Pet Obesity Management Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Pet Obesity Management Market is Segmented by Product (Drugs and Food Supplements), Animal Type (Dogs, Cats, and Other Animals), End User (Pet Specialty Stores, E-commerce, and Other End Users), and Geography (North America, Europe, Asia-Pacific, Middle East and Africa, and South America). The report offers the value (USD million) for the above segments.

Pet Obesity Management Market Size

Pet Obesity Management Market Summary
Study Period 2021 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
CAGR 6.80 %
Fastest Growing Market Asia-Pacific
Largest Market North America

Major Players

Pet Obesity Management Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Pet Obesity Management Market Analysis

The pet obesity management market is projected to register a CAGR of 6.80% during the forecast period.

While the COVID-19 pandemic greatly influenced human lifestyle, it also impacted the pets' food habits, activity levels, and weight, all of which significantly impacted the quality of life. According to the Windermere Veterinary Services report published in June 2021, overweight pets climbed by 108% till 2020. As per the Washington Post published in January 2022, Americans spent USD 21.4 billion on nonmedical pet products through November 2020. As per an article published in August 2021, by the People's Dispensary for Sick Animals, pups were being walked less frequently than pre-pandemic, with 38% leaving the house just once a day compared to 33% in February 2020 due to the lockdown. Hence, the COVID-19 pandemic has elevated obesity levels among pets, significantly contributing to the market's growth.

According to an article published by Pet Keen in July 2022, vets estimate that as many as 59% of all pets are obese. Over the past 10 years, there has been a 169% increase in overweight cats and a 158% increase in overweight dogs. As per the same source, as many as 37% of all dogs are overweight by the time they are six months old. The obesity epidemic is also affecting pets in developing nations, with 44% of all canines in China being classified as obese. As a result of the rising prevalence of pet obesity, pet obesity management strategies are becoming more widely adopted.

The increasing adoption of pets worldwide is expected to boost the market's growth over the forecast period. For instance, according to the American Pet Products Association's (APPA) National Pet Owners Survey of 2021-2022, 70% of American homes, or about 90.5 million families, owned a pet. The increased ownership of pets and per capita earnings among individuals, particularly in developing nations, will likely fuel this market's expansion. According to the North American Pet Health Insurance Association (NAPHIA), gross written premiums for pet health insurance in the United States reached USD 1.99 billion in 2020, an increase of 27.5% from USD 1.56 billion in 2019. From 2016 to 2020, the market grew at an annual rate of around 24.2%. Hence, this is likely to contribute to the market's growth.

Many pet owners are aware of and worried about maintaining their pets' weight, particularly in the early stages, as excess weight can lead to various health problems. If left unchecked, it can lead to astronomically high medical expenditures. Increased occurrences of obesity-related disorders in pets are predicted to increase the demand for pet obesity management, thereby contributing to the market's growth. However, a lack of awareness about pet obesity management in developing economies is expected to hinder the market's growth.

Pet Obesity Management Market Trends

Dogs Segment is Expected to Hold a Major Share in the Pet Obesity Management Market

The dogs segment accounted for the largest market share in 2021 due to increased ownership of dogs in developed countries. For instance, according to Interzoo Exhibition Centre data updated in April 2021, Germans lived with 34.9 million dogs in 2021. The high number of dogs as pets are expected to drive the growth of the studied segment during the forecast period.

Obesity is a common medical problem in dogs, according to most veterinarians. Obese dogs are more likely to acquire diabetes, osteoarthritis, and urinary incontinence. Increased adiposity can also negatively impact pulmonary function, create metabolic disturbances such as insulin resistance, and affect renal function and health. Dogs that are fed ad libitum are more likely to be overweight, resulting in a shorter lifespan. As a result, a lot of evidence shows the negative health impacts of companion dogs becoming overweight.

Key companies in the segment are focusing on new product developments and expanding their distribution channels to capture a larger market share. Hill's Pet Nutrition announced in April 2022 that its Prescription Diet pet food line would be relaunched with new formulations, packaging redesigns, and more veterinary outreach.

In November 2021, Layn Natural Components introduced its TruGro weight control solution, which is made entirely of plant-based ingredients and designed to assist pets in maintaining a healthy weight. Thus, such product launches are likely to accelerate the market's growth.

Pet Obesity Management Market: Dog Ownership Statistics (in Percentage), By State, United States, 2022

North America is Expected to Hold a Significant Share in the Market Over the Forecast Period

North America is expected to hold a major share of the pet obesity management market. Favorable insurance policies are also expected to expand the market's potential. Increased worries among pet owners about the hazards associated with obesity are boosting the demand for effective weight control programs, thus contributing to the market's growth. As per an article published in VCA Animal Hospital, obesity has affected one-fourth of the canine population in the region, leading to a surge in the adoption of pet obesity control tactics and plans. It also stated that obesity is the most frequent preventable condition in dogs and cats in North America. Obesity affects 25-30% of the dog population, with 40-45% of canines aged 5-11 years old weighing more than average.

Weight difficulties can lead to various health concerns, including high blood pressure, arthritis, diabetes, heart and lung disease, kidney malfunction, joint injury, and some types of cancer. Such disorders in pets can endanger their health and their lives. As a result, the region's market is likely to be driven by the incidence of obesity in pets.

Besides, insurance companies are producing policies to address the increased demand for pet owners to manage their pets' weight. As per 365 Pet Insurance, the cost of obesity-related conditions can vary from pet to pet, but it can run very high. Pet insurance can be very helpful in paying the high costs of vet care for obesity-related illnesses in pets. Different health issues cost different amounts. Hence it is difficult to pinpoint an exact cost for obesity-related conditions. Cardiac care costs about USD 1,200, cancer treatment costs over USD 2,000, and joint issues can run over USD 3,500. Pet insurance covers many health problems caused by both illness and accidents. They will also provide coverage for obesity-related conditions under their basic accident/illness policies.

Nutritional product availability for pets also supports the market's growth. For instance, Hills Prescription Diet Metabolic, Royal Canin Satiety Support Weight Management, and Purina Overweight Management are professionally created nutritional solutions that help dogs lose weight healthily and safely. Hence, the market in the region is likely to be driven and accelerated by the rising usage of such products and the demand for weight management in pets.

Pet Obesity Management Market - Growth Rate by Region

Pet Obesity Management Industry Overview

The pet obesity management market is fragmented, competitive, and has several major players. In terms of market share, a few major players are currently dominating the market, including Royal Canin, Hills Pet Nutrition Inc., Pedigree, Pfizer Animal Health, KONG Company, Vivaldis, Park Vet Group, Auxthera LLC, and Weight Watchers.

Pet Obesity Management Market Leaders

  1. Royal Canin

  2. Hills Pet Nutrition, Inc.

  3. Pedigree

  4. Pfizer animal health

  5. Vivaldis

*Disclaimer: Major Players sorted in no particular order

Pet Obesity Management Market Concentration
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Pet Obesity Management Market News

  • In May 2022, Park Vet Group launched the Veterinary Nursing Awareness campaign to raise awareness regarding the importance of veterinary nursing and pet nutrition balances.
  • In January 2022, Alton Brown joined Hill's Pet Nutrition on a mission to end pet obesity. The company revealed recent research findings to help enhance this campaign by offering pet owners free education, tools, and resources.

Pet Obesity Management Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Overview

    2. 4.2 Market Drivers

      1. 4.2.1 Increasing Pet Ownership

      2. 4.2.2 Increasing Prevalence of Diabetes and Other Chronic Diseases Among Pets

      3. 4.2.3 Increasing Pet Insurance Policies and Coverage

    3. 4.3 Market Restraints

      1. 4.3.1 Lack of Awareness About Pet Obesity Management in Developing Economies

    4. 4.4 Porter's Five Forces Analysis

      1. 4.4.1 Threat of New Entrants

      2. 4.4.2 Bargaining Power of Buyers/Consumers

      3. 4.4.3 Bargaining Power of Suppliers

      4. 4.4.4 Threat of Substitute Products

      5. 4.4.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION (Market Size by Value - USD million)

    1. 5.1 By Products

      1. 5.1.1 Drugs

      2. 5.1.2 Food Supplements

    2. 5.2 By Animal Type

      1. 5.2.1 Dogs

      2. 5.2.2 Cats

      3. 5.2.3 Other Animals

    3. 5.3 By End User

      1. 5.3.1 Pet Specialty Stores

      2. 5.3.2 E-commerce

      3. 5.3.3 Other End Users

    4. 5.4 By Geography

      1. 5.4.1 North America

        1. 5.4.1.1 United States

        2. 5.4.1.2 Canada

        3. 5.4.1.3 Mexico

      2. 5.4.2 Europe

        1. 5.4.2.1 Germany

        2. 5.4.2.2 United Kingdom

        3. 5.4.2.3 France

        4. 5.4.2.4 Italy

        5. 5.4.2.5 Spain

        6. 5.4.2.6 Rest of Europe

      3. 5.4.3 Asia-Pacific

        1. 5.4.3.1 China

        2. 5.4.3.2 Japan

        3. 5.4.3.3 India

        4. 5.4.3.4 Australia

        5. 5.4.3.5 South Korea

        6. 5.4.3.6 Rest of Asia-Pacific

      4. 5.4.4 Middle East and Africa

        1. 5.4.4.1 GCC

        2. 5.4.4.2 South Africa

        3. 5.4.4.3 Rest of Middle East and Africa

      5. 5.4.5 South America

        1. 5.4.5.1 Brazil

        2. 5.4.5.2 Argentina

        3. 5.4.5.3 Rest of South America

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Company Profiles

      1. 6.1.1 Royal Canin

      2. 6.1.2 Hills Pet Nutrition Inc.

      3. 6.1.3 Pedigree

      4. 6.1.4 Pfizer Animal Health

      5. 6.1.5 KONG Company

      6. 6.1.6 Vivaldis

      7. 6.1.7 Park Vet Group

      8. 6.1.8 Auxthera LLC

      9. 6.1.9 Weight Watchers

    2. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

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Pet Obesity Management Industry Segmentation

As per the scope of this report, obesity in pets occurs when excessive adipose tissue accumulates in the body. Pets are considered overweight when they weigh 10-30% above their ideal body weight.

The pet obesity management market is segmented by product (drugs and food supplements), animal type (dogs, cats, and other animals), end user (pet specialty stores, e-commerce, and other end users), and geography (North America, Europe, Asia-Pacific, Middle East and Africa, and South America). The market report also covers the estimated market sizes and trends for 17 countries across major global regions. The report offers the value (in USD million) for the above segments.

By Products
Drugs
Food Supplements
By Animal Type
Dogs
Cats
Other Animals
By End User
Pet Specialty Stores
E-commerce
Other End Users
By Geography
North America
United States
Canada
Mexico
Europe
Germany
United Kingdom
France
Italy
Spain
Rest of Europe
Asia-Pacific
China
Japan
India
Australia
South Korea
Rest of Asia-Pacific
Middle East and Africa
GCC
South Africa
Rest of Middle East and Africa
South America
Brazil
Argentina
Rest of South America
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Pet Obesity Management Market Research FAQs

The Global Pet Obesity Management Market is projected to register a CAGR of 6.80% during the forecast period (2024-2029)

Royal Canin, Hills Pet Nutrition, Inc., Pedigree, Pfizer animal health and Vivaldis are the major companies operating in the Global Pet Obesity Management Market.

Asia-Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).

In 2024, the North America accounts for the largest market share in Global Pet Obesity Management Market.

The report covers the Global Pet Obesity Management Market historical market size for years: 2021, 2022 and 2023. The report also forecasts the Global Pet Obesity Management Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Global Pet Obesity Management Industry Report

Statistics for the 2024 Global Pet Obesity Management market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Global Pet Obesity Management analysis includes a market forecast outlook to for 2024 to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Pet Obesity Management Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)