Pastries Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The Cakes and Pastries Market is Segmented by Flavor (Sweet and Savory), Product Type (Packaged Pastries and Unpackaged/Artisanal Pastries), Distribution Channel (Supermarkets/Hypermarkets, Convenience/Grocery Stores, Specialty Stores, Online Retail Stores, and Other Distribution Channels), and Geography (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa). The Market Size and Forecasts in Value (USD Million) for the Above Segments.

Pastries Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

Pastries Market Size

Pastries Market Summary
Study Period 2019 - 2030
Market Size (2025) USD 67.20 Billion
Market Size (2030) USD 77.07 Billion
CAGR (2025 - 2030) 2.78 %
Fastest Growing Market Asia Pacific
Largest Market Europe
Market Concentration Low

Major Players

Pastries Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of Pastries Market with other markets in Food & Beverage Industry

Beverages

Food

Food Ingredients and Food Additives

Food Supplements

Pastries Market Analysis

The Pastries Market size is estimated at USD 67.20 billion in 2025, and is expected to reach USD 77.07 billion by 2030, at a CAGR of 2.78% during the forecast period (2025-2030).

The growing popularity of customizable pastries and increasing product innovation are expected to drive the market's growth during the forecast period. The use of specialty ingredients, such as whole-grain bread, concentrates, and sweet goods mixes in pastries by manufacturers, has seen significant developments as a part of the overall demand for healthy ingredients, indulgence without calories, and high demand for on-the-go food products. For instance, in August 2021 Europastry brands with Verdeo, a company dedicated to creating new ways to use olive oil in food products, launched a range of pastries, Olive. The new range, including croissants, donuts, and muffins, is made with 100% olive oil instead of butter and palm oil.

Furthermore, among the most popular products in the bakery segment are cakes and pastries. It is often consumed for ceremonial events like birthdays, weddings, and anniversaries. Cakes come in a variety of sizes and shapes, and they can be made to the customer's specifications. A pastry is a flour, water, and oil dough that can be both sweet and savory. Pie and tart crusts are frequently made from baked or fried pastries. Pastries like puff, shortcrust, and choux are among the most popular varieties sold in stores.

The two main reasons propelling the market's expansion are the increased demand for indulgent food products and growing urbanization. The consumption of ready-to-eat food items like cakes, pies, and pastries has increased due to the growing working population and rising disposable incomes, which has increased sales. Also, a broad and diverse consumer base is being served by ongoing experimentation to develop unique flavors of fillings and toppings, coupled with the rising desire for customized pastries and cakes. Moreover, a rise in consumer health concerns has prompted the use of healthier ingredient substitutes, such as whole wheat flour, in place of white flour.

Pastries Industry Overview

The market for pastries is highly competitive due to the presence of many regional and international suppliers. In addition, new healthier varieties with less fat are being introduced by vendors to attract the health-conscious population. In addition to offering unique and customized products, companies are focused on enhancing and expanding their distribution network. Many players are focused on product offerings via various online platforms to increase their consumer reach. Some major players in this market include American Baking Company, Aryzta AG, Britannia Industries, Flowers Foods, Groupo Bimbo, Hostess Brands LLC, McKee Foods Co., Tyson Foods, Europastry Brands, and Finsbury Food Group PLC.

Pastries Market Leaders

  1. McKee Foods Corporation

  2. Flowers Foods

  3. Grupo Bimbo

  4. Hostess Brands, LLC

  5. The Essential Baking Company

  6. *Disclaimer: Major Players sorted in no particular order
Pastries Market Concentration
Need More Details on Market Players and Competiters?
Download PDF

Pastries Market News

  • June 2023: Le Macaron French Pastries® Continues Nationwide Expansion with Ten New Locations in Tucson, Gaithersburg, New York, Columbus, Tarpon Springs, FL, Pembroke Pines, FL, and three California stores in Long Beach, Sacramento, and New Port Beach. In addition, the company reported a third Le Macaron café is slated to open in Nashville.
  • February 2023: McKee Food Corporation launched a new website for non-commercial food service brands: mckeefoodservice.com. With the recent update, vending and traditional foodservice customers can visit a single website for product information.
  • August 2022: Under the Wrights brand, food manufacturing specialists Wright Food Group introduced the latest line of core ready meals and vegan savory pastries. In addition to the brand's current vegan offering and expanded savory range, the vegan line includes a vegan pastry.

Pastries Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS

  • 4.1 Market Drivers
    • 4.1.1 Growing Demand for Free-From Foods Boosts Market Growth
    • 4.1.2 Growing Intolerance Toward Gluten and the Prevalence of Celiac Disease
  • 4.2 Market Restraints
    • 4.2.1 Price Fluctuations of Raw Material May Affect Growth
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5. MARKET SEGMENTATION

  • 5.1 Product Type
    • 5.1.1 Packaged Pastries
    • 5.1.2 Unpackaged/Artisanal Pastries
  • 5.2 Distribution Channel
    • 5.2.1 On-trade
    • 5.2.2 Off-trade
    • 5.2.2.1 Supermarkets/Hypermarkets
    • 5.2.2.2 Convenience/Grocery Stores
    • 5.2.2.3 Specialty Stores
    • 5.2.2.4 Online Retail Stores
    • 5.2.2.5 Other Distribution Channels
  • 5.3 Geography
    • 5.3.1 North America
    • 5.3.1.1 United States
    • 5.3.1.2 Canada
    • 5.3.1.3 Mexico
    • 5.3.1.4 Rest of North America
    • 5.3.2 Europe
    • 5.3.2.1 Spain
    • 5.3.2.2 United Kingdom
    • 5.3.2.3 Germany
    • 5.3.2.4 France
    • 5.3.2.5 Italy
    • 5.3.2.6 Rest of Europe
    • 5.3.3 Asia-Pacific
    • 5.3.3.1 China
    • 5.3.3.2 Japan
    • 5.3.3.3 India
    • 5.3.3.4 Australia
    • 5.3.3.5 Rest of Asia-Pacific
    • 5.3.4 South America
    • 5.3.4.1 Brazil
    • 5.3.4.2 Argentina
    • 5.3.4.3 Rest of South America
    • 5.3.5 Middle-East & Africa
    • 5.3.5.1 South Africa
    • 5.3.5.2 Saudi Arabia
    • 5.3.5.3 Rest of Middle-East & Africa

6. COMPETITIVE LANDSCAPE

  • 6.1 Strategies Adopted by Leading Players
  • 6.2 Market Share Analysis
  • 6.3 Company Profiles
    • 6.3.1 American Baking Company
    • 6.3.2 Aryzta AG
    • 6.3.3 Britannia Industries
    • 6.3.4 Flowers Foods
    • 6.3.5 Groupo Bimbo
    • 6.3.6 Hostess Brands LLC
    • 6.3.7 McKee Foods Co.
    • 6.3.8 Tyson Foods
    • 6.3.9 Europastry Brands
    • 6.3.10 Finsbury Food Group PLC
  • *List Not Exhaustive

7. MARKET OPPORTUNITIES AND FUTURE TRENDS

8. ABOUT US

**Subject to Availability
You Can Purchase Parts Of This Report. Check Out Prices For Specific Sections
Get Price Break-up Now

Pastries Industry Segmentation

Pastries are various baked products made from flour, sugar, milk, butter, shortening, baking powder, and eggs. Pastries are considered bakers' confectionery products. The global pastry market is segmented by flavor, product type, distribution channel, and geography. By flavor, the market includes sweet and savory pastries. By product type, the market is segmented into packaged pastries and unpackaged or artisanal pastries. By distribution channel, the market is segmented into on-trade and off-trade channels. Off-trade channels further include supermarkets/hypermarkets, convenience/grocery stores, specialty stores, online retail stores, and other distribution channels. Moreover, the study analyzes the pastries market in the emerging and established markets worldwide, including North America, Europe, Asia-Pacific, South America, and Middle-East & Africa. The market sizing has been done in value terms in USD for all the abovementioned segments.

Product Type Packaged Pastries
Unpackaged/Artisanal Pastries
Distribution Channel On-trade
Off-trade Supermarkets/Hypermarkets
Convenience/Grocery Stores
Specialty Stores
Online Retail Stores
Other Distribution Channels
Geography North America United States
Canada
Mexico
Rest of North America
Europe Spain
United Kingdom
Germany
France
Italy
Rest of Europe
Asia-Pacific China
Japan
India
Australia
Rest of Asia-Pacific
South America Brazil
Argentina
Rest of South America
Middle-East & Africa South Africa
Saudi Arabia
Rest of Middle-East & Africa
Need A Different Region or Segment?
Customize Now

Pastries Market Research FAQs

How big is the Pastries Market?

The Pastries Market size is expected to reach USD 67.20 billion in 2025 and grow at a CAGR of 2.78% to reach USD 77.07 billion by 2030.

What is the current Pastries Market size?

In 2025, the Pastries Market size is expected to reach USD 67.20 billion.

Who are the key players in Pastries Market?

McKee Foods Corporation, Flowers Foods, Grupo Bimbo, Hostess Brands, LLC and The Essential Baking Company are the major companies operating in the Pastries Market.

Which is the fastest growing region in Pastries Market?

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).

Which region has the biggest share in Pastries Market?

In 2025, the Europe accounts for the largest market share in Pastries Market.

What years does this Pastries Market cover, and what was the market size in 2024?

In 2024, the Pastries Market size was estimated at USD 65.33 billion. The report covers the Pastries Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Pastries Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Pastries Industry Report

Statistics for the 2025 Pastries market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Pastries analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.