Commercial Genset Market Size and Share
Commercial Genset Market Analysis by Mordor Intelligence
The Commercial Genset Market size is estimated at USD 13.26 billion in 2025, and is expected to reach USD 19.63 billion by 2030, at a CAGR of 8.16% during the forecast period (2025-2030).
Rising demand from hyperscale data centers, chronic grid constraints in new commercial real-estate hubs, and tightening global emissions regulations elevate purchasing urgency across every major buyer group. Data center operators now specify larger, more fuel-flexible units that combine Tier 4-Final or EU Stage V compliance with rapid transient response. Developers in the U.S. Sun Belt and key European growth corridors install onsite generation early in project design because interconnection queues can last several years. Regulations that favor natural gas, hydrogen-ready, and hybrid configurations steadily erode diesel exclusivity, while AI-enabled predictive maintenance lowers lifetime ownership costs, making premium technology easier to justify.
Key Report Takeaways
- By fuel type, diesel retained a 63.5% share in 2024; natural gas units are projected to post the fastest 11.5% CAGR through 2030.
- By power rating, 75–750 kVA systems held 50.1% of the commercial genset market share in 2024, whereas sets above 750 kVA are rising at a 10.2% CAGR.
- By application, standby power represented 51.8% of the commercial genset market size in 2024; prime and continuous duty is expanding at a 9.7% CAGR.
- By end user, data centers captured 34.9% revenue share of the commercial genset market in 2024 and are advancing at an 8.6% CAGR through 2030.
- By geography, Asia-Pacific led with a 44.8% slice of 2024 global revenue and is set to grow at an 8.9% CAGR to 2030.
Global Commercial Genset Market Trends and Insights
Drivers Impact Analysis
| Driver | (~) % Impact on CAGR Forecast | Geographic Relevance | Impact Timeline |
|---|---|---|---|
| Surge in hyperscale & edge data-centers | 2.80% | Global, concentrated in North America & APAC | Medium term (2-4 years) |
| Fast-rising "grid-constrained" commercial real-estate in US Sun Belt & EU | 1.90% | North America & EU | Short term (≤ 2 years) |
| Diesel-to-gas switch driven by Tier 4-Final & Euro Stage V norms | 1.40% | Global, strongest in EU & North America | Long term (≥ 4 years) |
| Telecom 5G densification in APAC & Africa | 1.20% | APAC core, spill-over to MEA | Medium term (2-4 years) |
| Adoption of hydrogen-ready and hybrid gensets | 0.80% | EU & North America early adoption | Long term (≥ 4 years) |
| AI-enabled predictive maintenance reducing TCO | 0.50% | Global | Short term (≤ 2 years) |
| Source: Mordor Intelligence | |||
Surge in Hyperscale & Edge Data Centers
Global investment in hyperscale facilities is projected to top USD 1 trillion by 2027, and U.S. servers alone could draw 9% of national electricity by 2030. Asia-Pacific already operates 12,206 MW of capacity with another 14,338 MW under construction, and Singapore recently surpassed 1 GW installed.[1]Cushman & Wakefield, “Asia-Pacific Data Center Update 2025,” cushmanwakefield.com This build-out requires larger gensets to meet Tier 4-Final or Stage V limits while delivering fast transient performance. Manufacturers responded with 2–3 MW modules engineered for parallel operation and predictive diagnostics. Cummins reported 24% power-generation revenue growth in 2025, driven mainly by data centers, and its Centum™ Series now offers active load-transient response in under 10 seconds. Rising edge computing nodes magnify unit counts, making the commercial genset market an essential backbone for distributed digital infrastructure.
Fast Rising Grid-Constrained Commercial Real-Estate
In some regions, European interconnection queues exceed eight years, leaving 1,500 GW of renewable projects stalled until USD 700 billion of transmission upgrades arrive. Similar delays in high-growth Sun Belt metros push developers toward onsite generation during construction. California’s Bay Area saw a 34% jump in backup installations between 2018 and 2024 as wildfire-related shutoffs multiplied. Propane and natural gas sets are popular in mixed-use complexes because they meet local noise and emissions ordinances. A recent 20 MW behind-the-meter project for Southern Michigan municipalities illustrates how distributed natural-gas units can relieve grid stress while preserving reliability. Progress across the Tennessee Valley Authority service area further confirms that backup capacity is becoming a design prerequisite in constrained markets.
Diesel-to-Gas Switch Driven by Tier 4-Final & Stage V
U.S. Tier 4-Final regulations cut particulate and NOx emissions by up to 99% over earlier tiers, while EU Stage V extends similar limits to engines larger than 560 kW.[2]U.S. Environmental Protection Agency, “Tier 4 Final Standards Overview,” epa.gov Meeting these rules requires complex aftertreatment, pushing many buyers toward natural-gas products that comply with simpler catalysts. Cummins’ X15N engine delivers 10% lower fuel burn versus comparable diesel units and supports extended maintenance intervals, enhancing total cost of ownership. Caterpillar’s active regeneration technology eliminates standalone load banks, simultaneously curbing operational expenses and emissions. The result is a steady migration from diesel exclusivity to a diversified fuel mix in the commercial genset market.
AI-Enabled Predictive Maintenance Reducing TCO
Sensor suites feeding real-time analytics identify load imbalances, oil anomalies, and start-up irregularities before they escalate, cutting unplanned downtime by up to 40% according to major OEM field trials. Caterpillar’s Active Management Platform enables fleet-wide monitoring and dispatch optimization, while Cummins integrates prognostics directly into turbocharger controls for hydrogen-capable engines. Digitization extends to fuel management; Technoton ships 70,000 telematics probes annually, underscoring the scale at which analytics penetrates everyday operations. Lower lifecycle cost improves payback calculations for advanced gas and hybrid configurations, bolstering the commercial genset industry outlook.
Restraints Impact Analysis
| Restraint | (~) % Impact on CAGR Forecast | Geographic Relevance | Impact Timeline |
|---|---|---|---|
| Rapid fall in commercial-scale battery prices | -1.8% | Global | Short term (≤ 2 years) |
| Accelerating green-lease clauses discouraging onsite fossils | -1.2% | North America & EU urban markets | Medium term (2-4 years) |
| Stricter urban noise ordinances on standby units | -0.8% | North America & EU urban centers | Medium term (2-4 years) |
| Rising LNG & pipeline gas price volatility post-2024 | -0.6% | Global, strongest impact in Europe & APAC | Short term (≤ 2 years) |
| Source: Mordor Intelligence | |||
Rapid Fall in Commercial-Scale Battery Prices
Lithium-ion system costs have reached USD 356 per kWh for 10-hour applications, while compressed-air storage is now as low as USD 122 per kWh, narrowing the cost gap with conventional generators. BloombergNEF projects China’s battery pack prices could slip to USD 88 per kWh by 2030, bolstering commercial viability for longer-duration backup. Levelized energy costs of 0.20–0.40 USD per kWh for sub-10-hour duty favor battery solutions where runtimes are short. Projects such as the 400 MW Griffith Energy Storage facility in California confirm the scale and bankability of utility-grade batteries.[3]California Public Utilities Commission, “Griffith Energy Storage Project Filing,” cpuc.ca.gov Even so, diesel-battery hybrids often emerge as the economically optimal bridge because fuel burn drops sharply during low load periods while redundancy remains intact, preserving a vital share for the commercial genset market.
Accelerating Green-Lease Clauses Discouraging Onsite Fossils
The U.S. Federal Clean Energy Rule seeks a 90% reduction in fossil-fuel energy use by 2025 for federal buildings, escalating to full elimination by 2030, albeit with explicit exemptions for emergency systems. Private landlords increasingly embed similar decarbonization targets in lease agreements, pressuring tenants to adopt cleaner backup technologies. LEED and other green-building standards subtract certification points when diesel is specified, pushing developers toward hydrogen-ready or renewable-gas options. While exemptions preserve life-safety functions, fossil fuel reliance's reputation outweighs corporate ESG scoring, especially in dense urban areas. As carbon pricing expands across Europe and parts of North America, total cost of ownership calculations shift, posing a modest drag on near-term commercial genset market growth but simultaneously incentivizing rapid innovation in low-carbon genset platforms.
Segment Analysis
By Fuel Type: Natural Gas Acceleration Despite Diesel Dominance
Diesel sets represented 63.5% of 2024 shipments, yet natural-gas units recorded an 11.5% CAGR in the same window, highlighting a decisive shift toward cleaner combustion. Natural-gas engines avoid particulate filters and simplify permitting in many jurisdictions, increasing their appeal for hospitals, data centers, and large retail complexes. Cummins’ X15N platform demonstrates 10% fuel savings and longer oil-change intervals, reinforcing the business case for gas. Meanwhile, dual-fuel controls let operators switch to diesel during pipeline outages, safeguarding uptime commitments. Renewable biofuels, LPG, and early hydrogen blends constitute a nascent “other” category influencing RFP language, especially where green-lease clauses bite hardest.
A broadening fuel mix also spreads supply-chain risk. Refineries, gas utilities, and renewable fuel providers now court standby generation buyers as anchor customers, creating favorable long-term contracts. OEM roadmaps prominently feature hydrogen-ready turbines and combustion engines that promise migration paths to full decarbonization. These initiatives sustain the commercial genset market even as corporate customers work toward net-zero commitments.
Note: Segment shares of all individual segments available upon report purchase
By Power Rating: Mid-Range Leadership with High-Power Acceleration
Sets rated 75–750 kVA held 50.1% of installations in 2024 because most office towers, hotels, and light-industrial plants fall in this envelope. However, above-750 kVA systems are growing at a 10.2% CAGR, driven largely by hyperscale and colocation data centers that demand redundant N+1 architectures. Generac’s 2.25–3.25 MW modules shorten delivery cycles to 50–60 weeks, outperforming typical lead times for high-power diesel packages. Rolls-Royce committed USD 75 million to expand mtu Series 4000 production, foreseeing nearly 50% sales growth from data centers alone. Smaller sets below 75 kVA still dominate telecom and small commercial applications, particularly in Africa and South-East Asia, yet volume growth is modest compared with bigger ratings.
High-capacity gensets increasingly integrate with paralleled switchgear and AI-enabled load-sharing algorithms that optimize fuel burn across multi-megawatt arrays. Vendors bundle remote diagnostics, gaseous configurations, and Stage V after-treatment, allowing operators to meet local regulations without sacrificing response time. These upgrades strengthen customer loyalty and expand aftermarket revenue streams, reinforcing mid-range dominance while lighting the path for continued penetration of super-large units.
By Application: Standby Dominance with Prime-Power Growth
Standby duty cycles accounted for 51.8% of global revenue in 2024 because building codes still mandate backup for life-safety systems. Even so, prime and continuous duty is rising at a 9.7% CAGR as electricity price volatility and grid unreliability push large campuses toward independent power solutions. Behind-the-meter natural-gas projects like the 20 MW Southern Michigan installation show how municipalities use distributed resources to offset transmission bottlenecks.[4]Caterpillar Inc., “Active Regeneration White Paper,” caterpillar.com Peak-shaving programs also use gensets to trim demand charges during evening load spikes, improving ROI for commercial owners.
Hybrid microgrids blend diesel or gas sets with solar arrays and battery storage to minimize runtime and emissions during part-load conditions. AI-driven controllers decide when to spin a generator versus discharge a battery, pushing fuel savings beyond 30% in pilot deployments. Rental fleets serve construction and events with modular, trailer-mounted units, a niche that benefits from tightening EPA nonroad rules because newer Stage V sets command higher rental premiums.
Note: Segment shares of all individual segments available upon report purchase
By End-User Industry: Data Center Concentration Drives Growth
Data centers held 34.9% revenue share in 2024 and still post the fastest 8.6% CAGR through 2030, reflecting relentless digitalization. Operators specify multi-megawatt gas or dual-fuel arrays in N+2 configurations to meet stricter uptime tiers and green-lease mandates. Commercial buildings such as offices and malls follow predictable replacement cycles every 15–20 years, maintaining baseline demand. Hospitals mandate redundant paralleling and 10-second start rules per NFPA 99, cementing a stable stream of mid-range diesel purchases.
Telecom tower densification, especially for 5G in Asia-Pacific and Africa, keeps below-75 kVA demand resilient, although solar-battery hybrids are gaining ground in off-grid sites. Airports, rail hubs, and manufacturing plants comprise a diverse “other” category where process uptime is critical. These segments increasingly favor gas or hybrid diesel-battery solutions to manage local air-quality restrictions.
Geography Analysis
Asia-Pacific led the commercial genset market with 44.8% revenue share in 2024 and is projected to grow at an 8.9% CAGR through 2030. China’s data-center boom, India’s expanding telecom base, and ASEAN’s factory relocations together ensure steady order pipelines. Singapore’s operational capacity exceeded 1 GW in 2025, and Malaysia is offering tax incentives to capture spill-over demand. Construction-cost inflation averaging 3.8% has not deterred installations; instead, it accelerates brownfield redevelopment that almost always includes new backup power.
North America ranks second, underpinned by the sprawling U.S. hyperscale build-out and persistent grid instability in wildfire-prone regions. Sun Belt states such as Texas and Arizona see a surge of standby natural-gas sets as utility queues lengthen. Federal and state incentives for hydrogen infrastructure may also catalyze early adoption of hydrogen-ready engines, extending market upside.
Europe suffers from lengthy interconnection delays yet still invests in distributed resources to meet decarbonization goals. Stage V rules encourage natural-gas adoption, though diesel remains entrenched in Eastern Europe, where price sensitivity is high. Middle East & Africa continue to lean on gensets for critical power during extreme temperatures and nascent renewable integration. South America trails but shows pockets of growth in Brazil’s industrial hubs and Argentina’s oil and gas basins, where microgrids help manage flaring mandates and off-grid production.
Competitive Landscape
Competitive intensity is moderate, with the top five suppliers controlling about 55% of global revenue, a level that yields differentiated pricing yet leaves space for regional specialists. Global leaders compete on emissions compliance, digital integration, and fuel flexibility. Cummins and Caterpillar deploy AI-enabled condition monitoring platforms that cut unscheduled downtime by double-digit percentages, raising customer exit barriers. Generac leverages acquisitions such as Deep Sea Electronics and Ageto to knit controls, battery storage, and gensets into turnkey microgrid packages.
Private equity plays an active role. Kohler Energy, now an independent entity with Platinum Equity support, can invest aggressively in gaseous and hydrogen platforms without the constraints of a larger conglomerate. Deutz’s purchase of Blue Star Power Systems signals an engine maker’s move up the value chain toward complete genset solutions. Emerging disruptors offer hybrid diesel-solar systems with blockchain-based performance guarantees, aiming at green-lease-sensitive commercial customers.
Regional OEMs still thrive where after-sales service proximity outweighs brand equity. Indian and Chinese suppliers hold strong domestic positions by tailoring models to local fuel quality and grid-code nuances. However, as international banks tighten ESG lending criteria, OEMs lacking gas or hydrogen portfolios risk exclusion from marquee projects. This dynamic pushes segment leaders to fast-track hydrogen-ready platforms, solidifying technology as the next battleground in the commercial genset market.
Commercial Genset Industry Leaders
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Caterpillar Inc.
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Cummins Inc.
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Generac Holdings Inc.
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Kohler Co.
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Rolls-Royce Power Systems
- *Disclaimer: Major Players sorted in no particular order
Recent Industry Developments
- April 2025: Cummins launched hydrogen internal-combustion engine turbochargers tailored to Euro VII standards.
- April 2025: Generac acquired Deep Sea Electronics, expanding advanced control capabilities for natural-gas sets and microgrids.
- March 2025: Cummins completed Project Brunel, unveiling a 6.7-liter hydrogen engine with 99% tailpipe carbon reduction.
- March 2025: Caterpillar debuted the C13D engine at Bauma Munich, offering 340–515 kW with renewable-fuel support.
Global Commercial Genset Market Report Scope
| Diesel |
| Natural Gas |
| Dual-Fuel and Hybrid |
| Others (Renewable/Bio-fuel, LPG, Hydrogen-ready, etc.) |
| Below 75 kVA |
| 75 to 750 kVA |
| Above 750 kVA |
| Standby Power |
| Prime/Continuous Power |
| Peak-Shaving |
| Rental/Temporary Power |
| Micro-grid and Hybrid Support |
| Commercial Buildings (Offices, Retail, Malls) |
| Data Centers |
| Healthcare Facilities |
| Hospitality (Hotels & Resorts) |
| Education Institutions |
| Telecom (Towers, Edge POPs) |
| Airports and Transportation Hubs |
| Others |
| North America | United States |
| Canada | |
| Mexico | |
| Europe | Germany |
| United Kingdom | |
| France | |
| Italy | |
| NORDIC Countries | |
| Russia | |
| Rest of Europe | |
| Asia-Pacific | China |
| India | |
| Japan | |
| South Korea | |
| ASEAN Countries | |
| Rest of Asia-Pacific | |
| South America | Brazil |
| Argentina | |
| Rest of South America | |
| Middle East and Africa | Saudi Arabia |
| United Arab Emirates | |
| South Africa | |
| Egypt | |
| Rest of Middle East and Africa |
| By Fuel Type | Diesel | |
| Natural Gas | ||
| Dual-Fuel and Hybrid | ||
| Others (Renewable/Bio-fuel, LPG, Hydrogen-ready, etc.) | ||
| By Power Rating | Below 75 kVA | |
| 75 to 750 kVA | ||
| Above 750 kVA | ||
| By Application | Standby Power | |
| Prime/Continuous Power | ||
| Peak-Shaving | ||
| Rental/Temporary Power | ||
| Micro-grid and Hybrid Support | ||
| By End-user Industry | Commercial Buildings (Offices, Retail, Malls) | |
| Data Centers | ||
| Healthcare Facilities | ||
| Hospitality (Hotels & Resorts) | ||
| Education Institutions | ||
| Telecom (Towers, Edge POPs) | ||
| Airports and Transportation Hubs | ||
| Others | ||
| By Geography | North America | United States |
| Canada | ||
| Mexico | ||
| Europe | Germany | |
| United Kingdom | ||
| France | ||
| Italy | ||
| NORDIC Countries | ||
| Russia | ||
| Rest of Europe | ||
| Asia-Pacific | China | |
| India | ||
| Japan | ||
| South Korea | ||
| ASEAN Countries | ||
| Rest of Asia-Pacific | ||
| South America | Brazil | |
| Argentina | ||
| Rest of South America | ||
| Middle East and Africa | Saudi Arabia | |
| United Arab Emirates | ||
| South Africa | ||
| Egypt | ||
| Rest of Middle East and Africa | ||
Key Questions Answered in the Report
What is the forecast value of the commercial genset market by 2030?
The commercial genset market size is projected to reach USD 19.63 billion by 2030.
Which end-user segment represents the largest revenue opportunity for suppliers?
Data centers lead the spending, accounting for 34.9% of 2024 revenue and sustaining the fastest 8.6% CAGR outlook.
Are natural-gas generators overtaking diesel units in commercial applications?
Diesel still dominates, yet natural-gas sets are growing at an 11.5% CAGR because they meet stringent Stage V and Tier 4-Final rules with simpler after-treatment.
Which geographic region is expanding the fastest?
Asia-Pacific combines 44.8% market share with the highest 8.9% CAGR, fueled by infrastructure expansion and data-center investment.
How are emissions regulations reshaping product strategy?
Tier 4-Final and EU Stage V norms drive OEMs to adopt SCR, active regeneration, and hydrogen-ready designs, accelerating the shift toward gas and hybrid systems.
What role do batteries play in future backup configurations?
Falling battery prices increase competition for short-duration backup yet also encourage hybrid genset-battery microgrids that cut fuel burn by more than 30%.
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