Europe Nutricosmetics Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The report covers Nutricosmetics Market Growth in Europe and is Segmented By Product (Skin Care, Hair Care, Weight Management, and Other Applications); By Distribution Channels (Supermarkets/Hypermarkets, Drug Stores/Pharmacies, Specialist Stores, Online Stores, and Other Distribution Channels), and by Geography (United Kingdom, France, Germany, Italy, Spain, Russia, and Rest of Europe).

Europe Nutricosmetics Market Size

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Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2019 - 2022
CAGR 8.54 %
Market Concentration Low

Major Players

Europe Nutricosmetics Market

*Disclaimer: Major Players sorted in no particular order


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Europe Nutricosmetics Market Analysis

Europe's nutricosmetics market is expected to reach a CAGR of 8.54% over the next five years.

Nutricosmetic products are nutraceuticals that improve the condition of skin, hair, and nails by supplementing nutrients. They are products and ingredients developed around the correlation between good health and beauty. They are beauty-dietary supplements that help the skin to improve or heal with the oral intake of nutritional substances. These supplements offer a wide range of benefits for the skin, such as softening of wrinkles and lines, as well as improving elasticity and roughness. 'Beauty from within' is gaining acceptance among customers, particularly among aging populations in developed economies. The inclusion of active ingredients, such as collagen and omega-3 and -6 fatty acids, in nutricosmetics is likely to transform the beauty industry.

Consumers in the region are increasingly spending on various types of nutricosmetics products owing to the rise in concerns about the natural ingredients in beauty products. Increasing disposable income encourages people to buy nutricosmetic products, thus significantly boosting the market. For instance, according to the International Monetary Fund, the gross domestic product (GDP) per capita in France was USD 42,409 in 2022. Additionally, consumers are favoring products with natural, organic, plant-based, vegan, and non-GMO ingredients. Brands that prioritize clean label formulations and transparent ingredient sourcing are enticing a larger group of the health-conscious consumer base. The market players are aunching new vegan and natural-based nutricosmetics to cater to rising demand. For instance, in July 2023, Monteloeder, a Spanish-based health and wellness company, and a subsidiary of SuanNutraintroduced a vegan-friendly gummy format for its Eternalyoung anti-aging botanical blend.

Europe Nutricosmetics Market Trends

Increasing Demand for Nutricosmetics Among Millennials

The millennial generation is opting for the consumption of nutricosmetics due to rising beauty and health and as an extension of their routines. The significantly changing lifestyle of consumers along with the increased importance placed on maintaining good health and long-term beauty, especially among women, is creating a demand for nutricosmetics in the market studied. The growing desire of consumers to prevent premature aging or delay aging is boosting the demand for collagen-infused supplements, as they stimulate the production of fresh collagen and help deliver firmer and plump skin. Also, consumer demand for organic and natural-based supplements is increasing due to rising awareness about synthetic and chemical supplements. Owing to this, market players are launching vegan supplements in the market. For instance, in November 2022, Zeni London launched Beauty Glow Vegan Collagen powder. The product claims to provide 18 amino acids and improve skin texture and appearance. Over the medium term, the demand for nutricosmetics is expected to increase owing to the increasing demand for Preventive healthcare and wellness trend.

Europe Nutricosmetics Market Trends

United Kingdom Holds the Largest Share of Market

The United Kingdom is one of the largest markets for nutricosmetics in Europe, as the demand for beauty and health supplements is increasing. Consumers' interests are inclined toward purchasing skincare products containing nutrients, including vitamin A, vitamin D, and omega-3 fatty acids, which have been linked to supporting skin health, offering manufacturers many opportunities to innovate. The demand for vitamin supplements is increasing in the country as vitamin supplements provide overall skin health. With high product awareness among consumers, the market players are launching new and innovative products in the market. For instance, in July 2022, Wellness mega-influencer Sommer Ray launched the first PETA-accredited 'beauty from within' ingestible plant-based beauty brand, IMARAÏS Beauty, into the United Kingdom market. According to the company claim, the brand consists of the hero product, Glow skincare gummies, and Nourish gummies for hair and scalp.

Europe Nutricosmetics Market

Europe Nutricosmetics Industry Overview

The Europe nutricosmetics market is fragmented, with several players competing to achieve a significant share of the market. The key players in the nutricosmetics market are Herbalife International of America, Inc., Pfizer Limited, and Lonza Group Ltd., Reckitt Benckiser Group plc, and Amway Corporation. The market players are focusing on product launches, acquisitions, partnerships, and expansions to cater to the growing demand for nutritcosmetics in the region. The companies are also investing in its research and development department to innovate new products with functional ingredients in.

Europe Nutricosmetics Market Leaders

  1. Herbalife International of America, Inc.

  2. Pfizer Limited

  3. Lonza Group Ltd.

  4. Reckitt Benckiser Group plc

  5. Amway Corporation

*Disclaimer: Major Players sorted in no particular order

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Europe Nutricosmetics Market News

  • In June 2023, Rapid Nutrition PLC announced the release of its new look and brand identity for the SystemLS weight loss products. The company also claims that it unveiled the new brand identity for the flagship SystemLS Weight Loss Brand as the product continues international expansion.
  • In May 2023, Ouai launched new vegan hair supplements. The products are claimed to strengthen hair. The supplements are rich in ingredients like pea sprout extract, biotin, and a multivitamin complex. The supplements are claimed to design to reduce hair shedding.
  • In April 2022, Shiseido launched a new cosmetic brand Ule in France. The brand provides different healthy skin care products including skincare supplements. The products are claimed to be natural and organic and are available on e-commerce sites as well. 

Europe Nutricosmetics Market Report - Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Drivers

      1. 4.1.1 Growing Demand for Nutricosmetics Among Millennials

      2. 4.1.2 Growing Beauty and Wellness Trend

    2. 4.2 Market Restraints

      1. 4.2.1 Stringent Government Regulations and Product Guidelines

    3. 4.3 Porter's Five Force Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 Product Type

      1. 5.1.1 Skin Care

      2. 5.1.2 Hair Care

      3. 5.1.3 Nail Care

    2. 5.2 Form

      1. 5.2.1 Tablets and Capsules

      2. 5.2.2 Powder and Liquid

      3. 5.2.3 Gummies and Soft Chews

    3. 5.3 Distribution Channel

      1. 5.3.1 Supermarkets/Hypermarkets

      2. 5.3.2 Drug Stores/Pharmacies

      3. 5.3.3 Specalist Stores

      4. 5.3.4 Online Retail Stores

      5. 5.3.5 Other Distribution Channel

    4. 5.4 Geography

      1. 5.4.1 United Kingdom

      2. 5.4.2 Germany

      3. 5.4.3 France

      4. 5.4.4 Spain

      5. 5.4.5 Italy

      6. 5.4.6 Russia

      7. 5.4.7 Rest of Europe


    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 Amway Corporation

      2. 6.3.2 Herbalife International of America, Inc.

      3. 6.3.3 Pfizer Limited

      4. 6.3.4 Lonza Group Ltd.

      5. 6.3.5 Reckitt Benckiser Group plc

      6. 6.3.6 Otsuka Holding Co. Ltd

      7. 6.3.7 Beiersdorf AG

      8. 6.3.8 Lucas Meyer Cosmetics

      9. 6.3.9 Shiseido Company

      10. 6.3.10 GNC Holdings Inc

    4. *List Not Exhaustive


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Europe Nutricosmetics Industry Segmentation

Nutri cosmetics are products that combine aspects of nutrition and cosmetics. these products are designed to improve or enhance the appearance and health of skin, hair, and nails. The Europe Nutri cosmetics market is segmented by product type, form, distribution channel, and geography. The product type segment is sub-segmented into skin care, hair care, and nail care. Based on forms, the market is segmented into tablets and capsules, powder and liquid, and gummies and soft chews. By distribution channel, the market is segmented into supermarkets/hypermarkets, pharmacies/drug stores, specialist stores, online retail stores, and other distribution channels. Based on geography, the market is segmented into the United Kingdom, Germany, France, Spain, Italy, Russia, and the Rest of Europe. For each segment, market sizing and forecasts have been done based on values in USD million. 

Product Type
Skin Care
Hair Care
Nail Care
Tablets and Capsules
Powder and Liquid
Gummies and Soft Chews
Distribution Channel
Drug Stores/Pharmacies
Specalist Stores
Online Retail Stores
Other Distribution Channel
United Kingdom
Rest of Europe
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Europe Nutricosmetics Market Research FAQs

The Europe Nutricosmetics Market is projected to register a CAGR of 8.54% during the forecast period (2024-2029)

Herbalife International of America, Inc., Pfizer Limited, Lonza Group Ltd., Reckitt Benckiser Group plc and Amway Corporation are the major companies operating in the Europe Nutricosmetics Market.

The report covers the Europe Nutricosmetics Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Europe Nutricosmetics Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Europe Nutricosmetics Industry Report

Statistics for the 2024 Europe Nutricosmetics market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Europe Nutricosmetics analysis includes a market forecast outlook 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Europe Nutricosmetics Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)