Self Storage in Europe Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The report covers Europe Self Storage Market Brands and is segmented by user type (personal and business) and country. The market sizes and forecasts are provided in terms of the number of facilities and total lettable area for all the above segments.

Europe Self Storage Market Size

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Europe Self-storage Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2019 - 2022
CAGR 5.95 %
Market Concentration Low

Major Players

Europe Self-storage Market

*Disclaimer: Major Players sorted in no particular order


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Europe Self Storage Market Analysis

The Europe Self-Storage Market size was estimated at USD 2,750.29 million in the current year. The market is expected to reach USD 3,671.84 million in five years, registering a CAGR of 5.95% during the forecast period.

The self-storage market is a sub-sector of retail real estate. Over the forecast period, driven by higher urbanization and a better business outlook across regions, growth in this industry is predicted to be robust as new businesses emerge.

  • Increased facilities and space offers in several regional countries have increased the European self-storage market. The European mass of renters of rooms for individuals and business purposes has helped increase the studied market due to urbanization, rising population, an improving economic outlook, and crowded accommodation.
  • The growth of the SME self-storage market is driven by the prevailing trend to open retail outlets for pick-ups and deliveries in the e-commerce sector. Companies increasingly use value logistics as consumers demand more and more deliveries on the same day, so they're turning to self-storage. In the same vein, several market participants have acted positively.
  • European consumers have a relatively high awareness of this self-storage market compared to other regions worldwide. Additionally, the key benefits, such as sole access to space, flexible rental periods, and a wide range of size units suitable for each customer's needs, could be understood by nearly half of consumers who initially understand the market.
  • Several legal challenges exist for current Self Storage Managers and Owners, including but not limited to lien sale and auction, leaving of goods or documents, changes in State law on tenant bankruptcy or death, collections, rental agreement validity, protection of tenants' data, and the storage of vehicles.
  • As a result of the increasing demands for consumers with improved city lifestyles, Europe's Self Storage Market was subject to moderate growth. The growth in the market is expected to be supported over the forecast period. The region experienced stable market growth due to the COVID-19 pandemic. However, the pandemic decreased production, resulting in an acute contraction of business inputs.

Europe Self Storage Market Trends

Business Storage Expected to Gain Market Popularity

  • Although self-storage was initially aimed at personal usage, businesses are beginning to realize the importance of private storage facilities. For smaller businesses, to solve the management of space problems, renting a self-storage unit could be an affordable, temporary, or long-term solution.
  • Most of the customers in self-storage businesses are startups; they offer a flexible solution for office space, distributing, warehousing, and holding goods without taking long leases. Self-storage facilities are becoming more and more helpful to business clients by providing meeting rooms, wireless Internet access, and freight forwarding services.
  • In addition, 40 % of Europe's total CO2 emissions are attributable to the built environment. To reduce their impact and offer net zero carbon, investors and developers are looking at ways to retrofit existing buildings and build new ones. Solar panels are present in only 3% of Europe's self-storage facilities, and an increasing number of real estate investors have started to focus on the sustainability of buildings.
  • Furthermore, as small companies look to alternative warehouse locations, commercial leases could increase, which now make up about one-fifth of the tenant base. The smaller space options, more affordable costs, and shorter lease terms often favorably align with smaller companies. Given the increase in warehouse rent over the past five years, which averaged more than 6 % per year, many companies are considering moving their needs to self-storage facilities.
Europe Self-storage Market - Number of Self-Storage Sites Expected to Develop or Acquired in the Next Three Years in the United Kingdom (UK) from 2022 to 2024

Germany Expected to Register Significant Growth

  • Germany's penetration of the Self Storage market is lower than in the United Kingdom or France, but demand from industry customers has been growing. In a country with limited market penetration, new entrants are entering the market to gain an advantage.
  • In addition, as more and more people know that these services are available to them personally and for commercial purposes, the region's market is growing. Existing self-storage facilities and the opening of new ones for storing small and large private and commercial goods are also supported by the increasing number of market vendors in the area.
  • Due to the strained housing demand caused by the excess demand and the uneven range of rents, the popularity of these storage facilities is increasing in central cities in Germany with a higher population. This type of factor in the region is projected to increase demand for self-storage during the forecast period.
  • Germany offers several opportunities for growth because the large cities are characterized by strong population density, which makes it attractive to build self-storage sites due to lack of space. In addition, the main driver behind the German market growth for self-storage is rising urbanization and shrinking living space. Growing urbanization raises the demand for space, causing property prices per square meter to rise. Consequently, growth in the market is being driven by these factors.
Europe Self-storage Market- Forecast of the degree of urbanization in Germany from 2020 to 2035, in Percentage

Europe Self Storage Industry Overview

The European self-storage Market is fragmented, with most facilities owned and operated by smaller independent operators. At the same time, new storage facilities are constantly being built by these operators throughout Europe. In addition, joint ventures or partnerships are the means for companies directly investing in self-storage real estate.

In July 2023, Shurgard Self Storage SA announced the opening a new self-storage building in the Netherlands in Amersfoort (Randstad). The combined size of the building comprises over 1,100 units and will meet the growing demand for secure and accessible storage options in the Randstad area.

In October 2022, SmartStop Self Storage REIT Inc., starting with the start of the NTT INDYCAR SERIES season in 2023, a self-managing and complete integrated storage company, has been named an official sponsor of Arrow's McLaren SP Team and its No.6 Chevrolet Corvette driven by Felix Rosenqvist.

Europe Self Storage Market Leaders

  1. Shurgard Self Storage SA

  2. Self Storage Group ASA

  3. Safestore Holdings PLC

  4. Big Yellow Group PLC​

  5. W. P. Carey Inc.

*Disclaimer: Major Players sorted in no particular order

Europe Self-storage Market Concentration
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Europe Self Storage Market News

  • October 2022: Big Yellow Group PLC has announced the opening of two new stores in Harrow and Kingston North. The two recent locations offer over 1,000 safe and secure storage rooms ranging from 9 sq ft to 500 sq ft - introducing more space into those living and working in Harrow, Kingston North, and the immediate surrounding areas. From short-term storage when renovating or moving home to flourishing businesses needing more space to store merchandise, we welcome the use of our rooms for both personal and business purposes.
  • October 2022: Padlock Partners UK Fund III and operational partner Cinch Self Storage paid roughly GBP 9 million (USD 10.79 billion) for a new facility site near Watford. The company's facility has given one of a kind the option to secure storage space, which is in demand. The store will be fully refitted with more than 65,000 square meters of free space, and the company plans to open in the summer of 2023.

Europe Self Storage Market Report - Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.2.1 Bargaining Power of Suppliers

      2. 4.2.2 Bargaining Power of Buyers

      3. 4.2.3 Threat of New Entrants

      4. 4.2.4 Threat of Substitutes

      5. 4.2.5 Intensity of Competitive Rivalry

    3. 4.3 Industry Value Chain Analysis

    4. 4.4 Assessment of the Impact of COVID-19 on the Market


    1. 5.1 Market Drivers

      1. 5.1.1 Greater Urbanization Coupled with Smaller Living Spaces

      2. 5.1.2 Changing Business Practices and COVID-19 Consumer Behavior

    2. 5.2 Market Challenges

      1. 5.2.1 Government Regulations on Storage


    1. 6.1 By User Type

      1. 6.1.1 Personal

      2. 6.1.2 Business

    2. 6.2 By Country

      1. 6.2.1 Germany

      2. 6.2.2 United Kingdom

      3. 6.2.3 France

      4. 6.2.4 Netherlands

      5. 6.2.5 Italy

      6. 6.2.6 Spain

      7. 6.2.7 Norway

      8. 6.2.8 Denmark

      9. 6.2.9 Sweden

      10. 6.2.10 Rest of Europe


    1. 7.1 Company Profiles

      1. 7.1.1 Shurgard Self Storage SA

      2. 7.1.2 Safestore Holdings PLC

      3. 7.1.3 Self Storage Group ASA

      4. 7.1.4 W P Carey Inc.

      5. 7.1.5 SureStore Ltd

      6. 7.1.6 Big Yellow Group PLC

      7. 7.1.7 Access Self Storage

      8. 7.1.8 Lok'nStore Limited

      9. 7.1.9 Lagerboks

      10. 7.1.10 Nettolager

      11. 7.1.11 Pelican Self Storage

      12. 7.1.12 24Storage

      13. 7.1.13 Casaforte (SMC Self-Storage Management)

      14. 7.1.14 W Wiedmer AG

    2. *List Not Exhaustive


**Subject to Availability
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Europe Self Storage Industry Segmentation

Self-storage facilities allow people to rent and store any household or business possessions. Rental agreements for storage space, often known as storage units, are month-to-month agreements. Self-storage gives the user much greater control than full-service storage options, which restrict the customers' access to their possessions and dependence on the storage provider to maintain and manage them.

The study tracks the key market parameters, underlying growth influencers, and major vendors operating in the industry, which supports the market estimations and growth rates during the forecast period. It also tracks the total lettable area across different European countries while providing market trends and key vendor profiles. Moreover, the study analyzes the impact of COVID-19 on the ecosystem.

The Europe Self-Storage Market is segmented by user type (personal and business) and country (Germany, United Kingdom, Italy, France, Netherlands, Spain, Norway, Denmark, Sweden, Rest of Europe).

The market sizes and forecasts are provided in terms of the (USD) for all the above segments.

By User Type
By Country
United Kingdom
Rest of Europe
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Europe Self Storage Market Research FAQs

The Europe Self-storage Market is projected to register a CAGR of 5.95% during the forecast period (2024-2029)

Shurgard Self Storage SA, Self Storage Group ASA, Safestore Holdings PLC, Big Yellow Group PLC​ and W. P. Carey Inc. are the major companies operating in the Europe Self-storage Market.

The report covers the Europe Self-storage Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Europe Self-storage Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Key factors driving the growth of Self Storage Industry in Europe are a) Rapid urbanization b) Smaller living spaces c) Increased consumer awareness d) Rise of e-commerce e) Businesses and individuals alike are seeking flexible storage solutions

Key Challenges faced by the Europe Self Storage Market are a) High real estate costs b) Regulatory hurdles c) Market saturation in some regions D) Economic fluctuations and competition from alternative storage solutions

Europe Self Storage Industry Report

The European self-storage market is witnessing substantial growth, fueled by urbanization, lifestyle changes, and an escalating demand for space management solutions among individual and business users. This market, detailed in Mordor Intelligence™ Industry Reports, is undergoing continuous innovation and intense competition, with self-storage companies leveraging technology to boost user experience and operational efficiency. Market segmentation shows a variety of storage unit sizes and applications, meeting diverse customer needs. Key segments include personal and business use, with businesses increasingly utilizing self-storage for inventory and logistics management. The trend of downsizing and the necessity for temporary storage during relocations are also propelling market expansion. Self-storage companies are thriving by providing flexible, secure, and convenient options, making the market ripe for both existing players and new entrants. For more insights, download a free report PDF sample from the Europe Self-storage market analysis, which includes a forecast outlook and historical overview.

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Self Storage in Europe Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)