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The Digital Asset Management Market is segmented by Type (Brand Asset Management Systems, Library Asset Management Systems, and Production Asset Management Systems), Solution (Video Management, Creative Tool Integration,Asset Analytics and others),Deployment (On-premise Cloud, and Cloud, Software-as-a-Service),Organization Type(Small and Large Enterprises), End User (Healthcare, Retail, Media & Entertainment,and others), and Geography.
2018 - 2026
Fastest Growing Market:
The Digital Asset Management Market was valued at USD 2962.2 million in 2020 and is expected to reach USD 9164.96 million by 2026 and grow at a CAGR of 21.23% over the forecast period (2021-2026). Artificial Intelligence, including facial recognition, has been introduced to the world of DAM.
The deployment of digital asset management is helping companies to develop solutions, wherein they can retrieve their digital assets faster and lay a foundation for targeted access across the teams and channels. The adoption of these solutions may further increase, due to the breaking down of the media enterprise into silos of data.The study characterizes digital asset management based on the type, solution, deployment, organization that include SMEs and large enterprises, and by end-user industry.The scope of the study is currently focused on key regions such as the North America, Europe, Asia-Pacific in addition to Latin America, and Middle East & Africa.The report study offers qualitative analysis for market segments solution and type. Whereas market sizing and forecasts along with qualitative analysis are offered for deployment, size of organization, end user and geography.
|Brand Asset Management Systems|
|Library Asset Management Systems|
|Production Asset Management Systems|
|Creative Tool Integration|
|Web Content Integration|
|Asset and Metadata Archiving|
|Lifecycle and Rights Management|
|By Organization Size|
|SMEs (Small and Medium Enterprises)|
|By End User|
|Media and Entertainment|
|Other End Users|
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The major players in the digital asset management market are Cognizant Technology Solutions Corp, Oracle Corporation, Hewlett-Packard Company, Oracle Corporation, Adobe Systems Incorporated, Dell Technologies, and IBM Corporation, among others. The market is consolidated, as it is dominated by these major players. Hence, market concentration is expected to be high.
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET INSIGHTS
4.1 Market Overview
4.2 Industry Attractiveness - Porter's Five Force Analysis
4.2.1 Bargaining Power of Suppliers
4.2.2 Bargaining Power of Buyers/Consumers
4.2.3 Threat of New Entrants
4.2.4 Intensity of Competitive Rivalry
4.2.5 Threat of Substitute Products
4.3 Value Chain / Supply Chain Analysis
5. MARKET DYNAMICS
5.1 Market Drivers
5.2 Market Restraints
6. MARKET SEGMENTATION
6.1 By Type
6.1.1 Brand Asset Management Systems
6.1.2 Library Asset Management Systems
6.1.3 Production Asset Management Systems
6.2 By Solution
6.2.1 Video Management
6.2.2 Creative Tool Integration
6.2.3 Asset Analytics
6.2.4 Web Content Integration
6.2.5 Brand Portals
6.2.6 Asset and Metadata Archiving
6.2.7 Lifecycle and Rights Management
6.3 By Deployment
6.4 By Organization Size
6.4.1 SMEs (Small and Medium Enterprises)
6.4.2 Large Enterprises
6.5 By End User
6.5.1 Media and Entertainment
6.5.7 Other End Users
6.6.1 North America
220.127.116.11 United States
18.104.22.168 United Kingdom
22.214.171.124 Rest of Europe
126.96.36.199 Rest of Asia-Pacific
6.6.4 Rest of the World
188.8.131.52 Latin America
184.108.40.206 Middle East & Africa
7. KEY VENDOR PROFILES
7.1 Adobe Systems Incorporated
7.2 Canto Inc.
7.3 CELUM GmbH
7.4 Cognizant Technology Solutions Corp.
7.5 Oracle Corporation
7.6 Hewlett-Packard Enterprise Co.
7.7 OpenText Corporation
7.8 QBNK Holding AB
7.9 Aprimo LLC (ADAM Software)
7.10 Bynder(Webdam Inc.)
7.11 Dell Technologies
7.12 MediaBeacon Inc.
7.13 Widen Enterprises Inc.
7.14 IBM Corporation
8. INVESTMENT ANALYSIS
9. FUTURE OF THE MARKET