Organic Soap Market Size & Share Analysis - Growth Trends & Forecasts (2023 - 2028)

The Report Covers Handmade Soap Market Research & Trends and it is Segmented by Type (Liquid and Bar); by Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Pharmacies/Drug Stores, Online Retail Stores, and Other Distribution Channels); and by Geography (North America, Europe, Asia-Pacific, South America, and the Middle East & Africa). The report offers the market size and values in (USD million) during the forecasted years for the above segments.

Organic Soap Market Size

Organic Soap Market Summary
share button
Study Period 2017-2027
Market Size (2023) USD 0.72 Billion
Market Size (2028) USD 1.10 Billion
CAGR (2023 - 2028) 8.74 %
Fastest Growing Market Asia-Pacific
Largest Market Europe

Major Players

Organic Soap Market Major Players

*Disclaimer: Major Players sorted in no particular order


Need a report that reflects how COVID-19 has impacted this market and its growth?

Organic Soap Market Analysis

The Organic Soap Market size is expected to grow from USD 0.72 billion in 2023 to USD 1.10 billion by 2028, at a CAGR of 8.74% during the forecast period (2023-2028).

Consumers' rising concerns about the skin health issues caused by chemically composed skincare products are one of the primary reasons driving the market. The growing awareness of achieving a sustainable environment by reducing the impact of chemicals and government initiatives to support organic products are fueling market growth. Furthermore, the existence of modern-age technology, which has resulted in the introduction of innovative solutions, particularly in the skincare segment, is encouraging a significant number of individuals throughout the world to use chemical-free soaps. According to the Office for National Statistics (UK), in 2021, the sales volume of soap and organic surface-active products in bars stood at 54 million kilograms in the United Kingdom.

The demand for natural and organic soaps has been fueled by the prevalence of adverse effects from chemicals in soap, which can cause conditions including skin irritation, allergies, and dull skin. Long-term usage of synthetic soaps may result in toxicity, hormone imbalance, and other health problems. On the other hand, organic soaps made of plant extracts and natural oils do not adversely affect the skin. Organic soap's advantages over synthetic ones drive the organic soap market globally.

Organic Soap Market Trends

This section covers the major market trends shaping the Organic Soap Market according to our research experts:

Increased Use of Natural Ingredients in Organic Soap

There is an increasing demand for natural and organic products due to consumer awareness about the harmful effects of specific compounds in regular soap, such as parabens and aluminum. For example, consumers are purchasing organic soaps because these products contain natural ingredients that can promote skin health. Also, these organic soaps are used as cleansers and can help to aid skin conditions like eczema, acne, and even sunburn. Consumers' preferences are based on these organic products' efficacy, longer-lasting protection, and clinical properties. Due to the medicinal qualities of natural ingredients, consumers' demand for natural ingredients in personal care products like organic soaps is rising. Owing to the above factors, various players have been taking advantage of the new opportunities in the market and launching new innovative products to meet the demands of the consumers. For instance, in September 2022, Moam Organics, a British skin and homecare brand, released an organic body wash called Santorini that is delicately perfumed with a blend of aromatherapy oils that includes geranium, bergamot, and frankincense. Moam is committed to sustainability, and its products are refillable, reusable, and recyclable.

Organic Soap Market: Sales Value of Certified Organic Health and Beauty and Personal Care Products, in GBP Million, United Kingdom, 2016-2021

Europe Holds a Significant Portion of Organic Soap Market

The European region is the largest market for the organic soap segment. The key driver in the market is the desire for a presentable personal image among European consumers, which has also led to their awareness of personal hygiene habits. Consumers' growing concern about their health and hygiene has enhanced the region's demand for natural or organic soap, a presentable personal image among European consumers, which has also led to their awareness of personal hygiene habits. Consumers' growing concern about their health and hygiene has enhanced the region's demand for natural or organic soap. Such factors have increased the demand for natural and organic product innovation in order to meet the dynamically changing consumer requirements. The demand for natural ingredients has been quite evident in the market, leading to most companies launching products with nature-inspired ingredients. For instance, in 2020–21, Stephenson, a company that provides synthetic bases and natural ingredients for soap, launched its COSMOS Range. COSMOS-certified products that comply with the updated standards include four products, including Stephenson’s COSMOS-certified body wash base, which contains a natural liquid soap base made from organic oils. Furthermore, the increasing trend of organic concept stores for organic soap products among consumers is also anticipated to enhance the growth of natural and organic beauty and personal care products in the region. Thus, the demand for organic products is rising in the region, which also promotes the growth of the organic soap market.

Organic Soap Market: Market Size (%), By Geography, Global, 2021

Organic Soap Industry Overview

The market studied is highly competitive. This is due to the presence of various domestic and international players in the market studied. The major players in the industry are Procter & Gamble Company, Khaadi Corporation Pvt. Limited, Neal's Yard Remedies, Davines S.p.A., and Beach Organics. Some of the major players use mergers and acquisitions as their key strategy. The strategy to be followed by these top players in mergers and acquisitions is to sustain and secure a leading position in the industry. Such strategies have enabled the companies to maintain dominance over other players operating in the market.

Organic Soap Market Leaders

  1. Procter & Gamble Company

  2. Neal's Yard Remedies

  3. Davines S.p.A.

  4. Beach Organics

  5. Foxyskin FZ LLC

*Disclaimer: Major Players sorted in no particular order

Organic Soap Market Concentration

Organic Soap Market News

  • September 2022: "We Sustain Beauty," a limited-edition shampoo and body wash launched by Davines, is intended to engage consumers and salons worldwide and promote the issue of regenerative organic agriculture in the beauty sector and beyond.
  • June 2022: Bio-D introduced a new range of 100 percent naturally derived soap bars with over 65% certified organic content. The soap bars come in 100% recyclable cardboard packaging and feature three fragrances: lime and aloe vera, plum and mulberry, and mandarin.
  • October 2021: Neal's Yard Remedies launched the new well-being "Beauty Box" for winter. The beauty box contains natural and organic products like Wild Rose Beauty Balm, Sensitive Restore + Smooth Serum, English Lavender Bath & Shower Gel, Aromatic Body Butter, Melissa Hand Cream, Organic Defense Aromatherapy Blend, Calming Temple Salve, and Quiet Time Tea.

Organic Soap Market Report - Table of Contents


    1. 1.1 Study Assumptions & Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Bargaining Power of Suppliers

      2. 4.3.2 Bargaining Power of Buyers

      3. 4.3.3 Threat of New Entrants

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 Type

      1. 5.1.1 Liquid

      2. 5.1.2 Bar

    2. 5.2 Distribution Channel

      1. 5.2.1 Supermarkets/Hypermarkets

      2. 5.2.2 Specialty Stores

      3. 5.2.3 Pharmacies/Drug Stores

      4. 5.2.4 Online Retail Stores

      5. 5.2.5 Other Distribution Channels

    3. 5.3 Geography

      1. 5.3.1 North America

        1. United States

        2. Canada

        3. Mexico

        4. Rest of North America

      2. 5.3.2 Europe

        1. Spain

        2. United Kingdom

        3. Germany

        4. France

        5. Italy

        6. Russia

        7. Rest of Europe

      3. 5.3.3 Asia-Pacific

        1. China

        2. Japan

        3. India

        4. Australia

        5. Rest of Asia-Pacific

      4. 5.3.4 South America

        1. Brazil

        2. Argentina

        3. Rest of South America

      5. 5.3.5 Middle-East and Africa

        1. South Africa

        2. Saudi Arabia

        3. Rest of Middle-East and Africa


    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 Davines S.p.A.

      2. 6.3.2 Neal's Yard Remedies

      3. 6.3.3 Procter & Gamble Company

      4. 6.3.4 Foxyskin FZ LLC

      5. 6.3.5 Khaadi Corporation Pvt. Limited

      6. 6.3.6 Bio Veda Action Research Co. (Biotique)

      7. 6.3.7 Laverana GmbH & Co. KG

      8. 6.3.8 Beach Organics

      9. 6.3.9 The Bio-D Company.

      10. 6.3.10 Be One Organics

    4. *List Not Exhaustive

**Subject to Availability

Organic Soap Industry Segmentation

Organic soap refers to soap products that are made of organic or natural ingredients. Organic soaps are often composed of natural oils, like coconut, jojoba, and hemp seed, all of which have the potential to penetrate into pores and cleanse the skin from the inside out. The organic soap market is segmented by type, distribution channel, and geography. The market is divided into two types: liquid and bar. Based on distribution channels, the market is segmented into supermarkets and hypermarkets, specialty stores, pharmacies and drugstores, online retail stores, and other distribution channels. The study also analyzes the organic soap market in emerging and established markets across the globe, including North America, Europe, Asia-Pacific, South America, and the Middle East and Africa. For each segment, the market sizing and forecasts have been done based on the value (in USD million).

Distribution Channel
Specialty Stores
Pharmacies/Drug Stores
Online Retail Stores
Other Distribution Channels
North America
United States
Rest of North America
United Kingdom
Rest of Europe
Rest of Asia-Pacific
South America
Rest of South America
Middle-East and Africa
South Africa
Saudi Arabia
Rest of Middle-East and Africa

Report scope can be customized per your requirements. Click here.

You can also purchase parts of this report. Do you want to check out a section wise price list?

Organic Soap Market Research FAQs

The Organic Soap Market size is expected to reach USD 723.51 million in 2023 and grow at a CAGR of 8.74% to reach USD 1,100 million by 2028.

In 2023, the Organic Soap Market size is expected to reach USD 723.51 million.

Procter & Gamble Company, Neal's Yard Remedies, Davines S.p.A., Beach Organics and Foxyskin FZ LLC are the major companies operating in the Organic Soap Market.

Asia-Pacific is estimated to grow at the highest CAGR over the forecast period (2023-2027).

In 2023, the Europe accounts for the largest market share in the Organic Soap Market.

Natural Soap Industry Report

Statistics for the 2023 Natural Soap market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Natural Soap analysis includes a market forecast outlook to 2028 and historical overview. Get a sample of this industry analysis as a free report PDF download.

80% of our clients seek made-to-order reports. How do you want us to tailor yours?

Please enter a valid email id!

Please enter a valid message!