Global Cafe and Bars Market- Growth, Trends, COVID-19 Impact, and Forecasts (2023 - 2028)

The Global Cafes and Bars Market are segmented By Service Type (Bars, Cafes, and Coffee Shops), By Outlet, (Chained Outlets, Independent Outlets), and Geography (North America, Europe, Asia-Pacific, South America, and the Middle East and Africa). The report offers market size and forecasts in value (USD million) for the above segments.

Cafe & Bars Industry Overview

Study Period: 2018 - 2028
Fastest Growing Market: North America
Largest Market: Europe
CAGR: 4.06 %

Major Players


*Disclaimer: Major Players sorted in no particular order


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Cafe & Bars Market Analysis

The global café and bars market is projected to register a CAGR of 4.06% during the forecast period, 2022-2027.

The market for cafes and bars is expanding primarily as a result of the rise in cafés offering authentic snacks with a variety of beverages. Other factors, such as the increasing consumption of alcoholic beverages such as tequila, whiskey, and cognac, are majorly attributed to the growth of the cafe and bar market globally. Nowadays, café owners are inclined towards a pleasant ambiance café which consists of playing soft music, well decked up staff, innovative theme decoration as new generation visits Insta-friendly cafes in order to enjoy the ambiance along with the food. With the ever-increasing adoption of foreign cultures, manufacturers are opening various new cafes and bars globally with authentic foods and beverages. For instance, in March 2022, Tesco inaugurated a new pop-up cafe in London. The cafe provides breakfast, afternoon tea, and five-course meals, among other "hot cross bun-filled dining experiences to suit all preferences.

In short term, the market is dominated by European and Asian consumers, who are continuously looking to expand their palates. This supports both domestic and international cuisines along and supports the cafe market in the region. Further, the rising purchasing power of the millennial generation of consumers is going to accelerate the café market to such an extent.

Additionally, bars are increasingly offering tech-based services and solutions in various regions which has led to the growth of the market studied. For example, they are introducing self-ordering touchscreen kiosks, mobile apps for customizable orders and quick payment, digital entertainment like gaming and graffiti, and charity donation solutions like LivnGiv that directly donate 20% of the customer's bill for charity.

Cafe & Bars Industry Segments

A café is a style of eatery that offers coffee along with other beverages with snacks. They are often modest businesses with a minimal amount of seating. As a result, they offer an ideal pit break for a quick beverage such as coffee or tea, along with a pastry, sandwich, and other similar kind of foods. Bars, on the other hand, are often used to describe a place to drink mainly alcoholic beverages with snacks. The global café and bars market (henceforth referred to as the market studied) is segmented By service type, By outlet, and geography. By service type, the market is segmented into Bars, Cafes, and Coffee Shops. By outlet, the market is segmented into chained outlets and independent outlets. It provides an analysis of emerging and established economies across the world, comprising North America, Europe, South America, Asia-Pacific, the Middle East, and Africa. For each segment, the market sizing and forecasts have been done on the basis of value (in USD million).

By Service Type
Coffee Shops
By Outlet
Chained Outlets
Independent Outlets
North America
United States
Rest of North America
United Kingdom
Rest of Europe
Rest of Asia-Pacific
South America
Rest of South America
Middle East & Africa
Saudi Arabia
South Africa
Rest of Middle East & Africa

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Cafe & Bars Market Trends

This section covers the major market trends shaping the Cafe & Bars Market according to our research experts:

Innovation and Customization in Food Menus Augmented the Market Growth

The popularity of bars among young adults is rising as a result of the strong impact of Western society and the availability of a wide range of refreshing drinks and late-night comfort food. Customization and convenience seem to be the major drivers driving behind the rise of the café and bar chains. Customers are increasingly looking for personalized foods as they try to match their culinary choices to their preferences, whether it be due to medical needs, dietary limitations, or food allergies. For instance, when purchasing pizza, customers are more likely to prefer and are prepared to spend more for pizza produced with fresh dough, pure ingredients, gluten-free, and zero artificial colors, preservatives, chemicals, or additives. Similar to how few people order pizza with a thin crust, a thick crust, extra cheese, or extra chicken. As a result, cafes and bars are becoming more popular by providing products based on customer preferences. Additionally, the industry is growing as a result of the improving economy, consumers' continued interest in health and ethical consumerism, and the availability of vegan food items alongside alcoholic beverages at bars. Further, expansion and new-gen innovative design outlets of cafes and bars are some of the strategies preferred by owners to strengthen their market dominance. For instance, in 2021, the Red Rooster brand of CravableBrands Ltd. declared the launch of its latest crunchy fried chicken, alongside its signature roasts in the global market.


North America is the Fastest Growing Region

The market for bars and cafes in North America is expanding quickly due to the nation's young adults' diverse tastes and preferences for different kinds of premium beverages, which has resulted in the emergence of upscale bars and pubs, while the construction of new airports and highways in developing nations has encouraged various restaurant and hotel chains to establish rooftop bars and pubs. Over time, North American consumers have become more sophisticated. They have been looking for high-quality, distinctive alcoholic drinks. As a result, there is now a greater market demand for alcoholic beverages such as wine, whisky, and tequila of the highest caliber. For instance, The United States Distilled Spirits Council projected that supplier sales in the United States increased by 12% in 2021 to a total of USD 35.8 billion, while volumes increased by 9.3% to 291.1 million 9-liter cases. However, the nation's cafe culture has grown as a result of the expanding demand for ready-to-drink fruit juice, coffee, tea, flavored drinks, and other beverages. Additionally, the rising popularity of soft drinks and organic coffee has attracted startups and a variety of artisan bakeries and patisseries, enhancing the café culture in the region.


Cafe & Bars Market Competitor Analysis

The global cafe and bars market is highly competitive due to the strong presence of giant companies having bars and cafes and a wide range of product portfolios under multiple brands in the majority of the regional markets. The major players operating the global cafe and bars market are Starbucks, The Coca-Cola Company, The Coca-Cola Company, Odyzean Limited, and McDonald's, among others. These players are focusing on various marketing strategies to penetrate the global market which include, merging with other giant brands, launching new outlets in the regional and international markets, and innovating new beverage products to maintain their leadership position in the market studied. For instance, in 2020, Louis Vuitton declared their expansion of cafeteria and restaurant to open in n Osaka, Japan.

Cafe & Bars Market Top Players

  1. The Coca-Cola Company

  2. Restaurant Brands International Inc.

  3. Odyzean Limited

  4. Starbucks Corporation

  5. McDonald's Corporation

*Disclaimer: Major Players sorted in no particular order

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Cafe & Bars Market Recent Developments

  • In March 2022, Daniel's Chai Bar, based in Brampton, Canada, announced a new pop-up location at Vaughan Mills near Toronto.
  • In August 2022, Barrio Familia announced that they will launch a completely new world's largest tequila bar in London, the United Kingdom.
  • In October 2021, Masque Restaurant has opened a bar within the restaurant with offers a wide array of alcoholic drinks in Mumbai, India.

Cafe & Bars Market Report - Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Force Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 By Service Type

      1. 5.1.1 Bars

      2. 5.1.2 Cafes

      3. 5.1.3 Coffee Shops

    2. 5.2 By Outlet

      1. 5.2.1 Chained Outlets

      2. 5.2.2 Independent Outlets

    3. 5.3 Geography

      1. 5.3.1 North America

        1. United States

        2. Canada

        3. Mexico

        4. Rest of North America

      2. 5.3.2 Europe

        1. United Kingdom

        2. Germany

        3. Spain

        4. France

        5. Italy

        6. Rest of Europe

      3. 5.3.3 Asia-Pacific

        1. China

        2. Japan

        3. India

        4. Australia

        5. Rest of Asia-Pacific

      4. 5.3.4 South America

        1. Brazil

        2. Argentina

        3. Rest of South America

      5. 5.3.5 Middle East & Africa

        1. Saudi Arabia

        2. South Africa

        3. Rest of Middle East & Africa


    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 Starbucks Corporation

      2. 6.3.2 J D Wetherspoon plc

      3. 6.3.3 The Coca-Cola Company

      4. 6.3.4 Odyzean Limited

      5. 6.3.5 Buffallo Wild Wings

      6. 6.3.6 McDonald's Corporation

      7. 6.3.7 Coffee Day Enterprises

      8. 6.3.8 John Swire & Sons Limited

      9. 6.3.9 Luigi Lavazza Spa

      10. 6.3.10 Rome Bidco Limited

    4. *List Not Exhaustive



**Subject to Availability
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Cafe & Bars Market Research FAQs

The Global Cafe and Bars Market is studied from 2018 - 2028.

The Global Cafe and Bars Market is growing at a CAGR of 4.06% over the next 5 years.

North America is growing at the highest CAGR over 2018 - 2028.

Europe holds highest share in 2021.

The Coca-Cola Company, Restaurant Brands International Inc., Odyzean Limited, Starbucks Corporation, McDonald's Corporation are the major companies operating in Global Cafe and Bars Market.

Global Cafe and Bars Industry Reports

In-depth industry statistics and market share insights of the Global Cafe and Bars sector for 2020, 2021, and 2022. The Global Cafe and Bars research report provides a comprehensive outlook of the market size and an industry growth forecast for 2023 to 2028. Available to download is a free sample file of the Global Cafe and Bars report PDF.

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