North America Pet Food Market Size & Share Analysis - Growth Trends & Forecasts (2023 - 2028)

The North America Pet Food Market Analysis is segmented by Pet Type (Dog, Cat, Bird, and Other Animals), Product (Dry Pet Food, Wet Pet Food, Veterinary Diets, Treats and Snacks, and Other Products), Distribution Channel (Specialty Stores, Supermarket/Hypermarket, Online Channel, and Other Distribution Channels), and Geography (United States, Canada, Mexico, and Rest of North America). The report offers market size and forecasts for the North American Pet Food Market in value of USD million for all the above segments.

North America Pet Food Market Size

North America Pet Food Market Summary
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Study Period 2018 - 2028
Base Year For Estimation 2022
Market Size (2023) USD 28.94 Billion
Market Size (2028) USD 34.66 Billion
CAGR (2023 - 2028) 3.67 %
Market Concentration High

Major Players

North America Pet Food Market Major Players

*Disclaimer: Major Players sorted in no particular order

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North America Pet Food Market Analysis

The North America Pet Food Market size is estimated at USD 28.94 billion in 2023, and is expected to reach USD 34.66 billion by 2028, growing at a CAGR of 3.67% during the forecast period (2023-2028).

  • The rising humanization of pets and awareness of pet foods with high nutritional benefits have affected consumer purchasing decisions. According to the American Pet Products Association, 67% of United States households owned a pet in 2019-2020, equivalent to 84.9 million homes. It increased to 70% in 2020-2021 and is anticipated to rise further during the study period. This indicates the rising opportunity for pet food as the pet ownership trend in the market studied is increasing.
  • The rise in the number of millennial pet owners and the shift in the way pets drive the pet food market's growth. The online retail channels represent the fastest-growing segment for pet food sales in the region, owing to the convenience factor of purchasing pet products. Mars Inc., Nestle SA (Purina), Colgate Palmolive (Hill's Pet Nutrition), and J M Smucker, Big Heart are some of the prominent players operating in this market.

North America Pet Food Industry Segmentation

Pet food is animal feed sold in pet stores and supermarkets that are intended for consumption by pets. It is usually specific to the type of animal which includes dry food, wet foods, snacks, and nutritious food used for pet animals. The North American Pet Food Market is segmented by Pet Type (Dog, Cat, Bird, and Other Animals), Product (Dry Pet Food, Wet Pet Food, Veterinary Diets, Treats and Snacks, and Other Products), Distribution Channel (Specialty Stores, Supermarket/Hypermarket, Online Channel, and Other Distribution Channels), and Geography (United States, Canada, Mexico, and Rest of North America). The report offers market size and forecasts for the North American Pet Food Market value in USD million for all the above segments.

Pet Type
Dog
Cat
Bird
Other Pet Types
Product
Dry Pet Foods
Wet Pet Foods
Veterinary Diets
Treats and Snacks
Others Products
Distribution Channel
Supermarket/Hypermarkets
Specialty Stores
Online Channels
Other Distribution Channels
Geography
United States
Canada
Mexico
Rest of North America

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North America Pet Food Market Trends

This section covers the major market trends shaping the North America Pet Food Market according to our research experts:

Rising Trend of Pet Humanization

Pet humanization has received a lot of attention in mainstream media over recent years. According to the American Pet Products Association, the number of households owning pets has risen over the years. A study conducted by the American Pet Products Association (APPA), under the National Pet Owners Survey (2021-22), revealed that pet ownership has increased from an estimated 67% of US households that own a pet to an estimated 70%. Millennials were also revealed to be the largest cohort of pet owners at 32%, followed closely by Boomers at 27% and Gen X at 24%. Thus, increasing pet humanization is anticipated to drive the pet food industry. 

The pet-loving lifestyle of the millennials and generation X is changing the way pets are treated. The growing ownership of pets is largely due to changes in culture and technological advancements, such as online purchasing choices. For instance, pet owners shopping online increased by almost 20%, from 72% in the prior year to 86% of responses in the 2021 year. Additionally, the pet humanization trend has led to an increase in health consciousness, generating demand for pet food.

North America Pet Food Market: Number in Millions, Households Owing Pets, United States, 2021

Increasing Consumer Spending Drives the Market

Pet owners' growing fondness for pets is making them spend more on healthy pet food products. Spending on pet food continues to make up the majority of dollars spent in the industry. For instance, as per the National Pet Owners Survey, 2021-2022, pet spending increased during the previous year, with 35% of pet owners stating they spent more on their pet or pet supplies, including food, wellness-related products, and other pet care items in the last 12 months than in the preceding year. These factors are driving the pet food market in the region.

According to the American Pet Product Association, in 2021, pet food recorded the highest sales, reaching a value of USD 50 billion. Within the pet food, sales of the dry dog food segment ranked the highest, followed by wet and dry cat food. According to the American Pet Product Association, for the financial year 2021-2022, the basic annual expenses for dog and cat food was USD 287.0 and USD 254.0, and food treats for dog and cats were USD 81.0 and USD 72.0, respectively, in the United States. It was an increase of 12% in 2021-2022 compared to the previous year. Thus, increased spending on food has driven pet food sales in the US market.

North America Pet Food Market: Sales in USD Billion, Treats and Snacks, United States, 2020-2021

North America Pet Food Industry Overview

The North American pet food market is consolidated, with the top global players occupying a major share of the market. The major players in the market include Mars Inc., Nestle Purina Petcare Company, Colgate-Palmolive Company (Hill's Pet Nutrition Inc.), The J.M. Smucker Company Nutro, Harringtons Pet Food, and Blue Buffalo Pet Products Inc. The majority of the top market players were expanding their operations to new locations and focusing on developing new products to cater to a wide range of consumers.

North America Pet Food Market Leaders

  1. Mars

  2. Hill's Pet Nutrition, Inc.

  3. Nestle Purina Petcare Company

  4. Nutro

  5. Harringtons Pet Food

*Disclaimer: Major Players sorted in no particular order

North America Pet Food Market Concentration

North America Pet Food Market News

  • October 2022: Nestle Purina expanded its factory in Clinton, Iowa, with an investment of USD 156 million which was started in 2020. This is anticipated to allow Purina to meet the growing demand from pet owners for nutritious and science-based dog and cat foods using high-quality and trusted ingredients.
  • January 2021: J. M. Smucker Co., has completed its transaction to sell Natural Balance, its premium pet food business to Nexus Capital Management LP for USD 50 million, subject to a working capital adjustment and to focus on its priority brands in the portfolio. The agreement to divest its Natural Balance business happened on December 3, 2020.

North America Pet Food Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Porter's Five Forces Analysis

      1. 4.4.1 Bargaining Power of Suppliers

      2. 4.4.2 Bargaining Power of Buyers

      3. 4.4.3 Threat of New Entrants

      4. 4.4.4 Threat of Substitute Products

      5. 4.4.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 Pet Type

      1. 5.1.1 Dog

      2. 5.1.2 Cat

      3. 5.1.3 Bird

      4. 5.1.4 Other Pet Types

    2. 5.2 Product

      1. 5.2.1 Dry Pet Foods

      2. 5.2.2 Wet Pet Foods

      3. 5.2.3 Veterinary Diets

      4. 5.2.4 Treats and Snacks

      5. 5.2.5 Others Products

    3. 5.3 Distribution Channel

      1. 5.3.1 Supermarket/Hypermarkets

      2. 5.3.2 Specialty Stores

      3. 5.3.3 Online Channels

      4. 5.3.4 Other Distribution Channels

    4. 5.4 Geography

      1. 5.4.1 United States

      2. 5.4.2 Canada

      3. 5.4.3 Mexico

      4. 5.4.4 Rest of North America

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 Mars Inc.

      2. 6.3.2 Nestle SA (Purina)

      3. 6.3.3 Hill's Pet Nutrition Inc.

      4. 6.3.4 United Petfood

      5. 6.3.5 Diamond Pet Foods

      6. 6.3.6 Diana Group

      7. 6.3.7 Wellpet

      8. 6.3.8 InVivo NSA

      9. 6.3.9 The J.M. Smucker Company (Big Heart Pet Brands Inc.)

      10. 6.3.10 LUPUS Alimentos

  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

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North America Pet Food Market Research FAQs

The North America Pet Food Market size is expected to reach USD 28.94 billion in 2023 and grow at a CAGR of 3.67% to reach USD 34.66 billion by 2028.

In 2023, the North America Pet Food Market size is expected to reach USD 28.94 billion.

Mars, Hill's Pet Nutrition, Inc., Nestle Purina Petcare Company, Nutro and Harringtons Pet Food are the major companies operating in the North America Pet Food Market.

North America Pet Food Industry Report

Statistics for the 2023 North America Pet Food market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. North America Pet Food analysis includes a market forecast outlook to 2028 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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