India Gluten Free Product Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The Report Covers India Gluten Free Food & Beverages Market Share & Analysis and it is Segmented by Type (Beverages, Bread Products, Cookies and Snacks, Condiments, Seasonings & Spreads, Dairy/Dairy Substitutes, Meats/Meat Substitutes, and Other Gluten-Free Products); and by Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Specialty Stores, Online Retail Stores, and Other Distribution Channels). The market size is provided in terms of value (USD Million) during the forecasted years for the above segments.

India Gluten Free Products Market Size

India Gluten-Free Food and Beverage Market Summary

India Gluten Free Products Market Analysis

The India Gluten-Free Food and Beverage Market size is estimated at USD 22.25 million in 2025, and is expected to reach USD 42.71 million by 2030, at a CAGR of 13.93% during the forecast period (2025-2030).

  • The key factors include the impact on each value chain, including workforce at the industrial level, raw material supply, trade and logistics, and uncertain consumer demand at food service outlets, production, and distribution. However, consumers with celiac diseases or gluten intolerance buy more survival-based products instead of gluten-inclined products. Thus, gluten-free products are set to witness steady growth during the forecast period.
  • Manufacturing companies are concentrating on increasing the production of more gluten-free packaged goods. India is the second fastest-growing market for gluten-free foods & beverages in Asia-Pacific, following China. Gluten-free cookies, snacks, and Bakery products, such as bread, cakes, etc., hold the highest market share and are expected to project a healthy growth rate in the forecast period.
  • Government agencies are also promoting gluten-free products in the country by providing products at affordable prices. For instance, in April 2022, several millet products were launched by the Agricultural & Processed Food Products Export Development Authority (APEDA) at the AAHAR food fair at affordable prices ranging from INR 5 to INR 15 (USD 0.060 to USD 0.18) for people of all ages. All the millet products launched by APEDA are gluten-free, 100% natural, and patented. The launched products are cream biscuits, salt biscuits, milk biscuits, ragi peanut butter, jowar peanut butter, jowar upma, pongal, khichadi, and millet malts (jowar, ragi, bajra).
  • Additionally, the increasing number of celiac disease cases encourages consumers to opt for gluten-free products. Celiac disease is more prevalent in Northern India, where wheat is the primary staple cereal. The unawareness of the health issues of gluten products is a restraining factor.

India Gluten Free Products Industry Overview

The gluten-free market in India is highly fragmented, consisting of many small and medium-sized players. Key players in the market include Amy's Kitchen Inc, General Mills Inc, Dr. Schar, Genius Foods, and Kraft Heinz Company. Most market players are local and offer a wide range of healthy foods. Their manufacturing facilities are based in India. Online sales are the primary medium for goods distribution, followed by supermarkets/hypermarkets. 

Currently, the level of competition among the players is low. However, it is predicted to increase in the future, owing to growing consumer demand. Innovation, marketing, and distribution are some of the key strategies adopted by the players. 24 mantra, Whole foods, Varya's, Savorlife, and Gullon, are some of the brands offering gluten-free cookies and snacks in the Indian market.

India Gluten Free Products Market Leaders

  1. Genius Foods

  2. Dr. Schaer

  3. Amy's Kitchen Inc

  4. General Mills Inc

  5. Kraft Heinz Company

  6. *Disclaimer: Major Players sorted in no particular order
Kraft Heinz, Genius Foods, General Mills, Frontier Soups, Dr. Schaer
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India Gluten Free Products Market News

  • November 2022: Rage Coffee, a Delhi-based caffeine innovation FMCG company, launched three new snacks - coffee peanut bars, caffeine almond bars, and chocolate oats cookies. All these munchables are gluten-free, made with natural premium ingredients, and don't contain preservatives or colors, making them ideal for healthy snacking.
  • December 2021: Wild Drum, an Indian brand, launched gluten-free hard-seltzers, a clear carbonated alcoholic beverage infused with natural fruit flavorings. Wild Drum offers refreshing beverages in pure, mango, and lemon-mint.
  • April 2021: KRBL Limited, India's first integrated rice company, launched the "India Gate Rice Flour" in the wholesome grain, oil and oil Products (FMCG) category. Rice Flour is a fine, smooth, and entirely gluten-free product that acts as an alternative to other conventional flour. It is predominantly used in roti, bread, snacks, rice noodles, and pasta.

India Gluten Free Products Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.3.1 Bargaining Power of Suppliers
    • 4.3.2 Bargaining Power of Consumers
    • 4.3.3 Threat of New Entrants
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Degree of Competition

5. MARKET SEGMENTATION

  • 5.1 Product Type
    • 5.1.1 Beverages
    • 5.1.2 Bakery Products
    • 5.1.3 Savory and Snacks
    • 5.1.4 Condiments, Seasonings and Spreads
    • 5.1.5 Dairy and Dairy Substitute Products
    • 5.1.6 Meat and Meat Substitute Products
    • 5.1.7 Others
  • 5.2 Distribution Channel
    • 5.2.1 Supermarkets/Hypermarkets
    • 5.2.2 Convinience Stores
    • 5.2.3 Speciality Stores
    • 5.2.4 Online Retail Stores
    • 5.2.5 Other Distribution Channels

6. COMPETITIVE LANDSCAPE

  • 6.1 Key Strategies adopted
  • 6.2 Market Share Analysis
  • 6.3 Company Profiles
    • 6.3.1 Amy's Kitchen Inc.
    • 6.3.2 Dr. Schar
    • 6.3.3 Kraft Heinz Company
    • 6.3.4 General Mills Inc.
    • 6.3.5 Genius Foods
    • 6.3.6 Swmabhan Commerce Pvt. Ltd.
    • 6.3.7 Wild Drum Beverages Private Limited
    • 6.3.8 Bob's Red Mill
    • 6.3.9 Boulder Brands Inc.
    • 6.3.10 KRBL Limited
    • 6.3.11 Mondelez International Inc
    • 6.3.12 Frontier Soups
  • *List Not Exhaustive

7. MARKET OPPORTUNITIES AND FUTURE TRENDS

**Subject to Availability
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India Gluten Free Products Industry Segmentation

A gluten-free food & beverage excludes foods containing gluten. Gluten is a protein in wheat, barley, rye, and triticale.

India's gluten-free foods and beverages market is segmented by type and distribution channel. Based on type, the market is segmented into beverages, bread products, cookies and snacks, condiments, seasonings & spreads, dairy/dairy substitutes, meat/meat substitutes, and other gluten-free products. Other gluten-free products include rice and pasta. Based on distribution channels, the market is segmented into supermarkets/hypermarkets, convenience stores, specialty stores, and online retail stores.

For each segment, the market sizing and forecasts have been done based on value (in USD Million).

Product Type Beverages
Bakery Products
Savory and Snacks
Condiments, Seasonings and Spreads
Dairy and Dairy Substitute Products
Meat and Meat Substitute Products
Others
Distribution Channel Supermarkets/Hypermarkets
Convinience Stores
Speciality Stores
Online Retail Stores
Other Distribution Channels
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India Gluten Free Products Market Research FAQs

How big is the India Gluten-Free Food and Beverage Market?

The India Gluten-Free Food and Beverage Market size is expected to reach USD 22.25 million in 2025 and grow at a CAGR of 13.93% to reach USD 42.71 million by 2030.

What is the current India Gluten-Free Food and Beverage Market size?

In 2025, the India Gluten-Free Food and Beverage Market size is expected to reach USD 22.25 million.

Who are the key players in India Gluten-Free Food and Beverage Market?

Genius Foods, Dr. Schaer, Amy's Kitchen Inc, General Mills Inc and Kraft Heinz Company are the major companies operating in the India Gluten-Free Food and Beverage Market.

What years does this India Gluten-Free Food and Beverage Market cover, and what was the market size in 2024?

In 2024, the India Gluten-Free Food and Beverage Market size was estimated at USD 19.15 million. The report covers the India Gluten-Free Food and Beverage Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the India Gluten-Free Food and Beverage Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

India Gluten Free Product Industry Report

Statistics for the 2025 India Gluten-Free Food and Beverage market share, size and revenue growth rate, created by Mordor Intelligenceā„¢ Industry Reports. India Gluten-Free Food and Beverage analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.

India Gluten Free Product Market Report Snapshots

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India Gluten Free Product Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)