Deception Technology Market - Growth, Trends, COVID-19 Impact, and Forecasts (2023 - 2028)

The Deception Technology Market is segmented by Deployment (Cloud and On-premise), Organization Size (Small and Medium Enterprise and Large Enterprise), Service (Managed Services and Professional Services), Deception Stack (Data Security, Application Security, and Endpoint Security), End User (Government, Medical, BFSI, Defense, and Other End Users), and Geography.

Deception Technology Industry Overview

Deception Technology Market Summary
Study Period: 2018 - 2028
Fastest Growing Market: Asia Pacific
Largest Market: North America
CAGR: 13.3 %

Major Players

Deception Technology Market Major Players

*Disclaimer: Major Players sorted in no particular order


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Deception Technology Market Analysis

The deception technology market was valued at USD 1335.5 million in 2020, and it is expected to reach USD 2814.16 million by 2026, registering a CAGR of 13.3% over the forecast period, 2021 - 2026. Deception technology is an advanced security solution to detect and prevent targeted attacks. Deceptions are achieved through the usage of purposeful obstructions, false responses, misdirection, and forgery.

  • Owing to the higher level of cyber threats, there has been an increasing need from the organizations to detect and mitigate advanced risks that have already breached the network. This has been boosting the adoption of deception technology.
  • The current security tools have been effective at flagging up anomalies but are not significant at defining their impact and risk potential. These tools result in the generation of many alerts, most of which are needed to be investigated by security teams despite many of them being a waste of time. The resources are spent wastefully assessing these false threats, while the real and present threats can be missed out. By altering the asymmetry of an attack, deception technology helps the security teams to focus on real threats to the network. The scenarios like these have been aiding the deception technology to gain momentum over the past five years.
  • Currently, many deception solutions have AI and machine learning (ML) built into their core. These features not only ensure that deception techniques are kept dynamic but also help in the reduction of the operational overheads and the impact on security teams, by freeing them from continually creating new deception campaigns. For instance, in October 2019, CSIRO’s Data61 signed a significant research project with the cybersecurity firm, Penten, to build AI-enabled cybersecurity defense technology, also known as deception technology that includes cyber traps and decoys. The research will focus on extending Penten’s work on applying AI to tackle cyber attackers, using deception technology.

Deception Technology Industry Segments

One of the emerging categories of cybersecurity defense is deception technology. It results in a more proactive security position to deceive the attackers, detect them, and defeat them, thereby, allowing the enterprises to return to normal operations. The technology operates by generating traps or deception decoys that copy legitimate technological assets throughout the infrastructure. After triggering of the trap, notifications have been broadcasted to a centralized deception server that records the affected decoy and the attack vectors that were used by the cybercriminal.

By Deployment
By Organization Size
Small and Medium Enterprise
Large Enterprise
By Service
Managed Services
Professional Services
By Deception Stack
Data Security
Application Security
Endpoint Security
Network Security
By End User
IT and Telecommunication
Other End Users
North America
Latin America
Middle East & Africa

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Deception Technology Market Trends

This section covers the major market trends shaping the Deception Technology Market according to our research experts:

Government Sector to Witness Significant Market Growth

  • Deception technology offers government entities the foundation for an active defense that provides early and accurate detection of in-network threats and the ability to respond to them quickly and decisively. Recognizing the importance of deploying deception to protect critical information, the National Institute of Standards and Technology has included it in drafts of SP 800-160 and 800-171b.
  • The rise of advanced persistent threat (APT) attacks in government is expected to create opportunities for the market studied over the forecast period. For instance, a prominent attack was code-named, Deep Panda, and compromised over 4 million US personnel records, which may have included details about secret service staff. Deep Panda is an APT attack against the US Government’s Office of Personnel Management, probably originating from China.
  • The increasing investments from the government or related regulatory bodies to further prevent the cybercrime onslaught is expected to boost the adoption of the deception technologies over the forecast period. In April 2019, the NPCC National Cybercrime Program announced a multi-million-pound investment from the UK Government, which states that every police force in England and Wales would have a dedicated cybercrime unit in place.
Deception Technology Market: Proposed federal spending by the US government on cyber security, by Selected Government Agencies, in USD million, 2020

North America Occupies the Largest Market Share

  • North America is the largest region for the deception technologies, as the region has a high demand for protection and control systems against cybercrimes. Also, the region has the highest adoption rate of IoT technologies, leading to a growing need for data security.
  • The major trends responsible for the growth of deception technology in the North American region include the growing number of smartphone devices and an increase in the adoption of social apps, which generate ample data that contain valuable information. This has significantly increased the risk of cyber threats.
  • The cyberattacks in the United States have increased dramatically over the past few years. For instance, in March 2020, the US Health and Human Services Department suffered a cyber-attack on its computer system, part of what people familiar with the incident called a campaign of disruption and disinformation that was aimed at undermining the response to the coronavirus pandemic and may have been the work of a foreign actor.
  • With the availability of adequate infrastructure, the presence of numerous global financial institutions, high frequency of cyberattacks, and increased adoption of connected technologies are expected to drive the growth of the deception technology market in the North American region.
Deception Technology Market - Growth Rate by Region (2020 - 2025)

Deception Technology Market Competitor Analysis

The deception technology market is highly competitive, owing to the presence of many small and large players. The market studied is moderately concentrated with the key players adopting strategies, like product innovation and mergers and acquisitions, to extend their reach and stay ahead of the competition. Some of the key players in the market are Symantec Corporation, Rapid7 LLC, and WatchGuard Technologies Inc., among others.

  • March 2020 - Attivo Networks and Seminole State College of Florida announced a joint initiative aimed at closing the global cybersecurity skills gap. Beginning Fall 2020, Seminole State College would be among the first institutions of higher education in the United States to incorporate threat deception instruction into the cybersecurity specialization component of its associate and bachelor’s degree programs in Information Systems Technology.
  • February 2020 - GuardiCore announced several new capabilities in its Guardicore Centra Security Platform designed to help security architects visualize, segment, and protect cloud-native applications, while further simplifying the process for reducing risk to mission-critical business applications through segmentation. The company expanded its Centra Security Platform.

Deception Technology Market Top Players

  1. Rapid7 LLC

  2. TrapX Security

  3. Attivo Networks Inc.

  4. Smokescreen Technologies

  5. Ridgeback Network Defense Inc.

*Disclaimer: Major Players sorted in no particular order

Deception Technology Market Concentration

Deception Technology Market Report - Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Industry Attractiveness - Porter's Five Force Analysis

      1. 4.2.1 Threat of New Entrants

      2. 4.2.2 Bargaining Power of Buyers/Consumers

      3. 4.2.3 Bargaining Power of Suppliers

      4. 4.2.4 Threat of Substitute Products

      5. 4.2.5 Intensity of Competitive Rivalry

    3. 4.3 Industry Value Chain Analysis


    1. 5.1 Market Drivers

      1. 5.1.1 Growing Number of Zero-day and Targeted APT’s

      2. 5.1.2 Need of Effective Solutions for Early Detection of Attackers

    2. 5.2 Market Restraints

      1. 5.2.1 High Usage of Legacy Honeypots


    1. 6.1 By Deployment

      1. 6.1.1 Cloud

      2. 6.1.2 On-premise

    2. 6.2 By Organization Size

      1. 6.2.1 Small and Medium Enterprise

      2. 6.2.2 Large Enterprise

    3. 6.3 By Service

      1. 6.3.1 Managed Services

      2. 6.3.2 Professional Services

    4. 6.4 By Deception Stack

      1. 6.4.1 Data Security

      2. 6.4.2 Application Security

      3. 6.4.3 Endpoint Security

      4. 6.4.4 Network Security

    5. 6.5 By End User

      1. 6.5.1 Government

      2. 6.5.2 Medical

      3. 6.5.3 BFSI

      4. 6.5.4 Defense

      5. 6.5.5 IT and Telecommunication

      6. 6.5.6 Other End Users

    6. 6.6 Geography

      1. 6.6.1 North America

      2. 6.6.2 Europe

      3. 6.6.3 Asia-Pacific

      4. 6.6.4 Latin America

      5. 6.6.5 Middle East & Africa


    1. 7.1 Company Profiles

      1. 7.1.1 Illusive Networks Ltd

      2. 7.1.2 TrapX Security Inc.

      3. 7.1.3 Smokescreen Technologies Pvt. Ltd

      4. 7.1.4 Attivo Networks Inc.

      5. 7.1.5 Rapid7 LLC

      6. 7.1.6 Ridgeback Network Defense Inc.

      7. 7.1.7 GuardiCore Ltd

      8. 7.1.8 Acalvio Technologies Inc.

      9. 7.1.9 CounterCraft SL

      10. 7.1.10 CyberTrap Software GmbH

      11. 7.1.11 Fidelis Cybersecurity Inc. (Skyview Capital LLC)

      12. 7.1.12 LogRhythm Inc.

      13. 7.1.13 WatchGuard Technologies Inc.

      14. 7.1.14 Nippon Telegraph and Telephone Corporation (NTT Security Limited)

      15. 7.1.15 Broadcom Inc. (Symantec Corporation)

    2. *List Not Exhaustive


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Deception Technology Market Research FAQs

The Deception Technology Market is studied from 2018 - 2028.

The Deception Technology Market is growing at a CAGR of 13.3% over the next 5 years.

Asia Pacific is growing at the highest CAGR over 2018 - 2028.

North America holds highest share in 2021.

Rapid7 LLC, TrapX Security, Attivo Networks Inc., Smokescreen Technologies, Ridgeback Network Defense Inc. are the major companies operating in Deception Technology Market.

Deception Technology Industry Reports

In-depth industry statistics and market share insights of the Deception Technology sector for 2020, 2021, and 2022. The Deception Technology research report provides a comprehensive outlook of the market size and an industry growth forecast for 2023 to 2028. Available to download is a free sample file of the Deception Technology report PDF.

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