Outdoor Wi-Fi Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

The Outdoor Wi-Fi Market is segmented by Product (WLAN Controllers, Access Points, and Wireless Hotspot Gateways), Service (Network Planning and Design and Installation and Support), Implementation Model (Outdoor Hotspots and Private Networks), End-user Industry (Healthcare, Education, Logistics and Transportation, Travel and Hospitality, and Public Utilities), and Geography.

Market Snapshot

outdoor wi fi market
Study Period:

2018 - 2026

Base Year:

2020

Fastest Growing Market:

Asia Pacific

Largest Market:

North America

CAGR:

14.24 %

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Market Overview

The outdoor Wi-Fi market has registered a CAGR of 14.24% during the forecast period, 2021-2026. The prevalence of home and office Wi-Fi networks, hotspots in public venues, and Wi-Fi at most commercial locations make connectivity easier.

  • The deployment of smart infrastructure systems (based on IoT techniques and cloud computing) and the data collection and information sharing are leading to higher usage at any given point of time. Thus, the deployment of outdoor Wi-Fi at different locations, such as public and commercial locations, makes the data sharing easy. This is fueling the outdoor Wi-Fi market.
  • Moreover, the increasing investments in smart city projects, globally, are expected to boost the market.
  • However, technical glitches, like connection loss (many clients converging on a single access point), and regulations on power limits are some of the factors hindering the market during the forecasted period.

Scope of the Report

Wi-Fi technology is crucial for various systems, such as Machine to Machine (M2M) and Hot Spots. Outdoor Wi-Fi technology is emerging across various verticals, such as healthcare, education, shopping malls, public sector, railway stations, and airports. Moreover, luxury smartwatches are expected to grow and are expected to constitute about 25% of smart wearables. They are among the most commonly used platforms through which outdoor Wi-Fi networks are set to be accessed by consumers.

By Product
WLAN Controllers
Access Points
Wireless Hospot Gateways
By Service
Network Planning and Design
Installation and Support
By Implementation Model
Outdoor Hotspots
Private Networks
By End-user Industry
Healthcare
Education
Logistics and Transportation
Travel and Hospitality
Public Utilities
Other End-user Industries
Geography
North America
Europe
Asia-Pacific
Latin America
Middle East & Africa

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Key Market Trends

Increase in Demand for Public Wi-Fi Service is Expected to Drive the Market

  • Public Wi-Fi hotspots have been launched at locations, like railway stations, metro stations, hotels, airports, cafes, markets, educational institutions, parks, and other public places.
  • The Wi-Fi hotspot market is driven by the increasing penetration of smart devices across several countries. The increasing trend of social media and growing internet penetration with the increasing consumption of rich media content are the major factors driving the adoption of the Wi-Fi technology and increasing the market share. 
  • Moreover, with the growing adoption of BYOD policies and enterprise mobility among organizations, the employees can work from home or any public places at any given point of time. With the BYOD deployments increasing, the need for connectivity of devices increased, and thus, the public hotspot helps in getting connected at a cheap rate.
  • Additionally, the government initiatives are also supporting the market to grow. For example, "Digital India" initiative, RailTel, a "Miniratna" enterprise of the government, has provided free high-speed Wi-Fi service through the program, RailWire. The organization covered more than 1,500 railway stations by April 5, 2019. RailTel is one of the largest and fastest public Wi-Fi networks in the world.
  • Thus, the aforementioned factors are expected to boost the outdoor Wi-Fi network, globally, during the forecasted period.
outdoor wi fi market

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Asia-Pacific to Witness the Fastest Growth

  • The Asia-Pacific outdoor Wi-Fi market is expected to grow at a faster rate because of the presence of the two largest economies of the world i.e., China and India. The strong economic growth in the region, coupled with the information that the internet brings, interprets that the internet is poised for dynamic growth in the Asia-Pacific region. In lieu of that, the outdoor Wi-Fi market has a huge opportunity in this region.
  • Additionally, the rising penetration of smartphones and formulation of favorable guidelines by the aviation authorities from countries, like India, for the use of in-flight Wi-Fi services inside an aircraft would further bid to boost the airborne wireless connectivity market over the next few years, resulting in the increase of outdoor wi-fi systems.
  • Moreover, digitalization initiatives are undertaken by the governments of developing countries augment the demand for outdoor Wi-Fi hotspots in the region. India Mobile Congress (IMC) announced that the Indian telecom industry may roll out one million Wi-Fi hotspots in the country by December 2019, which is another step toward the digital empowerment of the country. This initiative allows consumers to access Wi-Fi Hotspots of any of the partnering operators. Such an initiative is expected to boost the outdoor Wi-Fi market.
outdoor wi fi market

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Competitive Landscape

The outdoor Wi-Fi market is fragmented and the competitive rivalry among existing competitors is high. Moving forward, acquisitions and collaboration of large companies with startups are expected, which are focused toward innovation. Some of the key players in the market are Cisco Systems Inc. and Hewlett-Packard Enterprise Company, among others.

  • May 2019 - Cisco partnered with Linus Tech Tips and developed some new Meraki WiFi6 compatible access points. Wi-Fi 6 has the capability to power entirely new mobile experiences by offering faster speeds for immersive-experience applications and more device and IoT capacity for high-density environments, such as university lecture halls, malls, stadiums, and manufacturing facilities.
  • September 2018 - Huawei Technologies Co. Ltd partnered with the city of Duisburg, Germany, to transform Germany’s industrial heartland into a smart city. Their cooperation is expected to focus on transforming Duisburg from a traditional industrial city into a service-oriented smart city through smart government, smart port logistics, smart education, smart infrastructure, 5G and broadband, smart homes, and urban IoT. 

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Overview

    2. 4.2 Introduction to Market Drivers and Restraints

    3. 4.3 Market Drivers

      1. 4.3.1 Increasing Demand for Internet of Things and Penetration of Internet Enabled Gadgets

      2. 4.3.2 Growing Investments in Smart City Projects Globally

    4. 4.4 Market Restraints

      1. 4.4.1 Rising Privacy and Security Concerns

    5. 4.5 Industry Value Chain Analysis

    6. 4.6 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.6.1 Threat of New Entrants

      2. 4.6.2 Bargaining Power of Buyers/Consumers

      3. 4.6.3 Bargaining Power of Suppliers

      4. 4.6.4 Threat of Substitute Products

      5. 4.6.5 Intensity of Competitive Rivalry

  5. 5. TECHNOLOGY SNAPSHOT

  6. 6. MARKET SEGMENTATION

    1. 6.1 By Product

      1. 6.1.1 WLAN Controllers

      2. 6.1.2 Access Points

      3. 6.1.3 Wireless Hospot Gateways

    2. 6.2 By Service

      1. 6.2.1 Network Planning and Design

      2. 6.2.2 Installation and Support

    3. 6.3 By Implementation Model

      1. 6.3.1 Outdoor Hotspots

      2. 6.3.2 Private Networks

    4. 6.4 By End-user Industry

      1. 6.4.1 Healthcare

      2. 6.4.2 Education

      3. 6.4.3 Logistics and Transportation

      4. 6.4.4 Travel and Hospitality

      5. 6.4.5 Public Utilities

      6. 6.4.6 Other End-user Industries

    5. 6.5 Geography

      1. 6.5.1 North America

      2. 6.5.2 Europe

      3. 6.5.3 Asia-Pacific

      4. 6.5.4 Latin America

      5. 6.5.5 Middle East & Africa

  7. 7. COMPETITIVE LANDSCAPE

    1. 7.1 Company Profiles

      1. 7.1.1 Aerohive Networks

      2. 7.1.2 Airspan Networks

      3. 7.1.3 Alvarion Technologies (SuperCom)

      4. 7.1.4 Cisco Systems Inc.

      5. 7.1.5 Fortinet Inc.

      6. 7.1.6 Hewlett-Packard Company

      7. 7.1.7 Huawei Technologies Co. Ltd

      8. 7.1.8 Juniper Networks

      9. 7.1.9 Netgear Inc.

      10. 7.1.10 Nokia Siemens Networks

      11. 7.1.11 Ubiquiti Networks Inc.

      12. 7.1.12 Zebra Technologies

    2. *List Not Exhaustive
  8. 8. INVESTMENT ANALYSIS

  9. 9. MARKET OPPORTUNITIES AND FUTURE TRENDS

**Subject to Availability

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Frequently Asked Questions

The Outdoor Wi-Fi Market market is studied from 2018 - 2026.

The Outdoor Wi-Fi Market is growing at a CAGR of 14.24% over the next 5 years.

Asia Pacific is growing at the highest CAGR over 2021- 2026.

North America holds highest share in 2020.

  • Cisco Systems Inc.
  • Hewlett-Packard Company
  • Huawei Technologies Co. Ltd
  • Nokia Siemens Networks
  • Fortinet Inc.

Are the major companies operating in Outdoor Wi-Fi Market.

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