Industrial And Institutional Cleaning Chemicals Market Analysis by Mordor Intelligence
The industrial and institutional cleaning chemicals market stands at USD 57.44 billion in 2025 and is projected to advance to USD 73.38 billion by 2030, representing a forecast CAGR of 4.68% between 2025 and 2030. Structural shifts in healthcare, food processing, quick-service restaurants, and hospitality, rather than cyclical upswings, explain the market’s steady trajectory. Premium disinfectants with rapid contact times are gaining traction as infection-control protocols tighten in acute and long-term care, while Asia-Pacific’s fast-industrializing economies stimulate above-average growth for bio-based formulations. North America retains scale leadership through stringent regulatory oversight, but suppliers increasingly localize innovation for emerging markets to counter margin pressure from volatile petrochemical inputs. Digital dosing, IoT remote monitoring, and enzyme-enabled cleaning chemistries are now core competitive levers, signaling that solution ecosystems, not standalone products, will define future differentiation.
Key Report Takeaways
- By raw material, surfactants led with 32.1% of the industrial and institutional cleaning chemicals market share in 2024; solvents are set to expand at a 6.3% CAGR through 2030.
- By product type, general-purpose cleaners commanded 35% of the industrial and institutional cleaning chemicals market size in 2024, while disinfectants and sanitizers are growing at 6.7% CAGR to 2030.
- By ingredient origin, petrochemical-based products accounted for 70% share of the industrial and institutional cleaning chemicals market size in 2024; bio-based chemicals are forecast to rise at 7.2% CAGR over 2025-2030.
- By market type, the commercial sector held 53% revenue share in 2024 and is advancing at a 5.5% CAGR through 2030.
- By geography, North America maintained 33% share in 2024, whereas Asia-Pacific is projected to grow at 7.8% CAGR over the forecast horizon.
Global Industrial And Institutional Cleaning Chemicals Market Trends and Insights
Driver Impact Analysis
Drivers | (~) % Impact on CAGR Forecast | Geographic Relevance | Impact Timeline |
---|---|---|---|
Infection-control protocols post-COVID-19 | +1.2% | North America and Europe, spillover to Asia-Pacific | Short term (≤ 2 years) |
HACCP-driven sanitizer adoption | +0.8% | Asia-Pacific (China, India, Vietnam) | Medium term (2-4 years) |
QSR boom in GCC and Egypt | +0.6% | Middle East (GCC, Egypt) | Medium term (2-4 years) |
Global tourism and hospitality recovery | +0.7% | Global, tourism-dependent economies | Short term (≤ 2 years) |
Semiconductor Cleanroom Expansion | +1.1% | East Asia primarily (Taiwan, South Korea, China, Japan) | Long term (≥5 yrs) |
Source: Mordor Intelligence
Infection-Control Protocols Post-COVID-19 in Acute and Long-Term Care Facilities
Tighter guidelines from the CDC in 2024 require EPA-registered disinfectants with demonstrated efficacy against multidrug-resistant organisms, prompting hospitals to standardize on premium wipes, sprays and concentrates that shorten contact time without sacrificing spectrum. The Joint Commission now mandates explicit reference to these federal practices within facility policies, effectively professionalizing procurement and disadvantaging suppliers lacking regulatory dossiers. Leading vendors bundle on-site staff training with IoT-enabled dispensers that monitor compliance, minimizing error in high-touch zones such as bed rails and nurse stations. Elevated antimicrobial resistance concerns further spur demand for broad-spectrum chemistries like peracetic acid blends that remain active on surfaces for extended periods.
HACCP-Driven Sanitizer Adoption in Asian Meat and Seafood Processing
Mandatory hazard analysis and critical control point (HACCP) systems across Asian facilities compel processors to adopt sanitizers targeted to endemic pathogens and variable water hardness. A Kazakh study published in 2024 showed HACCP deployment cut lead and arsenic residues in meat, underscoring quantifiable safety gains. Vietnamese shrimp leader Minh Phu now blends enzyme-based cleaners with peroxide-free sanitizers, reducing overall cleaning costs 30–50% while staying within export residue limits. Suppliers that deliver both documentation for audits and rapid on-site technical advice have the inside track, particularly when products align with halal and export regulations. As processors scale automation, demand is shifting toward controlled-dosing systems that cut chemical overuse and wastewater COD loads.
QSR Boom in GCC and Egypt Requiring Automated Warewash Dosing
Americana Restaurants opened 300 new outlets across the Middle East in 2023, intensifying the need for automated warewashing systems that ensure hygiene consistency regardless of water chemistry or employee turnover. QSR chains stipulate dispense accuracy within ±3 ml to optimize detergent yield, compelling chemical vendors to integrate conductivity sensors and cloud dashboards that flag anomalies. In markets with desalinated or high-salinity water, alkaline booster additives that mitigate spotting have become standard. Ecolab’s regional service teams now pair dosing equipment with quarterly hygiene audits, a model that locks in supply contracts and curbs brand-risk for franchisees. The confluence of expansion and stringent food-safety codes underpins sustained growth for warewash detergents, rinse aids and delimers.
Global Tourism and Hospitality Recovery
International tourist arrivals rebounded above 90% of 2019 levels by early 2025, reviving occupancy rates and cleaning frequency in hotels and resorts. Luxury brands now integrate visible cleaning rituals, such as robotic UV-C devices in lobbies, to reassure guests, while budget properties prioritize low-tempo-chemical concentrates to manage operating costs. Diversey’s Institute of Hospitality endorsement highlights the sector’s emphasis on surface-compatible formulations for marble, brass and high-gloss composites. Concentrated sachets that cut plastic waste by 98.8% and slash storage footprints by 84% align with corporate ESG mandates, a dynamic exemplified by Ecolab’s ReadyDose roll-out in January 2025. Multi-purpose enzymatic cleaners that control odors over several days gain favor in resorts with high humidity, further evidencing a shift toward extended-efficacy solutions.
Restraint Impact Analysis
Restraint | (~) % Impact on CAGR Forecast | Geographic Relevance | Impact Timeline |
---|---|---|---|
Fluctuating raw material prices | –1.0% | Global, higher in import-dependent regions | Medium term (2-4 years) |
Ethylene-oxide feedstock volatility | –0.7% | Global, higher where regulations are strict | Medium term (2-4 years) |
Stringent Environmental and Health Regulations | -0.9% | North America and Europe primarily, expanding to Asia-Pacific | Long term (≥5 yrs) |
Source: Mordor Intelligence
Fluctuating Raw Material Prices
Surges of 12–15% in naphtha-linked surfactant feedstocks since mid-2024 squeezed formulators’ gross margins and forced selective price surcharges in North America and Europe[1]U.S. EPA, “Regulatory Impact Analysis for the Synthetic Organic Chemical Manufacturing Industry,” epa.gov. To buffer volatility, large suppliers hedge up to 40% of EO exposure and accelerate substitution with coconut-derived alcohol ethoxylates or sophorolipid biosurfactants that track agricultural rather than petrochemical indices. Reformulation programs also push higher actives concentrations, cutting package weight and shipping costs. Still, small and mid-size blenders with limited purchasing leverage face working-capital stress, delaying regional expansion plans.
Ethylene-Oxide Feedstock Volatility Elevating Surfactant Costs
Stricter emission caps on EO production in the United States coupled with spikes in Asian spot prices upended cost forecasts for non-ionic surfactants that underpin glass, floor and hard-surface cleaners. Nouryon’s 2024 ISCC PLUS certification for green EO provides a compliance-ready alternative, yet availability is limited relative to total demand. Over the medium term, adoption of low-EO or EO-free surfactants, such as alkyl polyglucosides, should mitigate exposure, though performance parity in heavy-soil conditions remains under evaluation.
Segment Analysis
By Raw Material: Surfactants Lead While Solvents Accelerate
Surfactants retained 32.1% of industrial and institutional cleaning chemicals market share in 2024, anchored by indispensability across degreasers, disinfectant wipes and ware-wash detergents. Their amphiphilic structure enables emulsification of fats, oils and particulate soils, making them central to efficacy claims in HACCP-certified meat plants and CDC-compliant hospital cleaners. Yet petrochemical dependency exposes formulators to both price swings and carbon footprint scrutiny, pushing investment toward sophorolipids and rhamnolipids that deliver comparable wetting with 50% lower GHG emissions. Unilever’s 2024 procurement policy now scores suppliers on traceable, deforestation-free feedstocks, accelerating sustainable sourcing across the chain.
Solvents, by contrast, represent the fastest-growing raw material category with a 6.3% forecast CAGR. Growth leans on water-miscible green glycol ethers, bio-derived lactate esters and low-VOC d-limonene blends that comply with California’s 2025 0.5% VOC threshold for general cleaners. Auto OEM plants in Mexico and the United States increasingly specify non-flammable aqueous parts-wash solvents, fuelling demand for high-flashpoint dibasic esters. Regulatory pressure on N-methyl-2-pyrrolidone (NMP) and other reproductive-toxicity solvents accelerates substitution even in metal cleaning applications, opening market room for suppliers able to tailor solvency strength without hazardous classifications.
Note: Segment shares of all individual segments available upon report purchase
By Product Type: Disinfectants Challenge General-Purpose Dominance
General-purpose cleaners represented 35% of 2024 revenue due to universal applicability on floors, walls and hard surfaces. Concentrated pouches that dilute in proportioned bottles now cover housekeeping, restroom and glass cleaning tasks with 80% lower plastic weight, answering chain-hotel ESG audits. Product stewardship also drives preservatives reformulation to avoid MIT and CMIT, ensuring compliance with Europe’s 2025 biocide revisions.
Disinfectants and sanitizers outpace all other types at 6.7% CAGR because healthcare, foodservice and transit hubs maintain an elevated baseline of hygiene vigilance. Regional formulators introduce quaternary-ammonium-free options that leverage hydrogen peroxide and citric acid to meet consumer sensitivities and local discharge limits. Laundry and vehicle care subsegments grow steadily, tapping sensor-driven dosage control and water-re-use systems to conserve utilities and chemicals simultaneously.
By Ingredient Origin: Bio-Based Growth Challenges Petrochemical Dominance
Conventional petrochemical products continue to dominate volumes with a 70% share of the industrial and institutional cleaning chemicals market size, a position sustained by robust supply chains and predictably low unit costs. Replacement waves focus on higher concentration, less hazardous raw materials; for instance, formulators swap 10% of phosphates with biodegradable builders to pass discharge benchmarks without compromising cleaning power. Still, feedstock risk remains: any spike in crude or naphtha cascades through the cost stack.
Bio-based chemicals show a 7.2% CAGR trajectory, capitalizing on corporate climate commitments and consumer eco-label demand. Ecolab and Novonesis partnered in 2024 to co-develop enzyme-driven CIP solutions that slash chlorine use in dairies by 80% and mitigate occupational exposure. Biosurfactants confer lower aquatic toxicity and support carbon reduction targets yet require fermentation capacity scale-up to compete on price. The industrial and institutional cleaning chemicals industry will likely see blended formulations, petro-plus-bio hybrids, that balance cost and sustainability during the transition period.
By Market Type: Commercial Sector Drives Growth and Innovation
Commercial end-users, including foodservice, retail, offices, and healthcare, captured 53% of 2024 revenue and exhibit a 5.5% CAGR through 2030, securing a dual leadership in size and pace. The industrial and institutional cleaning chemicals market largely pivots to service packages: nationwide janitorial contracts bundle surface, floor and restroom chemistries with monthly audit reports to prove compliance with ISO 22000, OSHA and local sanitation codes. Labor shortages force operators to prioritize products that reduce dwell time and offer intuitive color-coded packaging to curb misuse. SaaS-enabled platforms that schedule inventory replenishment and track consumption via QR codes reduce out-of-stock risk and feed ESG dashboards.

Geography Analysis
North America led the industrial and institutional cleaning chemicals market with 33% revenue share in 2024, buoyed by CDC, EPA and FDA regulations that favor premium, fully documented solutions. Hospitals adopt sporicidal wipes that comply with the CDC’s 2024 environmental-cleaning procedures, underpinning steady disinfectant demand[2]Centers for Disease Control and Prevention, “Environmental Cleaning Procedures,” cdc.gov.
Asia-Pacific is the growth engine, registering a 7.8% CAGR over 2025-2030 on the back of rising hygiene standards, manufacturing expansion and government crackdowns on food-borne illness. China tightens GB standard revisions on disinfectants, nudging international suppliers to localize production and documentation. Vietnam, Thailand and Indonesia roll out REACH-style chemical control laws, heightening the need for ingredient transparency and bolstering bio-based adoption.
Europe remains a mature yet innovative market where the EU Green Deal and evolving biocide directives drive formulators toward plant-derived surfactants and closed-loop packaging. Germany pilots deposit systems for commercial cleaning canisters, while Scandinavian municipalities specify carbon-neutral procurement, indirectly favoring enzyme-rich cleaners.
The Middle East and Africa benefit from burgeoning hospitality projects and health-care investment across GCC, Egypt and Kenya, augmented by ample QSR rollout under franchise agreements with US and European brands.

Competitive Landscape
The industrial and institutional cleaning chemicals market remains moderately fragmented Solenis’ 2024 acquisition of Aqua ChemPacs strengthens its portfolio of dissolvable concentrates, complementing paper and water-treatment expertise and intensifying competition in the sustainability niche. Regional challengers in Asia and the Middle East grow on price agility and local regulatory insight. Indian formulators bundle cleaning chemistries with contract housekeeping to capture end-to-end value
Industrial And Institutional Cleaning Chemicals Industry Leaders
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3M
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BASF
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Ecolab
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Procter & Gamble
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Solenis
- *Disclaimer: Major Players sorted in no particular order

Recent Industry Developments
- August 2024: Ecolab implemented enzymes in CIP solutions for food and beverage plants to improve safety while reducing environmental impact
- June 2024: Solenis acquired Aqua ChemPacs, a maker of concentrated, dissolvable chemical packs for restaurants and hospitals, broadening its sustainable-cleaning portfolio.
Global Industrial And Institutional Cleaning Chemicals Market Report Scope
Industrial and institutional cleaning chemicals are majorly used in the healthcare, food, and beverage industries. These chemicals include biocides, surfactants, sanitizers, and laundry care products.
The industrial and institutional cleaning chemicals market is segmented by raw material, product type, market type, and geography. By raw material, the market is segmented into chlor-alkali, surfactants, solvents, phosphates, acids, biocides, and other raw materials (chelants, rheology modifiers, opacifiers, dispersants, ketones, and esters). By product type, the market is segmented into general-purpose cleaners, disinfectants and sanitizers, laundry care products, and vehicle wash products. By market type, the market is segmented into commercial and manufacturing. The report also covers the sizes and forecasts for the industrial and institutional cleaning chemicals market in 27 countries across major regions. For each segment, the market sizing and forecasts have been done on the basis of value (USD).
By Raw Material | Chlor-alkali | Caustic Soda | |
Soda Ash | |||
Chlorine | |||
Surfactants | Non-ionic | ||
Anionic | |||
Cationic | |||
Amphoteric | |||
Solvents | Alcohols | ||
Hydrocarbons | |||
Chlorinated | |||
Ethers | |||
Phosphates | |||
Acids | |||
Biocides | |||
Other Raw Materials (Chelants, Rheology Modifiers, Opacifiers, Dispersants, Ketones, Esters) | |||
By Product Type | General-Purpose Cleaners | ||
Disinfectants and Sanitizers | |||
Laundry Care Products | |||
Vehicle Wash Products | |||
By Ingredient Origin | Bio-based / Green | ||
Conventional / Petrochemical | |||
By Market Type | Commercial | Foodservice | |
Retail | |||
Laundry and Dry-Cleaning | |||
Healthcare | |||
Car Washes | |||
Offices, Hotels and Lodging | |||
Manufacturing | Food and Beverage Processing | ||
Fabricated Metal Products | |||
Electronic Components | |||
Other Manufacturing (Textile, Pulp and Paper, Petrochemical) | |||
By Geography | Asia-Pacific | China | |
India | |||
Japan | |||
South Korea | |||
Malaysia | |||
Thailand | |||
Indonesia | |||
Vietnam | |||
Rest of Asia-Pacific | |||
North America | United States | ||
Canada | |||
Mexico | |||
Europe | Germany | ||
United Kingdom | |||
France | |||
Italy | |||
Spain | |||
Nordics | |||
Turkey | |||
Russia | |||
Rest of Europe | |||
South America | Brazil | ||
Argentina | |||
Colombia | |||
Rest of South America | |||
Middle-East and Africa | Saudi Arabia | ||
United Arab Emirates | |||
Qatar | |||
Egypt | |||
South Africa | |||
Nigeria | |||
Rest of Middle-East and Africa |
Chlor-alkali | Caustic Soda |
Soda Ash | |
Chlorine | |
Surfactants | Non-ionic |
Anionic | |
Cationic | |
Amphoteric | |
Solvents | Alcohols |
Hydrocarbons | |
Chlorinated | |
Ethers | |
Phosphates | |
Acids | |
Biocides | |
Other Raw Materials (Chelants, Rheology Modifiers, Opacifiers, Dispersants, Ketones, Esters) |
General-Purpose Cleaners |
Disinfectants and Sanitizers |
Laundry Care Products |
Vehicle Wash Products |
Bio-based / Green |
Conventional / Petrochemical |
Commercial | Foodservice |
Retail | |
Laundry and Dry-Cleaning | |
Healthcare | |
Car Washes | |
Offices, Hotels and Lodging | |
Manufacturing | Food and Beverage Processing |
Fabricated Metal Products | |
Electronic Components | |
Other Manufacturing (Textile, Pulp and Paper, Petrochemical) |
Asia-Pacific | China |
India | |
Japan | |
South Korea | |
Malaysia | |
Thailand | |
Indonesia | |
Vietnam | |
Rest of Asia-Pacific | |
North America | United States |
Canada | |
Mexico | |
Europe | Germany |
United Kingdom | |
France | |
Italy | |
Spain | |
Nordics | |
Turkey | |
Russia | |
Rest of Europe | |
South America | Brazil |
Argentina | |
Colombia | |
Rest of South America | |
Middle-East and Africa | Saudi Arabia |
United Arab Emirates | |
Qatar | |
Egypt | |
South Africa | |
Nigeria | |
Rest of Middle-East and Africa |
Key Questions Answered in the Report
What is the current size of the industrial and institutional cleaning chemicals market?
The market is valued at USD 57.44 billion in 2025 and is forecast to reach USD 73.38 billion by 2030.
Which region will grow the fastest through 2030?
Asia-Pacific is set to record a 7.8% CAGR, outpacing all other regions due to rising hygiene standards and manufacturing expansion.
Why are disinfectants outpacing general-purpose cleaners?
Post-COVID protocols in healthcare and foodservice are driving sustained demand for rapid-contact disinfectants that comply with CDC and HACCP requirements.
How are raw-material price swings affecting suppliers?
Volatility in ethylene oxide and other petrochemical inputs compresses margins and accelerates formulation shifts toward biosurfactants and high-concentration products.
What role does digital technology play in this market?
IoT-enabled dispensing and AI-powered monitoring ensure consistent dosing, reduce waste and provide compliance data, creating new value propositions beyond the chemical itself.
What years does this Industrial And Institutional Cleaning Chemicals Market cover, and what was the market size in 2025?
In 2025, the Industrial And Institutional Cleaning Chemicals Market size was estimated at USD 57.44 billion. The report covers the Industrial And Institutional Cleaning Chemicals Market historical market size for years: 2019, 2020, 2021, 2022, 2023, 2024 and 2025. The report also forecasts the Industrial And Institutional Cleaning Chemicals Market size for years: 2026, 2027, 2028, 2029 and 2030.