North America Pet Food Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2030

The North America Pet Food Market is segmented by Pet Food Product (Food, Pet Nutraceuticals/Supplements, Pet Treats, Pet Veterinary Diets), by Pets (Cats, Dogs), by Distribution Channel (Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets) and by Country (Canada, Mexico, United States). The market volume and value are presented in metric ton and USD respectively. The key data points include the market size of pet food by products, distribution channels, and pets.

North America Pet Food Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2030

North America Pet Food Market Size

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North America Pet Food Market Summary
Study Period 2017 - 2030
Base Year For Estimation 2024
Forecast Data Period 2025 - 2030
Market Size (2025) USD 91.88 Billion
Market Size (2030) USD 136.4 Billion
CAGR (2025 - 2030) 8.22 %
Market Concentration Medium

Major Players

North America Pet Food Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of North America Pet Food Market with other markets in Animal Nutrition & Wellness Industry

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North America Pet Food Market Analysis

The North America Pet Food Market size is estimated at 91.88 billion USD in 2025, and is expected to reach 136.4 billion USD by 2030, growing at a CAGR of 8.22% during the forecast period (2025-2030).

The North American pet food industry is experiencing a significant transformation driven by changing consumer demographics and evolving pet ownership patterns. Pet ownership has reached unprecedented levels, with approximately 70% of U.S. households (equivalent to 90.5 million homes) owning at least one pet in 2022. This surge in pet ownership is particularly pronounced among millennials, who are increasingly viewing pets as family members and demonstrating a greater willingness to invest in their pets' well-being. The shift in consumer mindset has led to more sophisticated purchasing decisions, with pet owners seeking products that mirror human food trends in terms of quality, nutrition, and sustainability.


The industry has witnessed substantial product innovation and premiumization, reflecting evolving consumer preferences and an increased focus on pet health and wellness. A notable 40% of pet parents opted for premium pet food products in 2022, demonstrating the market's shift toward higher-quality offerings. Major manufacturers have responded to this trend with new product launches and formulation improvements. For instance, in 2023, Blue Buffalo introduced its new high-protein dry dog food line, BLUE Wilderness Premier Blend, while Royal Canin launched a new line of veterinary-exclusive diabetic dog and cat food named Glycobalance.


Distribution channels have undergone significant evolution, adapting to changing consumer shopping behaviors and preferences. Traditional and modern retail channels, including supermarkets, pet stores, and online retailers, collectively accounted for 77.4% of market share in 2022, highlighting the importance of multi-channel availability. The rise of e-commerce has particularly transformed how consumers purchase pet food products, with online platforms offering convenience, competitive pricing, and access to a wider range of products, including specialized and premium offerings.


The pet food industry infrastructure continues to expand and modernize to meet growing demand and changing market requirements. Major manufacturers are investing in production capacity and technological capabilities to ensure product quality and market responsiveness. For example, in 2023, Mars Incorporated expanded its pet treat manufacturing facility in Kansas City with an investment of USD 82 million, demonstrating the industry's commitment to meeting growing consumer demand. These infrastructure investments are accompanied by advancements in packaging technology, supply chain optimization, and quality control measures to ensure product safety and freshness.

Segment Analysis: PET FOOD PRODUCT

Food Segment in North American Pet Food Market

The food segment, comprising both dry and wet pet food market, dominates the North American pet food market, accounting for approximately 77% of the total market share in 2024. This substantial market presence is primarily driven by the widespread adoption of commercial pet food products and the increasing focus on premium and specialized nutrition options. Dry pet food holds a significant portion within this segment, particularly kibbles, which are preferred for their convenience, longer shelf life, and ability to promote dental health. The segment's growth is further supported by the rising demand for natural and organic pet food market ingredients, grain-free options, and specialized formulations catering to specific breeds, ages, and health conditions.

Market Analysis of North America Pet Food Market: Chart for PET FOOD PRODUCT

Veterinary Diets Segment in North American Pet Food Market

The veterinary diets segment is experiencing remarkable growth in the North American pet food market, projected to expand at approximately 11% during 2024-2029. This accelerated growth is driven by increasing pet health awareness and the rising prevalence of various pet health conditions requiring specialized dietary management. The segment's expansion is further supported by advancements in pet nutrition science, leading to more sophisticated and effective dietary solutions for conditions such as diabetes, digestive sensitivity, and urinary tract diseases. The trend toward preventative healthcare in pets and the growing collaboration between veterinarians and pet food manufacturers is also contributing to the segment's robust growth trajectory.

Remaining Segments in Pet Food Product Market

The pet treats and nutraceuticals/supplements segments play vital roles in completing the North American pet food market landscape. Pet treats serve multiple purposes beyond simple indulgence, including training rewards, dental health maintenance, and strengthening the bond between pets and their owners. The segment has evolved to include functional treats with added health benefits and natural ingredients. Meanwhile, the nutraceuticals/supplements segment, though smaller, is gaining importance as pet owners increasingly focus on preventive health care and wellness, offering products such as vitamins, minerals, omega-3 fatty acids, and probiotics to support various aspects of pet health and longevity.

Segment Analysis: PETS

Dogs Segment in North American Pet Food Market

The dog food market segmentation shows that the dogs segment dominates the North American pet food market, commanding approximately 50% of the market share in 2024, primarily due to the higher population of dogs compared to other pets in the region. This dominance is attributed to several factors, including the diverse nutritional requirements of different dog breeds, their relatively higher food consumption compared to other pets, and the increasing trend of dog ownership in North American households. The segment's strength is further reinforced by the wide range of specialized products available, including dry food, wet food, treats, and veterinary diets specifically formulated for different life stages and health conditions of dogs. The segment is also experiencing the fastest growth trajectory, projected to expand at a rate of approximately 10% from 2024 to 2029, driven by increasing pet humanization trends and growing awareness about pet health and nutrition among dog owners.

Remaining Segments in North American Pet Food Market

The cats segment represents the second-largest portion of the market, followed by other pets which include birds, fish, and small mammals. Cats, being obligate carnivores, require specialized nutrition with high protein content, driving the development of premium and specialized cat food products. The other pets segment, while smaller, serves a diverse range of pets including fish, birds, rodents, and reptiles, each with their unique dietary requirements. These segments are characterized by increasing premiumization trends, with pet owners seeking higher quality and specialized nutrition options for their pets. The market for both segments is supported by the growing trend of pet adoption across North America and increasing awareness about proper pet nutrition and care.

Segment Analysis: DISTRIBUTION CHANNEL

Specialty Stores Segment in North American Pet Food Market

Specialty stores have emerged as the dominant distribution channel in the North American pet food market, commanding approximately 33% market share in 2024. These stores offer a comprehensive range of pet food options specifically formulated to meet the diverse nutritional requirements of pets. The segment's leadership position can be attributed to several factors, including the availability of premium and specialized products, expert guidance from well-trained staff, and the ability to provide personalized recommendations based on specific pet needs. Specialty stores particularly excel in offering veterinary diets, premium brands, and specialized nutrition products that are not readily available through other channels. The segment's strength is further reinforced by the increasing consumer preference for high-quality pet food products and the growing trend of pet humanization, where pet owners seek professional advice and premium products for their pets' wellbeing.

Online Channel Segment in North American Pet Food Market

The online channel is experiencing remarkable growth in the North American pet food market, projected to expand at approximately 11% CAGR from 2024 to 2029. This substantial growth is driven by several key factors, including the increasing adoption of e-commerce platforms, the convenience of home delivery, and the wide variety of products available through online retailers. The channel's growth is further accelerated by the integration of advanced technologies, mobile shopping applications, and subscription-based models that offer regular pet food deliveries. Online platforms are particularly appealing to modern pet owners due to their ability to provide detailed product information, customer reviews, competitive pricing, and convenient comparison shopping features. The segment's expansion is also supported by the growing presence of major pet food manufacturers and retailers in the digital space, who are investing in enhanced online shopping experiences and efficient delivery systems.

Remaining Segments in Distribution Channel

The North American pet food market is further served by several other significant distribution channels, each playing a unique role in meeting consumer needs. Supermarkets and hypermarkets remain crucial for providing convenient access to popular pet food brands during regular grocery shopping trips. Convenience stores serve as important quick-access points for pet food purchases, particularly in urban areas and for emergency supplies. Other channels, including veterinary clinics, feed stores, and pet shelters, contribute to the market by serving specific consumer segments with specialized needs. These various channels complement each other by offering different levels of convenience, product selection, and expertise, thereby ensuring comprehensive market coverage and meeting diverse consumer preferences across the region.

North America Pet Food Market Geography Segment Analysis

Pet Food Market in United States

The United States pet food market dominates the North American pet food market, commanding approximately 90% of the total market share in 2024. It is also emerging as the fastest-growing market with a projected CAGR of nearly 9% from 2024 to 2029. This remarkable market position is underpinned by the country's high standard of living and substantial disposable income, enabling consumers to invest significantly in premium American pet food products. The market's robustness is further strengthened by the widespread adoption of specialized veterinary diets and the increasing focus on preventative healthcare for pets. American pet owners are increasingly gravitating towards high-quality, nutritionally balanced products, with a notable preference for dry food formats. The market's dynamism is also evident in the rapid evolution of distribution channels, with online platforms gaining significant traction alongside traditional retail outlets. The country's pet food industry benefits from stringent quality regulations and a highly developed research and development infrastructure, fostering continuous innovation in product formulations and nutritional solutions.

Pet Food Market in Canada

Canada maintains its position as the second-largest pet food market in North America, characterized by a sophisticated consumer base with growing awareness of pet health and nutrition. The Canada pet food market by sales channel demonstrates a strong inclination towards natural and organic pet food options, with brands like Champion Petfood and Petcurean gaining significant traction. The country's pet food landscape is marked by stringent regulatory oversight through the Canadian Food Inspection Agency, ensuring high product quality and safety standards. Canadian pet owners show increasing interest in specialized diets and premium products, particularly for dogs and cats. The market benefits from a well-developed distribution network, with specialty stores and veterinary clinics playing crucial roles in product accessibility. Urban centers drive significant market activity, with pet owners in metropolitan areas showing particular interest in premium and super-premium pet food segments. The market also witnesses growing demand for grain-free options and products addressing specific health concerns, reflecting the broader trend of pet humanization.

Pet Food Market in Mexico

Mexico's pet food market exhibits strong growth potential, driven by increasing urbanization and rising awareness about pet nutrition. The Mexico pet food market by sales channel demonstrates evolving consumer preferences, with a notable shift towards premium and specialized pet food products. Mexican pet owners are increasingly prioritizing quality nutrition for their pets, leading to growing demand for products that address specific health concerns and dietary requirements. The country's pet food industry benefits from a robust manufacturing base, with several major companies establishing production facilities to serve both domestic and export markets. Distribution channels are diversifying, with modern retail formats and e-commerce platforms gaining prominence alongside traditional sales channels. The market shows particular strength in dry pet food segments, though wet food and treats are gaining increasing acceptance. Mexican consumers are becoming more discerning about ingredient quality and nutritional value, reflecting a broader trend towards pet wellness and preventative health care.

Pet Food Market in Other Countries

The remaining North American pet food market encompasses various territories including Jamaica, Cuba, Panama, Costa Rica, the Dominican Republic, and Guatemala. These markets exhibit unique characteristics shaped by their respective economic conditions and cultural attitudes towards pet ownership. While smaller in scale compared to the major markets, these countries demonstrate growing sophistication in pet food preferences and increasing adoption of commercial pet food products. The markets are characterized by expanding distribution networks, with traditional retail channels remaining dominant while modern retail formats gradually gain ground. Pet humanization trends are emerging across these markets, albeit at varying paces, influencing consumer preferences towards higher quality pet food products. These countries present significant growth potential, particularly in urban areas where changing lifestyles and rising disposable incomes are driving increased pet ownership and premium pet food consumption.

North America Pet Food Industry Overview

Top Companies in North America Pet Food Market

The North American pet food market is characterized by intense competition and continuous innovation among major players. Companies are heavily investing in research and development to create premium, natural, and specialized pet food products that cater to specific dietary needs and health conditions. Operational agility has become crucial, with manufacturers expanding their production facilities and adopting advanced technologies to meet growing demand. Strategic partnerships with veterinary clinics, pet retailers, and e-commerce platforms have emerged as key moves to enhance distribution networks and market reach. Companies are also focusing on sustainability initiatives, including eco-friendly packaging and responsible sourcing of ingredients. Geographic expansion through new manufacturing facilities and distribution centers, particularly in high-growth regions, remains a primary strategy for market leaders to strengthen their presence and meet regional demand variations.

Consolidated Market Led By Global Players

The North American pet food industry exhibits a moderately consolidated structure dominated by large multinational corporations with diverse product portfolios. These global players leverage their extensive research capabilities, established brand recognition, and robust distribution networks to maintain their market positions. Local specialists and emerging players focus on niche segments, particularly in premium and natural pet food categories, where they can differentiate themselves through product innovation and specialized offerings. The market has witnessed significant vertical integration, with major players acquiring smaller companies to expand their product lines and strengthen their market presence.


The industry has experienced considerable merger and acquisition activity, primarily driven by large companies seeking to expand their product portfolios and geographic reach. These acquisitions have particularly focused on companies specializing in natural, organic, and premium pet food segments, reflecting the growing consumer preference for high-quality pet nutrition. Conglomerates are also acquiring companies with strong e-commerce capabilities and direct-to-consumer business models to adapt to changing purchasing patterns and enhance their digital presence.

Innovation and Digital Presence Drive Success

For incumbent companies to maintain and increase their market share, focusing on continuous product innovation and expanding their premium product offerings is essential. Developing specialized formulations for different pet life stages, health conditions, and dietary preferences while maintaining strong relationships with veterinarians and pet care professionals is crucial. Investing in digital capabilities, including e-commerce platforms and direct-to-consumer channels, has become increasingly important for market success. Companies must also focus on sustainable practices and transparent sourcing to meet growing consumer demands for environmentally responsible products.


For contenders looking to gain ground in the market, identifying and focusing on underserved niches within the pet food segment presents significant opportunities. This includes developing innovative products for specific dietary requirements or pet health conditions not adequately addressed by current offerings. Building strong relationships with specialty retailers and veterinary clinics can help establish credibility and market presence. The regulatory environment, particularly regarding pet food safety and labeling requirements, continues to influence market dynamics, making compliance capabilities a critical success factor. Companies must also consider the increasing influence of veterinarians and pet care professionals in purchase decisions, making professional endorsements and partnerships increasingly valuable.

North America Pet Food Market Leaders

  1. Colgate-Palmolive Company (Hill's Pet Nutrition Inc.)

  2. General Mills Inc.

  3. Mars Incorporated

  4. Nestle (Purina)

  5. The J. M. Smucker Company

  6. *Disclaimer: Major Players sorted in no particular order
North America Pet Food Market Concentration
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North America Pet Food Market News

  • July 2023: Hill's Pet Nutrition introduced its new MSC (Marine Stewardship Council) certified pollock and insect protein products for pets with sensitive stomachs and skin lines. They contain vitamins, omega-3 fatty acids, and antioxidants.
  • June 2023: Mars Incorporated launched its premium cat brand SHEBA in Canada, offering cat parents wet formulas through its SHEBA BISTRO line.
  • May 2023: Nestle Purina launched new cat treats under the Friskies "Friskies Playfuls - treats" brand. These treats are round in shape and are available in chicken and liver and salmon and shrimp flavors for adult cats.

North America Pet Food Market Report - Table of Contents

1. EXECUTIVE SUMMARY & KEY FINDINGS

2. REPORT OFFERS

3. INTRODUCTION

  • 3.1 Study Assumptions & Market Definition
  • 3.2 Scope of the Study​
  • 3.3 Research Methodology

4. KEY INDUSTRY TRENDS

  • 4.1 Pet Population
    • 4.1.1 Cats
    • 4.1.2 Dogs
    • 4.1.3 Other Pets
  • 4.2 Pet Expenditure
  • 4.3 Regulatory Framework
  • 4.4 Value Chain & Distribution Channel Analysis

5. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2030 and analysis of growth prospects)

  • 5.1 Pet Food Product
    • 5.1.1 Food
    • 5.1.1.1 By Sub Product
    • 5.1.1.1.1 Dry Pet Food
    • 5.1.1.1.1.1 By Sub Dry Pet Food
    • 5.1.1.1.1.1.1 Kibbles
    • 5.1.1.1.1.1.2 Other Dry Pet Food
    • 5.1.1.1.2 Wet Pet Food
    • 5.1.2 Pet Nutraceuticals/Supplements
    • 5.1.2.1 By Sub Product
    • 5.1.2.1.1 Milk Bioactives
    • 5.1.2.1.2 Omega-3 Fatty Acids
    • 5.1.2.1.3 Probiotics
    • 5.1.2.1.4 Proteins and Peptides
    • 5.1.2.1.5 Vitamins and Minerals
    • 5.1.2.1.6 Other Nutraceuticals
    • 5.1.3 Pet Treats
    • 5.1.3.1 By Sub Product
    • 5.1.3.1.1 Crunchy Treats
    • 5.1.3.1.2 Dental Treats
    • 5.1.3.1.3 Freeze-dried and Jerky Treats
    • 5.1.3.1.4 Soft & Chewy Treats
    • 5.1.3.1.5 Other Treats
    • 5.1.4 Pet Veterinary Diets
    • 5.1.4.1 By Sub Product
    • 5.1.4.1.1 Diabetes
    • 5.1.4.1.2 Digestive Sensitivity
    • 5.1.4.1.3 Oral Care Diets
    • 5.1.4.1.4 Renal
    • 5.1.4.1.5 Urinary tract disease
    • 5.1.4.1.6 Other Veterinary Diets
  • 5.2 Pets
    • 5.2.1 Cats
    • 5.2.2 Dogs
    • 5.2.3 Other Pets
  • 5.3 Distribution Channel
    • 5.3.1 Convenience Stores
    • 5.3.2 Online Channel
    • 5.3.3 Specialty Stores
    • 5.3.4 Supermarkets/Hypermarkets
    • 5.3.5 Other Channels
  • 5.4 Country
    • 5.4.1 Canada
    • 5.4.2 Mexico
    • 5.4.3 United States
    • 5.4.4 Rest of North America

6. COMPETITIVE LANDSCAPE

  • 6.1 Key Strategic Moves
  • 6.2 Market Share Analysis
  • 6.3 Company Landscape
  • 6.4 Company Profiles
    • 6.4.1 ADM
    • 6.4.2 Clearlake Capital Group, L.P. (Wellness Pet Company Inc.)
    • 6.4.3 Colgate-Palmolive Company (Hill's Pet Nutrition Inc.)
    • 6.4.4 General Mills Inc.
    • 6.4.5 Mars Incorporated
    • 6.4.6 Nestle (Purina)
    • 6.4.7 PLB International
    • 6.4.8 Schell & Kampeter Inc. (Diamond Pet Foods)
    • 6.4.9 The J. M. Smucker Company
    • 6.4.10 Virbac
  • *List Not Exhaustive

7. KEY STRATEGIC QUESTIONS FOR PET FOOD CEOS

8. APPENDIX

  • 8.1 Global Overview
    • 8.1.1 Overview
    • 8.1.2 Porter’s Five Forces Framework
    • 8.1.3 Global Value Chain Analysis
    • 8.1.4 Market Dynamics (DROs)
  • 8.2 Sources & References
  • 8.3 List of Tables & Figures
  • 8.4 Primary Insights
  • 8.5 Data Pack
  • 8.6 Glossary of Terms
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North America Pet Food Industry Segmentation

Food, Pet Nutraceuticals/Supplements, Pet Treats, Pet Veterinary Diets are covered as segments by Pet Food Product. Cats, Dogs are covered as segments by Pets. Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets are covered as segments by Distribution Channel. Canada, Mexico, United States are covered as segments by Country.
Pet Food Product Food By Sub Product Dry Pet Food By Sub Dry Pet Food Kibbles
Other Dry Pet Food
Wet Pet Food
Pet Nutraceuticals/Supplements By Sub Product Milk Bioactives
Omega-3 Fatty Acids
Probiotics
Proteins and Peptides
Vitamins and Minerals
Other Nutraceuticals
Pet Treats By Sub Product Crunchy Treats
Dental Treats
Freeze-dried and Jerky Treats
Soft & Chewy Treats
Other Treats
Pet Veterinary Diets By Sub Product Diabetes
Digestive Sensitivity
Oral Care Diets
Renal
Urinary tract disease
Other Veterinary Diets
Pets Cats
Dogs
Other Pets
Distribution Channel Convenience Stores
Online Channel
Specialty Stores
Supermarkets/Hypermarkets
Other Channels
Country Canada
Mexico
United States
Rest of North America
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North America Pet Food Market Research FAQs

How big is the North America Pet Food Market?

The North America Pet Food Market size is expected to reach USD 91.88 billion in 2025 and grow at a CAGR of 8.22% to reach USD 136.38 billion by 2030.

What is the current North America Pet Food Market size?

In 2025, the North America Pet Food Market size is expected to reach USD 91.88 billion.

Who are the key players in North America Pet Food Market?

Colgate-Palmolive Company (Hill's Pet Nutrition Inc.), General Mills Inc., Mars Incorporated, Nestle (Purina) and The J. M. Smucker Company are the major companies operating in the North America Pet Food Market.

Which segment has the biggest share in the North America Pet Food Market?

In the North America Pet Food Market, the Dogs segment accounts for the largest share by pets.

Which country has the biggest share in the North America Pet Food Market?

In 2025, United States accounts for the largest share by country in the North America Pet Food Market.

What years does this North America Pet Food Market cover, and what was the market size in 2025?

In 2025, the North America Pet Food Market size was estimated at 91.88 billion. The report covers the North America Pet Food Market historical market size for years: 2017, 2018, 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the North America Pet Food Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

North America Pet Food Market Research

Mordor Intelligence offers a comprehensive analysis of the North America pet food market. With decades of expertise in the pet food industry, we provide extensive coverage of the rapidly evolving pet food market landscape. Our research includes a detailed examination of the United States pet food market, focusing on pet nutrition trends and developments in the organic pet food market. The report provides an in-depth analysis of pet food sales channels, distribution networks, and emerging trends in the premium dog food segment. We particularly focus on pet food industry growth across various regions, including the US pet food market and Canadian territories.

Stakeholders gain valuable insights through our examination of pet food market size metrics and growth projections. These insights are available in an easy-to-download report PDF format. The analysis covers crucial aspects, including pet food market by animal type, food type segmentation, and distribution channel dynamics across North America. Our research encompasses trends in pet products, developments in the dog food industry, and essential pet food statistics for strategic decision-making. The report delivers comprehensive coverage of American pet food manufacturing patterns, the evolution of the pet nutrition market, and dynamics within the wet pet food market. This provides stakeholders with actionable intelligence for informed business decisions.