Resolution 77 provided fiscal incentives for domestic clinker production and expanded cement supply to counter construction-input inflation affecting affordable housing viability.

Table of Contents for Vietnam Residential Real Estate Industry Report

1. Introduction

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. Research Methodology

3. Executive Summary

4. Market Landscape

  • 4.1 Overview of the Economy and Market
  • 4.2 Real Estate Buying Trends - Socioeconomic and Demographic Insights
  • 4.3 Government Initiatives and Regulatory Aspects for the Residential Real Estate Sector
  • 4.4 Focus on Technology Innovation, Startups, and PropTech in Real Estate
  • 4.5 Insights into Rental Yields in Real Estate Segment
  • 4.6 Real Estate Lending Dynamics
  • 4.7 Insights Into Affordable Housing Support Provided by Government and Public-private Partnerships
  • 4.8 Market Dynamics
    • 4.8.1 Drivers
    • 4.8.1.1 Rising Urban Middle Class and Household Formation in Tier-1 and Emerging Tier-2 Cities
    • 4.8.1.2 Surging FDI-led Industrial Corridors Creating Housing Demand Near IZs
    • 4.8.1.3 Relaxed Foreign Ownership Caps in 2023 Amendments to Housing Law
    • 4.8.1.4 Rapid Expansion of MRT and Ring-Road Projects Unlocking Peripheral Land Banks
    • 4.8.1.5 Growing Remittances (USD 14 Bn+) Channelled into Residential Assets
    • 4.8.1.6 Digital Mortgage Platforms Reducing Time-to-Loan below 5 Days
    • 4.8.2 Restraints
    • 4.8.2.1 Fragmented Land-Title System and Prolonged Red-Tape for Land-Use-Right Certificates
    • 4.8.2.2 Periodic Credit-Caps on Real-Estate Lending by SBV
    • 4.8.2.3 High Construction-Input Inflation (Steel, Cement) vs. Flat Selling Prices
    • 4.8.2.4 Vulnerability to Overseas Interest-Rate Cycles Impacting USD-Denominated Debt
  • 4.9 Value / Supply-Chain Analysis
    • 4.9.1 Overview
    • 4.9.2 Real estate developers and Contractors - Key Quantitative and Qualitative insights
    • 4.9.3 Real estate brokers and agents - Key Quantitative and Qualitative insights
    • 4.9.4 Property management companies --Key Quantitative and Qualitative insights
    • 4.9.5 Insights on Valuation Advisory and Other Real Estate Services
    • 4.9.6 State of the building materials industry and partnerships with key developers
    • 4.9.7 Insights on key strategic real estate investors/buyers in the market
  • 4.10 Porter’s Five Forces
    • 4.10.1 Bargaining Power of Suppliers
    • 4.10.2 Bargaining Power of Buyers
    • 4.10.3 Threat of New Entrants
    • 4.10.4 Threat of Substitutes
    • 4.10.5 Intensity of Competitive Rivalry

5. Market Size and Growth Forecasts (Value)

  • 5.1 By Property Type
    • 5.1.1 Apartments and Condominiums
    • 5.1.2 Villas and Landed Houses
  • 5.2 By Price Band
    • 5.2.1 Affordable
    • 5.2.2 Mid-Market
    • 5.2.3 Luxury
  • 5.3 By Mode of Sale
    • 5.3.1 Primary (New-Build)
    • 5.3.2 Secondary (Existing Home Resale)
  • 5.4 By Key Cities and Provinces
    • 5.4.1 Ho Chi Minh City
    • 5.4.2 Hanoi
    • 5.4.3 Danang
    • 5.4.4 Hai Phong
    • 5.4.5 Rest of Vietnam

6. Competitive Landscape

  • 6.1 Market Concentration
  • 6.2 Strategic Moves (MandA, JV, Land-Bank Acquisitions, IPOs)
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles (includes Global-level Overview, Market-level Overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share, Products and Services, Recent Developments)
    • 6.4.1 Vinhomes
    • 6.4.2 Novaland Group
    • 6.4.3 Dat Xanh Group
    • 6.4.4 Sun Group
    • 6.4.5 Phat Dat Corporation
    • 6.4.6 Hung Thinh Corporation
    • 6.4.7 Nam Long Investment Corporation
    • 6.4.8 Khang Dien House Trading and Investment
    • 6.4.9 Keppel Land Vietnam
    • 6.4.10 CapitaLand Development (Vietnam)
    • 6.4.11 Gamuda Land Vietnam
    • 6.4.12 FLC Group
    • 6.4.13 SonKim Land
    • 6.4.14 Phu My Hung Development
    • 6.4.15 An Gia Investment
    • 6.4.16 Ecopark Corporation
    • 6.4.17 BCG Land
    • 6.4.18 Masterise Homes
    • 6.4.19 VSIP / Becamex
    • 6.4.20 Rever (PropTech)
    • 6.4.21 CenLand

7. Market Opportunities and Future Outlook

  • 7.1 White-Space and Unmet-Need Assessment (Senior-Living, Green-Certified Homes, Co-Living)
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Vietnam Residential Real Estate Market Report Scope

Residential real estate is broadly defined as real property (land and any buildings) used for residential purposes.

The report provides a comprehensive background analysis of the Canadian facade market, covering the current market trends, restraints, technological updates, and detailed information on various segments and the competitive landscape of the industry. Additionally, the COVID-19 impact has been incorporated and considered during the study. The Vietnam residential real estate market is segmented by type (villas and landed houses and condominiums and apartments) and by city (Ho Chi Minh City, Hanoi, Danang, Quang Ninh, and the rest of Vietnam). 

The report offers market size and forecasts for the Vietnamese residential real estate market in value (USD) for all the above segments.

By Property Type Apartments and Condominiums
Villas and Landed Houses
By Price Band Affordable
Mid-Market
Luxury
By Mode of Sale Primary (New-Build)
Secondary (Existing Home Resale)
By Key Cities and Provinces Ho Chi Minh City
Hanoi
Danang
Hai Phong
Rest of Vietnam
By Property Type
Apartments and Condominiums
Villas and Landed Houses
By Price Band
Affordable
Mid-Market
Luxury
By Mode of Sale
Primary (New-Build)
Secondary (Existing Home Resale)
By Key Cities and Provinces
Ho Chi Minh City
Hanoi
Danang
Hai Phong
Rest of Vietnam
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Key Questions Answered in the Report

What is the current size of the Vietnam residential real estate market?

The sector is valued at USD 33.19 billion in 2025 and is projected to hit USD 57.08 billion by 2030 at an 11.45% CAGR.

Which property type leads sales volume?

Apartments and condominiums lead with a 68% market share in 2024 due to urban density and lifestyle preferences.

Why is the affordable segment growing faster than others?

Government social-housing programs and preferential mortgages are driving a 13.11% CAGR in affordable units, outpacing mid- and high-end categories.

How will transport infrastructure influence future demand?

Projects like Metro Line 2 and Ring Road 4 unlock new land banks and shorten commutes, widening the geographic spread of viable residential projects.

Vietnam Residential Real Estate Market Report Snapshots