The market is expected to reach around USD 630 million by 2022. Feed probiotics have become an essential part of the global meat production industry. These are important ingredients combined with the basic feed mix, to provide essential nutrition to animals and improve their overall growth.
Expansion of Animal Derived Products Market = Growth in the Usage of Probiotics
Meat products are growing rapidly, due to the high-quality protein, amino acids, minerals and vitamins. The growing population and rise in incomes, along with the changing food habits, have driven the meat industry market. Moreover, to satisfy the demands of meat processing industry by livestock farmers, producing high-quality and hygienic meat, is a big challenge. From decades, around 60% of the meat production is obtained from the developing countries. The rising prices of commodities are further shifting the consumer preferences towards cost effective and cheaper meat products like poultry meat. Poultry consumption is the major among all, in the meat industry, which recorded a 4% rise than the previous year. The United States is the largest producer followed by Argentina, Brazil and China. The growing global demand for animal products and processed meat has created an opportunity for feed manufacturers, to enhance the animal productivity. Farmers are relying on feeds, to obtain high-performance and quick weight gain animals in a short period of time. The expansion of meat products industry has created an opportunity for feed probiotics to spur the market, as probiotics benefit the consumers by boosting the immunity and enhancing the performance of animals, by stabilizing the rumen environment.
Competition for Raw Materials with Other Industries
Feed prebiotics is extracted from natural sources such as seeds, stems, roots and plant leaves. The increasing cost of extraction from these sources, coupled with stringent regulations for waste biomaterials and wastewater treatment, has limited the feed additives market. Locally grown and easily available plant sources such as wheat, onion, garlic, chicory, asparagus etc. are used as major sources of prebiotics. These ingredients are widely used for human consumption as well as to produce feeds. This led to the competition for raw materials between the food and feed sectors. In the last 50 years, the global population has increased at an alarming rate, whereas the production of agriculture has been declining, gradually. The increased demand and a steady supply, along with unpredictable weather, have led to the competition for secondary raw materials with other industries. The major concern for feed prebiotics is to enhance performance and health in animals. The increased usage of these ingredients in different sectors is creating a competition between the industries for the raw materials. Moreover, the competition for raw materials with other industries affects the growth of the market.
Probiotics Market on Surge for Ruminants
Probiotics enhance the gut performance by balancing the good and bad bacteria and boosts the immunity of animals. Ruminants are the major consumer of feed probiotics, with a share of over 40%, in the global market. Although ruminants are well-adapted for feed digestion due to the ruminal microflora, however, at times, biochemical conditions prevailing in the rumen can prevent optimum feed utilization. Probiotics, can, therefore, act as a rumen stabilizers following a meal rich in readily fermentable carbohydrates. Ruminants consume a large amount of readily fermentable carbohydrates in their diet, which has adversely affected the ruminant population with the ruminal acidosis. Researchers found that the ruminal pH drop can be prevented by consuming live yeast. Further, the consumption of probiotics in the animal diets enhances their digestibility and prevents the pH increase. This led the ruminants stand third for the consumption of probiotics among other animals, with a share of 18%. Among different markets, dairy leads with a share of 58%, further, the high yield of milk and enhancing the gut performance of dairy have led the market among the ruminants.
Chinese Poultry Market on Evonik's Radar
Evonik introduced its recently developed poultry probiotic product to the Chinese market. The German chemical company is using the China Feed Expo in Fuzhou, as the launch pad for the product, Gut Care PY1. The chemical firm entered the US market with the probiotic in Jan 2017. Moreover, Evonik has plans to launch Gut Care PY1 in India and very Asian country, in the coming months, with at least one probiotic by 2018. In Dec 2016, Evonik ended the probiotic collaboration with Danish producer, Chr. Hansen, in APAC region, citing plans to develop markets for its own probiotic feed additives, instead.
The major market players include:
NOTABLE MARKET DEVELOPMENTS
Our Global Feed Probiotics Market Report Covers: