Microgreens Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

Microgreens Market Report is Segmented by Type (Broccoli, Lettuce and Chicory, Arugula, Basil, Fennel, Carrots, Sunflower, Radish, Peas, and Other Types), Farming (Indoor Farming, Vertical Farming, Commercial Greenhouses, and Other Farming Methods), Growth Medium (Coconut Coir, Peat Moss, Soil, Tissue Paper, and Other Growth Mediums), Distribution Channel (Hypermarkets/Supermarkets, Restaurants, and Other Distribution Channels), and Geography (North America, Europe, Asia-Pacific, South America, and Middle East & Africa). The Report Offers the Market Sizes and Forecasts in Value (USD) for all the Above Segments.

Microgreens Market Size

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Microgreens Market Summary
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Study Period 2019-2029
Market Size (2024) USD 245.77 Billion
Market Size (2029) USD 335.16 Billion
CAGR (2024 - 2029) 6.40 %
Fastest Growing Market Asia Pacific
Largest Market North America

Major Players

Microgreens Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Microgreens Market Analysis

The Microgreens Market size is estimated at USD 245.77 billion in 2024, and is expected to reach USD 335.16 billion by 2029, growing at a CAGR of 6.40% during the forecast period (2024-2029).

  • Microgreens are small, tender vegetable greens commonly consumed to enhance the color, texture, and flavor of various dishes, including pasta, pizza, omelets, and salads. Their robust aromatic flavor, diverse range of colors, and textures make them popular in culinary applications. The health benefits associated with consuming microgreens include weight management, prevention of chronic medical conditions, immunity boosting, and mental health improvement.
  • The market for microgreens is primarily driven by chefs who use them to elevate flavors and enhance the visual appeal of their dishes. Additionally, a niche industry contributing to growth in this segment is cosmetics. Microgreens are processed into oils and ingredients for consumer products like shampoo and skincare items due to their high content of vitamins A and B, along with various micro-elements. This factor makes them desirable components for manufacturers in the personal care product industry, leading to an expected increase in demand for microgreens over time.
  • While greens and herbs or microgreens are among the most profitable crops, the limited varieties available for indoor farming might restrict market growth. Although hydroponics farming holds significant potential, its progress and adoption in agriculture have been relatively slow.
  • Broccoli, lettuce, arugula, and basil are among the essential microgreens cultivated worldwide using hydroponics and vertical farming techniques. The demand for microgreens is on the rise in developed countries, as they can be cultivated indoors throughout the year. For example, according to the United States Fresh Produce Association, the likelihood of consumers purchasing broccoli microgreens increases with income and age. With a growing population, microgreens offer a nutritious and sustainable means to diversify the food supply, which is expected to drive market growth in the coming years. In 2022, North America held the largest market share, led by the United States, followed by Canada and Mexico.

Microgreens Market Trends

Rise in Adoption of Indoor Farming

  • The growing population has led to increased food demand, making farmers turn towards high-tech methods like indoor farming because of the decrease in productive land. Along with this, the growing health consciousness has led people to consume a diet full of nutrients, which has led to the adoption of indoor farming practices. 
  • According to a survey conducted by Artemis, an intelligence platform, nearly 16% of indoor cultivators are engaged in the production of microgreens. Thus, the market for microgreens is anticipated to grow in the future.
  • In addition to these factors, the increased acceptance of agricultural mechanization and advanced knowledge of high-tech farming techniques like hydroponics, aeroponics, and aquaponics is anticipated to promote the expansion of the microgreens industry. With consumers worldwide turning toward healthy diets, the demand is increasing, and microgreen production is expected to increase in the coming years. This rising adoption of protected cultivation has led the market to grow moderately.
  • Furthermore, in Canada, there has been a steady increase in greenhouse vegetable production, including microgreens, and it is anticipated that the multi-decade growth trend will continue soon. Notably, in 2021, provinces like Ontario, British Columbia, and Quebec boasted the highest harvested areas of greenhouse-grown vegetables, with 1378.7, 316.8, and 151.1 hectares, respectively. 
  • Henceforth, the success of greenhouse technology is boosting the microgreens market. Thus, the revenue has stabilized with the growth in demand, which, in turn, has aided in the market growth.
Microgreens Market : Harvested Area in Square metres, Greenhouse Vegetables, Canada, 2019-2021

North America is the Largest Market for Microgreens

  • North America accounted for the largest share of the microgreens industry in 2022. The rise in the awareness of health benefits and balanced diets has made people in this region include green vegetable salads and organic-based food items, including microgreens, in their diets, increasing the market for microgreens. With the help of enhanced indoor and vertical farming practices, US growers have been able to produce microgreens on a large scale. For instance, 
  • According to Agrilyst, a prominent intelligence platform, greenhouse distribution across various areas in the United States varied considerably. Moreover, hydroponic farming has proven to be the most lucrative for Californian farmers, particularly for crops like broccoli, lettuce, and salad vegetables, which are well-suited to this farming technique.
  • Many retailers provide "Certified Naturally Grown" microgreen seeds to local restaurants and farmers in the United States, which can be grown hydroponically and through vertical farming. Canadian farmers rely on indoor agriculture rather than greenhouse farming for growing microgreens because of the electricity needed for lighting. Growing indoors eliminates many of the pest and disease problems of outdoor production. Thus, farmers are tapping into this market due to the increased microgreen demand from companies globally.
Microgreens Market: Market Share, in %, Geography, 2022

Microgreens Industry Overview

The microgreens market is fragmented and highly competitive due to the presence of international and regional players. The key players in the microgreens market include Farmbox Greens LLC, The Chef’s Garden Inc., Aerofarms LLC, Living Earth Farms, and Good Leaf Farms. These players are adopting product launches and expansion as key strategies for growth in the microgreens market.

Microgreens Market Leaders

  1. Farmbox Greens

  2. AeroFarms

  3. Chef's Garden

  4. Good Leaf Farms

  5. Living Earth Farms

*Disclaimer: Major Players sorted in no particular order

Microgreens Market Concentration
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Microgreens Market News

  • May 2023: AeroFarms, a Certified B Corporation and a prominent figure in indoor vertical farming took a significant step forward by launching a nationwide expansion through a collaboration with Amazon Fresh. This partnership aims to enhance the high-tech consumer grocery experience. Building on their prior success with Whole Foods Market in 2022, AeroFarms became the first indoor leafy greens grower to be included in Whole Foods Market's Global Planogram, setting an industry precedent.
  • February 2023: Good Leaf Farm, an indoor agriculture company, joined forces with Unfold, a leading seed, and digital solutions company, to introduce premium lines of vertically farmed spinach and assorted leafy greens through Unfold's Innovation Partner Program.
  • August 2022: AeroFarms significantly increased its retail presence and accessibility by extending its reach to 160 Fresh Market stores across 22 states. Customers at these stores could now enjoy AeroFarm's delectable microgreens and baby watercress.

Microgreens Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions

    2. 1.2 Market Definition and Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Value Chain Analysis

  5. 5. MARKET SEGMENTATION

    1. 5.1 Type

      1. 5.1.1 Broccoli

      2. 5.1.2 Lettuce and Chicory

      3. 5.1.3 Arugula

      4. 5.1.4 Basil

      5. 5.1.5 Fennel

      6. 5.1.6 Carrots

      7. 5.1.7 Sunflower

      8. 5.1.8 Radish

      9. 5.1.9 Peas

      10. 5.1.10 Other Types

    2. 5.2 Farming

      1. 5.2.1 Indoor Farming

      2. 5.2.2 Vertical Farming

      3. 5.2.3 Commercial Greenhouses

      4. 5.2.4 Other Farming

    3. 5.3 Growth Medium

      1. 5.3.1 Peat Moss

      2. 5.3.2 Soil

      3. 5.3.3 Coconut Coir

      4. 5.3.4 Tissue Paper

      5. 5.3.5 Other Growth Mediums

    4. 5.4 Distribution Channel

      1. 5.4.1 Hypermarkets/Supermarkets

      2. 5.4.2 Restaurants

      3. 5.4.3 Other Distribution Channels

    5. 5.5 Geography

      1. 5.5.1 North America

        1. 5.5.1.1 United States

        2. 5.5.1.2 Canada

        3. 5.5.1.3 Mexico

        4. 5.5.1.4 Rest of North America

      2. 5.5.2 Europe

        1. 5.5.2.1 Netherlands

        2. 5.5.2.2 Spain

        3. 5.5.2.3 Germany

        4. 5.5.2.4 France

        5. 5.5.2.5 Rest of Europe

      3. 5.5.3 Asia-Pacific

        1. 5.5.3.1 China

        2. 5.5.3.2 India

        3. 5.5.3.3 Singapore

        4. 5.5.3.4 Australia

        5. 5.5.3.5 Rest of Asia-Pacific

      4. 5.5.4 South America

        1. 5.5.4.1 Brazil

        2. 5.5.4.2 Chile

        3. 5.5.4.3 Argentina

        4. 5.5.4.4 Rest of South America

      5. 5.5.5 Middle East & Africa

        1. 5.5.5.1 Algeria

        2. 5.5.5.2 Saudi Arabia

        3. 5.5.5.3 Egypt

        4. 5.5.5.4 South Africa

        5. 5.5.5.5 Rest of Middle East & Africa

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 AeroFarms LLC

      2. 6.3.2 Goodleaf Farms

      3. 6.3.3 Living Earth Farm

      4. 6.3.4 Farm Box Greens

      5. 6.3.5 Jiangsu Skyplant Greenhouse Technology Co. Ltd

      6. 6.3.6 Shanghai Dehuan Industry Co. Ltd

      7. 6.3.7 Chef's Garden Inc.

      8. 6.3.8 Madar Farms

      9. 6.3.9 Metro Microgreens

      10. 6.3.10 Gotham Greens

    4. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

**Subject to Availability
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Microgreens Industry Segmentation

Microgreens are shoots of salad vegetables picked just after the first leaves have developed. They have fully grown cotyledon leaves and, usually, one pair of very small, partially produced true leaves. They are cultivated using various kinds of farming, such as vertical farming, indoor farming, and commercial greenhouses. The microgreens market is segmented by type (broccoli, lettuce and chicory, arugula, basil, fennel, carrots, sunflower, radish, peas, and other types), farming (indoor farming, vertical farming, commercial greenhouses, and other farming), growth medium (coconut coir, peat moss, soil, tissue paper, and other growth mediums), distribution channel (hypermarkets/supermarkets, restaurants, and other distribution channels), and geography (North America, Europe, Asia-Pacific, South America, and Middle East & Africa). The report offers the market size and forecasts in terms of value (USD) for the above-mentioned segments.

Type
Broccoli
Lettuce and Chicory
Arugula
Basil
Fennel
Carrots
Sunflower
Radish
Peas
Other Types
Farming
Indoor Farming
Vertical Farming
Commercial Greenhouses
Other Farming
Growth Medium
Peat Moss
Soil
Coconut Coir
Tissue Paper
Other Growth Mediums
Distribution Channel
Hypermarkets/Supermarkets
Restaurants
Other Distribution Channels
Geography
North America
United States
Canada
Mexico
Rest of North America
Europe
Netherlands
Spain
Germany
France
Rest of Europe
Asia-Pacific
China
India
Singapore
Australia
Rest of Asia-Pacific
South America
Brazil
Chile
Argentina
Rest of South America
Middle East & Africa
Algeria
Saudi Arabia
Egypt
South Africa
Rest of Middle East & Africa
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Microgreens Market Research Faqs

The Microgreens Market size is expected to reach USD 245.77 billion in 2024 and grow at a CAGR of 6.40% to reach USD 335.16 billion by 2029.

In 2024, the Microgreens Market size is expected to reach USD 245.77 billion.

Farmbox Greens, AeroFarms, Chef's Garden, Good Leaf Farms and Living Earth Farms are the major companies operating in the Microgreens Market.

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).

In 2024, the North America accounts for the largest market share in Microgreens Market.

In 2023, the Microgreens Market size was estimated at USD 230.04 billion. The report covers the Microgreens Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Microgreens Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Microgreens Industry Report

Statistics for the 2024 Microgreens market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Microgreens analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Microgreens Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)