Europe Small Home Appliances Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

Europe Small Home Appliances Market is segmented by Product (Vacuum cleaners, Small Kitchen Appliances, Personal Care Appliances, Irons, Heating Appliances, Food Preparation Appliances, and Others), and by Distribution Channel (Supermarkets, Specialty Stores, Online, and Other Distribution Channels).

Europe Small Home Appliances Market Snapshot

Europe Small Home Appliances Market
Study Period: 2016 - 2026
Base Year: 2020
CAGR: >1.4 %

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Market Overview

A small appliance, small domestic appliance, or small electrics are portable or semi-portable machines, generally used on table-tops, counter-tops, or other platforms, to accomplish a household task. Small appliances include vacuum cleaners, coffee makers, humidifiers, toasters, and microwave ovens, among many others. Small domestic appliances are gaining popularity, owing to change in lifestyle of consumers which has increased the demand for these small appliances. Consumers are becoming tech savvy and using domestic appliances to save time. Modern ways of distribution and expansion of manufacturers through e-commerce is supporting the growth of the Europe small home appliances market. Europe market for small appliances is expected to witness significant growth over the coming years owing to the growing livings standards of consumers. The use of small appliances has three chief advantages such as time saving, decrease in manual efforts, and effective results. Value-added features and upgrading the new products are also anticipated to trigger the demand for small appliances in the upcoming years.

Scope of the Report

A complete background analysis of the Europe Small Home Appliances Market, which includes an assessment of the National accounts, economy, and the emerging market trends by segments, significant changes in the market dynamics, and the market overview is covered in the report.

Vacuum Cleaners
Small Kitchen Appliances
Personal Care Appliances
Heating Appliances
Food Preparation Appliances
Distribution Channel
Specialty Stores
Other Distribution Channels

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Key Market Trends

Vacuum Cleaner Segment

Vacuum cleaners are electrical appliances used in cleaning floors and carpets using suction. Vacuum cleaners promote eco-friendliness; thus, help in preventing dust related allergies among the asthma patients.The growing awareness of advantages such as convenience, time-efficiency, and benefits derived from vacuum cleaners is expected to promote the demand for vacuum cleaners over the forecast period. The growing adoption of vacuum cleaners across various industries, such as manufacturing, healthcare, and retail and consumer, to maintain hygiene and protection against hazardous dust at workplace is expected to drive the growth of the market.

Europe Small Home Appliances Market

Growth in Smart Homes is Driving the Market in Europe

Smart home refers to modern homes where appliances and devices can be automatically controlled remotely from anywhere with an internet connection using a mobile or other networked device. The important reason behind the rising demand of smart home appliances is a tech savvy young generation in Europe. Young people find more value in the concept of smart homes and connected devices mainly because of the convenience that these devices offer. The growth of the Europe home appliances market is driven by factors such as growing number of internet users and increasing number of smart homes.

Europe Small Home Appliances Market

Competitive Landscape

The report covers major international players operating in the Europe Small Home Appliances Market. In terms of market share, some of the major players currently dominate the market. However, with technological advancement and product innovation, mid-size to smaller companies are increasing their market presence by securing new contracts and by tapping new markets.

Table of Contents


    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Value Chain / Supply Chain Analysis

    5. 4.5 Porters 5 Force Analysis

      1. 4.5.1 Threat of New Entrants

      2. 4.5.2 Bargaining Power of Buyers/Consumers

      3. 4.5.3 Bargaining Power of Suppliers

      4. 4.5.4 Threat of Substitute Products

      5. 4.5.5 Intensity of Competitive Rivalry

    6. 4.6 Impact of COVID-19 on the Market


    1. 5.1 Product

      1. 5.1.1 Vacuum Cleaners

      2. 5.1.2 Small Kitchen Appliances

      3. 5.1.3 Personal Care Appliances

      4. 5.1.4 Irons

      5. 5.1.5 Heating Appliances

      6. 5.1.6 Food Preparation Appliances

      7. 5.1.7 Others

    2. 5.2 Distribution Channel

      1. 5.2.1 Supermarkets

      2. 5.2.2 Specialty Stores

      3. 5.2.3 Online

      4. 5.2.4 Other Distribution Channels


    1. 6.1 Market Concentration Overview

    2. 6.2 Company Profiles

      1. 6.2.1 Philips

      2. 6.2.2 BSH Hausgerate GmbH

      3. 6.2.3 Eletrolux AB

      4. 6.2.4 Dyson Ltd

      5. 6.2.5 Gorenje Group

      6. 6.2.6 DeLonghi Spa

      7. 6.2.7 Miele

      8. 6.2.8 Vorwerk

      9. 6.2.9 Taurus Group

      10. 6.2.10 Kalorik Group

    3. *List Not Exhaustive

  8. 8. APPENDIX


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Frequently Asked Questions

The Europe Small Home Appliances Market market is studied from 2016 - 2026.

The Europe Small Home Appliances Market is growing at a CAGR of >1.4% over the next 5 years.

Philips, BSH Hausgerate GmbH, Gorenje Group, Electrolux AB, Dyson Ltd are the major companies operating in Europe Small Home Appliances Market.

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