Europe Hair Styling Tools Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

European Hair Styling Tool Market Report is segmented by Product Type (Hair Dryers, Hair Curlers & Rollers, Hair Straighteners Hair Brushes & Combs, Others); by Distribution Channel (Online Retail, Offline Retail); and by Geography.

Europe Hair Styling Tools Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

Europe Hair Styling Tools Market Size

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Study Period 2019 - 2030
Base Year For Estimation 2024
Forecast Data Period 2025 - 2030
Historical Data Period 2019 - 2023
CAGR 5.80 %
Market Concentration High

Major Players

Europe Hair Styling Tools Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Europe Hair Styling Tools Market Analysis

The Europe Hair Styling Tools Market is expected to register a CAGR of 5.8% during the forecast period.

  • The increasing promotions including advertisements of hair styling tools in different media channels have attracted consumers in the region.
  • Furthermore, the increasing benefits of hair styling tools to tame frizzy hair while hair smooth and shiny have further increased its usage in the region.

Germany Witnesses Increased Imports of Electric Hair Dryers

People in the country are heavily using hair dryers which is in turn leading to increased demand for the styling tool in the country. Consumers are not only looking for a basic hair dryer but also a dryer with built-in ion generator that can not only dry hair quickly, but also make the hair look smooth and glossy every time after use. The styling tools help consumers to achieve a significant amount of control over their hair compared to drying it naturally. Also, the hair dryers enable consumers to create a variety of hairstyles as required, thereby making it a very peopular hair styling tools among people in the country.

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Europe Hair Styling Tools Industry Overview

Koninklijke Philips N.V., BaBylissPRO, Dyson, and Panasonic, are some of the companies leading the hair styling tools market in Europe. Many companies are taking up various business strategies such as product innovations to keep up with the growing market competition from new players. Due to increasing hair related problems among consumers, the introduction of product innovations by many market players including various types of hair styling tools have helped them expand their presence across the region.

Europe Hair Styling Tools Market Leaders

  1. Koninklijke Philips N.V.

  2. BaBylissPRO

  3. Dyson

  4. Panasonic

  5. Spectrum Brands, Inc.

  6. *Disclaimer: Major Players sorted in no particular order
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Europe Hair Styling Tools Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Deliverables
  • 1.2 Study Assumptions
  • 1.3 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

  • 3.1 Market Overview

4. MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5. MARKET SEGMENTATION

  • 5.1 By Product Type
    • 5.1.1 Hair Dryers
    • 5.1.2 Hair Curlers & Rollers
    • 5.1.3 Hair Straighteners
    • 5.1.4 Hair Brushes & Combs
    • 5.1.5 Others
  • 5.2 By Distribution Channel
    • 5.2.1 Online Retail
    • 5.2.2 Offline Retail
  • 5.3 Geography
    • 5.3.1 Europe
    • 5.3.1.1 Germany
    • 5.3.1.2 United Kingdom
    • 5.3.1.3 Italy
    • 5.3.1.4 Spain
    • 5.3.1.5 France
    • 5.3.1.6 Russia
    • 5.3.1.7 Rest of Europe

6. COMPETITIVE LANDSCAPE

  • 6.1 Most Active Companies
  • 6.2 Most Adopted Strategies
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles
    • 6.4.1 Koninklijke Philips N.V.
    • 6.4.2 BaBylissPRO
    • 6.4.3 Dyson
    • 6.4.4 Panasonic
    • 6.4.5 Spectrum Brands, Inc.
    • 6.4.6 Beauty Elite Group
    • 6.4.7 Conair Corporation
    • 6.4.8 Wahl Clipper
  • *List Not Exhaustive

7. MARKET OPPORTUNITIES AND FUTURE TRENDS

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Europe Hair Styling Tools Industry Segmentation

Hair styling tools in Europe isavailable as hair dryers, hair curlers & rollers, hair straighteners, hair brushes & combs, others.The products are sold through online retail stores and offline retail stores. The hair styling tools are driven by increased need to improve the texture and outlook of the hair, thereby leading to increased consumer spending on the productsin countries such as the United Kingdom and Germany.

By Product Type Hair Dryers
Hair Curlers & Rollers
Hair Straighteners
Hair Brushes & Combs
Others
By Distribution Channel Online Retail
Offline Retail
Geography Europe Germany
United Kingdom
Italy
Spain
France
Russia
Rest of Europe
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Europe Hair Styling Tools Market Research FAQs

What is the current Europe Hair Styling Tools Market size?

The Europe Hair Styling Tools Market is projected to register a CAGR of 5.8% during the forecast period (2025-2030)

Who are the key players in Europe Hair Styling Tools Market?

Koninklijke Philips N.V., BaBylissPRO, Dyson, Panasonic and Spectrum Brands, Inc. are the major companies operating in the Europe Hair Styling Tools Market.

What years does this Europe Hair Styling Tools Market cover?

The report covers the Europe Hair Styling Tools Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Europe Hair Styling Tools Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

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Hair Styling Tools in Europe Industry Report

Statistics for the 2025 Europe Hair Styling Tools market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Europe Hair Styling Tools analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.

Hair Styling Tools Market in Europe Report Snapshots