Camping Tent Market Size and Share
Camping Tent Market Analysis by Mordor Intelligence
The camping tent market size stands at USD 5.62 billion in 2025 and is projected to reach USD 7.63 billion by 2030, expanding at a 6.32% CAGR. In 2025, outdoor recreation experiences robust growth, with over 2 million new participants joining the activity. This expansion is fueled by increased engagement from seniors, who are embracing more active lifestyles, and youth, who are increasingly drawn to outdoor adventures. The growing popularity of "glamping" (glamorous camping) further contributes to this trend, as it appeals to higher-income consumers by offering luxurious and comfortable outdoor experiences. Manufacturers are responding to these evolving consumer preferences by prioritizing innovation. They are incorporating recycled polyester to enhance sustainability, utilizing bio-based coatings for eco-friendly solutions, and introducing color-coded pole systems to simplify and expedite tent set-up processes. Concurrently, the rise of digital commerce is transforming the market by improving product discovery, reducing distribution costs, and expanding global market penetration. Additionally, government procurement for disaster relief and defense shelters provides a reliable ancillary demand stream, which helps stabilize the camping tent market during periods of economic uncertainty and reduced discretionary consumer spending.
Key Report Takeaways
- By product type, dome tents controlled 36.45% of the 2024 camping tent market share and geodesic tents are advancing at 8.18% CAGR through 2030.
- By capacity, below-4-person tents held 65.73% share of the camping tent market size in 2024, whereas ≥4-person models are tracking 7.21% CAGR in 2025-2030.
- By material, polyester led with 37.14% share in 2024 and composite fabrics are projected to grow 6.72% CAGR over the forecast horizon.
- By distribution channel, offline retail accounted for 69.65% of 2024 revenue while online sales are rising at 8.32% CAGR to 2030.
- By geography, North America commanded 34.51% share in 2024 and Asia-Pacific is pacing the field at 7.64% CAGR to 2030.
Global Camping Tent Market Trends and Insights
Drivers Impact Analysis
| Driver | (~) % Impact on CAGR Forecast | Geographic Relevance | Impact Timeline |
|---|---|---|---|
| Rising participation in outdoor recreation | +1.8% | Global, strongest in North America and Asia-Pacific | Medium term (2-4 years) |
| Growth of glamping and luxury camping | +1.2% | North America and Europe core, expanding to Asia-Pacific | Long term (≥ 4 years) |
| E-commerce expansion in outdoor gear sales | +0.9% | Global, accelerated in emerging markets | Short term (≤ 2 years) |
| Increasing disposable income in emerging economies | +1.1% | Asia-Pacific, South America, MEA | Long term (≥ 4 years) |
| Integration of sustainable materials | +0.7% | Europe and North America leading, global adoption | Medium term (2-4 years) |
| Military and disaster-relief procurement | +0.5% | Global, concentrated in defense-spending nations | Medium term (2-4 years) |
| Source: Mordor Intelligence | |||
Rising participation in outdoor recreational activities
In 2023, a record 175 million Americans participated in nature-based activities, marking a significant increase from pre-pandemic figures. Engagement in outdoor recreation broadened, with notable participation from Black and Hispanic Americans, reflecting a growing inclusivity in outdoor pursuits[1]Source: Outdoor Industry Association,"Outdoor Participation Hits Record Levels for Ninth Consecutive Year", outdoorindustry.org. Employment in park-related roles rose to 447,335, highlighting robust institutional backing and the economic significance of the sector. Climate data indicates that for every 1 °C rise in temperature, trip durations extend by 4.12% and frequency surges by 5.44%. This trend underscores a weather-driven elasticity benefiting the camping tent market, as favorable weather conditions encourage more frequent and longer outdoor trips. As a result, both mainstream consumers and dedicated backpackers are driving volume growth, with increased demand for tents that cater to diverse needs. Furthermore, public investments in upgrading trails and campgrounds are bolstering sales of premium tents, particularly those designed for enhanced usability, durability, and reduced weight, aligning with consumer preferences for convenience and performance.
Growth of glamping and luxury camping trend
Glamping merges the essence of outdoor experiences with the comforts of luxury accommodations. As of 2024, Europe, boasting nearly 28,000 campgrounds, recorded a staggering 396 million overnight stays, highlighting a robust market for upscale tent offerings[2]Source: European Union,"EU sees record number of tourism nights in 2024", ec.europa.eu. Luxury operators are increasingly favoring insulated, climate-controlled, and pre-furnished tents, which yield significantly higher margins compared to standard nylon counterparts. These tents cater to a growing demand for premium outdoor experiences, offering amenities that rival traditional hotel rooms. The pandemic-induced emphasis on social distancing has led to a surge in bookings for secluded sites, especially those equipped with en-suite facilities, as travelers prioritize privacy and safety. In response, tent suppliers are channeling investments into advanced features like composite membranes, rigid airframe arches, and electrically wired platforms, ensuring they meet the elevated comfort standards of glampers while retaining mobility. These innovations not only enhance the user experience but also align with the operational needs of glamping operators, who require durable and easily deployable structures. This evolving segment not only broadens the camping tent market's appeal beyond traditional enthusiasts but also paves the way for recurring sales, with soft goods needing replacement every three to five seasons. Additionally, the glamping trend has introduced new revenue streams for campground operators, as they can charge premium rates for these upgraded accommodations, further driving market growth.
E-commerce expansion in outdoor gear sales
Websites now offer detailed product descriptions, video demos, and peer reviews, making it easier for consumers to choose between ultralight, expedition, or family dome tents. These platforms provide in-depth insights into product features, materials, and performance, enabling buyers to make informed decisions. Brands are using direct-to-consumer storefronts to sidestep wholesale markups and gather user data, which in turn informs their design changes and enhances product development. Meanwhile, smaller innovators are breaking into global markets without the burden of heavy inventory, leading to heightened competition and a broader selection for consumers. These smaller players often leverage digital marketing and localized strategies to establish a foothold in diverse regions. To bridge the tactile gap, sellers are employing 3-D configurators, offering flexible return policies, and providing augmented-reality setup guides. These strategies not only alleviate concerns for first-time buyers but also boost sales in the camping tent market by improving customer confidence and satisfaction.
Increasing disposable income in emerging economies
In China, India, and Brazil, a burgeoning middle class is increasingly allocating a larger portion of their budgets to leisure activities. However, while over 50% of Americans engage in these pursuits, participation rates in China still hover below 10%. Capitalizing on this trend, public initiatives focused on rural revitalization and sports development are bolstering campground infrastructure. These enhancements are enticing urban residents to explore outdoor adventures, offering them opportunities to reconnect with nature and experience recreational activities outside city limits. Reflecting the market's value sensitivity, domestic consumers are gravitating towards family tents designed for four or more, complete with integrated shade awnings and multifunctional spaces that cater to diverse needs, such as dining, sleeping, and storage. In response, manufacturers are crafting tents with modular designs that are compact for transport, quick to assemble, and priced for accessibility, ensuring they meet the demands of cost-conscious buyers. As disposable incomes rise, there's a noticeable shift towards premium tent variants. These upscale options boast features like rugged frames, high-tenacity fabrics, and advanced ventilation systems, which enhance durability, comfort, and usability. This trend is further broadening the revenue streams in the camping tent market, as manufacturers cater to both budget-conscious and premium-seeking consumers.
Restraint Impact Analysis
| Restraint | (≈) % Impact on CAGR Forecast | Geographic Relevance | Impact Timeline |
|---|---|---|---|
| Volatility in raw material prices | –0.8% | Global, higher in manufacturing-intensive regions | Short term (≤ 2 years) |
| Seasonality and weather dependency | –1.1% | Northern hemisphere temperate zones | Long term (≥ 4 years) |
| Regulations on fire-retardant chemicals | –0.4% | North America and Europe, expanding globally | Medium term (2-4 years) |
| Competition from RVs and camper vans | –0.6% | North America and Europe | Long term (≥ 4 years) |
| Source: Mordor Intelligence | |||
Volatility in raw material prices
In China, India, and Brazil, a burgeoning middle class is increasingly allocating a larger portion of their budgets to leisure activities. Yet, while over 50% of Americans engage in these pursuits, participation rates in China lag below 10%. This disparity highlights significant growth potential in these emerging markets. Thanks to public initiatives focused on rural revitalization and sports development, there's a noticeable boost in campground infrastructure. These programs aim to enhance accessibility and encourage urban residents to explore outdoor activities, fostering a culture of leisure and recreation. When it comes to product design, domestic consumers show a clear preference: they lean towards family tents designed for four or more, complete with integrated shade awnings and multifunctional spaces. These features cater to the needs of families seeking convenience and comfort during outdoor excursions. Responding to this demand, manufacturers are crafting tents with modular designs that are compact for packing, quick to assemble, and priced for accessibility. This approach ensures that products remain attractive to value-conscious buyers while meeting functional requirements. As disposable incomes rise, there's a growing appetite for premium tent variants. These upscale options, featuring rugged frames, high-tenacity fabrics, and advanced ventilation, are not only gaining popularity but are also broadening the revenue streams in the camping tent market. The shift toward premium products reflects evolving consumer preferences for durability, enhanced performance, and added comfort, signaling opportunities for manufacturers to innovate and capture higher market shares.
Seasonality and weather dependency of camping
In temperate zones, camping traffic surges from late spring to early autumn, leading to inventory surpluses during the slower off-season months. Research on weather sensitivity reveals that warmer days not only lengthen trips but also increase visitation, while extended rainfall tends to dampen participation. During these off-season periods, retailers face challenges in managing inventory and maintaining consistent sales, which impacts overall market dynamics[3]Source: Public Library of Science,"Effects and perceptions of weather, climate, and climate change on outdoor recreation and nature-based tourism in the United States: A systematic review", journals.plos.org. To reduce end-of-season markdowns, retailers stagger their orders, which in turn limits factory utilization and necessitates lean manufacturing cycles. This approach helps retailers manage costs but creates inefficiencies in production planning. While brands are branching out into four-season mountaineering shelters and securing military contracts to mitigate seasonal fluctuations, these moves still restrain annual unit growth and exert pressure on the long-term CAGR of the camping tent market. Additionally, the reliance on seasonal demand patterns continues to pose challenges for sustained growth in this market.
Segment Analysis
By Product Type: Dome Dominance amid Geodesic Momentum
In 2024, dome tents command a dominant 36.45% share of the camping tent market revenue. Their quick setup, balanced headroom, and affordability make them a favorite. The versatile design of dome tents attracts a diverse range of campers, from casual backpackers to weekend adventurers. Many users gravitate towards dome tents for their convenience and comfort, thanks to the ease of pitching and ample interior space. Their moderate pricing, coupled with dependable performance in varied weather, boosts their appeal to the masses. Dome tents also find favor for their balance between packability and livability, ensuring sustained demand. Consequently, they form a significant pillar of the overall camping tent market revenue.
On the other hand, geodesic tents are witnessing the fastest growth, expanding at an 8.18% CAGR. Specialized users, including backpackers and alpine guides, are drawn to their superior wind stability and lightweight designs. Innovations such as thermo-treated aluminum hubs and Dyneema guy lines are slashing weights while preserving structural integrity, with projections suggesting a doubling of the market size by 2030. These high-performance features make geodesic tents sought after for extreme environments, from high-altitude expeditions to challenging weather conditions. Moreover, defense contracts are propelling advancements in geodesic tents, thanks to rigorous snow-load and ballistic-impact testing. This not only benefits commercial buyers in search of military-grade fabrics but also those desiring excellent hydrostatic head ratings and camouflaged colors. User experience is further enhanced with innovations like snap-fit joints for easier assembly and reflective cordage, justifying the price premiums. The focused innovation and niche appeal of geodesic tents are fueling their rapid market growth.
Note: Segment shares of all individual segments available upon report purchase
By Capacity: Solo-Centric Demand underpins <4-Person Supremacy
In 2024, tents catering to one to three occupants dominated the camping tent market, securing a notable 65.73% share. This surge in popularity is largely attributed to millennials' growing penchant for solo backpacking. The allure of this segment lies in its lightweight and compact designs, which prioritize portability and ease of use on trails. Brands are now turning to advanced materials, such as gridstop and siliconized nylon fabrics, enabling them to produce tents weighing under 1 kilogram. This move directly addresses the needs of ultralight hikers. The blend of convenience, affordability, and versatility in these smaller tents has made them the go-to choice for solo outdoor enthusiasts and weekend adventurers. Their streamlined design strikes a balance between performance and packability, ensuring solo campers can prioritize mobility without compromising on protection. This segment's significant market share highlights a strong consumer inclination towards minimalistic camping solutions.
On the other hand, larger-capacity tents are witnessing the fastest growth, expanding at a robust 7.21% CAGR. This surge is fueled by the rising trends of glamping and multigenerational family outings. Often boasting multiple rooms and spacious layouts, these tents cater to urban families eager for nature escapes without sacrificing living space or comfort. Retail insights indicate that premium four-room "villa" tents, despite commanding price premiums of up to 40%, enjoy double-digit sell-through rates in burgeoning markets like China, India, and Brazil. Design advancements now spotlight features like vestibule storage, detachable bedrooms, and flooring engineered to resist groundwater pressures of up to 5,000 mm. These innovations resonate with users' expectations for both durability and convenience. As outdoor recreation shifts towards a family-centric approach, the demand for larger tents, equipped with enhanced amenities, is set to rise, positioning them favorably in the global market.
By Material: Polyester Leads, Composites Climb
In 2024, polyester commands a dominant 37.14% revenue share of the camping tent market, thanks to its durability, excellent UV resistance, and affordability. This material strikes a balance between performance and cost, making it the go-to choice for everyone from casual campers to families. Its widespread availability and proven resilience to weather have solidified its demand in mass-market tent segments. Low production costs allow manufacturers to set competitive prices, appealing to budget-conscious buyers without compromising on essential protective features. Additionally, polyester's adaptability enables various finishes and coatings, boosting water repellency and extending longevity. Consequently, polyester stands as the cornerstone material for camping tents worldwide.
On the other hand, composite laminates, incorporating advanced materials like spectra scrims and aramid ripstop, are the market's fastest-growing segment, boasting a 6.72% CAGR. These high-performance composites target discerning users, achieving tents that are up to 50% lighter than their traditional counterparts. This surge is driven by a growing consumer appetite for ultralight gear, particularly among dedicated backpackers and alpine enthusiasts. Furthermore, while agencies like the CPSC (Consumer Product Safety Commission) have raised compliance costs with new flammability regulations, they've simultaneously catalyzed innovations in halogen-free coatings, known for their cleaner burn and longevity. The segment's growth is further propelled by a push towards sustainability, with brands spotlighting their reduced carbon footprints through the use of Global Recycled Standard-certified recycled yarns. While nylon remains a favorite among mountaineers for its tear strength, its limited market penetration due to price pressures underscores the rising dominance of composites in the premium lightweight camping tent arena.
Note: Segment shares of all individual segments available upon report purchase
By Distribution Channel: Clicks Gain, Bricks Reign
In 2024, brick-and-mortar outlets led the camping tent market, capturing 69.65% of total sales. Their success stems from offering floor models, enabling shoppers to test crucial features like pole sleeves and vestibule heights. This hands-on experience diminishes purchase uncertainty, bolstering confidence, especially for novices or those upgrading. Knowledgeable staff provide tailored recommendations and immediate adjustments. Moreover, during peak camping seasons, these outlets ensure immediate product availability. As a result, physical retail stands as the cornerstone of sales and brand visibility in the camping tent market.
On the other hand, the online segment emerges as the fastest-growing channel, with an anticipated expansion at an 8.32% CAGR, spurred by digital advancements and consumer ease. Influential unboxing videos and advanced recommendation algorithms are streamlining campers' decision-making. Between 2021 and 2025, the direct e-commerce segment of the camping tent market has seen its size double, thanks to supportive policies like free return shipping and easy defect replacements, alleviating concerns tied to online purchases. To harness evolving consumer trends, numerous brands have embraced omnichannel tactics, such as “buy online, pick up in store,” optimizing inventory and swiftly addressing local demand surges, often influenced by weather. Regional fulfillment centers are pivotal in reducing last-mile delivery expenses and speeding up order processing, further enhancing shopper confidence. Collectively, these advancements position online sales as a robust growth engine, working in tandem with traditional retail to broaden market outreach.
Geography Analysis
In 2024, North America commanded a 34.51% share of the global camping tent market, buoyed by the highest outdoor recreation participation rate worldwide and an impressive annual economic contribution of USD 639.5 billion. With 84 million acres managed by the National Park Service, public land networks guarantee a robust supply of campsites, driving consistent tent turnover. Even as unit growth slows in this mature market, consumers' preference for ultralight performance and technical fabrics keeps premium price points intact.
Asia-Pacific is set to grow at a 7.64% CAGR through 2030, fueled by rising disposable incomes and government-backed investments in rural tourism. While participation lags behind North America, indicating significant growth potential, leading brands are forming joint ventures with local distributors. These partnerships adapt product lines for the region's humid monsoonal climate, incorporating features like rapid-deploy flysheets and spacious vestibules for cooking gear. Meanwhile, domestic e-commerce giants are harnessing livestream selling, showcasing tent pitching demos to accelerate adoption among first-time buyers.
Europe enjoys steady mid-single-digit growth, thanks to deep-rooted camping traditions and the allure of glamping. As environmental considerations increasingly influence purchasing decisions, features like recyclable poles and PVC-free windows are enhancing product value. In South America and the Middle East, and Africa (MEA), while the market bases are smaller, multinational brands are taking notice. Geopolitical stabilization and better air connectivity are making scenic parks more accessible. Despite challenges like currency fluctuations and inconsistent infrastructure dampening short-term prospects, the long-term outlook for the camping tent market remains optimistic.
Competitive Landscape
The camping tent market remains fragmented. Multinationals like Coleman (Newell Brands), The North Face (VF Corporation), and Decathlon leverage their scale advantages in sourcing, research and development, and multi-channel retail. Their recent innovations feature pre-attached hub pole systems for 60-second setups and app-linked LED lanyards, turning vestibules into illuminated gear closets. These companies benefit from strong brand recognition and extensive distribution networks, enabling them to maintain a competitive edge in both developed and emerging markets. Mid-tier specialists, including Big Agnes and MSR, focus on ultralight designs and artisanal craftsmanship, allowing them to command price premiums among thru-hikers who prioritize performance and durability.
Strategically, companies prioritize vertical integration to shield against raw material fluctuations and emphasize direct webstores to maximize gross margins. Their patent portfolios span tensioned-fabric frameworks and breathable, waterproof laminates, which are critical for enhancing product functionality and differentiation. Meanwhile, emerging Asian players adopt aggressive pricing strategies, frequently bundling footprints and repair kits to enhance perceived value and attract cost-conscious consumers.
Private-label offerings from sporting-goods chains further fragment the market, often underpricing branded SKUs in entry-level segments. These private-label products cater to budget-conscious buyers while increasing competition for established brands. Additionally, venture capital is increasingly directed towards modular glamping pods and inflatable rescue shelters, highlighting the market's ongoing diversification and the growing demand for innovative camping solutions that cater to both recreational and emergency-use scenarios.
Camping Tent Industry Leaders
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Newell Brands (Coleman)
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VF Corporation (The North Face)
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Decathlon S.A. (Quechua & Forclaz)
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Cascade Designs (MSR)
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Johnson Outdoors Inc. (Eureka)
- *Disclaimer: Major Players sorted in no particular order
Recent Industry Developments
- April 2025: The Ascent brand unveiled its innovative tents tailored for outdoor enthusiasts. The lineup features lightweight 2-person and 3-person dome tents, designed to provide durability, ease of setup, and a trail-ready experience for camping and hiking activities.
- April 2025: Roofnest, based in Boulder, Colorado, introduced its rooftop camping tent, the Condor 2 XXL Air. This foldout tent, designed entirely in-house, showcases Roofnest’s revamped branding and color palette, offering enhanced functionality and comfort for rooftop camping enthusiasts.
- March 2025: iKamper teamed up with Rivian to introduce camping tents tailored for Rivian trucks. The Skycamp 3.0 Mini boasts a PFAS-free construction, ensuring a premium camping experience with a focus on sustainability and compatibility with Rivian’s electric vehicles.
- March 2025: Nemo unveiled its eco-friendly backpacking tent. The 2025 Dagger Osmo, crafted from solution-dyed, 100% recycled, PFAS- and FRC-free fabrics, offers enhanced livable space without added weight. The tent reflects meticulous attention to detail in its design, catering to environmentally conscious backpackers seeking high performance and sustainability.
Global Camping Tent Market Report Scope
| Dome Tents |
| Tunnel Tents |
| Geodesic Tents |
| Others |
| Below 4 Person |
| 4 Person and Above |
| Nylon |
| Polyester |
| Composite Fabric blends |
| Others |
| Online Retail stores |
| Offline Retail Stores |
| North America | United States |
| Canada | |
| Mexico | |
| Rest of North America | |
| Europe | Germany |
| United Kingdom | |
| France | |
| Italy | |
| Spain | |
| Russia | |
| Netherlands | |
| Belgium | |
| Sweden | |
| Rest of Europe | |
| Asia-Pacific | China |
| India | |
| Japan | |
| South Korea | |
| Australia | |
| Indonesia | |
| Thailand | |
| Rest of Asia-Pacific | |
| South America | Brazil |
| Argentina | |
| Colombia | |
| Chile | |
| Rest of South America | |
| Middle East and Africa | Saudi Arabia |
| United Arab Emirates | |
| Turkey | |
| South Africa | |
| Rest of Middle East and Africa |
| By Product Type | Dome Tents | |
| Tunnel Tents | ||
| Geodesic Tents | ||
| Others | ||
| By Capacity | Below 4 Person | |
| 4 Person and Above | ||
| By Material (Value) | Nylon | |
| Polyester | ||
| Composite Fabric blends | ||
| Others | ||
| By Distribution Channel | Online Retail stores | |
| Offline Retail Stores | ||
| By Geography | North America | United States |
| Canada | ||
| Mexico | ||
| Rest of North America | ||
| Europe | Germany | |
| United Kingdom | ||
| France | ||
| Italy | ||
| Spain | ||
| Russia | ||
| Netherlands | ||
| Belgium | ||
| Sweden | ||
| Rest of Europe | ||
| Asia-Pacific | China | |
| India | ||
| Japan | ||
| South Korea | ||
| Australia | ||
| Indonesia | ||
| Thailand | ||
| Rest of Asia-Pacific | ||
| South America | Brazil | |
| Argentina | ||
| Colombia | ||
| Chile | ||
| Rest of South America | ||
| Middle East and Africa | Saudi Arabia | |
| United Arab Emirates | ||
| Turkey | ||
| South Africa | ||
| Rest of Middle East and Africa | ||
Key Questions Answered in the Report
What is the projected value of the camping tent market in 2030?
The camping tent market size is expected to reach USD 7.63 billion by 2030 at a 6.32% CAGR.
Which product type holds the largest share today?
Dome tents led with 36.45% camping tent market share in 2024 and retain top placement due to versatility.
Which region is set to grow fastest through 2030?
Asia-Pacific is forecast to expand at 7.64% CAGR thanks to rising disposable incomes and supportive tourism policies.
How is e-commerce affecting tent sales?
Online channels are growing 8.32% CAGR, driven by rich product content, global reach and flexible return policies that boost consumer confidence.
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