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Freeze Dried Food Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)
Global Freeze-Dried Food Market is segmented by Type (Freeze-Dried Fruit, Freeze-Dried Vegetable, Freeze-Dried Poultry, Freeze-Dried Meat & Seafood, and Other Freeze-Dried Foods); by Distribution Channel (Supermarket/Hypermarket, Convenience Stores, Online Stores, and Others); and by Geography.
- ABOUT THIS REPORT
- Market Snapshot
- Market Overview
- Scope of the Report
- Key Market Trends
- Competitive Landscape
- Major Players
- TABLE OF CONTENTS
Market Snapshot
Study Period:
2016 - 2026
Base Year:
2020
Fastest Growing Market:
Asia Pacific
Largest Market:
North America
CAGR:
8.03 %
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Market Overview
The global freeze-dried food market is projected to grow at a CAGR of 8.03% during the forecast period (2020 - 2025).
- The growth of the food-processing sector and the high demand for ready-to-eat or convenience food products among global consumers have considerably increased in recent years, owing to the busy work lifestyle and the increasing working population. These products are easy to store, convenient to handle, and have a short preparation time. Thus, there is an increase in the demand for freeze-dried food products, like snacks, RTE food items, dairy, beverages, and bakery and confectionery products.
- Moreover, the ease of processing heat-sensitive food products, like fruits and vegetables, and providing them with a prolonged shelf life, without hampering the original properties, are the major driving factors for the global freeze-dried food market.
- During the peak time of COVID-19 pandemic, the concerns over food supply due to t the lock down and disterbance in supply chain, globally, have seen impacted the consumers increasingly turn to the ambient category. A core appeal is the long shelf-life of products in this segment as it enables people to stock up their pantries. Owing to which the market has seen a sudden growth especially during the peak buying months.
- The market offers a great opportunity for the application of freeze-drying technique in the preparation of pet food. This is primarily due to the convenience associated with serving freeze-dried products to pets and the easiness in the procurement of items in greater quantities at a time, without worrying about the storage duration.
Scope of the Report
The global freeze-dried food market is segmented by product type, distribution channel, and geography. By product type, the market is segmented into fruits, vegetables, freeze-dried poultry, freeze-dried meat and sea-food, and other freeze-dried foods. By distribution channel, the market studied is segmented into supermarkets/hypermarkets, convenience stores, online stores, and other distribution channels. It provides an analysis of emerging and established economies, across the world, comprising North America, Europe, South America, Asia-Pacific, and Middle East & Africa.
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Key Market Trends
Popularization of Adventure Sports and Expeditions
Freeze-dried food is becoming increasingly popular among global consumers, especially in North America and Europe, as the corresponding technique retains the original flavor and taste of the food product, while also providing a long shelf life. Thus, the enthusiasts going on expeditions prefer freeze-dried foods, to fulfill their nutritional requirements throughout their tour. The demand for freeze-dried food products is high due to their availability in multiple categories.
The most prevalent ones are meals, bakery products, cereal products, fruits snacks, and vegetable snacks, among others. Therefore, numerous companies have started the retailing of freeze-dried food products through online channels, focusing on expedition activities. For instance, Expedition Foods Limited categorized freeze-dried foods according to the calorie content, on its online platform, to make it easier for the buyers to select the foods as per their requirement. Consequently, the growing consumer interest in adventure sports and expeditions plays a significant role in the growth of the market studied.
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Asia-Pacific is the Fastest Growing Region
The freeze-dried food market in Asia-Pacific is experiencing rapid expansion, due to the increasing consumption of processed food and rising preference for ready-to-eat meals, owing to the rising trend of on-the-go lifestyles of consumers. In China, the pet food industry is growing at a faster pace, with 323,000 metric tons of pet food sold in 2017 and an overall growth of 35% between 2013 to 2017. The mega pet food trends include “Healthy Lifestyle and Premium Indulgence”, which is particularly strong in China. Such factors make China a potential market for freeze-dried pet foods, and thus, manufacturers are exploring this trend to attract young Chinese pet owners. The interest of Chinese consumers for healthy and innovative products formulated with Chinese ingredients, which fit in their busy lifestyles, provides a great platform for foreign retail manufacturers to expand their businesses in this country. For instance, in 2019, ALDI is an international retail giant, opened two new physical stores in Shanghai’s Jing’an and Minhang districts. The stores offer a variety of products, including freeze-dried fruit snacks.
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Competitive Landscape
The global freeze-dried food market is competitive in nature, where major players in the market include Nestle SA, European Freeze Dry, Ajinomoto Co. Inc., Asahi Group Holdings Ltd, and Harmony House Foods Inc., holding a significant share of the market studied. As the global freeze-dried foods market is significantly driven by consumers going for adventure sports and expedition, leading players like European Freeze Dry and other key players including Katadyn Products Inc. and AMG Group Ltd, are concentrating on the production of pre-cooked ready meals specially for consumers going for expeditions as a growth strategy. Thereby, enhancing their position in the market studied. In January 2017, European Freeze Dry introduced a new brand Summit To Eat to expand their freeze-dried outdoor meals offering, which supported the company to stay ahead of competitors.
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Table Of Contents
1. INTRODUCTION
1.1 Study Deliverables and Study Assumptions
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter's Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
5.1 By Product Type
5.1.1 Freeze-dried Fruits
5.1.1.1 Strawberry
5.1.1.2 Raspberry
5.1.1.3 Pineapple
5.1.1.4 Apple
5.1.1.5 Mango
5.1.1.6 Other Fruits
5.1.2 Freeze-dried Vegetables
5.1.2.1 Pea
5.1.2.2 Corn
5.1.2.3 Carrot
5.1.2.4 Potato
5.1.2.5 Mushroom
5.1.2.6 Other Vegetables
5.1.3 Freeze-Dried Poultry
5.1.4 Freeze-dried Meat and Seafood
5.1.5 Other Freeze-Dried Foods
5.2 By Distribution Channel
5.2.1 Supermarkets/Hypermarkets
5.2.2 Convenience Stores
5.2.3 Online Stores
5.2.4 Others
5.3 By Geography
5.3.1 North America
5.3.1.1 United States
5.3.1.2 Canada
5.3.1.3 Mexico
5.3.1.4 Rest of North America
5.3.2 Europe
5.3.2.1 Spain
5.3.2.2 Italy
5.3.2.3 Russia
5.3.2.4 Germany
5.3.2.5 France
5.3.2.6 United Kingdom
5.3.2.7 Rest of Europe
5.3.3 Asia Pacific
5.3.3.1 China
5.3.3.2 India
5.3.3.3 Japan
5.3.3.4 Australia
5.3.3.5 South Korea
5.3.3.6 Rest of Asia-Pacific
5.3.4 South America
5.3.4.1 Brazil
5.3.4.2 Argentina
5.3.4.3 Rest of South America
5.3.5 Middle East and Africa
5.3.5.1 South Africa
5.3.5.2 Saudi Arabia
5.3.5.3 Rest of Middle East and Africa
6. COMPETITIVE LANDSCAPE
6.1 Most Active Companies
6.2 Most Adopted Strategies
6.3 Market Positioning of Players
6.4 Company Profiles
6.4.1 Nestle SA
6.4.2 Ajinomoto Co. Inc.
6.4.3 Asahi Group Holdings Ltd
6.4.4 Nuts.com
6.4.5 Harmony House Foods Inc.
6.4.6 Lyofood Sp. z o.o.
6.4.7 European Freeze Dry
6.4.8 Mercer Foods LLC
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
8. IMPACT OF COVID-19 ON THE MARKET
*List Not Exhaustive
** Subject to Availability
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