Fortified Wine Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

Global Fortified Wine Market is segmented by Product Type ( Port wine, Vermouth, Sherry, and Others), Distribution Channel (On-trade and Off-trade), and by Geography.

Market Snapshot

fortified wine market overview
Study Period: 2016 - 2026
Base Year: 2020
Fastest Growing Market: Asia Pacific
Largest Market: Europe
CAGR: 5.01 %
fortified wine market major players

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Market Overview

Global fortified wine market is expected to register a CAGR of 5.01% during the forecast period, 2019 - 2024.

  • Fortified wines are the blends of grapes and various vintages, and the majority of the fortified wines are similar in their classification. The actual aging of the fortified wine depends upon the fortified wine itself and it is found that the cheaper the fortified wine lesser is the time it has taken aging in the oak.
  • The premiumization aspect of alcoholic drinks has also been significant and evident in the fortified wine industry. Companies are targeting the emerging and influential economic class of population, owing to their higher discretionary spending on such products.

 

Scope of the Report

The market for fortified wine is segmented based on product type, packaging type, distribution, and geography. Based on product type, the market is further categorized into port wine, vermouth, sherry, and others. The distribution channel segment includes on-trade, supermarkets & hypermarkets, speciality stores, and others. Also, the study provides an analysis of the fortified wine market in the emerging and established markets across the world, including North America, Europe, Asia-Pacific, South America, and Middle East & Africa.

By Product Type
Port wine
Vermouth
Sherry
Others
By Distribution Channel
On-Trade
Off-Tade
Supermarkets/Hypermarkets
Liquor Stores
Others
Geography
North America
United States
Canada
Mexico
Rest of North America
Europe
United Kingdom
Germany
France
Russia
Italy
Spain
Rest of Europe
Asia-Pacific
India
China
Japan
Australia
Rest of Asia-Pacific
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
UAE
Saudi Arabia
Rest of MEA

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Key Market Trends

Increasing Demand for Premiumization Products

The fortified wine market is increasingly driven by growing demand for product innovations in terms of new flavor varieties. The rapidly evolving tastes and preferences have led to the emergence of new and exotic flavors of fortified wine. In fact, after the legalization of marijuana in many states of the United States, many fortified wines are being launched infused with marijuana. Premiumization is also expected to further fuel the growth of the fortified wine market as consumer perception regarding the premium fortified wines is both positive as well as promising. The premiumisation associated with fortified wine is also evident in developing regions due to emergence of the aspirational middle class segment.

fortified wine market trends

Asia-Pacific to Witness Fastest Growth in Global Fortified Wines Market

The European market of fortified wine has long achieved its maturation stage, and the key players are seeking radical innovation in terms of more exotic flavor profiles and packaging systems in order to retain the sustainable market share. Fortified wines are some of the fastest-growing varieties of alcoholic beverage in the United States market, as they offer customers with additional unique options and choices. Asia-Pacific is expected to grow faster than other regions in the foreseeable future, especially to the rising demands from countries, like Malaysia, India, and other Southeast Asian countries, where tourism and hospitality sectors are set to achieve exponential growth rates.

fortified wine market share

Competitive Landscape

The growing demand for new and unique flavors has led to intense innovation from the key players in order to meet the changing tastes and demand of the consumers. Some of the key players operating in fortified wine market include: Liberty Wines Limited, Backsberg, Taylor's Port, Albina & Hanna etc. 

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

    1. 3.1 Market Overview

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Force Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Product Type

      1. 5.1.1 Port wine

      2. 5.1.2 Vermouth

      3. 5.1.3 Sherry

      4. 5.1.4 Others

    2. 5.2 By Distribution Channel

      1. 5.2.1 On-Trade

      2. 5.2.2 Off-Tade

        1. 5.2.2.1 Supermarkets/Hypermarkets

        2. 5.2.2.2 Liquor Stores

        3. 5.2.2.3 Others

    3. 5.3 Geography

      1. 5.3.1 North America

        1. 5.3.1.1 United States

        2. 5.3.1.2 Canada

        3. 5.3.1.3 Mexico

        4. 5.3.1.4 Rest of North America

      2. 5.3.2 Europe

        1. 5.3.2.1 United Kingdom

        2. 5.3.2.2 Germany

        3. 5.3.2.3 France

        4. 5.3.2.4 Russia

        5. 5.3.2.5 Italy

        6. 5.3.2.6 Spain

        7. 5.3.2.7 Rest of Europe

      3. 5.3.3 Asia-Pacific

        1. 5.3.3.1 India

        2. 5.3.3.2 China

        3. 5.3.3.3 Japan

        4. 5.3.3.4 Australia

        5. 5.3.3.5 Rest of Asia-Pacific

      4. 5.3.4 South America

        1. 5.3.4.1 Brazil

        2. 5.3.4.2 Argentina

        3. 5.3.4.3 Rest of South America

      5. 5.3.5 Middle East & Africa

        1. 5.3.5.1 UAE

        2. 5.3.5.2 Saudi Arabia

        3. 5.3.5.3 Rest of MEA

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most Active Companies

    2. 6.2 Most Adopted Strategies

    3. 6.3 Market Share Analysis

    4. 6.4 Company Profiles

      1. 6.4.1 Liberty Wines Limited

      2. 6.4.2 Backsberg

      3. 6.4.3 Sogevinus Fine Wines SL (Kopke)

      4. 6.4.4 Taylor's Port

      5. 6.4.5 Albina & Hanna

      6. 6.4.6 Contratto

    5. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

**Subject to Availability

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Frequently Asked Questions

The Fortified Wine Market market is studied from 2016 - 2026.

The Fortified Wine Market is growing at a CAGR of 5.01% over the next 5 years.

Asia Pacific is growing at the highest CAGR over 2021- 2026.

Europe holds highest share in 2020.

Liberty Wines Limited, Backsberg, Sogevinus Fine Wines SL (Kopke), Taylor's Port, Albina & Hanna are the major companies operating in Fortified Wine Market.

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